<p>We are looking for an experienced Director of Marketing to lead and execute strategic marketing initiatives for our client in Philadelphia. This role requires a dynamic leader with expertise in brand development, digital marketing, and communications strategy, particularly within law firm/legal services industry. You will be responsible for driving brand awareness, optimizing marketing operations, and implementing innovative strategies to achieve business goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and oversee comprehensive marketing strategies that enhance brand visibility and align with organizational goals.</p><p>• Lead the creation and execution of digital marketing campaigns, including SEO, paid search, and paid social initiatives.</p><p>• Manage brand development and ensure consistency across all marketing channels.</p><p>• Implement effective marketing automation tools to improve campaign efficiency and deliver measurable results.</p><p>• Build and execute a robust content strategy that supports business growth and engages target audiences.</p><p>• Drive social media marketing efforts to expand reach and foster meaningful engagement.</p><p>• Analyze marketing performance using tools like Google Analytics to identify opportunities for improvement.</p><p>• Collaborate with cross-functional teams to ensure alignment with business objectives and industry best practices.</p><p>• Develop and maintain strong relationships with external partners and vendors to support marketing initiatives.</p><p>• Monitor industry trends and competitor activities to inform strategic decisions.</p>
We are looking for an experienced Director of Marketing to lead brand strategy initiatives and enhance our presence in the market. This role is based in Miami, Florida, and will focus on driving consumer engagement, developing impactful campaigns, and ensuring consistency across all marketing channels. The ideal candidate will bring creativity, strategic thinking, and leadership to elevate the brand's position in the competitive food and beverage industry.<br><br>Responsibilities:<br>• Develop and execute a comprehensive brand strategy to strengthen market position and achieve business objectives.<br>• Conduct in-depth market research to identify emerging consumer trends, monitor competitors, and pinpoint opportunities for growth.<br>• Design and implement marketing campaigns across digital, print, and retail channels to boost brand awareness and drive sales.<br>• Collaborate closely with product development teams to ensure new products align with brand identity and consumer expectations.<br>• Optimize the marketing budget by allocating resources effectively and ensuring maximum impact.<br>• Partner with cross-functional teams, including sales, operations, and creative, to deliver cohesive and impactful brand messaging.<br>• Track and analyze the performance of marketing initiatives, using key metrics to refine strategies and improve results.<br>• Uphold brand consistency by maintaining adherence to established guidelines and ensuring all communications reflect the brand’s integrity.
<p>Our association client in Alexandria, VA is seeking a <strong>highly motivated Marketing Manager</strong> to join their team on a long-term contract. This role offers the chance to make a real impact by shaping campaigns, collaborating across departments, and driving results that matter.</p><p>As Marketing Manager, you’ll be at the heart of campaign execution—working closely with sales, communications, and leadership teams to ensure marketing initiatives not only run smoothly but also deliver measurable success. If you’re a creative problem solver with a sharp eye for detail and a passion for storytelling, this could be your next big opportunity.</p><p><br></p><p>What You’ll Do</p><ul><li>Partner with sales reps and vendors to oversee advertising placements, sponsorships, and website tracking.</li><li>Support the Director of Marketing Operations and Growth in monitoring campaign performance and ensuring projects stay on track and on budget.</li><li>Turn organizational objectives and KPIs into actionable marketing strategies and deliverables.</li><li>Collaborate with the Communications and Community Manager to maintain a consistent brand voice across all channels.</li><li>Contribute to cross-functional initiatives designed to boost brand visibility and member engagement.</li><li>Design and manage digital content—including visuals, web, and multimedia assets—that drive engagement.</li><li>Create and optimize landing pages and web content (Drupal, HubSpot) to maximize conversions.</li><li>Develop tools and templates that empower teams and support sales enablement.</li><li>Manage creative assets, ensuring alignment with brand standards and version control.</li><li>Leverage Adobe Creative Suite to produce high-quality marketing visuals and multimedia content.</li></ul><p><br></p>
<p>Brand Marketing Manager — Contract — Atlanta, GA (Hybrid)</p><p>Support the creative execution and go-to-market strategy for brand campaigns in a dynamic, cross-functional environment.</p><p><strong>Responsibilities:</strong></p><ul><li>Manage campaign rollout across digital, print, and experiential channels.</li><li>Oversee creative production, messaging consistency, and audience targeting.</li><li>Analyze performance data and provide actionable recommendations.</li><li>Collaborate with creative agencies and internal stakeholders.</li></ul><p><br></p><p><br></p>
