<p>The Ecommerce Manager oversees the strategy, operations, and performance of digital sales channels to drive growth and deliver an exceptional online shopping experience. This role combines strategic planning, digital marketing, merchandising, and analytics to optimize conversion, retention, and revenue.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute the ecommerce strategy to meet revenue, growth, and customer engagement goals.</li><li>Manage day-to-day site operations, including product listings, promotions, merchandising, and content updates.</li><li>Collaborate with marketing, creative, and technology teams to ensure alignment across campaigns and platforms.</li><li>Analyze traffic, conversion, and customer data to identify trends and opportunities for improvement.</li><li>Oversee product catalog accuracy, inventory integration, and order fulfillment coordination.</li><li>Optimize the customer journey and checkout experience to maximize conversion and minimize friction.</li><li>Lead SEO, SEM, email, and paid media strategies in collaboration with marketing partners.</li><li>Monitor key performance metrics (sales, AOV, CAC, ROAS, etc.) and prepare regular performance reports.</li><li>Stay current on ecommerce best practices, emerging technologies, and competitor activity.</li></ul><p><br></p>
<p>Robert Half’s enterprise client is looking for an Associate Director to assist with marketing campaigns by designing efficient processes, implementing tools, and ensuring smooth delivery. This will be a 6-Month contract with a high likelihood of extending. This team prefers someone onsite 3 days per week in Irvine, CA but has some flexibility. You’ll focus on process architecture, campaign rollout, and guiding senior stakeholders through change management initiatives. Responsibilities include creating playbooks, refining workflows, assessing tools for cost savings and efficiency, and embedding AI-driven solutions where applicable. Strong project management experience and Scrum Master certification are highly valued.</p><p><strong>Key Responsibilities:</strong></p><ol><li><strong>Process Optimization:</strong></li></ol><ul><li>Design and document end-to-end campaign workflows, define roles/responsibilities, and establish reporting structures.</li><li>Identify inefficiencies and implement changes that improve speed and scalability.</li></ul><ol><li><strong>Campaign Reporting:</strong></li></ol><ul><li>Standardize reporting workflows and build templates/dashboards that support executive-level updates and success metrics.</li><li>Partner with Strategy and Analytics teams on KPIs and campaign prioritization frameworks.</li></ul><ol><li><strong>Efficiency & Tooling:</strong></li></ol><ul><li>Audit current tools, recommend cost-saving measures, and explore AI-driven automation opportunities.</li><li>Collaborate with Procurement and internal teams to streamline tools and troubleshoot operational issues.</li></ul><ol><li><strong>Change Management:</strong></li></ol><ul><li>Act as the face of process updates and campaign improvements while partnering with senior stakeholders.</li></ul><p> </p><p>This hands-on role is critical to establishing structure and delivering operational excellence for the client’s major marketing initiatives, driving clarity, efficiency, and long-term success.</p>
<p>About the Role</p><p>We’re looking for a strategic and hands-on Manager, Loyalty Marketing to lead our clients efforts in driving customer retention, engagement, and lifetime value. This role is ideal for someone who thrives in a fast-paced, data-driven environment and is passionate about optimizing the customer journey through loyalty and subscription-based marketing.</p><p><br></p><p>Key Responsibilities</p><ul><li>Strategic Execution: Develop and execute lifecycle marketing strategies that enhance customer retention and reduce churn.</li><li>Customer Journey Optimization: Leverage insights across the full customer lifecycle to improve engagement and loyalty.</li><li>Channel Management: Own and optimize campaigns across email, SMS, rewards, and subscription platforms.</li><li>Campaign Execution: Step in to run email and SMS campaigns when needed, ensuring flawless delivery and performance.</li><li>Team Leadership</li></ul>
<p>Robert Half is partnering with a Plymouth area client in the recruiting for a Marketing Manager to join their team. This role is ideal for a creative and strategic thinker who thrives in a fast-paced environment and has a proven track record of success in event marketing. The ideal candidate will play a key role in shaping and executing marketing strategies to enhance brand visibility, foster partnerships, and drive growth.</p><p><br></p><p>This a permanent placement opportunity offering competitive benefits package, generous annual bonus eligibility, 401k match and additional profit sharing. <strong>Must be willing to work some weekends with events during an 8-5, no weekend nights.</strong></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Event Strategy Development: Design and implement comprehensive event marketing strategies aligned with organizational goals, including trade shows, conferences, product launches, and experiential events. </li><li>Event Execution: Coordinate end-to-end logistics of events, including vendor relationships, budget management, site selection, and team collaboration.</li><li>Promotional Campaigns: Develop and execute integrated promotional campaigns to support events across digital, social, and traditional marketing channels.</li><li>Audience Engagement: Optimize event experiences to ensure active audience participation, brand consistency, and retention.</li><li>Data Analysis: Track, analyze, and report on event-specific metrics, including attendance, engagement, lead generation, and ROI.</li><li>Collaborative Leadership: Manage cross-functional collaboration with internal teams, stakeholders, and external sponsors to deliver seamless event experiences.</li><li>Budget Management: Develop, monitor, and optimize budgets relating to event marketing activities while ensuring cost-effectiveness.</li><li>Trend Monitoring: Stay updated on industry trends and innovative practices in event marketing to continuously improve strategies.</li></ul>
