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Digital Strategist
<p><strong>Digital Strategist</strong></p><p><br></p><p><strong>Overview</strong></p><p>We are seeking a creative and analytical <strong>Digital Strategist</strong> to develop and execute digital marketing strategies that drive brand awareness, engagement, and conversion. This role bridges marketing, analytics, and creative teams to ensure cohesive and effective digital campaigns. The ideal candidate has a strong understanding of digital channels, emerging trends, and data-driven decision-making.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and implement comprehensive digital marketing strategies across channels including paid media, social media, SEO, email, and web.</li><li>Analyze campaign performance, audience behavior, and digital trends to guide strategy and optimize results.</li><li>Collaborate with creative, content, and marketing teams to ensure cohesive messaging and brand consistency across digital touchpoints.</li><li>Manage campaign planning, execution, and reporting for digital initiatives.</li><li>Conduct competitive research and identify opportunities for innovation and growth.</li><li>Recommend and implement tools, platforms, and technologies that enhance digital performance.</li><li>Present insights and strategy recommendations to internal teams and stakeholders.</li><li>Stay current on industry trends, algorithms, and best practices in digital marketing.</li></ul>
<p><strong>Qualifications</strong></p><ul><li>Bachelor’s degree in Marketing, Communications, Business, or related field.</li><li>3–5 years of experience in digital marketing, digital strategy, or media planning.</li><li>Strong understanding of digital platforms including Google Ads, Meta, LinkedIn, and programmatic media.</li><li>Experience with analytics tools such as Google Analytics, Tag Manager, and Data Studio.</li><li>Excellent communication, presentation, and project management skills.</li><li>Proven ability to interpret data and translate insights into actionable strategies.</li></ul><p> </p><p><strong>Nice to Have</strong></p><ul><li>Experience working in an agency or multi-client environment.</li><li>Familiarity with marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce).</li><li>Basic knowledge of UX principles or website optimization.</li><li>Certifications in Google Ads, Analytics, or Meta Blueprint.</li></ul><p><br></p>
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  • Raleigh, NC
  • onsite
  • Temporary
  • - USD / Hourly
  • <p><strong>Digital Strategist</strong></p><p><br></p><p><strong>Overview</strong></p><p>We are seeking a creative and analytical <strong>Digital Strategist</strong> to develop and execute digital marketing strategies that drive brand awareness, engagement, and conversion. This role bridges marketing, analytics, and creative teams to ensure cohesive and effective digital campaigns. The ideal candidate has a strong understanding of digital channels, emerging trends, and data-driven decision-making.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and implement comprehensive digital marketing strategies across channels including paid media, social media, SEO, email, and web.</li><li>Analyze campaign performance, audience behavior, and digital trends to guide strategy and optimize results.</li><li>Collaborate with creative, content, and marketing teams to ensure cohesive messaging and brand consistency across digital touchpoints.</li><li>Manage campaign planning, execution, and reporting for digital initiatives.</li><li>Conduct competitive research and identify opportunities for innovation and growth.</li><li>Recommend and implement tools, platforms, and technologies that enhance digital performance.</li><li>Present insights and strategy recommendations to internal teams and stakeholders.</li><li>Stay current on industry trends, algorithms, and best practices in digital marketing.</li></ul>
  • 2025-10-17T21:08:43Z

Digital Strategist Job in Raleigh | Robert Half