<p>We are looking for a skilled Marketing Web Specialist to oversee the global implementation, optimization, and analysis of marketing technology solutions. This role involves enhancing the customer journey through digital platforms by collaborating with internal teams and external vendors. </p><p>Responsibilities:</p><p>• Manage global product content across multilingual websites, ensuring accuracy and consistency.</p><p>• Oversee Product Information Management (PIM) and Digital Asset Management (DAM) systems, maintaining their functionality and efficiency.</p><p>• Serve as the primary liaison between marketing, IT, and external agencies to align systems and execute digital initiatives.</p><p>• Analyze web and marketing automation data to identify opportunities for performance optimization.</p><p>• Provide training and support to global teams on digital marketing tools and best practices.</p><p>• Monitor and improve website analytics using tools like Google Analytics and Tag Manager.</p><p>• Coordinate updates to website content, ensuring alignment with branding and marketing strategies.</p><p>• Manage multiple priorities and projects to deliver high-quality results within set deadlines.</p><p>• Collaborate with stakeholders to optimize product listings and digital assets for maximum impact.</p><p>• Implement strategies for paid and organic web optimization to enhance user engagement</p>
<p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </li><li>Conduct market research to identify trends, customer preferences, and competitors' activities. </li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders.</li></ul>
We are looking for an experienced Email Marketing Specialist to join our team in Atlanta, Georgia. In this long-term contract position, you will play a vital role in creating and managing impactful email campaigns that drive engagement and deliver measurable results. If you are passionate about leveraging email marketing strategies and possess strong expertise in Salesforce Marketing Cloud, we encourage you to apply.<br><br>Responsibilities:<br>• Develop and execute lifecycle email campaigns, ensuring optimal delivery, mobile responsiveness, and accessibility.<br>• Design and implement segmentation strategies, suppression lists, and deployment schedules to target specific audiences effectively.<br>• Monitor and maintain email list health, including domain authentication and compliance with industry standards.<br>• Conduct thorough quality assurance checks to ensure accuracy and functionality across email campaigns.<br>• Manage templates, integrations, and platform configurations within Salesforce Marketing Cloud.<br>• Collaborate with internal teams to align email marketing efforts with broader organizational goals.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Stay updated on email marketing trends and best practices to enhance campaign effectiveness.<br>• Troubleshoot and resolve technical issues related to email platform functionality.
<p>We’re seeking a Customer Experience Marketing Manager to design and implement a best-in-class customer journey program for a growing, national service brand. This is a high-impact role that blends customer experience, digital marketing, and franchise support—perfect for someone who thrives at the intersection of brand, analytics, and training.</p><p><br></p><p>Over 24–36 months, you’ll learn the system, map the customer journey from first contact through 5-star reviews, and build scalable programs that drive consistency, satisfaction, and growth across hundreds of locations nationwide.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong></strong></p><ul><li><strong>Customer Experience & Journey Mapping</strong></li><li>Analyze and optimize customer touchpoints (web, call-in, onsite service, follow-up).</li><li>Develop training, scripts, and standards to ensure a consistent 5-star experience.</li><li>Lead Voice of Customer (VoC) initiatives to identify friction points.</li></ul><p><br></p><ul><li><strong>Franchisee Training & Support</strong></li><li>Create playbooks, templates, and training modules.</li><li>Deliver one-on-one coaching and support adoption of CX initiatives.</li><li>Audit local marketing efforts for consistency with brand standards.</li></ul><p><br></p><ul><li><strong>Digital Marketing & Analytics</strong></li><li>Manage SEO/local listings strategy (with agency support).</li><li>Track and translate analytics into actionable improvements.</li><li>Support social media, paid digital campaigns, and reputation management.</li></ul><p><br></p><ul><li><strong>Marketing Operations</strong></li><li>Serve as backup for graphic design and social media management.</li><li>Partner with cross-functional marketing team (design, email, video, listings).</li><li>Help ensure smooth rollout of new initiatives across the network.</li></ul><p><br></p>
<p>Our association client in Alexandria, VA is seeking a <strong>highly motivated Marketing Manager</strong> to join their team on a long-term contract. This role offers the chance to make a real impact by shaping campaigns, collaborating across departments, and driving results that matter.</p><p>As Marketing Manager, you’ll be at the heart of campaign execution—working closely with sales, communications, and leadership teams to ensure marketing initiatives not only run smoothly but also deliver measurable success. If you’re a creative problem solver with a sharp eye for detail and a passion for storytelling, this could be your next big opportunity.</p><p><br></p><p>What You’ll Do</p><ul><li>Partner with sales reps and vendors to oversee advertising placements, sponsorships, and website tracking.</li><li>Support the Director of Marketing Operations and Growth in monitoring campaign performance and ensuring projects stay on track and on budget.</li><li>Turn organizational objectives and KPIs into actionable marketing strategies and deliverables.</li><li>Collaborate with the Communications and Community Manager to maintain a consistent brand voice across all channels.</li><li>Contribute to cross-functional initiatives designed to boost brand visibility and member engagement.</li><li>Design and manage digital content—including visuals, web, and multimedia assets—that drive engagement.</li><li>Create and optimize landing pages and web content (Drupal, HubSpot) to maximize conversions.</li><li>Develop tools and templates that empower teams and support sales enablement.</li><li>Manage creative assets, ensuring alignment with brand standards and version control.</li><li>Leverage Adobe Creative Suite to produce high-quality marketing visuals and multimedia content.</li></ul><p><br></p>
