<p>We at Robert Half are looking to add to our pool of Digital Marketing Specialists to develop, manage, and optimize digital campaigns across various platforms. You'll play a key role in tracking performance, implementing advanced analytics, and ensuring that digital marketing efforts are data-driven and effective. We are industry professionals that specialize in recruiting for top talent all over North America. Our dedicated Marketing and Creative team is here to put your needs first and passionately represent you!</p><p> </p><p> </p><p>Location: Nashville, TN (open to hybrid or onsite)</p><p>W2 Pay: $30-$50/hr</p><ul><li>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements</li></ul><p> </p><p>Key Responsibilities:</p><ul><li>Set up, manage, and optimize tracking tags using Google Tag Manager across various digital properties.</li><li>Implement and manage Facebook Pixel, Google Analytics, and other tracking tools to ensure accurate performance measurement.</li><li>Develop and manage digital marketing campaigns, including paid search, social media ads, and display ads.</li><li>Collaborate with web developers to ensure proper tag implementation and troubleshooting.</li><li>Create reports and dashboards to track key performance indicators (KPIs) such as traffic, conversions, and ROI.</li><li>Conduct A/B testing to improve ad performance and conversion rates.</li><li>Work closely with cross-functional teams to support marketing initiatives and ensure proper attribution across channels.</li><li>Stay up-to-date with the latest trends and best practices in digital marketing, analytics, and tracking technologies.</li></ul>
<p><strong>Digital Marketing Coordinator - 3+Month Contract - Ongoing! </strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Digital Marketing Coordinator</strong> for a 3-month contract with a client here in the Dallas-Fort Worth area. The<strong> Digital Marketing Coordinator</strong> will be supporting content authoring, sa well as the sales team on CRM best practices and usage. <strong>Digital Marketing Coordinator </strong>will be documenting and tracking details of all projects and issues, within the CRM tool. <strong>Digital Marketing Coordinator </strong>will be pulling multiple reports to create a master of updates to be customized by the team moving forward. </p><p><br></p><p><br></p><p><br></p>
<p>We are looking for a dynamic Digital Marketing Manager to lead the marketing and communication strategies for a biotechnology company in Vancouver, Washington. This role focuses on creating impactful content, managing digital campaigns, and enhancing the company’s online presence through innovative initiatives. The ideal candidate will bring a blend of creativity, technical expertise, and strategic thinking to the team.</p><p><br></p><p>Responsibilities:</p><p>• Manage all aspects of the company’s social media platforms, including scheduling, content creation, and audience engagement.</p><p>• Develop and publish engaging content such as blog posts, newsletters, and web copy, translating complex technical topics into accessible formats.</p><p>• Monitor digital channels for brand mentions and engagement opportunities, ensuring timely and appropriate responses.</p><p>• Stay informed about digital marketing trends and apply best practices tailored to the biotechnology and innovation sectors.</p><p>• Analyze performance metrics for online campaigns, identifying areas for improvement and optimization.</p><p>• Update and maintain website content, ensuring accuracy and a seamless user experience.</p><p>• Create or support the development of visual assets, including basic graphic design, layouts, and videos.</p><p>• Collaborate with internal experts and external partners to source, edit, and produce high-quality technical and brand content.</p><p>• Oversee freelance and contract contributors, ensuring timely and budget-conscious delivery of projects.</p>
<p>We are seeking an experienced <strong>Senior Marketing Specialist </strong>with 7+ years of experience for a fully remote position with our client on the East Coast. Must have experience in the insurance or financial services industries. Must be able to work East Coast hours. Must have experience with Salesforce, CRM platforms, Excel, and Tableau. Salary is up to 95K with some flex depending on experience and qualifications.</p><p><strong> </strong></p><p>The Senior Marketing Specialist develops member segmentation strategies, journey maps, and personalized experiences to drive engagement, growth, and retention. This role combines strategic thinking, creativity, data insights, and collaboration to deliver measurable marketing outcomes.