<p>Chris Preble from Robert Half is working with a Cortland client of his to help them hire a Marketing Manager. In this role you can work from home 1 day a week! This company has really good benefits, lots of growth and very good work life balance.</p><p><br></p><p>We’re looking for a creative and strategic Marketing Manager to lead digital and brand initiatives that strengthen customer engagement and drive measurable business results. This individual will oversee campaign development, manage digital platforms, and collaborate across departments to ensure consistent brand messaging and marketing execution.</p><p>The ideal candidate is both analytical and imaginative — someone who thrives on improving marketing performance through innovative ideas, data insights, and cross-functional teamwork.</p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and implement marketing strategies that enhance brand awareness and support sales growth across multiple channels.</li><li>Manage digital marketing campaigns including social media, email, and content creation.</li><li>Collaborate with internal teams and external partners to deliver high-impact marketing initiatives.</li><li>Review and refine marketing materials to ensure messaging accuracy, tone consistency, and brand alignment.</li><li>Analyze campaign metrics and digital performance to guide ongoing strategy adjustments.</li><li>Coordinate promotions, product launches, and special initiatives that align with business objectives.</li><li>Report regularly on marketing performance, customer engagement, and brand visibility.</li><li>Stay current on emerging marketing tools, trends, and technologies to continuously improve results.</li></ul>
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
<p><strong>Marketing Automation Manager</strong></p><p><br></p><p> <strong>Position Summary</strong></p><p>The Marketing Automation Manager is responsible for developing, executing, and optimizing automated marketing campaigns that drive engagement, nurture leads, and support revenue goals. This role requires a balance of strategic thinking and hands-on technical expertise within marketing automation platforms such as HubSpot, Marketo, Pardot, or Eloqua. The ideal candidate will have a strong analytical mindset, a deep understanding of the buyer journey, and the ability to align automation initiatives with broader marketing and sales objectives.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li>Design, implement, and manage automated marketing workflows, email campaigns, and lead nurturing programs.</li><li>Maintain and optimize marketing automation platforms and ensure integration with CRM systems (e.g., Salesforce).</li><li>Develop audience segmentation strategies and personalize campaign content to maximize engagement and conversion.</li><li>Collaborate with content, digital, and sales teams to align campaigns with overall business goals.</li><li>Track and analyze campaign performance metrics (CTR, conversion rate, lead scoring, etc.) to inform continuous improvement.</li><li>Ensure data hygiene and compliance with data privacy laws (GDPR, CAN-SPAM, etc.).</li><li>Support lead management processes, including scoring, routing, and reporting.</li><li>Test and iterate on workflows, messaging, and timing to improve automation effectiveness.</li><li>Train team members and stakeholders on marketing automation best practices.</li></ul><p><br></p><p><br></p>
We are looking for a skilled Digital Marketing Specialist to join our team in Lakewood, Colorado. In this role, you will create and execute digital strategies to drive brand visibility, engagement, and lead generation. You will be responsible for optimizing website content, managing SEO efforts, and supporting digital advertising campaigns to achieve marketing objectives.<br><br>Responsibilities:<br>• Conduct market research to analyze audience preferences, competitive landscape, and industry trends.<br>• Develop and implement digital marketing strategies across multiple brands to meet organizational goals.<br>• Collaborate with vendors and developers to enhance website functionality and optimize digital platforms.<br>• Track and analyze key performance indicators (KPIs) to assess the effectiveness of marketing initiatives.<br>• Manage and update national website content to ensure accuracy, relevancy, and alignment with audience needs.<br>• Perform keyword research and apply SEO best practices to improve online visibility.<br>• Oversee online business listings, local citations, and off-site SEO strategies.<br>• Partner with content creators to develop engaging and optimized materials for digital platforms.<br>• Monitor and refine digital advertising campaigns to maximize audience engagement and conversion rates.<br>• Design and test landing pages aimed at improving lead generation and conversion metrics.