<p>Robert Half is seeking a Director, Digital Marketing (Demand Gen) for one of our clients in Atlanta, GA. This role is an onsite/hybrid position. Candidates must be local to Atlanta, GA. This is a full time/direct hire search.</p><p><br></p><p>We are seeking a strategic, data-driven <strong>Digital Marketing Director</strong> to lead our demand generation efforts and accelerate pipeline growth. This role will be responsible for developing and executing full-funnel digital marketing strategies that attract, engage, and convert target audiences across multiple channels. The ideal candidate combines creative thinking with analytical rigor and has a proven track record of driving measurable results in B2B or high-growth environments.</p>
<p>We’re seeking an experienced and motivated <strong>Sales & Marketing Manager</strong> to lead sales operations and marketing initiatives in Houston, Texas. This position combines strategic leadership with hands-on client engagement, making it ideal for someone who thrives on relationship-building, team development, and creative brand growth.</p><p><br></p><p>The ideal candidate will bring <strong>industry experience in appliances or interior design</strong>, with a strong understanding of how to connect product aesthetics, function, and client vision.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Lead, mentor, and motivate inside sales teams to achieve performance goals and deliver an exceptional customer experience.</li><li>Spend time on the showroom floor engaging with clients and team members to ensure alignment between sales strategy and customer satisfaction.</li><li>Develop and maintain strong relationships with vendors, designers, and clients to support sales growth and brand partnerships.</li><li>Evaluate sales performance using data-driven reporting to identify trends and opportunities for improvement.</li><li>Collaborate with internal departments to align on marketing objectives and sales targets.</li><li>Utilize cloud-based systems and CRM tools to manage operations, reporting, and analytics effectively.</li><li>Travel between locations as needed to support team development and regional sales efforts.</li><li>Plan and execute marketing campaigns, promotions, and events to increase brand visibility and drive traffic.</li><li>Represent the brand at design shows, vendor events, and showroom launches to promote products and build relationships.</li><li>Provide clear leadership and communication to ensure a motivated, high-performing sales team.</li></ul>
We are looking for an experienced Director of Marketing & eCommerce to lead our digital strategy and drive growth for our retail business in Teaneck, New Jersey. This role is ideal for a visionary leader passionate about marketing innovation and eCommerce excellence. The ideal candidate will oversee campaigns, enhance brand visibility, and optimize online experiences to expand our company's reach.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies to enhance brand awareness and customer engagement.<br>• Manage and optimize digital advertising campaigns across platforms, including Google AdWords and Facebook Insights.<br>• Oversee eCommerce operations, ensuring seamless user experiences and maximizing online sales.<br>• Utilize Google Analytics and CRM tools to analyze data, track performance, and inform decision-making.<br>• Lead campaign planning and execution, ensuring alignment with business objectives and target audiences.<br>• Collaborate with cross-functional teams to create impactful marketing collateral and content.<br>• Monitor market trends and competitor activities to identify opportunities and refine strategies.<br>• Drive innovation in digital marketing and eCommerce practices to maintain a competitive edge.<br>• Manage budgets effectively, allocating resources to maximize ROI.<br>• Provide leadership and mentorship to the marketing team, fostering growth and development.
We are looking for an experienced and driven Sales & Marketing Manager to oversee sales operations and marketing initiatives in Houston, Texas. This role combines strategic leadership with hands-on sales responsibilities, making it ideal for someone passionate about building relationships and driving growth. If you excel in leading teams and cultivating partnerships, this is an exciting opportunity to make a significant impact.<br><br>Responsibilities:<br>• Lead and mentor inside sales teams to achieve performance goals and foster growth.<br>• Spend dedicated time on the showroom floor to engage with customers and staff, ensuring an exceptional customer experience.<br>• Develop and maintain strong relationships with vendors and clients to support business growth.<br>• Evaluate sales performance through metrics and reporting, identifying opportunities for improvement.<br>• Collaborate with internal teams to align on business objectives and performance targets.<br>• Utilize cloud-based systems to manage operations, reporting, and data analytics effectively.<br>• Travel regularly to other locations to support sales efforts and team development.<br>• Shape and execute marketing strategies to enhance brand visibility and drive sales.<br>• Organize and participate in marketing events to promote products and services.<br>• Provide leadership and guidance to ensure a cohesive and motivated sales team.