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Create and execute marketing initiatives driven by business goals, segmentation strategies, and market trends.</li><li>Design personalized segmentation strategies, including account-based marketing, to enhance engagement and growth.</li><li>Collaborate with sales and member relations teams to align on priorities, goals, and execution.</li><li>Partner with digital, events, and content teams to ensure strategy alignment and maximize program effectiveness.</li><li>Track and analyze metrics to assess campaign effectiveness, optimize performance, and generate actionable insights.</li><li>Support sales teams with insights, campaign strategies, and marketing collateral.</li><li>Manage budgets and operational activities for segment-specific marketing programs.</li><li>Conduct market analysis to inform and refine marketing strategies.</li></ul>
<p>Robert Half has a client seeking a part-time Social Media Consultant with strong writing skills to elevate its digital presence. This position will be 20 hours per week and onsite in Philadelphia, PA. </p><p> </p><p>Key responsibilities include:</p><ul><li>Create and schedule engaging posts for primarily LinkedIn and Instagram</li><li>Assist in updating the company website</li><li>Evaluate and refine the existing social media plan</li><li>Help develop and execute social media strategies </li><li>Stay up to date with best practices for social media content creation and campaign management</li></ul>
<p><strong>Robert Half</strong> is actively partnering with an Austin-based client to identify an SEO Specialist<strong> (contract).</strong> In this role, you’ll manage all search-related initiatives that drive qualified traffic, improve conversion rates, and increase lead and meeting volume. <strong>This role is a hybrid in Austin, Tx. </strong></p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic SEO strategy aimed at increasing website traffic and driving lead generation across key digital channels.</li><li>Partner with the content team to ensure all web pages, blog posts, and landing pages are aligned with search intent and optimized for organic performance.</li><li>Optimize on-page SEO elements including page copy, metadata, internal linking structures, and schema markup to improve visibility and relevance in search results.</li><li>Conduct in-depth keyword research, competitive benchmarking, and content gap analysis to identify high-impact opportunities and inform content planning.</li><li>Monitor and enhance technical SEO performance, including Core Web Vitals, crawlability, indexing, and redirect management, in collaboration with the web development team.</li><li>Lead link-building initiatives and authority-building efforts to strengthen domain reputation and improve search engine rankings.</li></ul>
<p>Content Strategist — Contract — Atlanta, GA </p><p>We’re hiring a Content Strategist to shape brand voice, guide storytelling, and ensure consistency across digital channels.</p><p><strong>Responsibilities:</strong></p><ul><li>Develop and maintain content strategy for web, social, and email.</li><li>Collaborate with UX and design teams to map content to user journeys.</li><li>Audit and optimize existing content for SEO and accessibility.</li><li>Establish editorial standards and tone of voice guidelines.</li></ul><p><br></p><p><br></p>
<p>The Social Media Manager will own end-to-end social strategy, execution, and analytics across all digital channels. This includes content planning, community engagement, paid campaign management, and brand storytelling. The ideal candidate brings creativity, curiosity, and data-driven decision-making to grow and nurture audiences.</p>
<p>We are looking for a skilled Social Media Community Manager to join our client's team in Grand Rapids, Michigan. In this long-term contract position, you will be instrumental in building meaningful connections with online audiences and ensuring outstanding customer engagement across social platforms. This is an exciting opportunity to contribute to a dynamic company with reputable brands, servicing as the main social media customer support specialist, and make a positive impact through strategic online communication. If you have 1-2+ years of experience in a customer success position, or strong background in social media community engagement, apply today! </p><p><br></p><p>Responsibilities:</p><p>• Monitor and respond to online reviews, addressing both positive and negative feedback professionally.</p><p>• Utilize social media management tools like Sprout to tag posts and engage with the community effectively.