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2 results for Communications Specialist in Raleigh, NC
- Raleigh, NC
- onsite
- Temporary / Contract
- 0 - 0 USD / Yearly
- <p>The Paid Media Specialist is responsible for planning, executing, optimizing, and reporting on paid digital advertising campaigns across platforms such as Google Ads, Meta, LinkedIn, and other relevant channels. This role works closely with marketing and creative teams to drive traffic, engagement, leads, and conversions while maximizing advertising performance and ROI.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and manage paid media campaigns across search, display, social, and other digital advertising channels.</li><li>Conduct keyword, audience, competitor, and market research to inform campaign strategy.</li><li>Build and optimize campaigns, including targeting, bidding, budgets, ad copy, and creative.</li><li>Monitor campaign performance and make data-driven optimizations to improve KPIs.</li><li>Analyze metrics such as CPC, CPA, CTR, ROAS, conversions, and overall campaign ROI.</li><li>Create regular performance reports and communicate insights and recommendations to stakeholders.</li><li>Collaborate with creative, content, SEO, and marketing teams to develop effective advertising campaigns.</li><li>Conduct A/B testing of audiences, messaging, creative, landing pages, and campaign strategies.</li><li>Stay current on paid media trends, platform updates, and emerging digital advertising opportunities.</li></ul><p><br></p>
- 2026-10-19T00:00:00Z
- Raleigh, NC
- onsite
- Temporary / Contract
- 0 - 0 USD / Yearly
- <p><strong>Job Summary:</strong></p><p>We are seeking a Digital Marketing Specialist to develop, execute, and optimize digital marketing campaigns across multiple channels. The ideal candidate is creative, analytical, and experienced in driving brand awareness, engagement, and lead generation through digital marketing strategies.</p><p><br></p><p>Key Responsibilities</p><ul><li>Develop and execute digital marketing campaigns across email, social media, paid advertising, and web platforms.</li><li>Manage and optimize SEO, SEM, and paid media campaigns to increase traffic and conversions.</li><li>Create and manage engaging digital content across websites, email campaigns, and social media.</li><li>Monitor campaign performance using tools such as Google Analytics (GA4) and provide actionable insights.</li><li>Support marketing automation, email marketing, and lead generation initiatives.</li><li>Collaborate with internal teams to ensure consistent messaging and brand alignment.</li></ul><p><br></p>
- 2026-10-19T00:00:00Z