We are looking for an experienced Digital Strategist to join our team in Atlanta, Georgia. As part of the Restaurants & Catering industry, this role focuses on creating innovative strategies that drive engagement and enhance customer experiences across digital platforms. This is a long-term contract position with opportunities to collaborate closely with creative teams and brand managers. Responsibilities: • Lead the creative briefing process to ensure campaigns align with brand voice, strategic objectives, and customer expectations. • Collaborate with senior strategists, creative teams, and brand managers to ensure all digital touchpoints reflect overarching campaign goals. • Monitor and analyze campaign performance metrics, using data insights to refine strategies and enhance outcomes. • Conduct A/B testing to optimize content, subject lines, and user journeys, delivering measurable improvements. • Share insights and foster a collaborative environment that encourages continuous learning and innovation. • Utilize tools like Movable Ink and MoEngage to create dynamic content and personalized lifecycle campaigns. • Develop strategies based on data-driven decision-making, leveraging analytics for campaign reporting and optimization. • Balance creative thinking with analytical approaches to craft customer journeys and engaging digital experiences. • Effectively communicate complex strategies to creatives and stakeholders, ensuring alignment and understanding. • Manage multiple projects and priorities in a fast-paced environment, maintaining organization and meeting deadlines.

• Proven experience in digital strategy, including lifecycle marketing and brand strategy. • Proficiency in copywriting, email copywriting, and ad copywriting. • Strong understanding of digital tools such as Movable Ink and MoEngage. • Ability to analyze data and apply insights to optimize campaigns and strategies. • Demonstrated ability to balance creativity with analytical decision-making. • Excellent communication skills, capable of explaining strategies to diverse teams and stakeholders. • Solid project management skills, with the ability to handle competing priorities and tight timelines. • Familiarity with crafting web strategies and digital content that resonate with target audiences.

<h3 class="rh-display-3--rich-text">Innovation starts with people.®</h3> Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.

Atlanta, GA
onsite
Temporary
- USD / Hourly
We are looking for an experienced Digital Strategist to join our team in Atlanta, Georgia. As part of the Restaurants & Catering industry, this role focuses on creating innovative strategies that drive engagement and enhance customer experiences across digital platforms. This is a long-term contract position with opportunities to collaborate closely with creative teams and brand managers. Responsibilities: • Lead the creative briefing process to ensure campaigns align with brand voice, strategic objectives, and customer expectations. • Collaborate with senior strategists, creative teams, and brand managers to ensure all digital touchpoints reflect overarching campaign goals. • Monitor and analyze campaign performance metrics, using data insights to refine strategies and enhance outcomes. • Conduct A/B testing to optimize content, subject lines, and user journeys, delivering measurable improvements. • Share insights and foster a collaborative environment that encourages continuous learning and innovation. • Utilize tools like Movable Ink and MoEngage to create dynamic content and personalized lifecycle campaigns. • Develop strategies based on data-driven decision-making, leveraging analytics for campaign reporting and optimization. • Balance creative thinking with analytical approaches to craft customer journeys and engaging digital experiences. • Effectively communicate complex strategies to creatives and stakeholders, ensuring alignment and understanding. • Manage multiple projects and priorities in a fast-paced environment, maintaining organization and meeting deadlines.
2025-09-04T20:19:13Z