</p><p>• Moderate and manage Facebook groups, identifying urgent posts and ensuring timely responses.</p><p>• Engage with customers by responding to comments, direct messages, and inquiries across all social channels.</p><p>• Conduct research to address customer questions, providing thoughtful solutions and valuable resources.</p><p>• Foster strong community engagement by maintaining consistent and friendly communication.</p><p>• Develop strategies to enhance the brand's online presence and customer satisfaction.</p><p>• Collaborate with internal teams to align social media efforts with overall marketing goals.</p><p>• Track and analyze social media performance metrics to optimize engagement strategies.</p>
<p>Email Marketing Specialist — Contract — Atlanta, GA (Hybrid)</p><p>We’re looking for an Email Marketing Specialist to develop and execute engaging email campaigns from concept to deployment. This role blends creative thinking with technical precision, supporting customer acquisition and retention initiatives.</p><p><strong>Responsibilities:</strong></p><ul><li>Plan, build, and deploy automated email campaigns (welcome series, re-engagement, promotions).</li><li>Create responsive HTML templates and ensure proper rendering across devices.</li><li>Manage segmentation, list hygiene, and compliance (CAN-SPAM, GDPR).</li><li>Partner with creative, analytics, and product teams to align messaging and visuals.</li><li>Track performance metrics, analyze results, and present data-driven insights.</li></ul><p><br></p><p><br></p>
<p>Contract Email Marketing Specialist (Hybrid)</p><p>Location: Miami, Florida (Hybrid: 3 days onsite, 2 days remote)</p><p>Job Type: Contract (3+ Months)</p><p><br></p><p>We are seeking a highly skilled and results-driven Contract Email Marketing Specialist to join our marketing team in Miami. This is a crucial 3-month (or longer) contract role focused on the tactical execution, optimization, and reporting of complex email marketing campaigns and automated customer journeys.</p><p><br></p><p>The ideal candidate must be an expert in at least one enterprise-level Marketing Automation Platform and thrive in a fast-paced, hybrid work environment.</p><p><br></p><p>Key Responsibilities</p><p>Campaign Execution & Management</p><ul><li>Own the end-to-end execution of marketing, transactional, and promotional email campaigns, including template building, list segmentation, QA, and deployment.</li><li>Implement and manage complex automated workflows and drip campaigns (e.g., welcome series, lead nurturing, retention, and win-back) within the required marketing automation platform.</li><li>Conduct meticulous quality assurance (QA) checks on all campaigns, ensuring accuracy in content, links, personalization, segmentation logic, and proper rendering across all major email clients and mobile devices.</li><li>Ensure all email communications adhere to CAN-SPAM, GDPR, and other global data privacy regulations.</li></ul><p><br></p><p>Optimization & Strategy</p><ul><li>Design and execute rigorous A/B and multivariate tests on subject lines, body copy, creative elements, timing, and segmentation to continuously improve key metrics (Open Rate, CTR, Conversion Rate, Deliverability).</li><li>Utilize data to perform audience segmentation and list hygiene, managing data extensions, suppression lists, and subscriber preferences.</li><li>Collaborate with content and design teams to ensure email creative and copy are brand-aligned, compelling, and optimized for engagement.</li></ul><p><br></p><p>Reporting & Analytics</p><ul><li>Monitor daily, weekly, and monthly campaign performance, compiling reports and dashboards for stakeholders.</li><li>Provide actionable insights and data-driven recommendations to refine the email marketing strategy and maximize ROI.</li><li>Assist in troubleshooting deliverability issues and technical integration errors as needed.</li></ul><p><br></p><p><br></p>
<p>We at Robert Half are looking to add <strong>Social Media Specialists</strong> to our pool of top-tier marketing professionals. In this role, you will drive engagement, increase brand awareness, and create compelling content across multiple social media platforms. You'll work with marketing teams to build and execute social strategies that deliver measurable results. We specialize in recruiting talented professionals across North America and are passionate about representing you and putting your career goals first!</p><p> </p><p><strong>Location:</strong> Nashville, TN (open to hybrid or onsite) </p><p><strong>W2 Pay:</strong> $25-$35/hr</p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop, implement, and manage social media strategies across platforms, including LinkedIn, Instagram, Facebook, TikTok, and Twitter.