<p> Our agency client is seeking a <strong>Digital Marketing Specialist</strong> to join a detail-oriented Services team on a <strong>contract basis</strong>. This role supports the execution of digital campaigns, audience engagement initiatives, and content programs by managing project coordination, refining messaging, and keeping teams aligned on priorities and deadlines. The ideal candidate is highly organized with hands-on experience in social media, digital content, and marketing performance tools.</p><p>This role sits at the intersection of <strong>content creation, digital marketing, and project coordination</strong>, helping translate complex, mission-driven work into clear, engaging, and performance-driven content across email, web, social media, and events. The ideal candidate is a strong writer, detail-oriented, and comfortable working in a fast-paced, collaborative environment.</p><p><br></p><p>Key Responsibilities</p><ul><li>Support planning and execution of marketing campaigns across multiple workstreams</li><li>Track timelines, deliverables, and action items while flagging risks as needed</li><li>Coordinate meetings, agendas, notes, and cross-functional communication</li><li>Create and adapt content for email, social media, web, blogs, and basic graphics</li><li>Repurpose long-form content into channel-ready assets (social posts, emails, web updates)</li><li>Support social media calendars and contribute ideas for short-form content and campaigns</li><li>Assist with light video editing and digital content formatting</li><li>Monitor digital trends and basic performance metrics to inform optimization</li><li>Support event content capture, including photos, video, and live updates</li><li>Provide day-to-day support across clients and internal teams, ensuring smooth execution of marketing initiatives </li></ul>
<p><strong>Digital Marketing Specialist</strong></p><p>Onsite | Austin, TX | 6-month Contract</p><p><br></p><p>Robert Half is partnering with an Austin-based client to hire a Digital Marketing Specialist to for a 6-month contract. This position will serve as a key coordinator for marketing initiatives and content execution across a growing organization. The Digital Marketing Specialist will be responsible for ensuring content accuracy, accessibility, and alignment with brand standards, while supporting an evolving digital strategy.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Act as a primary point of contact for internal marketing and communications requests</li><li>Write, edit, and publish website content across multiple pages and platforms</li><li>Develop short-form content including announcements, features, and event promotions</li><li>Draft copy for print and promotional materials (flyers, brochures)</li><li>Create basic visual assets using existing templates and tools (Canva)</li><li>Ensure all content meets accessibility, usability, and SEO best practices</li><li>Promote organizational initiatives, events, and updates</li></ul>
<p>We are looking for a Digital Marketing Specialist to support marketing initiatives for a contract position based in Orange, California. This role is ideal for someone who can blend analytical insight with campaign execution to strengthen digital performance across paid media and email channels. The successful candidate will help drive audience engagement, monitor results, and refine strategies using data-driven recommendations.</p><p><br></p><p>Responsibilities:</p><p>• Plan, launch, and optimize digital marketing campaigns across paid search and related online channels to improve reach and conversion performance.</p><p>• Use Google Ads and Google AdWords tools to manage campaign settings, budgets, keyword strategies, and ad effectiveness.</p><p>• Track campaign outcomes through Google Analytics, translating performance data into actionable recommendations for marketing improvements.</p><p>• Develop and execute email campaign initiatives that support customer engagement, lead generation, and retention goals.</p><p>• Evaluate audience behavior and campaign trends to identify opportunities for stronger targeting and messaging.</p><p>• Partner with internal stakeholders to align digital efforts with broader marketing objectives and timelines.</p><p>• Prepare clear performance summaries that highlight results, insights, and next-step recommendations for ongoing campaigns.</p>