<p>We are seeking a detail-oriented <strong>SEO Specialist</strong> to join our marketing team. This role is responsible for executing search engine optimization strategies that drive qualified traffic and improve organic rankings.</p><p><strong>Responsibilities:</strong></p><ul><li>Perform keyword research and identify opportunities to improve visibility.</li><li>Optimize website content, landing pages, and blog posts for SEO best practices.</li><li>Manage on-page SEO elements (meta tags, headers, alt text, internal linking).</li><li>Collaborate with content creators to ensure SEO alignment.</li><li>Monitor website performance using Google Analytics, Search Console, and other SEO tools.</li><li>Track, analyze, and report on SEO KPIs to measure effectiveness.</li><li>Stay up to date with search engine algorithm changes and industry trends.</li></ul><p><br></p>
<p>Robert Half is seeking a Director, Digital Marketing (Demand Gen) for one of our clients in Atlanta, GA. This role is an onsite/hybrid position. Candidates must be local to Atlanta, GA. This is a full time/direct hire search.</p><p><br></p><p>We are seeking a strategic, data-driven <strong>Digital Marketing Director</strong> to lead our demand generation efforts and accelerate pipeline growth. This role will be responsible for developing and executing full-funnel digital marketing strategies that attract, engage, and convert target audiences across multiple channels. The ideal candidate combines creative thinking with analytical rigor and has a proven track record of driving measurable results in B2B or high-growth environments.</p>
We are looking for a skilled Email Marketing Specialist to drive impactful email campaigns and enhance customer engagement. This role requires expertise in crafting compelling email strategies, leveraging Salesforce Marketing Cloud, and collaborating with internal teams to achieve outstanding results. Join our dynamic team based in New York, New York, and contribute to the success of our credit union.<br><br>Responsibilities:<br>• Develop and execute email marketing campaigns that align with organizational goals and resonate with targeted audiences.<br>• Manage and optimize the use of Salesforce Marketing Cloud to ensure the effective delivery of personalized content.<br>• Design visually appealing and user-friendly email templates, adhering to brand guidelines.<br>• Collaborate with internal teams to gather insights and align email strategies with broader marketing objectives.<br>• Monitor campaign performance metrics and provide actionable recommendations for improvement.<br>• Implement A/B testing to refine email designs, subject lines, and content for maximum engagement.<br>• Ensure compliance with email marketing regulations and best practices.<br>• Maintain and update subscriber lists, ensuring data integrity and segmentation.<br>• Provide regular reporting and analysis of campaign outcomes to stakeholders.<br>• Stay updated on industry trends to continuously improve email marketing efforts.
<p>We at Robert Half are looking to add <strong>Social Media Specialists</strong> to our pool of top-tier marketing professionals. In this role, you will drive engagement, increase brand awareness, and create compelling content across multiple social media platforms. You'll work with marketing teams to build and execute social strategies that deliver measurable results. We specialize in recruiting talented professionals across North America and are passionate about representing you and putting your career goals first!</p><p> </p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p><p> </p><p><br></p>
We are looking for a creative and strategic Social Media Manager to lead digital marketing efforts and enhance brand visibility across platforms. Based in Edison, New Jersey, this role requires expertise in crafting compelling content, analyzing performance metrics, and executing targeted campaigns to engage audiences effectively. The ideal candidate will bring a strong blend of technical skills and innovative thinking to drive social media success.<br><br>Responsibilities:<br>• Develop and implement comprehensive social media strategies that align with business goals and enhance brand presence.<br>• Design visually appealing and impactful content using tools like Adobe Creative Cloud and Canva.<br>• Manage editorial calendars to ensure consistent and timely delivery of content across platforms.<br>• Monitor and analyze performance metrics using tools such as Facebook Insights and Google Analytics to refine strategies.<br>• Create engaging advertisements tailored to the target audience and optimize them for maximum impact.<br>• Stay updated on industry best practices and emerging trends to maintain a competitive edge in social media marketing.<br>• Write and publish blogs that align with brand messaging and resonate with the audience.<br>• Collaborate with cross-functional teams to ensure cohesive branding and messaging.<br>• Increase brand awareness by fostering community engagement and building strong relationships with followers.<br>• Conduct research to identify opportunities for growth and innovation in social media campaigns.