</li><li>Create and schedule engaging content, including posts, videos, and stories, tailored to different audiences.</li><li>Monitor social media channels for engagement, respond to comments/messages, and foster community growth.</li><li>Analyze performance metrics and provide reports with actionable insights to improve social media efforts.</li><li>Stay up-to-date with platform changes, trends, and emerging tools.</li><li>Collaborate with content creators, designers, and marketing teams to align social strategies with broader marketing campaigns.</li><li>Manage social media ad campaigns, including audience targeting, budgeting, and performance tracking.</li></ul><p> </p>
<p>We are looking for a skilled and strategic Digital Marketing Specialist to join our team on a long-term contract basis. This role will focus on creating and managing impactful digital campaigns to support key marketing objectives. Based in San Diego, California, you will collaborate with internal teams and external vendors to drive engagement through various online platforms on a hybrid basis. </p><p><br></p><p>Responsibilities:</p><p>• Design and implement comprehensive digital marketing campaigns across platforms such as Google Ads, LinkedIn, and display advertising.</p><p>• Collaborate with third-party vendors and agencies to optimize campaign performance and ensure alignment with marketing goals.</p><p>• Work closely with product and marketing managers to synchronize digital strategies with product launches and promotional calendars.</p><p>• Analyze audience data to create targeted campaigns tailored to specific customer segments and platforms.</p><p>• Monitor and report on campaign performance, providing insights and recommendations for continuous improvement.</p><p>• Ensure all digital initiatives are well-documented, scalable, and structured for future use.</p><p>• Manage external vendors and agencies to achieve high performance and conversion rates.</p><p>• Maintain a customer-focused approach to ensure all marketing efforts effectively address user needs.</p>
<p>Robert Half has a client seeking a Social Media Specialist local to the Philadelphia area for a part-time opportunity (10–20 hours per week). This role is ideal for a creative and strategic communicator with a passion for digital storytelling and audience engagement across healthcare-related topics.</p><p> </p><p>Key Responsibilities:</p><p> </p><ul><li>Develop compelling and visually engaging content tailored for Meta (Facebook and Instagram), X (formerly Twitter), and LinkedIn, targeting both healthcare providers and patient communities.</li><li>Adapt and repurpose existing content from the company website and other sources into platform-specific social media posts.</li><li>Collaborate with the team to brainstorm fresh content ideas and execute them effectively.</li><li>Design graphics and multimedia assets using tools such as Canva and/or Adobe Photoshop.</li><li>Highlight patient experiences and success stories through impactful social media campaigns.</li></ul><p><br></p>
We are looking for an organized and detail-oriented Collections Specialist to join our team in Phoenix, Arizona. This role involves managing customer orders, handling inquiries, and supporting various business processes to ensure seamless operations. The ideal candidate will excel in resolving discrepancies, maintaining strong relationships with stakeholders, and contributing to process improvements.<br><br>Responsibilities:<br>• Process customer orders from receipt to invoice, ensuring accurate entry into Sage 200.<br>• Verify electronic orders by cross-checking data in Sage against TrueCommerce to confirm pricing and quantities.<br>• Resolve discrepancies related to pricing or quantities to ensure order completion and accuracy.<br>• Release orders to the warehouse by reconciling data between Sage and the warehouse management system for consistency.<br>• Respond to customer inquiries regarding deliveries, returns, and product details in a timely manner.<br>• Collaborate with sales account managers to maintain clear communication and foster productive relationships.<br>• Assist with raising invoices and issuing credit notes to support the Deduction Analyst.<br>• Identify and implement process improvement opportunities within the Customer Service team.<br>• Address consumer complaints by logging data, resolving issues, or escalating concerns to the Quality team as needed.<br>• Perform additional duties aligned with the role’s responsibilities to maintain high standards.