<p><strong>Marketing Project Manager - 3 Month Contract, 40 hours a week HYBRID in Austin!</strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Marketing Project Manage</strong>r for a client in the Austin area. The <strong>Marketing Project Manager</strong> will be developing and overseeing all project documents, scopes, timelines, specifics, and internal meetings. </p><p><strong>Marketing Project Manager</strong> will be working across ecommerce, performance, product and social teams to gather requirements and loop in feedback. <strong>Marketing Project Manager</strong> will be working on print and digital projects like email, web, packaging, social, retail and print. </p><p><strong>Marketing Project Manager </strong>will be responsible for marketing campaigns, packaging development and product launches. </p><p><br></p>
<p>We are looking for a skilled and detail-oriented Field Marketing specialist to join our team in Austin, Texas. This long-term contract position involves planning and executing demand generation programs to drive sales pipeline growth and revenue for the Field Sales organization. The ideal candidate will possess a strong ability to manage marketing initiatives, track lead flow, and analyze metrics to measure program success.</p><p><br></p><p>The Field Marketing Specialist is responsible for planning, executing, and measuring demand generation marketing programs to grow the sales pipeline and revenue for the Field Sales organization. This role includes:</p><ul><li>Providing onsite execution support for marketing programs.</li><li>Tracking lead flow to ensure timely follow-up by Sales channels with event attendees and campaign responders.</li><li>Creating and managing program budgets.</li><li>Measuring ROI through metrics analysis and reporting.</li></ul><p>The ideal candidate has a proven track record in executing multi-faceted event programs, possesses excellent interpersonal skills, and understands the principles of sales, business, revenue, and pipeline management. Most importantly, they embody a <strong>Customer First Mindset</strong>.</p><p><br></p><p><strong>Core Responsibilities</strong></p><ul><li>Collaborate with campaign managers, sales teams, and operations to optimize demand generation efforts.</li><li>Execute marketing campaigns and events with precision and strategic alignment.</li><li>Analyze performance metrics to assess campaign effectiveness and ROI.</li><li>Ensure seamless coordination among internal and external stakeholders</li></ul>
<p>We’re seeking a strategic and hands-on <strong>Director of Omnichannel Marketing</strong> to lead the development and execution of cohesive, data-driven marketing campaigns across multiple channels. This role will start as a player/coach, building the foundation for omnichannel excellence and evolving into a leadership position with a growing team.</p><p><br></p><p>You’ll be responsible for unifying our messaging across platforms, leveraging customer data platforms (CDPs), and driving audience intelligence to inform segmentation, journey design, and campaign execution. This is a high-impact role for someone who thrives in fast-paced environments and is passionate about marketing technology, customer insights, and innovation.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead and grow a high-performing omnichannel marketing team</li><li>Develop and execute unified marketing strategies across email, SMS, social media, and emerging channels.</li><li>Own message mapping to ensure consistent and cohesive communication across all touchpoints.</li><li>Design and optimize customer journeys using 1P/3P data and CDPs (e.g., Segment, mParticle, Tealium).</li><li>Collaborate with analytics teams to interpret marketing performance reports and present insights to executive leadership.</li><li>Launch and expand presence across social media platform</li><li>Expertise driving acquisition and retention strategies using platforms like Iterable, Braze, SFMC, Marketo, Adobe, or HubSpot.</li><li>Build and refine audience segmentation and lifecycle marketing strategies.</li><li>Partner cross-functionally with product, sales, and data teams to align marketing efforts with business goals.</li></ul><p><br></p>
<p>We are seeking a detail-oriented and creative <strong>Mid-Level Production Artist</strong> to join our team. The ideal candidate has 3–7 years of experience in production design, with expertise in preparing accurate, press-ready files, maintaining brand standards, and supporting creative teams across print, digital, and multimedia deliverables. This role requires a blend of technical proficiency, strong organizational skills, and a collaborative mindset to ensure high-quality execution across all marketing and communication channels.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Prepare and finalize <strong>print-ready and digital production files</strong>, ensuring accuracy, consistency, and adherence to brand standards.</li><li>Support designers, art directors, and marketing teams in the <strong>adaptation of creative concepts into production deliverables</strong> (print, digital, social, environmental graphics, presentations).</li><li>Manage and organize <strong>assets, templates, and style guides</strong> to streamline workflows and maintain brand consistency.</li><li>Perform <strong>image editing, retouching, resizing, and formatting</strong> for multiple platforms and specifications.</li><li>Collaborate with vendors and internal stakeholders to ensure technical specifications are met for <strong>printing, publishing, and digital distribution</strong>.</li><li>Conduct thorough <strong>proofing and quality checks</strong> for accuracy in typography, layout, and production standards.</li><li>Assist in the execution of <strong>multi-channel campaigns</strong> including ads, collateral, packaging, email, social media, and web assets.</li><li>Track deliverables and maintain proper documentation for production schedules and project management systems.</li></ul><p><br></p>