<p>Contract Community Engagement Manager & Social Media Specialist (Hybrid)</p><p><strong>Location:</strong> Miami, Florida <strong>Job Type:</strong> Contract (3+ Months)</p><p>We are seeking a highly motivated and creative <strong>Contract Community Engagement Manager & Social Media Specialist</strong> for a fast-growing wellness brand in Miami.</p><p><br></p><p>Key Responsibilities</p><p>Strategy, Planning, and Content Creation</p><ul><li><strong>Strategy & Calendar:</strong> Develop and maintain a comprehensive social media strategy and content calendar aligned with marketing objectives and product launches across platforms (Instagram, TikTok, Facebook, etc.).</li><li><strong>Content Planning:</strong> Plan and execute engaging, on-brand content (copy, visuals, video concepts) that resonates with the wellness community and drives brand awareness.</li><li><strong>Influencer/Partnerships:</strong> Identify and engage with key micro-influencers and community partners to amplify reach and generate user-generated content (UGC).</li></ul><p>Execution and Community Engagement</p><ul><li><strong>Posting:</strong> Manage the daily scheduling, posting, and deployment of all social content, ensuring timely execution and platform best practices.</li><li><strong>Community Management:</strong> Actively monitor, moderate, and respond to comments, direct messages, and mentions, fostering a positive, helpful, and engaged online community.</li><li><strong>Crisis Management:</strong> Monitor for potential brand risks and escalate issues to leadership, ensuring sensitive or critical community feedback is handled professionally.</li></ul><p>Analytics and Optimization</p><ul><li><strong>Performance Analysis:</strong> Track, analyze, and report on key social media metrics (engagement, reach, traffic, conversions) using native platform tools and third-party analytics software.</li><li><strong>A/B Testing:</strong> Lead efforts in A/B testing content formats, posting times, and calls-to-action to continuously optimize performance and refine strategy.</li><li><strong>Trend Spotting:</strong> Stay current with the latest social media platform updates, algorithm changes, and emerging trends within the wellness and beauty industries, translating insights into actionable strategies.</li></ul><p>Required Qualifications and Skills</p><ul><li>Minimum of 3 years of hands-on experience in social media management, community engagement, or digital marketing.</li><li>Demonstrable experience managing the <strong>full social media life cycle</strong> (strategy, creation, posting, analysis).</li><li>Strong portfolio showcasing successful content campaigns across platforms like Instagram, TikTok, and YouTube.</li><li>Excellent copywriting, editing, and verbal communication skills with a keen eye for brand voice and tone, particularly in the wellness/lifestyle sector.</li><li>Proficiency in social media scheduling tools (e.g., Sprout Social, Hootsuite) and analytics platforms.</li></ul><p><br></p>
We are looking for an experienced Director of Marketing to lead brand strategy initiatives and enhance our presence in the market. This role is based in Miami, Florida, and will focus on driving consumer engagement, developing impactful campaigns, and ensuring consistency across all marketing channels. The ideal candidate will bring creativity, strategic thinking, and leadership to elevate the brand's position in the competitive food and beverage industry.<br><br>Responsibilities:<br>• Develop and execute a comprehensive brand strategy to strengthen market position and achieve business objectives.<br>• Conduct in-depth market research to identify emerging consumer trends, monitor competitors, and pinpoint opportunities for growth.<br>• Design and implement marketing campaigns across digital, print, and retail channels to boost brand awareness and drive sales.<br>• Collaborate closely with product development teams to ensure new products align with brand identity and consumer expectations.<br>• Optimize the marketing budget by allocating resources effectively and ensuring maximum impact.<br>• Partner with cross-functional teams, including sales, operations, and creative, to deliver cohesive and impactful brand messaging.<br>• Track and analyze the performance of marketing initiatives, using key metrics to refine strategies and improve results.<br>• Uphold brand consistency by maintaining adherence to established guidelines and ensuring all communications reflect the brand’s integrity.
