he Brand Manager will be responsible for executing an established brand strategy and ensuring plans roll out effectively and on schedule. This is a hands-on, execution-focused role that requires strong cross-functional collaboration, ownership of key initiatives, and the ability to motivate and uplift a growing team. This individual will manage budgets, agencies, and product initiatives while maintaining momentum, celebrating wins, and finding joy in the work. Key Responsibilities Brand Execution & Strategy Support Execute brand strategy as defined by senior leadership Ensure marketing plans, campaigns, and initiatives are delivered as intended Maintain consistency in brand messaging, tone, and visual standards across all channels Own day-to-day marketing execution across digital, retail, and experiential platforms Team Leadership & Collaboration Manage a small team (2 direct reports) and support their growth and development Set clear priorities, timelines, and deliverables Be a strong team player, comfortable taking direction while driving execution forward Motivate, uplift, and foster a collaborative, celebratory team culture Budget & Partner Management Manage P& L-related marketing budgets, invoices, and forecasting Oversee and optimize relationships with third-party partners (PR, social media, agencies, vendors) Ensure agency work aligns with strategy, timelines, and quality expectations Product Innovation & Go-To-Market Lead product innovation initiatives, including packaging design oversight Manage go-to-market plans and timelines for new product launches Partner cross-functionally to ensure successful execution from concept through launch Campaign & Channel Execution Execute integrated campaigns across digital, retail, influencer, and experiential channels Support seasonal, cultural, and promotional initiatives Ensure all campaigns align with strategic objectives and brand standards Must-Have Qualifications CPG experience (does not need to be food & beverage; skincare, apparel, or adjacent categories acceptable) Deep understanding of consumer behavior and shopping behaviors Experience managing and developing a team Strong communication style with the ability to lead through clarity and collaboration Demonstrated ability to execute deliverables with consistency and follow-through Experience with innovation, packaging design, and go-to-market planning Positive, energetic mindset with the ability to have fun and find joy in the work Expectations & Growth Opportunity This role offers meaningful opportunity for growth and development The Brand Manager is expected to build momentum throughout the year, celebrating wins and driving progress With strong execution, this role has a clear path to evolve into a more senior brand leadership position

Innovation, Leadership Skills, Marketing Plan, Brand Management

<h3 class="mb-4">Innovation starts with people.®</h3> Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more. Robert Half will consider for employment qualified applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s <a href="https://www.roberthalf.com/us/en/terms">Terms of Use</a> and <a href="https://www.roberthalf.com/us/en/privacy">Privacy Notice</a>.

Vernon, CA
onsite
Permanent
85000.00 - 115000.00 USD / Yearly
he Brand Manager will be responsible for executing an established brand strategy and ensuring plans roll out effectively and on schedule. This is a hands-on, execution-focused role that requires strong cross-functional collaboration, ownership of key initiatives, and the ability to motivate and uplift a growing team. This individual will manage budgets, agencies, and product initiatives while maintaining momentum, celebrating wins, and finding joy in the work. Key Responsibilities Brand Execution & Strategy Support Execute brand strategy as defined by senior leadership Ensure marketing plans, campaigns, and initiatives are delivered as intended Maintain consistency in brand messaging, tone, and visual standards across all channels Own day-to-day marketing execution across digital, retail, and experiential platforms Team Leadership & Collaboration Manage a small team (2 direct reports) and support their growth and development Set clear priorities, timelines, and deliverables Be a strong team player, comfortable taking direction while driving execution forward Motivate, uplift, and foster a collaborative, celebratory team culture Budget & Partner Management Manage P& L-related marketing budgets, invoices, and forecasting Oversee and optimize relationships with third-party partners (PR, social media, agencies, vendors) Ensure agency work aligns with strategy, timelines, and quality expectations Product Innovation & Go-To-Market Lead product innovation initiatives, including packaging design oversight Manage go-to-market plans and timelines for new product launches Partner cross-functionally to ensure successful execution from concept through launch Campaign & Channel Execution Execute integrated campaigns across digital, retail, influencer, and experiential channels Support seasonal, cultural, and promotional initiatives Ensure all campaigns align with strategic objectives and brand standards Must-Have Qualifications CPG experience (does not need to be food & beverage; skincare, apparel, or adjacent categories acceptable) Deep understanding of consumer behavior and shopping behaviors Experience managing and developing a team Strong communication style with the ability to lead through clarity and collaboration Demonstrated ability to execute deliverables with consistency and follow-through Experience with innovation, packaging design, and go-to-market planning Positive, energetic mindset with the ability to have fun and find joy in the work Expectations & Growth Opportunity This role offers meaningful opportunity for growth and development The Brand Manager is expected to build momentum throughout the year, celebrating wins and driving progress With strong execution, this role has a clear path to evolve into a more senior brand leadership position
2026-02-02T18:13:49Z