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
<p>We at Robert Half are looking to add to our pool of talented <strong>SEO Specialists</strong> who will develop and implement effective SEO strategies to enhance online visibility and drive organic traffic. You'll play a critical role in optimizing websites, analyzing data, and staying ahead of SEO trends to deliver measurable results. We are industry professionals specializing in recruiting top talent across North America, and our dedicated Marketing and Creative team is here to put your needs first and passionately represent you!</p><p> </p><p><strong>Location:</strong> Nashville, TN (open to hybrid or onsite)</p><p><strong>W2 Pay:</strong> $35-$50/hr</p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p>
We are looking for a dedicated Marketing Automation Specialist to join our team on a long-term contract basis. This hybrid role in Minneapolis, Minnesota, offers the opportunity to create and manage impactful marketing automation campaigns using HubSpot. The ideal candidate will combine technical proficiency with creative problem-solving to drive lead engagement and business growth.<br><br>Responsibilities:<br>• Manage and optimize HubSpot workflows, including lead scoring, segmentation, and automated campaigns.<br>• Collaborate with sales and marketing teams to develop strategies that support lead generation and pipeline goals.<br>• Create and maintain dashboards and reports to monitor campaign effectiveness and key performance metrics.<br>• Conduct A/B testing to improve engagement rates and conversion outcomes.<br>• Ensure seamless integration between HubSpot and other systems, such as Salesforce, to enhance data accuracy and efficiency.<br>• Develop compelling email marketing campaigns, including copywriting and audience targeting.<br>• Leverage tools like Google Ads and Google Analytics to bolster digital marketing efforts.<br>• Stay updated on industry trends and emerging technologies to refine marketing automation strategies.<br>• Provide training and support to team members on HubSpot functionalities and best practices.
<p>Robert Half is seeking an experienced Ecommerce Marketing Specialist for a contract to permanent position with our client in Southfield, Michigan. As an Ecommerce Marketing Specialist, you will be responsible for driving online sales and optimizing the client's ecommerce platform to enhance the customer shopping experience. </p><p><br></p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute ecommerce marketing strategies to increase online traffic, conversion rates, and revenue. </li><li>Manage and optimize the ecommerce platform, ensuring product listings are accurate and up to date. </li><li>Collaborate with the marketing team to create compelling product descriptions and engaging content. </li><li>Conduct market research and analyze competitor activities to identify opportunities and trends. </li><li>Implement SEO and SEM best practices to improve the website's search engine rankings. </li><li>Utilize analytics tools to measure website performance, track KPIs, and identify areas for improvement. </li><li>Work within ecommerce platforms like Woocommerce, Salesforce Commerce Cloud, Shopify, Squarespace, Amazon Seller Central. </li><li>Coordinate with cross-functional teams to plan and execute promotional campaigns. </li><li>Monitor and respond to customer feedback and inquiries to enhance customer satisfaction. </li><li>Stay up to date with ecommerce industry trends and best practices. </li></ul>
<p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals. </li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn. </li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner. </li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement. </li><li>Stay updated with social media trends, best practices, and emerging platforms. </li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives. </li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively. </li><li>Engage with followers and influencers to build and nurture a strong online community. </li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities. </li></ul>
<p>We are looking for an experienced Marketing Manager for a 3-month, fully remote, contract opportunity. In this role, you will lead omnichannel campaigns, manage diverse marketing projects, and work collaboratively across teams to drive business growth. </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute a comprehensive strategic marketing plan aligned with key business units, including Corporate Finance, Valuation, Fraud & Forensics, and Restructuring.</p><p>• Collaborate with subject matter experts to create impactful content such as thought leadership pieces, case studies, videos, infographics, and social media posts.</p><p>• Plan and implement omnichannel campaigns, including webinars and email nurture streams, to generate marketing leads (MQLs) and support business pipeline growth.</p><p>• Work closely with inbound marketing teams and sales development representatives (SDRs) to optimize lead generation strategies.</p><p>• Organize and manage attendance for strategic conferences, networking events, and referral dinners.</p><p>• Participate in pipeline meetings, providing updates and collaborating with growth partners to monitor progress against objectives.</p><p>• Utilize project management tools to oversee marketing activities and ensure timely delivery of initiatives.</p>