<p>We are looking for a part-time Digital Marketing Specialist to support targeted brand and campaign initiatives for a long-term contract opportunity based in Irvine, California. This part-time role will focus on creating compelling marketing materials, strengthening digital presence, and helping deliver strategic programs that elevate visibility and engagement. The ideal candidate brings hands-on experience across digital advertising, analytics, content development, and website optimization, along with the ability to manage multiple priorities in a fast-paced environment.</p><p><br></p><p>Responsibilities:</p><p>• Plan and carry out digital marketing campaigns designed to promote technology-focused services and solutions across relevant channels.</p><p>• Create original marketing content, including customer success stories and supporting materials, tailored to brand and audience needs.</p><p>• Develop structured messaging resources that help ensure consistent communication across campaigns and content.</p><p>• Partner with internal stakeholders to improve website content and user experience, including updates that support branded web initiatives.</p><p>• Coordinate with external and internal partners to gather, organize, and prepare video assets for marketing use.</p><p>• Monitor campaign activity and performance metrics using analytics tools, and recommend adjustments to improve results.</p><p>• Support email marketing efforts by helping build, review, and optimize outreach campaigns for engagement and conversion.</p><p>• Contribute to search visibility efforts through on-page SEO improvements and platform-based optimization activities.</p>
<p>We are looking for an Email Marketing Specialist to join our team in Irvine, California in a contract capacity with the potential for a permanent role. This role is ideal for someone who thrives in a fast-moving marketing environment, keeps campaigns organized, and ensures deliverables are completed accurately and on schedule. You will work with regional and corporate partners to support campaign execution, maintain quality standards, and help improve day-to-day marketing workflows.</p><p><br></p><p>Responsibilities:</p><p>• Partner with regional marketing stakeholders to organize incoming requests, manage timelines, and keep campaign deliverables moving toward completion.</p><p>• Track active projects closely, identify scheduling or production risks early, and raise concerns promptly to help prevent delays.</p><p>• Review marketing materials with internal teams to verify accuracy, support proofing efforts, and secure final sign-off before launch.</p><p>• Collaborate with division and regional partners to strengthen audience segmentation and improve targeting approaches for digital initiatives.</p><p>• Serve as a key point of coordination between regional marketing groups and corporate marketing operations to promote alignment across processes.</p><p>• Prepare regular updates that highlight progress, challenges, and opportunities to improve efficiency within campaign execution workflows.</p><p>• Support the delivery of digital marketing initiatives, including email and paid media activities, while maintaining consistency with brand and business goals.</p><p>• Use marketing and project management tools to organize assets, document status, and maintain clear visibility across multiple concurrent assignments.</p>
<p>We are a self-owned, self-managed, mid-sized property management company in Coral Gables seeking a Digital Media Analyst to join our Corporate Marketing Team. This is an excellent opportunity for an early-career professional who is passionate about data, digital marketing, and real estate. You’ll work closely with Marketing Strategy and Social Media to help analyze performance, optimize campaigns, and drive smarter marketing decisions across our communities. <strong>THIS IS A FULLY ONSITE ROLE IN CORAL GABLES. </strong></p><p><br></p><p><br></p><p><br></p><p>Responsibilities:</p><p>• Develop and manage digital marketing initiatives across search, email, and social platforms to increase engagement and support business goals.</p><p>• Monitor campaign performance through analytics tools, interpret key metrics, and recommend adjustments that improve reach, conversions, and return on investment.</p><p>• Create persuasive ad and promotional content tailored to target audiences while maintaining brand consistency across channels.</p><p>• Oversee paid search efforts using Google Ads and related advertising tools, including budget tracking, optimization, and audience targeting.</p><p>• Coordinate email marketing activities, from campaign setup through reporting, to strengthen customer communication and nurture prospects.</p><p>• Support the company’s social media presence by planning content, scheduling posts, and evaluating engagement trends.</p><p><br></p><p><br></p><p><strong>Interested and qualified candidate should apply and reach out to Stefanie Furniss 786-897-7903</strong></p><p><br></p>
<p>We’re partnering with a growing organization to find a Digital Marketing Specialist<strong> </strong>to support performance marketing initiatives across multiple business lines. This role focuses on executing, monitoring, and optimizing paid digital campaigns that drive traffic, engagement, and conversion.</p><p><br></p><p><strong>MUST BE ABLE TO WORK HYBRID ONSITE IN ATLANTA, GEORGIA</strong></p><p><br></p><p>What You’ll Do</p><ul><li>Build, launch, and manage paid media campaigns across Google Ads, Meta, and other digital platforms</li><li>Handle day-to-day campaign setup, trafficking, pacing, and QA</li><li>Support audience creation, keyword research, and negative keyword management</li><li>Monitor performance metrics including CPC, CPM, CTR, CPA, and ROAS</li><li>Pull and analyze daily/weekly performance reports, identifying trends and optimization opportunities</li><li>Assist with A/B testing, documentation of learnings, and ongoing optimization efforts</li><li>Ensure accurate tracking, UTM tagging, and attribution</li><li>Collaborate with internal marketing, creative, and product teams to align campaigns with business goals</li></ul>