<p>Chris Preble from Robert Half is working with a Cortland client of his to help them hire a Marketing Manager. In this role you can work from home 1 day a week! This company has really good benefits, lots of growth and very good work life balance.</p><p><br></p><p>We’re looking for a creative and strategic Marketing Manager to lead digital and brand initiatives that strengthen customer engagement and drive measurable business results. This individual will oversee campaign development, manage digital platforms, and collaborate across departments to ensure consistent brand messaging and marketing execution.</p><p>The ideal candidate is both analytical and imaginative — someone who thrives on improving marketing performance through innovative ideas, data insights, and cross-functional teamwork.</p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and implement marketing strategies that enhance brand awareness and support sales growth across multiple channels.</li><li>Manage digital marketing campaigns including social media, email, and content creation.</li><li>Collaborate with internal teams and external partners to deliver high-impact marketing initiatives.</li><li>Review and refine marketing materials to ensure messaging accuracy, tone consistency, and brand alignment.</li><li>Analyze campaign metrics and digital performance to guide ongoing strategy adjustments.</li><li>Coordinate promotions, product launches, and special initiatives that align with business objectives.</li><li>Report regularly on marketing performance, customer engagement, and brand visibility.</li><li>Stay current on emerging marketing tools, trends, and technologies to continuously improve results.</li></ul>
<p>Robert Half's marketing & creative client is seeking an Associate Creative Director for a long-term contract. This remote, 20 - 40-hour-per-week opportunity requires candidates to work eastern (EST) hours. The client is seeking a highly skilled and client-facing Associate Creative Director with strong skills in experiential, tradeshow, or large-scale event design. Interested candidates must submit a portfolio showcasing relevant experiential design samples to be considered. The Associate Creative Director will oversee creative development for exciting experiential projects with a focus on blending design vision with strategic marketing execution. This role will lead creative presentations, manage team outputs, and ensure deliverables meet high standards of aesthetic and functional impact.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Act as the primary creative lead for client-facing engagements, including feedback loops with marketing and creative stakeholders</li><li>Package and pitch creative outputs to ensure alignment with client brand standards and project objectives</li><li>Establish a clear cadence for creative reviews, milestone tracking, and feedback sessions</li><li>Facilitate day-to-day creative syncs to maintain momentum across the team</li><li>Provide direction rooted in modern and innovative design aesthetic sensibilities</li><li>Oversee the development of practical, production-ready creative assets for experiential environment</li><li>Maintain consistency and design quality across all deliverables, adhering to established brand guidelines</li></ul><p><br></p>
We are looking for a dynamic Marketing Manager to join our team in Miami, Florida. In this role, you will oversee innovative marketing strategies for real estate developments, ensuring seamless collaboration with creative agencies, PR teams, and social media partners. This position offers the opportunity to lead impactful campaigns, manage events, and contribute to the broader marketing initiatives of our organization.<br><br>Responsibilities:<br>• Represent marketing initiatives in weekly development division management meetings, sharing updates and agendas with the team.<br>• Act as the lead marketing manager for assigned development accounts, coordinating creative efforts and collaborating with external agencies and partners.<br>• Organize and lead regular meetings with developers, presenting updates, tracking key initiatives, and maintaining detailed follow-up documentation.<br>• Develop tailored marketing strategies for exclusive developments, including production calendars to guide content creation and design teams.<br>• Partner with leadership to ensure alignment on messaging, copy, and visual direction for all marketing deliverables.<br>• Plan and execute recurring marketing campaigns such as digital newsletters, event invitations, and corporate advertising across digital and print platforms.<br>• Manage collaborations with PR agencies and social media teams to deliver consistent development updates and engaging content.<br>• Facilitate social media training sessions for development agents and general brokerage teams.<br>• Coordinate marketing inclusion in broader corporate initiatives, such as advertisements and market reports, in partnership with the real estate marketing lead.<br>• Oversee event planning for developments, including broker open houses, receptions, sponsorships, and corporate events, ensuring smooth execution and vendor coordination.