<p>We are looking for an experienced Email Marketing Specialist to lead and optimize email marketing strategies for a dynamic company in Livonia, Michigan. In this role, you will leverage your expertise to design impactful campaigns, improve customer engagement, and drive measurable business outcomes. The ideal candidate will bring a strong background in email marketing platforms, campaign development, and strategic planning.</p><p><br></p><p>Responsibilities:</p><p>• Build, develop, execute, and optimize email marketing campaigns to engage target audiences and achieve business objectives.</p><p>• Utilize advanced email marketing platforms to design and implement campaigns, ensuring high delivery and engagement rates.</p><p>• Craft visually appealing and responsive HTML emails that align with brand guidelines and resonate with recipients.</p><p>• Conduct A/B testing and analyze campaign performance to refine strategies and maximize effectiveness.</p><p>• Collaborate with cross-functional teams to align email marketing efforts with broader CRM and marketing initiatives.</p><p>• Maintain and enhance customer databases to improve segmentation and targeting.</p><p>• Lead strategic planning for email marketing, setting clear goals and KPIs to measure success.</p><p>• Stay updated on industry trends and best practices to continuously improve email marketing performance.</p><p>• Manage Adobe Campaigns and other tools to streamline campaign workflows and automate processes.</p><p>• Monitor and ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.</p>
We are looking for an experienced Marketing Manager to join our team in Irvine, California. In this role, you will oversee the development and execution of innovative marketing strategies to promote healthcare educational programs and strengthen brand presence in the competitive higher education sector. This position requires a strategic thinker with a talent for crafting impactful campaigns and collaborating across departments to achieve measurable business outcomes.<br><br>Responsibilities:<br>• Create and implement comprehensive marketing plans and campaigns across multiple channels to attract and engage prospective students for healthcare education programs.<br>• Analyze market trends and competitive data to guide audience segmentation, messaging strategies, and decision-making processes.<br>• Collaborate with leadership to ensure marketing strategies align with organizational enrollment goals and long-term objectives.<br>• Conduct research and competitive analysis to identify emerging opportunities and address potential challenges.<br>• Manage the full lifecycle of marketing campaigns, including concept development, content creation, channel selection, execution, and post-campaign evaluations.<br>• Coordinate with internal creative teams, external agencies, and cross-functional departments to ensure seamless campaign delivery and alignment with strategic objectives.<br>• Develop compelling marketing copy tailored to diverse audience segments to enhance engagement and drive re-engagement.<br>• Select impactful narratives, formats, and calls-to-action to resonate with target audiences while maintaining consistent brand messaging.<br>• Track, measure, and report on key performance metrics using analytics tools to optimize campaigns and inform future strategies.<br>• Serve as a liaison between the Marketing Department and other organizational units, such as Admissions, Student Services, and Alumni Relations, to ensure collaborative efforts.
<p>We’re seeking a strategic and hands-on <strong>Director of Omnichannel Marketing</strong> to lead the development and execution of cohesive, data-driven marketing campaigns across multiple channels. This role will start as a player/coach, building the foundation for omnichannel excellence and evolving into a leadership position with a growing team.</p><p><br></p><p>You’ll be responsible for unifying our messaging across platforms, leveraging customer data platforms (CDPs), and driving audience intelligence to inform segmentation, journey design, and campaign execution. This is a high-impact role for someone who thrives in fast-paced environments and is passionate about marketing technology, customer insights, and innovation.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead and grow a high-performing omnichannel marketing team</li><li>Develop and execute unified marketing strategies across email, SMS, social media, and emerging channels.</li><li>Own message mapping to ensure consistent and cohesive communication across all touchpoints.</li><li>Design and optimize customer journeys using 1P/3P data and CDPs (e.g., Segment, mParticle, Tealium).</li><li>Collaborate with analytics teams to interpret marketing performance reports and present insights to executive leadership.</li><li>Launch and expand presence across social media platform</li><li>Expertise driving acquisition and retention strategies using platforms like Iterable, Braze, SFMC, Marketo, Adobe, or HubSpot.</li><li>Build and refine audience segmentation and lifecycle marketing strategies.</li><li>Partner cross-functionally with product, sales, and data teams to align marketing efforts with business goals.</li></ul><p><br></p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </li><li>Conduct market research to identify customer needs, trends, and competitors' activities. </li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </li><li>Present marketing strategies and campaign results to stakeholders and management. </li></ul>