<p><strong>Digital Marketing Specialist</strong></p><p>Hybrid | Austin, TX | Contract</p><p><br></p><p>We are seeking a Digital Marketing Specialist to support the execution and optimization of multi-channel campaigns across social media, CRM platforms, and paid media. This role will focus on driving engagement, lead generation, and campaign performance through data-informed decision-making.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Plan, execute, and optimize digital marketing campaigns across paid media channels, including search, display, and paid social</li><li>Manage organic and paid social media presence, including content scheduling, community engagement, and performance tracking</li><li>Develop and execute CRM campaigns (email, lifecycle, and automation) to support lead nurturing and customer retention</li><li>Analyze campaign performance and provide actionable recommendations to improve ROI, conversion rates, and engagement</li><li>Collaborate with cross-functional teams to align messaging, creative, and targeting strategies</li><li>Monitor trends, platform updates, and competitor activity to identify new opportunities</li><li>Maintain and optimize marketing data within CRM and marketing automation tools</li><li>Prepare regular performance reports and dashboards for stakeholders</li></ul>
<p>Robert Half Marketing and Creative has a client looking for a Digital Marketing Specialist to join a real estate property and facilities management organization in Denver, Colorado. This Contract to Permanent opportunity is ideal for a marketing specialist who can blend campaign strategy, hands-on execution, and performance analysis to help attract prospective residents and support leasing goals across multiple apartment communities. The role works closely with leadership, internal partners, and external collaborators to strengthen digital visibility, improve lead generation, and guide ongoing optimization through data-informed decisions.</p><p><br></p><p>Responsibilities:</p><p>• Create and refine digital marketing initiatives across paid and organic channels to increase prospect engagement and support occupancy objectives.</p><p>• Develop audience-focused campaigns for individual apartment communities, adjusting messaging and targeting to match local market needs.</p><p>• Review campaign metrics regularly, identify performance patterns, and recommend changes that improve conversion results and advertising efficiency.</p><p>• Maintain accurate, brand-aligned content across digital platforms so messaging remains consistent and current.</p><p>• Produce recurring dashboards, summaries, and stakeholder updates that clearly explain campaign outcomes, trends, and next-step recommendations.</p><p>• Monitor monthly and community-level marketing expenditures to help keep spending aligned with approved budgets and business priorities.</p><p>• Design and coordinate digital creative assets, including display ads, video content, and social media materials that enhance brand presence.</p><p>• Collaborate with internal teams and outside vendors to ensure campaigns, creative execution, and media placements support broader marketing objectives.</p><p>• Present insights, strategic ideas, and campaign results to leadership in a clear and effective manner.</p><p>• Manage several deadlines and marketing priorities at once while adapting effectively to changing business needs.</p>
<p>We are looking for a strategic Director of Audience Growth who is hands on to shape programs that expand audience reach, strengthen subscriber engagement, and connect effectively with healthcare audiences and pharmaceutical audiences. The ideal candidate will bring a strong command of full-funnel campaign strategy, lifecycle marketing, and performance optimization across digital channels.</p><p><br></p><p>Responsibilities:</p><p>• Lead end-to-end digital marketing strategy designed to increase audience acquisition, improve subscription growth, and elevate brand visibility within target markets.</p><p>• Develop and refine full-funnel campaigns that engage healthcare audiences and pharmaceutical audiences through coordinated channel planning and tailored messaging.</p><p>• Create, launch, and optimize lifecycle marketing journeys, including email and SMS programs, to improve engagement, retention, and conversion outcomes.</p><p>• Oversee campaign measurement and reporting, using performance data and analytics to identify trends, test improvements, and strengthen return on investment.</p><p>• Direct B2B marketing initiatives that support demand generation efforts and expand reach through targeted digital tactics.</p><p>• Manage programmatic advertising and content syndication activities to drive relevant traffic, broaden awareness, and support commercial goals.</p><p>• Partner with cross-functional stakeholders to align marketing strategy with business objectives, audience needs, and market opportunities.</p><p>• Establish testing frameworks across campaigns and channels to continuously improve creative effectiveness, audience segmentation, and conversion performance.D</p>