<p><strong>About the Role</strong></p><p>We are seeking a strategic and hands-on <strong>Director of Performance Marketing & Paid Media</strong> to lead our clients digital acquisition efforts across multiple channels. This role is ideal for a growth-minded leader who thrives in dynamic environments and is passionate about driving measurable results through customer-centric marketing strategies.</p><p><br></p><p>You will be responsible for developing and executing paid media campaigns, analyzing market dynamics and competitive positioning, and optimizing performance across platforms to accelerate customer acquisition and revenue growth.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><br></p><p><strong>Strategy & Leadership</strong></p><ul><li>Develop and own the paid media strategy across search, social, display, video, and emerging channels.</li><li>Translate business objectives into performance marketing goals and KPIs.</li><li>Collaborate cross-functionally with brand, product, analytics, and sales teams to align marketing efforts with broader business goals.</li></ul><p><br></p><p><strong>Execution & Optimization</strong></p><ul><li>Lead hands-on campaign execution (“hands on keyboard”) across platforms such as Google Ads, Meta, LinkedIn, TikTok, and programmatic.</li><li>Manage budgets, bidding strategies, audience segmentation, and creative testing.</li><li>Continuously optimize campaigns for ROAS, CPA, and LTV.</li></ul><p><br></p><p><strong>Analytics & Insights</strong></p><ul><li>Monitor and report on campaign performance, providing actionable insights and recommendations.</li><li>Stay ahead of market trends, competitor activity, and platform updates to inform strategy.</li><li>Leverage data to identify growth opportunities and improve customer acquisition funnels.</li></ul><p><br></p><p><strong>Team & Vendor Management</strong></p><ul><li>Manage internal team members and/or external agencies and vendors.</li><li>Foster a culture of experimentation, learning, and performance excellence.</li></ul><p><br></p>
<p>Robert Half Marketing and Creative Atlanta is looking for a creative Art Director to be part of an in-house creative agency in Metro Atlanta. The Art Director will not only be assisting in managing a small team of creatives but will also be leading design and creative initiatives. The Art Director will get the opportunity to develop a mix of working including but not limited to print marketing collateral, environmental design and some digital design. We are looking for forward-thinking creatives to help deliver superior work for our client. The Art Director should have the ability to thrive in a fast-paced environment and wear multiple hats. The ideal candidate should also be very hands on and not afraid to roll up their sleeves when needed. </p>
<p>We are seeking an experienced and results-driven <strong>Product Marketing Manager</strong> to lead the creation and execution of brand strategies that fuel growth and deepen customer engagement. In this role, you will shape compelling product messaging, manage marketing assets, and leverage market insights to strengthen competitive positioning. This is a highly collaborative role with opportunities to influence cross-functional initiatives, enhance marketing performance, and drive the brand’s long-term success.</p><p><strong>Key Responsibilities</strong></p><ul><li>Design and execute strategic marketing plans that generate demand and elevate brand presence.</li><li>Ensure consistent application of brand messaging, standards, and guidelines across all channels and functions.</li><li>Lead packaging strategy, overseeing product communication hierarchy and partnering with design teams on visual execution.</li><li>Develop differentiated product messaging that resonates with target audiences and clearly sets offerings apart from competitors.</li><li>Drive content development for in-store activations, including video, display, and merchandising materials.</li><li>Manage the production and distribution of launch assets, collaborating with vendors and fulfillment partners.</li><li>Oversee marketing collateral inventory, recommending updates and new materials as needed.</li><li>Conduct market research to assess customer behavior and uncover key buying drivers.</li><li>Track competitor activity and industry trends to inform brand and marketing strategies.</li></ul><p>ance.</p>
<p>We’re seeking a dynamic <strong>Marketing Manager</strong> to lead and execute strategic marketing initiatives that drive audience engagement and business growth. This role blends creative storytelling with data-driven execution, requiring strong writing, design, and project management skills. The ideal candidate thrives in collaborative environments and brings a sharp eye for detail and a passion for crafting compelling brand experiences.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Content Creation & Visual Design</strong></p><ul><li>Develop persuasive, audience-tailored content for digital campaigns, websites, promotional materials, press releases, and social platforms.</li><li>Maintain brand consistency across messaging and visual assets.