We are looking for an experienced Marketing Manager to lead strategic retail marketing initiatives for a manufacturing company in the beauty industry. This role focuses on driving brand presence across retail and digital platforms while ensuring consistent communication and messaging. The ideal candidate will play a pivotal role in overseeing marketing strategies, managing a team, and collaborating across departments to achieve business growth. Responsibilities:• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive growth across retail and digital channels.• Lead product launches, promotional campaigns, and retailer-specific marketing activities to ensure alignment with company objectives.• Collaborate with cross-functional teams, including Sales, Trade Marketing, Finance, and Creative, to optimize product flow and category performance.• Manage the marketing team, setting clear priorities and providing guidance to ensure timely and precise execution.• Oversee digital marketing efforts, including website development, analytics, and media strategies, to maximize online engagement.• Monitor and manage the marketing budget, ensuring effective allocation of resources to achieve goals.• Analyze market trends and performance metrics to identify opportunities for growth and improvement.• Support retail partners and drive distribution expansion in a competitive marketplace.• Ensure consistent brand messaging across all communication platforms to maintain a strong brand identity.• Utilize financial expertise to manage forecasting, budgeting, and decision-making processes related to marketing initiatives.

• Minimum of 5 years of marketing experience, preferably within the beauty or color cosmetics industry.• Proven expertise in omnichannel brand activation, digital advertising, and social media management.• Strong leadership skills with experience in managing and mentoring marketing teams.• Solid understanding of financial principles, including brand P& L, forecasting, and budgeting.• Demonstrated ability to develop and execute marketing plans with precision and efficiency.• Exceptional collaboration skills to work effectively with cross-functional teams.• Proficiency in digital marketing tools and analytics to drive campaign success.• Strategic mindset with the ability to analyze market trends and make data-driven decisions.

<h3 class="rh-display-3--rich-text">Innovation starts with people.®</h3> Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.

City of Industry, CA
onsite
Permanent
90000.00 - 120000.00 USD / Yearly
We are looking for an experienced Marketing Manager to lead strategic retail marketing initiatives for a manufacturing company in the beauty industry. This role focuses on driving brand presence across retail and digital platforms while ensuring consistent communication and messaging. The ideal candidate will play a pivotal role in overseeing marketing strategies, managing a team, and collaborating across departments to achieve business growth. Responsibilities:• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive growth across retail and digital channels.• Lead product launches, promotional campaigns, and retailer-specific marketing activities to ensure alignment with company objectives.• Collaborate with cross-functional teams, including Sales, Trade Marketing, Finance, and Creative, to optimize product flow and category performance.• Manage the marketing team, setting clear priorities and providing guidance to ensure timely and precise execution.• Oversee digital marketing efforts, including website development, analytics, and media strategies, to maximize online engagement.• Monitor and manage the marketing budget, ensuring effective allocation of resources to achieve goals.• Analyze market trends and performance metrics to identify opportunities for growth and improvement.• Support retail partners and drive distribution expansion in a competitive marketplace.• Ensure consistent brand messaging across all communication platforms to maintain a strong brand identity.• Utilize financial expertise to manage forecasting, budgeting, and decision-making processes related to marketing initiatives.
2025-10-02T21:58:45Z