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1 result for Communications Manager in Boca Raton, FL

Paid Media Manager

Miami, FL
onsite
Permanent / Full Time
90000 - 120000 USD / Yearly
We are looking for a Paid Media Manager to lead high-impact advertising campaigns for clients across a range of industries in Miami, Florida. This role combines strategic planning with hands-on execution, requiring someone who can launch, refine, and scale paid media programs with precision. You will work closely with creative, analytics, strategy, and client-facing teams to translate business goals into measurable media performance. Responsibilities: • Build paid media plans that support client goals, performance targets, and channel-specific opportunities across digital platforms. • Execute and manage campaigns across platforms such as Meta, Google, YouTube, and programmatic environments, ensuring each initiative is launched accurately and efficiently. • Coordinate campaign setup, trafficking, quality checks, and go-live readiness while maintaining organized structures for audiences, budgets, creative assets, and measurement. • Track campaign results closely, identify performance trends, and make ongoing adjustments to improve efficiency, scale, and return on investment. • Evaluate creative effectiveness using engagement and conversion data, then share practical recommendations that inform future asset development. • Design and carry out testing strategies for audiences, messaging, creative formats, and landing page experiences to improve overall campaign outcomes. • Oversee budget pacing, allocation, and forecasting so media spend remains aligned with delivery expectations and business objectives. • Maintain reliable tracking through pixels, conversion events, and measurement frameworks while partnering with analytics teams to confirm data accuracy. • Prepare performance updates that clearly communicate results, risks, opportunities, and next steps to internal stakeholders and client teams. • Apply automation and AI-enabled tools where appropriate to improve workflow efficiency and campaign performance.
2026-06-24T00:00:00Z