</li><li>Design engaging graphics and presentations that support marketing efforts.</li><li>Partner with internal teams to ensure clarity and impact in all creative deliverables.</li></ul><p><strong>Campaign Management & Lead Generation</strong></p><ul><li>Assist in launching multi-channel campaigns across digital, event, and partnership platforms.</li><li>Align campaign goals with sales and business development teams to ensure measurable outcomes.</li><li>Evaluate and refine marketing channels based on performance metrics.</li><li>Translate technical or complex ideas into accessible, audience-friendly messaging.</li></ul><p><strong>Analytics & Reporting</strong></p><ul><li>Maintain marketing dashboards and assist in performance tracking and ROI analysis.</li><li>Provide actionable insights based on campaign data and market trends.</li><li>Communicate findings clearly to stakeholders to inform strategic decisions.</li></ul><p><strong>Cross-Team Collaboration</strong></p><ul><li>Support product and service launches through coordinated marketing efforts.</li><li>Share competitive intelligence and customer feedback to enhance messaging and positioning.</li><li>Uphold quality control standards across all marketing outputs.</li></ul><p><br></p>
<p>We are looking for an experienced Marketing Manager to lead strategic retail marketing initiatives for a manufacturing company in the beauty industry. This role focuses on driving brand presence across retail and digital platforms while ensuring consistent communication and messaging. The ideal candidate will play a pivotal role in overseeing marketing strategies, managing a team, and collaborating across departments to achieve business growth.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive growth across retail and digital channels.</p><p>• Lead product launches, promotional campaigns, and retailer-specific marketing activities to ensure alignment with company objectives.</p><p>• Collaborate with cross-functional teams, including Sales, Trade Marketing, Finance, and Creative, to optimize product flow and category performance.</p><p>• Manage the marketing team, setting clear priorities and providing guidance to ensure timely and precise execution.</p><p>• Oversee digital marketing efforts, including website development, analytics, and media strategies, to maximize online engagement.</p><p>• Monitor and manage the marketing budget, ensuring effective allocation of resources to achieve goals.</p><p>• Analyze market trends and performance metrics to identify opportunities for growth and improvement.</p><p>• Support retail partners and drive distribution expansion in a competitive marketplace.</p><p>• Ensure consistent brand messaging across all communication platforms to maintain a strong brand identity.</p><p>• Utilize financial expertise to manage forecasting, budgeting, and decision-making processes related to marketing initiatives.</p>
<p>Robert Half’s enterprise client is looking for an Associate Director to assist with marketing campaigns by designing efficient processes, implementing tools, and ensuring smooth delivery. This will be a 6-Month contract with a high likelihood of extending. This team prefers someone onsite 3 days per week in Irvine, CA but has some flexibility. You’ll focus on process architecture, campaign rollout, and guiding senior stakeholders through change management initiatives. Responsibilities include creating playbooks, refining workflows, assessing tools for cost savings and efficiency, and embedding AI-driven solutions where applicable. Strong project management experience and Scrum Master certification are highly valued.</p><p><strong>Key Responsibilities:</strong></p><ol><li><strong>Process Optimization:</strong></li></ol><ul><li>Design and document end-to-end campaign workflows, define roles/responsibilities, and establish reporting structures.</li><li>Identify inefficiencies and implement changes that improve speed and scalability.</li></ul><ol><li><strong>Campaign Reporting:</strong></li></ol><ul><li>Standardize reporting workflows and build templates/dashboards that support executive-level updates and success metrics.</li><li>Partner with Strategy and Analytics teams on KPIs and campaign prioritization frameworks.</li></ul><ol><li><strong>Efficiency & Tooling:</strong></li></ol><ul><li>Audit current tools, recommend cost-saving measures, and explore AI-driven automation opportunities.</li><li>Collaborate with Procurement and internal teams to streamline tools and troubleshoot operational issues.</li></ul><ol><li><strong>Change Management:</strong></li></ol><ul><li>Act as the face of process updates and campaign improvements while partnering with senior stakeholders.</li></ul><p> </p><p>This hands-on role is critical to establishing structure and delivering operational excellence for the client’s major marketing initiatives, driving clarity, efficiency, and long-term success.</p>