We are looking for a Financial Planning & Analysis Manager to join our team in Greensboro, North Carolina. This role is pivotal in driving financial strategy, ensuring accurate forecasting, and delivering actionable insights to support key business decisions. The ideal candidate will bring a strong analytical mindset and a proven ability to collaborate across departments to optimize financial performance.<br><br>Responsibilities:<br>• Lead the budgeting and forecasting processes for specific business units, ensuring accurate management of profit and loss statements and net working capital.<br>• Build and maintain advanced financial models to support scenario analysis, return on investment evaluations, and dynamic forecasting.<br>• Collaborate closely with cross-functional teams, including Sales, Marketing, Research and Development, and Human Resources, to provide financial guidance and support.<br>• Conduct detailed analyses of financial plan assumptions, including volume, pricing, product mix, cost of sales, and promotional expenditures.<br>• Develop and refine standardized financial reporting packages, integrating key performance indicators to drive business accountability.<br>• Monitor and evaluate unit-level economic metrics to assess the impact of strategic decisions on margins and long-term value creation.<br>• Analyze and explain variances against forecasts and business plans, presenting actionable recommendations to stakeholders.<br>• Establish scalable processes by creating templates and sharing best practices to enhance team efficiency and impact.<br>• Drive continuous improvement initiatives by identifying opportunities to streamline financial processes and optimize data management.<br>• Enhance data visualization and reporting capabilities by leveraging tools such as Power BI and Power Query.
<p>This position is based out of our headquarters located in Miami, FL and requires travel to special events as needed (approximately 30%).</p><p><br></p><p>Roles & Responsibilities</p><p><br></p><p>Brand Strategy & Marketing Execution (60%)</p><p>Lead the development and execution of brand strategies and go-to-market plans that excite consumers and energize sales teams</p><p>Build and maintain a brand activity calendar, product release schedule, and manage budgets accordingly</p><p>Drive product development from ideation to shelf — including positioning, packaging, timelines, storytelling, and cross-functional execution</p><p><br></p><p>Business & Brand Performance (20%)</p><p>Monitor and report on brand performance, financial KPIs, and consumer engagement metrics</p><p>Manage brand P& Ls and collaborate with Sales, Supply Chain, and Business Intelligence on forecasting, ROI analysis, and demand planning</p><p>Recommend budget revisions, resource allocation, and optimization strategies based on performance and business needs</p><p><br></p><p>Promotional & Event Activation (10%)</p><p>Execute marketing communications including digital campaigns, print, social, TV/radio, signage, event collateral, and point-of-sale materials</p><p>Support and attend key industry events to maximize brand exposure and connect with core consumers</p><p>Coordinate all brand presence at events including planning, setup, and live activation</p><p><br></p><p>Consumer & Market Insights (10%)</p><p><br></p><p>Stay on top of industry trends, consumer behaviors, and competitive activity</p><p>Conduct regular market visits and leverage internal and external data sources (SAP, Power BI, etc.) to inform brand strategy</p><p>Partner with other brand managers to share intelligence and uncover white space opportunities</p><p><br></p><p>Skills & Abilities</p><p>Ability to lead inter-departmental teams to achieve brand objectives</p><p>Strategic thinking and analytical capability</p><p>Ability to multitask and prioritize in a deadline-driven environment</p><p>Ability to work in teams or on an individual basis</p><p>Demonstrated ability to produce creative ideas and elicit creative ideas from others</p><p>Understanding of the full marketing mix</p><p>Ability to communicate effectively to all levels of staff</p><p>Proficiency with Microsoft Office products, SAP, and data reporting software such as Power BI</p><p>Knowledge of budget and financial reporting, providing analytics</p><p>Strong strategic thinker with creative flair and business acumen</p><p>Excellent communicator with experience influencing across departments</p><p>Highly organized, deadline-driven, and comfortable working in fast-paced, entrepreneurial environments</p><p>Proficiency in Microsoft Office, SAP, and data tools like Power BI</p><p><br></p><p>Requirements</p><p><br></p><p>3+ years of brand management or consumer product marketing experience</p><p><br></p><p>Must be comfortable working in a smoking environment</p><p><br></p><p>Experience in tobacco, spirits, luxury, or lifestyle categories preferred</p><p><br></p><p>Spanish language proficiency a plus</p>