<p>We are looking for a Digital Marketing Analyst to join a healthcare organization in Basking Ridge, New Jersey. This Long-term Contract position focuses on transforming digital marketing and operational data into meaningful insights that improve campaign performance, support patient access, and inform business decisions. The role combines hands-on reporting, analytics, and platform coordination with close collaboration across marketing, sales, clinical, and operations teams.</p><p><br></p><p>Responsibilities:</p><p>• Build, maintain, and refine recurring performance reports using GA4, Looker Studio, Salesforce, and digital advertising platforms.</p><p>• Analyze campaign results, lead quality, conversion trends, and attribution data to identify actionable opportunities for growth.</p><p>• Create standardized dashboards and deliver custom analyses that support day-to-day optimization and leadership reporting needs.</p><p>• Track performance patterns, highlight emerging risks, and recommend adjustments to improve efficiency and outcomes.</p><p>• Partner with internal stakeholders to support Salesforce configuration and ensure the platform aligns with marketing and patient engagement processes.</p><p>• Contribute to data integrations, workflow automation, and platform connectivity across tools such as GA4, Freshpaint, and paid media channels.</p><p>• Maintain reliable data quality across marketing, sales, and patient-related reporting workflows through consistent validation and documentation.</p><p>• Apply governance, compliance, and access control standards to analytics and reporting processes in a regulated environment.</p><p>• Translate complex data findings into practical recommendations that non-technical stakeholders can understand and act on.</p><p><br></p><p>02720-0013444285</p><p><br></p>
The Online Marketing Specialist – Performance Marketing drives paid search strategy, execution, and optimization to increase experience in traffic and measurable growth across digital channels. This role manages campaigns across Google Ads and Microsoft Ads within a product-focused, B2B e-commerce environment. It leverages automation, platform-based machine learning, and emerging AI tools to improve performance through continuous testing and optimization. The position requires strong analytical skills, independent ownership of campaigns, and the ability to identify and scale growth opportunities. <br> What Success Looks Like Improve ROAS and reduce CPA through ongoing optimization Scale high-performing campaigns that drive experience in traffic and revenue Execute structured testing that delivers actionable insights Build automated reporting to improve visibility and decision-making <br> Key Responsibilities Campaign Management Plan, launch, and optimize paid search campaigns across Google Ads and Microsoft Ads Manage keyword strategy, targeting, bids, and ad development Leverage automation (e.g., Smart Bidding, Performance Max) to improve efficiency Monitor performance and implement data-driven optimizations Partner with platform representatives on new features and opportunities Optimization & Testing Use automation and AI tools to identify and execute optimization strategies Run structured experiments (A/B testing across bids, audiences, and creative) Analyze results and scale successful initiatives Identify opportunities to streamline campaign management and reporting Analytics & Reporting Track performance metrics including ROAS, CPA, conversion rate, and revenue Build dashboards and automate reporting Deliver regular insights, recommendations, and ad hoc analysis E-Commerce & Cross-Functional Support Support product-focused and e-commerce campaigns, including new launches Develop campaigns to increase product visibility and conversions Partner with product, content, and SEO teams to align strategy Technology & Continuous Improvement Stay current on PPC trends, tools, and platform updates Evaluate and test new technologies, features, and automation capabilities Document campaign strategies, testing, and performance insights
<p><strong>Location:</strong> Greenville, SC (Hybrid)</p><p><strong>Duration:</strong> 3–6 Month Contract</p><p>Overview</p><p>Our client is seeking a Social Media & Marketing Specialist to support content development, campaign execution, and brand engagement initiatives. This role is ideal for a creative marketer who enjoys both strategy and hands-on execution.</p><p>Responsibilities</p><ul><li>Create and schedule social media content across multiple platforms</li><li>Support integrated marketing campaigns and promotions</li><li>Monitor social performance and engagement analytics</li><li>Assist with content creation including captions, graphics, and short-form copy</li><li>Coordinate with creative and marketing teams on campaign deliverables</li><li>Stay informed on social media trends and best practices</li></ul><p><br></p>