<p>We at Robert Half are looking to add to our pool of talented <strong>SEO Specialists</strong> who will develop and implement effective SEO strategies to enhance online visibility and drive organic traffic. You'll play a critical role in optimizing websites, analyzing data, and staying ahead of SEO trends to deliver measurable results. We are industry professionals specializing in recruiting top talent across North America, and our dedicated Marketing and Creative team is here to put your needs first and passionately represent you!</p><p> </p><p><strong>Location:</strong> Nashville, TN (open to hybrid or onsite)</p><p><strong>W2 Pay:</strong> $35-$50/hr</p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute SEO strategies for on-page, off-page, and technical SEO.</li><li>Conduct keyword research, competitive analysis, and performance audits.</li><li>Optimize website structure, content, and metadata to improve rankings.</li><li>Monitor website performance and create detailed reports using Google Analytics, SEMrush, and other SEO tools.</li><li>Stay up-to-date with search engine algorithm updates and industry best practices.</li><li>Collaborate with content creators, developers, and marketing teams to ensure SEO best practices are integrated into campaigns.</li></ul>
<p>Robert Half has a client seeking a Social Media Director with strong experience in the pharmaceutical industry. This is a long-term consulting opportunity that can be done remotely (EST). You will develop and implement digital strategies to connect with patients and healthcare professionals, while ensuring strict compliance with industry regulations. You will be responsible for creating compliant and engaging content, monitoring social channels for adverse events and patient feedback, managing paid advertising campaigns, and analyzing data to optimize performance and build brand trust, all while collaborating closely with legal and compliance teams.</p><p> </p><p>Responsibilities include:</p><ul><li>Develop and execute a social media strategy, create a content calendar, and produce engaging and compliant content for platforms like LinkedIn, X (formerly Twitter), and others. </li><li>Ensure all social media content and activities comply with complex pharmaceutical regulations, working closely with Legal, Medical, and Regulatory (MLR) teams. </li><li>Actively monitor social channels to identify and respond to adverse events, product complaints, patient inquiries, and misinformation.</li><li>Run and manage paid social media campaigns, optimizing ad spend and targeting to reach the right audiences.</li><li>Track key performance indicators (KPIs), analyze campaign data, and prepare reports to demonstrate success and inform future strategies.</li></ul><p><br></p>
We are looking for a skilled Digital Marketing Specialist to join our team in Lakewood, Colorado. In this role, you will create and execute digital strategies to drive brand visibility, engagement, and lead generation. You will be responsible for optimizing website content, managing SEO efforts, and supporting digital advertising campaigns to achieve marketing objectives.<br><br>Responsibilities:<br>• Conduct market research to analyze audience preferences, competitive landscape, and industry trends.<br>• Develop and implement digital marketing strategies across multiple brands to meet organizational goals.<br>• Collaborate with vendors and developers to enhance website functionality and optimize digital platforms.<br>• Track and analyze key performance indicators (KPIs) to assess the effectiveness of marketing initiatives.<br>• Manage and update national website content to ensure accuracy, relevancy, and alignment with audience needs.<br>• Perform keyword research and apply SEO best practices to improve online visibility.<br>• Oversee online business listings, local citations, and off-site SEO strategies.<br>• Partner with content creators to develop engaging and optimized materials for digital platforms.<br>• Monitor and refine digital advertising campaigns to maximize audience engagement and conversion rates.<br>• Design and test landing pages aimed at improving lead generation and conversion metrics.
We are looking for a creative and detail-oriented Marketing Specialist to join our team in Duluth, Georgia. In this role, you will oversee the development and execution of marketing initiatives designed to enhance brand visibility and drive engagement across various digital platforms. Your expertise in campaign management and digital marketing strategies will play a key role in achieving our business goals.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns to effectively promote products or services.<br>• Manage email campaigns, ensuring content aligns with brand messaging and drives customer engagement.<br>• Collaborate with cross-functional teams to coordinate and execute marketing activities.<br>• Design and produce creative assets using Adobe Creative Cloud tools for digital and print use.<br>• Monitor campaign performance and analyze data to optimize strategies and improve results.<br>• Conduct market research and stay updated on industry trends to inform marketing decisions.<br>• Maintain a consistent brand presence across all digital channels, including social media.<br>• Assist in creating and managing budgets for marketing initiatives.<br>• Provide regular reports on campaign effectiveness and propose actionable recommendations.
