<p>We’re looking for a Marketing Data Analyst to turn campaign and customer data into actionable insights that drive smarter marketing decisions. This role partners closely with marketing, digital, and leadership teams to analyze performance across channels, optimize campaigns, and clearly communicate what’s working and what’s not.</p><p>What You’ll Do</p><ul><li>Analyze performance across marketing channels (email, paid media, social, web, SEO, events)</li><li>Track and report on KPIs such as conversion rates, CAC, ROI, engagement, and attribution</li><li>Build and maintain dashboards and reports using tools like Google Analytics, Looker Studio, Tableau, or Power BI</li><li>Interpret campaign results and provide clear insights and recommendations to stakeholders</li><li>Support A/B testing and experimentation for emails, landing pages, ads, and website updates</li><li>Work with marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce) to ensure accurate data tracking</li><li>Identify trends, patterns, and opportunities to improve marketing efficiency and performance</li><li>Ensure data accuracy and consistency across platforms</li></ul><p><br></p>

<ul><li>2+ years of experience in a marketing analytics or digital analytics role</li><li>Strong understanding of marketing metrics, funnels, and attribution models</li><li>Experience with Google Analytics (GA4) and spreadsheet tools (Excel / Google Sheets)</li><li>Familiarity with BI and visualization tools (Looker Studio, Tableau, Power BI)</li><li>Ability to translate data into insights for non-technical stakeholders</li><li>Strong attention to detail and problem-solving skills</li><li>Comfortable working cross-functionally with marketing, sales, and leadership teams</li></ul>

<h3 class="rh-display-3--rich-text">Innovation starts with people.^®</h3> <p>Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.</p> <p>Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more.</p> <p>All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information.</p> <p>© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.</p>