<p><strong>Location:</strong> Nashville, TN (Hybrid)</p><p><strong>Duration:</strong> 3–6 Month Contract</p><p>Overview</p><p>We are seeking a Social Media & Marketing Specialist to support content creation, campaign execution, and audience engagement initiatives. The ideal candidate is creative, collaborative, and passionate about digital marketing trends.</p><p>Responsibilities</p><ul><li>Manage day-to-day social media scheduling and publishing</li><li>Create engaging social and marketing content</li><li>Support campaign planning and execution across digital channels</li><li>Monitor engagement and performance analytics</li><li>Assist with influencer outreach and community engagement</li><li>Collaborate with design and marketing teams on branded campaigns</li></ul><p><br></p>
<p><strong>Location:</strong> Nashville, TN (Hybrid)</p><p><strong>Duration:</strong> 3–6 Month Contract</p><p>Overview</p><p>Our client is seeking an Email Marketing Specialist to support customer engagement and lifecycle marketing initiatives. This individual will help execute targeted campaigns and optimize performance across email channels.</p><p>Responsibilities</p><ul><li>Build, schedule, and deploy email marketing campaigns</li><li>Develop audience segmentation and campaign targeting strategies</li><li>Monitor campaign metrics including open rates, CTRs, and conversions</li><li>Collaborate with creative and marketing teams on content and design</li><li>Ensure campaigns align with brand standards and best practices</li><li>Support A/B testing and campaign optimization efforts</li></ul><p><br></p>
<p>Robert Half is looking for an Email Marketing Specialist to support a short-term engagement with a collaborative and fast-paced marketing team. This is a hands-on role where you will own the execution, optimization, and performance tracking of email campaigns from start to finish.</p><p><br></p><p>The Email Marketing Specialist will play a key role in managing and executing email campaigns, ensuring high-quality delivery, and driving engagement through data-driven optimization. This individual will work closely with internal stakeholders to align messaging, segmentation, and campaign strategy while maintaining strong attention to detail and brand consistency.</p><p><br></p><p><strong>Responsibilities</strong></p><ul><li>Execute end-to-end email campaigns, including build, QA, and deployment</li><li>Collaborate with internal marketing teams to align messaging, timing, and audience segmentation</li><li>Monitor campaign performance and provide recommendations to improve engagement and effectiveness</li><li>Manage and maintain email lists, ensuring proper segmentation and deliverability best practices</li><li>Ensure all communications are accurate, on-brand, and free of errors</li></ul><p><br></p>
<p>Email Marketing Specialist</p><p>Hybrid | Austin, TX | Contract</p><p><br></p><p>We are seeking an Email Marketing Specialist to support the strategy, execution, and optimization of email and CRM-driven campaigns. This role will focus on driving engagement, lead nurturing, and customer retention through data-informed lifecycle marketing programs.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Build, execute, and optimize email marketing campaigns, including newsletters, drip campaigns, and triggered lifecycle journeys</li><li>Manage campaign development within CRM and marketing automation platforms (e.g., HubSpot, Salesforce, Marketo)</li><li>Segment audiences and personalize messaging to improve engagement and conversion rates</li><li>Develop and implement A/B testing strategies across subject lines, content, cadence, and targeting</li><li>Monitor campaign performance, including open rates, click-through rates, and conversions, and provide actionable insights</li><li>Collaborate with marketing, sales, and creative teams to align messaging and campaign goals</li><li>Maintain data hygiene and ensure compliance with email marketing regulations (CAN-SPAM, GDPR where applicable)</li><li>Support integration of email campaigns with broader digital efforts, including paid media and web initiatives</li></ul>
<p>We are looking for a Creative Marketing Specialist to support a dynamic financial services organization in Southfield, Michigan. This position combines visual design expertise with strategic marketing execution, partnering closely with leadership to produce impactful campaigns, presentations, and event materials. The ideal candidate brings strong Adobe Creative Suite skills, thrives in a fast-moving environment, and can manage multiple priorities while maintaining a consistent brand presence.</p><p><br></p><p>Responsibilities:</p><p>• Develop detail-oriented marketing materials such as presentations, print pieces, digital assets, and social media content using Adobe Creative Suite.</p><p>• Collaborate with senior leaders to shape marketing strategies and translate ideas into effective deliverables.</p><p>• Oversee several concurrent marketing projects and marketing operations, setting priorities and driving projects forward to meet deadlines.</p><p>• Ensure all external and internal materials reflect established brand standards across both business-to-business and business-to-consumer initiatives.</p><p>• Produce marketing work that aligns with the expectations of a regulated financial services environment.</p><p>• Provide guidance and support to team members at the start of their careers while contributing to the continued growth of the marketing function.</p>