<p><strong>Overview:</strong></p><p> The Digital Product Manager is responsible for leading the strategy, roadmap, and execution of digital initiatives that enhance user experience, drive engagement, and achieve business goals. This role bridges the gap between business needs, technology capabilities, and user expectations to deliver impactful digital products and experiences.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Define and own the product vision, strategy, and roadmap for digital platforms (web, mobile, apps, or other digital touchpoints).</li><li>Collaborate with cross-functional teams—including UX/UI design, engineering, marketing, and analytics—to ensure successful product delivery.</li><li>Translate business goals and user needs into detailed requirements, user stories, and acceptance criteria.</li><li>Analyze data and feedback to inform prioritization and continuous improvement of digital products.</li><li>Manage product lifecycle from ideation through launch and optimization.</li><li>Conduct market and competitive research to identify opportunities and industry trends.</li><li>Partner with stakeholders to define KPIs and measure product performance against objectives.</li><li>Ensure a seamless and consistent digital experience aligned with brand standards and accessibility best practices.</li></ul><p><br></p>
<p><strong>Position Overview</strong></p><p> We’re looking for a dynamic and results-driven <strong>Sales & Social Media Manager</strong> to lead customer acquisition, brand engagement, and revenue growth across digital and in-person channels. This hybrid role blends sales strategy with creative marketing — ideal for someone who thrives on building relationships, driving conversions, and creating standout content that moves audiences to action.</p><p>The Sales & Social Media Manager will oversee both the development of digital campaigns and the sales processes that turn engagement into measurable results.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Sales & Business Development</strong></p><ul><li>Develop and execute sales strategies to meet and exceed revenue goals.</li><li>Build and maintain strong client relationships through proactive outreach, presentations, and follow-ups.</li><li>Identify new business opportunities, partnerships, and brand collaborations.</li><li>Manage the full sales cycle — from lead generation to closing and post-sale engagement.</li><li>Track KPIs and create regular sales performance reports.</li></ul><p><strong>Social Media Management</strong></p><ul><li>Plan, create, and schedule content across key social media platforms (Instagram, TikTok, LinkedIn, Facebook, etc.).</li><li>Develop and maintain a consistent brand voice, visual identity, and posting cadence.</li><li>Manage community engagement by responding to comments, DMs, and reviews in a timely, brand-appropriate manner.</li><li>Track analytics to measure performance, optimize campaigns, and report on ROI.</li><li>Partner with internal teams and external influencers or creators to expand reach and engagement.</li></ul><p><strong>Marketing Strategy & Campaigns</strong></p><ul><li>Collaborate with leadership to align digital marketing efforts with business objectives.</li><li>Develop promotional campaigns to drive traffic, awareness, and conversions (including paid ads, influencer partnerships, and email marketing).</li><li>Maintain a content calendar that supports product launches, seasonal events, and key marketing initiatives.</li><li>Stay up to date on social trends and competitor activity to keep the brand current and competitive.</li></ul><p><br></p>
<p>Our client is seeking a driven and strategic Director of Sales to spearhead growth initiatives within the market. This role is ideal for a results-oriented professional who thrives on developing long-term partnerships, executing growth strategies, and driving measurable business results. You’ll have the opportunity to design and implement a national sales strategy that accelerates market share and builds strong relationships.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li><strong>Strategic Market Leadership:</strong> Develop and execute a multiyear business plan to capture 20–30% market share across the builder channel.</li><li><strong>Sales Growth Execution:</strong> Drive revenue and margin growth by implementing channel-specific strategies around pricing, programs, and customer engagement.</li><li><strong>Relationship Building:</strong> Cultivate and maintain relationships with key decision-makers, builders, and partners to support continuous growth.