We are looking for a dynamic and experienced Marketing Manager to lead impactful campaigns for deposit products and credit cards. Based in New York, New York, this role offers an exciting opportunity to collaborate with cross-functional teams to drive strategic marketing initiatives and enhance brand presence. The ideal candidate will leverage insights, data, and creativity to deliver measurable results across multiple marketing channels.<br><br>Responsibilities:<br>• Develop comprehensive marketing and communication plans that align with organizational goals and values.<br>• Collaborate with leadership and marketing teams to strategize, manage, and execute key initiatives.<br>• Utilize data analytics and market research to inform and optimize marketing strategies, including segmentation and tracking studies.<br>• Lead a team of marketing specialists in creating and executing campaigns and materials.<br>• Drive efforts to support cross-selling, customer acquisition, retention, lead generation, and customer re-engagement.<br>• Oversee budgeting, forecasting, and monthly performance reporting for marketing activities.<br>• Maintain strong relationships with external vendors and consultants to ensure effective creative development and data-driven targeting.<br>• Manage day-to-day operations and ensure timely delivery of projects and campaigns.<br>• Lead special projects and perform additional duties as needed to support organizational priorities.

• Minimum of 7 years of experience in developing and executing marketing campaigns for credit unions or banks.<br>• Proven ability to work with creative agencies and service providers.<br>• Demonstrated leadership skills with a track record of motivating, coaching, and directing teams.<br>• Ability to thrive in a high-volume environment while maintaining attention to detail and meeting deadlines.<br>• Proficiency in digital tools and technology relevant to marketing.<br>• Creative thinker capable of generating innovative ideas and solutions.<br>• Strong communication skills and ability to build relationships across all organizational levels.<br>• Experience in setting strategic vision and driving change within a team environment.

<h3 class="rh-display-3--rich-text">Innovation starts with people.^®</h3> <p>Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.</p> <p>Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more.</p> <p>All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information.</p> <p>© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.</p>