We are looking for a Digital Marketing Lead to support a high-impact healthcare organization through a Long-term Contract position based in Philadelphia, Pennsylvania. This role blends hands-on digital marketing execution with strong project coordination, requiring someone who can keep campaigns moving, align cross-functional teams, and step in wherever support is needed. The ideal candidate brings experience managing digital campaign workflows, using analytics to guide decisions, and operating effectively in a hybrid environment.<br><br>Responsibilities:<br>• Lead day-to-day coordination of digital marketing initiatives, ensuring timelines, priorities, and deliverables stay on track across multiple workstreams.<br>• Oversee campaign planning and execution across digital channels, including paid search and email, while partnering with internal stakeholders and related teams.<br>• Use Google Ads, Google AdWords, and other marketing platforms to launch, monitor, and refine campaign performance.<br>• Analyze results through Google Analytics and related reporting tools to identify trends, measure effectiveness, and recommend improvements.<br>• Act as a central point of contact for project updates, helping teams navigate changing needs and close operational gaps as priorities evolve.<br>• Contribute hands-on support where needed, balancing strategic oversight with tactical execution to keep initiatives progressing.<br>• Collaborate with marketing, business, and operational partners in a hybrid setting, including onsite participation in Philadelphia, Pennsylvania several times each month.
<p>Robert Half Marketing and Creative has a client looking for a Digital Media Planner to join a fast-moving agency environment. In this role, you will shape and refine media strategies that connect digital and traditional channels, helping clients reach the right audiences with measurable impact. The position calls for a collaborative, analytical individual with strong attention to detail who can balance strategic thinking with day-to-day campaign execution and optimization.</p><p><br></p><p>Responsibilities:</p><p>• Build cross-channel media strategies that align campaign goals, audience insights, budget parameters, and timing requirements across platforms such as paid social, search, video, programmatic, display, print, radio, and out-of-home.</p><p>• Work closely with client-facing partners, creative teams, and internal stakeholders to translate marketing objectives into clear media recommendations and executable plans.</p><p>• Use audience intelligence, market trends, and media research to identify effective channel mixes and support planning decisions with data.</p><p>• Assess media inventory and partnership opportunities, coordinate with publishers and vendors, and support placement negotiations when needed.</p><p>• Track campaign delivery, pacing, and performance metrics, then adjust tactics proactively to improve results against key benchmarks.</p><p>• Create planning documents and reporting materials, including media recommendations, flowcharts, authorizations, and post-campaign summaries.</p><p>• Interpret campaign outcomes and communicate actionable findings and next-step recommendations to clients and internal teams.</p><p>• Oversee campaign execution to help ensure all media activity is launched accurately, maintained within budget, and completed on schedule.</p>
<p>We’re hiring a Social Media Specialist to support an enthusiast-driven brand by executing and managing social media campaigns across platforms like Instagram, Facebook, TikTok, YouTube, and more. This role is hands-on, fast-paced, and focused on both content activation and community engagement.</p><p><br></p><p>MUST BE ABLE TO WORK ONSITE 3 DAYS A WEEK IN OPELIKA, ALABAMA.</p><p><br></p><p>What You’ll Do</p><ul><li>Execute and manage social media campaigns tied to product launches and promotions</li><li>Track performance, analyze results, and share insights to improve engagement</li><li>Manage brand inboxes and engage with online communities, forums, and groups</li><li>Capture and publish real-time content in collaboration with marketing and creative teams</li><li>Represent the brand at select events and activations (as needed)</li></ul><p><br></p>