<p>Robert Half is partnering with a Plymouth area client in the recruiting for a Marketing Manager to join their team. This role is ideal for a creative and strategic thinker who thrives in a fast-paced environment and has a proven track record of success in event marketing. The ideal candidate will play a key role in shaping and executing marketing strategies to enhance brand visibility, foster partnerships, and drive growth.</p><p><br></p><p>This a permanent placement opportunity offering competitive benefits package, generous annual bonus eligibility, 401k match and additional profit sharing. <strong>Must be willing to work some weekends with events during an 8-5, no weekend nights.</strong></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Event Strategy Development: Design and implement comprehensive event marketing strategies aligned with organizational goals, including trade shows, conferences, product launches, and experiential events. </li><li>Event Execution: Coordinate end-to-end logistics of events, including vendor relationships, budget management, site selection, and team collaboration.</li><li>Promotional Campaigns: Develop and execute integrated promotional campaigns to support events across digital, social, and traditional marketing channels.</li><li>Audience Engagement: Optimize event experiences to ensure active audience participation, brand consistency, and retention.</li><li>Data Analysis: Track, analyze, and report on event-specific metrics, including attendance, engagement, lead generation, and ROI.</li><li>Collaborative Leadership: Manage cross-functional collaboration with internal teams, stakeholders, and external sponsors to deliver seamless event experiences.</li><li>Budget Management: Develop, monitor, and optimize budgets relating to event marketing activities while ensuring cost-effectiveness.</li><li>Trend Monitoring: Stay updated on industry trends and innovative practices in event marketing to continuously improve strategies.</li></ul>
<p><strong>Marketing Automation Manager</strong></p><p><br></p><p> <strong>Position Summary</strong></p><p>The Marketing Automation Manager is responsible for developing, executing, and optimizing automated marketing campaigns that drive engagement, nurture leads, and support revenue goals. This role requires a balance of strategic thinking and hands-on technical expertise within marketing automation platforms such as HubSpot, Marketo, Pardot, or Eloqua. The ideal candidate will have a strong analytical mindset, a deep understanding of the buyer journey, and the ability to align automation initiatives with broader marketing and sales objectives.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li>Design, implement, and manage automated marketing workflows, email campaigns, and lead nurturing programs.</li><li>Maintain and optimize marketing automation platforms and ensure integration with CRM systems (e.g., Salesforce).</li><li>Develop audience segmentation strategies and personalize campaign content to maximize engagement and conversion.</li><li>Collaborate with content, digital, and sales teams to align campaigns with overall business goals.</li><li>Track and analyze campaign performance metrics (CTR, conversion rate, lead scoring, etc.) to inform continuous improvement.</li><li>Ensure data hygiene and compliance with data privacy laws (GDPR, CAN-SPAM, etc.).</li><li>Support lead management processes, including scoring, routing, and reporting.</li><li>Test and iterate on workflows, messaging, and timing to improve automation effectiveness.</li><li>Train team members and stakeholders on marketing automation best practices.</li></ul><p><br></p><p><br></p>
<p>We are looking for an experienced Product Marketing Manager to join an incredible client of ours in Irvine, California. In this role, you will play a critical part in shaping product strategies, fostering key vendor relationships, and driving cross-functional collaboration to enhance market presence for a marquee consumer product brand (within the home improvement space). The ideal candidate will have a strong background in product management, marketing, and leadership, with a passion for delivering impactful results.</p><p><br></p><p>Responsibilities:</p><p>• Define and implement product strategies, including pricing models and vendor partnerships, to align with business objectives.</p><p>• Lead and mentor a team of product managers and vendor managers, fostering growth and ensuring alignment with company goals.</p><p>• Analyze market trends and customer feedback to identify opportunities for growth and innovation.</p><p>• Oversee vendor relationships, including contract negotiations and joint business planning, to strengthen alliances.</p><p>• Collaborate with cross-functional teams such as Marketing, Technology, Operations, and Training to ensure cohesive product planning and execution.</p><p>• Spearhead sales reporting and forecasting initiatives to inform strategic decisions.</p><p>• Develop long-term product roadmaps and execute plans to enhance product offerings and market positioning.</p><p>• Drive strategic alliances and manage specialty product lines, providing day-to-day guidance to the team.</p><p>• Conduct performance evaluations and provide coaching to support team development.</p><p>• Perform additional duties as required to support organizational goals.</p>
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
