<p>We are looking for a skilled Digital Marketing Specialist to join our team in Atlanta, Georgia. This Contract-to-permanent position offers a dynamic opportunity to work in the hospitality industry, contributing to impactful marketing campaigns and driving brand engagement. The role provides flexibility with remote or hybrid work arrangements based on your preference, and has the potential to transition into a permanent role.</p><p><br></p><p>Responsibilities:</p><p>• Conduct comprehensive quality assurance and testing to ensure campaigns meet branding standards and deliver a seamless user experience.</p><p>• Collaborate with internal teams to develop and implement engaging content, effective messaging, and compelling calls-to-action.</p><p>• Analyze campaign performance metrics, providing actionable insights to optimize engagement and results.</p><p>• Manage audience segmentation and tailor marketing strategies to target specific demographics effectively.</p><p>• Utilize data-driven approaches to refine digital marketing efforts and improve overall campaign performance.</p><p>• Create and oversee email campaigns, ensuring alignment with organizational goals and audience expectations.</p><p>• Maintain expertise in Google Ads and Google Analytics to enhance campaign tracking and reporting.</p><p>• Provide regular updates and reports to stakeholders, highlighting successes and areas for improvement.</p><p>• Stay informed about the latest trends and best practices in digital marketing to drive innovation.</p>

<p>• Proven experience in digital marketing, including Google Ads and Google Analytics.</p><p>• Strong skills in quality assurance and testing to ensure campaign accuracy and effectiveness.</p><p>• Proficiency in audience segmentation and data-driven marketing techniques.</p><p>• Exceptional analytical abilities to interpret campaign performance metrics and recommend optimizations.</p><p>• Excellent communication and organizational skills to manage multiple projects simultaneously.</p><p>• Ability to work independently and efficiently in remote or hybrid settings.</p><p>• Familiarity with email campaign creation and execution.</p><p>• Self-motivated with a commitment to staying updated on industry trends and tools.</p>

<h3 class="rh-display-3--rich-text">Innovation starts with people.^®</h3> <p>Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.</p> <p>Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more.</p> <p>All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information.</p> <p>© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.</p>