<p>We are looking for an experienced E-Commerce Specialist to join our team. In this role, you will manage and enhance our online presence across various platforms, ensuring a seamless and engaging customer experience. This position offers the opportunity to contribute to a mission-driven brand while working in a dynamic and collaborative environment.</p><p><br></p><p>Responsibilities:</p><p>• Analyze audience segments and campaign performance to improve email open rates and click-through rates.</p><p>• Manage and optimize product listings on Shopify, including uploading new products, updating imagery, and refining product descriptions.</p><p>• Develop and edit compelling product descriptions and category copy that align with our brand voice.</p><p>• Maintain promotional calendars across multiple e-commerce platforms, including Shopify, Amazon, Faire, and wholesale portals.</p><p>• Monitor orders on Shopify to ensure timely processing and exceptional customer service.</p><p>• Collaborate on marketing strategies for new product launches, including messaging and online merchandising.</p><p>• Coordinate marketing initiatives for seasonal campaigns and special promotions.</p><p>• Track key performance indicators (KPIs) for marketing efforts and compile detailed reports on campaign outcomes.</p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p><br></p><ul><li> Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </li><li>Conduct market research to identify customer needs, trends, and competitors' activities. </li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </li><li>Present marketing strategies and campaign results to stakeholders and management. </li></ul>
<p>We are looking for an experienced Director of Marketing to lead and execute strategic marketing initiatives for our client in Philadelphia. This role requires a dynamic leader with expertise in brand development, digital marketing, and communications strategy, particularly within law firm/legal services industry. You will be responsible for driving brand awareness, optimizing marketing operations, and implementing innovative strategies to achieve business goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and oversee comprehensive marketing strategies that enhance brand visibility and align with organizational goals.</p><p>• Lead the creation and execution of digital marketing campaigns, including SEO, paid search, and paid social initiatives.</p><p>• Manage brand development and ensure consistency across all marketing channels.</p><p>• Implement effective marketing automation tools to improve campaign efficiency and deliver measurable results.</p><p>• Build and execute a robust content strategy that supports business growth and engages target audiences.</p><p>• Drive social media marketing efforts to expand reach and foster meaningful engagement.</p><p>• Analyze marketing performance using tools like Google Analytics to identify opportunities for improvement.</p><p>• Collaborate with cross-functional teams to ensure alignment with business objectives and industry best practices.</p><p>• Develop and maintain strong relationships with external partners and vendors to support marketing initiatives.</p><p>• Monitor industry trends and competitor activities to inform strategic decisions.</p>
<p>Are you a GA4 expert with agency experience, passionate about driving insights and optimizing digital marketing campaigns? Robert Half is seeking GA4 professionals with an agency background for exciting contract and permanent opportunities. If you have experience implementing and analyzing GA4 setups for clients, we’d love to connect! </p><p><br></p><p>What You’ll Be Doing: </p><p><br></p><ul><li>Implementing and configuring GA4 for client websites and mobile apps, ensuring precise tracking of user behavior, events, and conversions. </li><li>Setting up UTM parameters and custom event tracking to measure the effectiveness of client campaigns across multiple channels. </li><li>Analyzing GA4 data to provide actionable insights that support client marketing strategies and performance optimization. </li><li>Creating and customizing dashboards and reports in GA4 to track key performance metrics, including user engagement, traffic sources, and ecommerce performance. </li><li>Collaborating with internal teams (marketing, creative, development) and clients to ensure data accuracy and alignment with business objectives. </li><li>Troubleshooting and optimizing GA4 setup to ensure accurate reporting and seamless integration with other marketing technologies. </li><li>Providing insights and recommendations to clients on how to improve campaign performance based on GA4 data. </li></ul>
<p>We’re looking for a highly creative and strategic Email Marketing Manager to lead the development and execution of compelling email campaigns that engage, inform, and convert. This role is ideal for someone who thrives at the intersection of storytelling, design, and digital strategy, and who understands how to craft content that resonates with diverse audiences.</p><p><br></p><p>Key Responsibilities</p><ul><li>Content Strategy & Creation</li><li>Develop and manage the editorial calendar for email campaigns, ensuring alignment with brand voice, seasonal trends, and marketing goals.</li><li>Write and edit engaging email copy that drives action and reflects our brand personality.</li><li>Collaborate with design teams to produce visually appealing email templates and assets.</li><li>Campaign Management</li><li>Own the end-to-end process of email campaign execution—from concept to deployment.</li><li>Segment audiences and personalize content to improve engagement and conversion rates.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and use insights to refine content and strategy.</li><li>Conduct A/B testing on subject lines, content, and design elements to continuously improve results.</li><li>Stay current on email marketing trends, tools, and best practices.</li></ul><p><br></p><p><br></p>