We are looking for a Social Media Specialist to shape and strengthen a B2B brand’s organic social presence for an industrial products organization based in Pennsylvania. This Long-term Contract opportunity will focus on building a more effective platform strategy, with particular emphasis on TikTok and short-form storytelling for technical audiences. The ideal candidate will bring a strategic mindset, strong client communication skills, and the ability to translate business goals into engaging social content recommendations.<br><br>Responsibilities:<br>• Review existing social channel performance and identify practical opportunities to improve reach, relevance, and audience engagement.<br>• Create an organic TikTok approach tailored to B2B buyers, emphasizing content themes and storytelling methods that resonate with technical and trade-focused audiences.<br>• Shape cross-platform social plans for channels such as LinkedIn, Facebook, Instagram, Reels, and Reddit to support broader brand visibility.<br>• Recommend effective content angles, posting cadence, voice, and creative formats that align with campaign goals and audience interests.<br>• Collaborate with internal creative and content stakeholders to guide the development of social assets and messaging.<br>• Work alongside digital and paid media partners to ensure alignment between organic activity and broader marketing efforts.<br>• Participate in client meetings, communicate strategic recommendations clearly, and present social insights when needed.<br>• Help inform execution priorities during the early stages of the initiative, where workload may be heavier as the strategy is established.
<p>We are looking for a creative Social Media Specialist to support digital engagement initiatives for a growing company in Kentwood, Michigan. This Long-term Contract position is ideal for someone who can develop compelling content, strengthen brand visibility across social platforms, and help drive audience growth through thoughtful campaign execution. The role calls for a strong understanding of social channels, content planning, and performance-focused social media strategy.</p><p><br></p><p>Responsibilities:</p><p>• Create and publish engaging social media content tailored to multiple digital platforms and target audiences.</p><p>• Plan and coordinate social media campaigns that support brand awareness, community engagement, and marketing goals.</p><p>• Manage day-to-day activity across social media channels, ensuring consistent messaging and timely updates.</p><p>• Develop content calendars and recommend posting strategies that align with campaign priorities and audience behavior.</p><p>• Monitor social media performance and identify opportunities to improve reach, engagement, and overall effectiveness.</p><p>• Collaborate with internal stakeholders to translate business objectives into clear and compelling social content.</p><p>• Stay informed on platform trends, best practices, and emerging opportunities to enhance the organization’s social presence.</p>
<p>We’re hiring a Social Media Specialist to support an enthusiast-driven brand by executing and managing social media campaigns across platforms like Instagram, Facebook, TikTok, YouTube, and more. This role is hands-on, fast-paced, and focused on both content activation and community engagement.</p><p><br></p><p>MUST BE ABLE TO WORK ONSITE 3 DAYS A WEEK IN OPELIKA, ALABAMA.</p><p><br></p><p>What You’ll Do</p><ul><li>Execute and manage social media campaigns tied to product launches and promotions</li><li>Track performance, analyze results, and share insights to improve engagement</li><li>Manage brand inboxes and engage with online communities, forums, and groups</li><li>Capture and publish real-time content in collaboration with marketing and creative teams</li><li>Represent the brand at select events and activations (as needed)</li></ul><p><br></p>
<p>The Digital Performance Specialist supports the execution of digital marketing initiatives that enhance local visibility, drive enrollment, and improve overall performance across franchise locations. This role plays a key part in supporting franchise teams with day-to-day digital needs, helping resolve issues, optimize platforms, and ensure consistency across the system.</p><p>This position serves as a primary resource for digital support, handling platform-related requests such as review management, local listing updates, and search visibility challenges, while escalating more complex issues as needed. It also assists with onboarding and setup for new locations, including website launches, ownership transitions, and digital platform migrations.</p><p>The role contributes to local SEO and listings (GEO) efforts, helping maintain accuracy, improve search performance, and identify optimization opportunities. In addition, the Specialist supports website enhancements, testing initiatives, and performance tracking in partnership with internal teams and agency partners.</p><p>This individual will also help develop training resources and provide guidance to franchise owners, enabling stronger understanding and adoption of digital marketing best practices. Overall, the position helps shift the broader team from reactive support to more proactive, performance-driven initiatives.</p><p><br></p>