We are looking for a talented Marketing Specialist to join our team on a contract basis in Los Angeles, California. In this role, you will contribute to the creation and execution of impactful marketing campaigns, manage digital content, and assist with design and copywriting tasks. This opportunity is ideal for someone with a strong background in marketing and a keen eye for detail.<br><br>Responsibilities:<br>• Develop and coordinate marketing campaigns across various platforms, ensuring alignment with strategic goals.<br>• Create engaging digital content, including email campaigns and social media posts, to enhance brand visibility.<br>• Utilize Adobe InDesign and other Creative Cloud tools to design marketing assets and materials.<br>• Collaborate with team members to assist in writing and editing marketing copy.<br>• Support administrative tasks related to marketing initiatives, ensuring smooth project execution.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Work on asset creation and management, ensuring brand consistency across all materials.<br>• Partner with stakeholders to maintain effective communication and ensure timely delivery of projects.<br>• Adapt quickly to new priorities and contribute to the success of ongoing marketing efforts.
<p><strong>Position Overview</strong></p><p> We’re looking for a dynamic and results-driven <strong>Sales & Social Media Manager</strong> to lead customer acquisition, brand engagement, and revenue growth across digital and in-person channels. This hybrid role blends sales strategy with creative marketing — ideal for someone who thrives on building relationships, driving conversions, and creating standout content that moves audiences to action.</p><p>The Sales & Social Media Manager will oversee both the development of digital campaigns and the sales processes that turn engagement into measurable results.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Sales & Business Development</strong></p><ul><li>Develop and execute sales strategies to meet and exceed revenue goals.</li><li>Build and maintain strong client relationships through proactive outreach, presentations, and follow-ups.</li><li>Identify new business opportunities, partnerships, and brand collaborations.</li><li>Manage the full sales cycle — from lead generation to closing and post-sale engagement.</li><li>Track KPIs and create regular sales performance reports.</li></ul><p><strong>Social Media Management</strong></p><ul><li>Plan, create, and schedule content across key social media platforms (Instagram, TikTok, LinkedIn, Facebook, etc.).</li><li>Develop and maintain a consistent brand voice, visual identity, and posting cadence.</li><li>Manage community engagement by responding to comments, DMs, and reviews in a timely, brand-appropriate manner.</li><li>Track analytics to measure performance, optimize campaigns, and report on ROI.</li><li>Partner with internal teams and external influencers or creators to expand reach and engagement.</li></ul><p><strong>Marketing Strategy & Campaigns</strong></p><ul><li>Collaborate with leadership to align digital marketing efforts with business objectives.</li><li>Develop promotional campaigns to drive traffic, awareness, and conversions (including paid ads, influencer partnerships, and email marketing).</li><li>Maintain a content calendar that supports product launches, seasonal events, and key marketing initiatives.</li><li>Stay up to date on social trends and competitor activity to keep the brand current and competitive.</li></ul><p><br></p>
We are looking for a skilled Digital Marketing Specialist to join our team on a contract basis in Calabasas, California. In this role, you will support key marketing initiatives and assist in maintaining high-performing digital campaigns. This is a great opportunity to contribute to a dynamic environment while utilizing your expertise in email marketing, digital advertising, and analytics.<br><br>Responsibilities:<br>• Develop and execute targeted email campaigns to engage audiences and drive conversions.<br>• Manage and optimize digital advertising campaigns using Google Ads and Google AdWords.<br>• Analyze campaign performance through Google Analytics and other tools, providing actionable insights.<br>• Coordinate with teams using project management platforms such as Asana to ensure timely delivery of marketing tasks.<br>• Utilize Salesforce Marketing Cloud (SFMC) to create and track marketing initiatives.<br>• Assist in creating visually appealing email templates, leveraging tools like Stripo.<br>• Monitor and report on key performance metrics to evaluate the success of marketing strategies.<br>• Collaborate with cross-functional teams to align marketing efforts with organizational goals.<br>• Stay updated on industry trends to implement innovative strategies.<br>• Support other digital marketing tasks as needed during team transitions.
We are looking for a creative and strategic Social Media Manager to lead digital marketing efforts and enhance brand visibility across platforms. Based in Edison, New Jersey, this role requires expertise in crafting compelling content, analyzing performance metrics, and executing targeted campaigns to engage audiences effectively. The ideal candidate will bring a strong blend of technical skills and innovative thinking to drive social media success.<br><br>Responsibilities:<br>• Develop and implement comprehensive social media strategies that align with business goals and enhance brand presence.<br>• Design visually appealing and impactful content using tools like Adobe Creative Cloud and Canva.<br>• Manage editorial calendars to ensure consistent and timely delivery of content across platforms.<br>• Monitor and analyze performance metrics using tools such as Facebook Insights and Google Analytics to refine strategies.<br>• Create engaging advertisements tailored to the target audience and optimize them for maximum impact.<br>• Stay updated on industry best practices and emerging trends to maintain a competitive edge in social media marketing.<br>• Write and publish blogs that align with brand messaging and resonate with the audience.<br>• Collaborate with cross-functional teams to ensure cohesive branding and messaging.<br>• Increase brand awareness by fostering community engagement and building strong relationships with followers.<br>• Conduct research to identify opportunities for growth and innovation in social media campaigns.
We are looking for an experienced Email Marketing Specialist to join our team in Atlanta, Georgia. In this long-term contract position, you will play a vital role in creating and managing impactful email campaigns that drive engagement and deliver measurable results. If you are passionate about leveraging email marketing strategies and possess strong expertise in Salesforce Marketing Cloud, we encourage you to apply.<br><br>Responsibilities:<br>• Develop and execute lifecycle email campaigns, ensuring optimal delivery, mobile responsiveness, and accessibility.<br>• Design and implement segmentation strategies, suppression lists, and deployment schedules to target specific audiences effectively.<br>• Monitor and maintain email list health, including domain authentication and compliance with industry standards.<br>• Conduct thorough quality assurance checks to ensure accuracy and functionality across email campaigns.<br>• Manage templates, integrations, and platform configurations within Salesforce Marketing Cloud.<br>• Collaborate with internal teams to align email marketing efforts with broader organizational goals.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Stay updated on email marketing trends and best practices to enhance campaign effectiveness.<br>• Troubleshoot and resolve technical issues related to email platform functionality.
We are looking for a creative and driven Social Media Specialist to join our team on a contract basis in Bowling Green, Kentucky. In this role, you will play a key part in developing, executing, and analyzing social media campaigns across platforms like YouTube, Facebook, Instagram, TikTok, and more. You will collaborate with marketing experts to support digital and product marketing strategies, with a focus on safety and motorsport products. This position is ideal for someone passionate about social media trends and the automotive industry.<br><br>Responsibilities:<br>• Design and implement engaging social media campaigns across platforms such as Facebook, Instagram, TikTok, and YouTube.<br>• Monitor campaign performance, analyze results, and provide actionable insights to optimize future strategies.<br>• Manage community engagement by responding to comments, messages, and mentions in a timely and attentive manner.<br>• Develop digital marketing plans to promote new products throughout all stages of the marketing funnel.<br>• Collaborate with marketing teams to identify opportunities for creative content and share findings with management.<br>• Stay up-to-date with emerging trends, features, and tools on social media platforms and test new strategies.<br>• Create visually appealing content using tools like Photoshop and Premiere Pro to align with brand objectives.<br>• Conduct site visits to capture content and maintain a strong connection with the automotive community.<br>• Track and report on key performance metrics to ensure campaigns meet business goals.