</li><li><strong>Cross-Functional Collaboration:</strong> Partner with marketing, operations, and product development to create tailored campaigns, programs, and customer solutions.</li><li><strong>Performance Management:</strong> Commit to annual sales and gross margin targets while effectively managing budgets and resources to maximize return.</li><li><strong>Market Intelligence:</strong> Analyze builder channel trends, identify opportunities, and provide input on product design and go-to-market strategies.</li><li><strong>CRM and Reporting:</strong> Maintain accurate CRM data, track key metrics, and provide regular reports on performance, pipeline, and competitive insights.</li><li><strong>Customer Engagement:</strong> Lead sales presentations, resolve challenges, and ensure customer satisfaction through proactive follow-up and problem-solving.</li><li><strong>Travel:</strong> Conduct regular customer visits and attend industry events across the U.S. to drive engagement and market visibility.</li></ul><p><strong>Qualifications</strong></p><ul><li>Bachelor’s degree required; advanced degree preferred.</li><li>Minimum 5 years of professional sales or marketing experience in the builder channel within a product manufacturing environment.</li><li>Proven success developing and executing strategic growth plans and achieving quota performance.</li><li>Experience managing budgets and leading cross-functional initiatives.</li></ul><p><strong>Skills & Competencies</strong></p><ul><li>Strong business acumen and strategic mindset.</li><li>Excellent relationship management and communication skills.</li><li>Highly organized with exceptional time management and follow-through.</li><li>Strong analytical, administrative, and negotiation abilities.</li><li>Proficiency in Microsoft Office, CRM platforms, SaaS tools, and vendor portal systems.</li><li>Mechanical aptitude and basic understanding of electricity preferred.</li><li>Ability to lift up to 50 lbs. and work safely on ladders as needed.</li></ul><p><br></p>
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
<p>Robert Half has a client seeking a Campaign and Content Marketing Manager to help drive client engagement and acquisition through digital-first strategies. This is a long-term consulting opportunity that requires working onsite in Philadelphia, PA 2-3 days per week. This role focuses on crafting compelling online content, developing automated email journeys, and planning integrated campaigns that bring the brand to life across web, social, search, and other digital channels. You’ll collaborate with internal teams, external agencies, and compliance partners to ensure every digital touchpoint is clear, compliant, and designed to guide prospects through the client journey.</p><p><br></p><p><strong>Responsibilities:</strong></p><p><strong>Nurture & Engagement Programs</strong></p><ul><li>Build and manage automated email journeys (e.g., welcome series, educational sequences, event follow-ups) using Salesforce Marketing Cloud.</li><li>Maintain a centralized Email Preference Center with optimized tagging, categorization, and consistent client experience.</li><li>Partner with stakeholders to streamline email workflows and improve campaign searchability.</li><li>Develop content that nurtures prospects and engages existing clients.</li></ul><p><strong>Integrated Campaign Planning</strong></p><ul><li>Collaborate with internal teams to design multi-channel campaigns (digital, social, events).</li><li>Ensure cohesive experiences across all touchpoints, from initial outreach to follow-up content.</li></ul><p><strong>SEO/SEM Support</strong></p><ul><li>Provide keyword recommendations based on client needs, market trends, and feedback.</li><li>Integrate priority keywords into web and content assets.</li></ul><p><strong>Content Creation & Messaging</strong></p><ul><li>Write compelling copy for emails, landing pages, website content, articles, and social media.</li><li>Ensure messaging aligns with brand standards and compliance requirements.</li></ul><p><strong>Agency & Partner Collaboration</strong></p><ul><li>Work with media and creative agencies to execute campaign concepts.</li><li>Review targeting strategies, creative assets, and ad copy for goal alignment and compliance.</li></ul><p><strong>Performance Tracking & Optimization</strong></p><ul><li>Monitor campaign and email performance metrics.</li><li>Recommend improvements based on engagement and conversion data.</li></ul><p><br></p>
<p>We are looking for a Financial Planning & Analysis Manager to join our team in Detroit, Michigan. In this role, you will be instrumental in shaping financial strategies, supporting organizational decisions, and driving performance insights. You will collaborate with cross-functional teams and senior leadership to ensure accurate financial planning and reporting, while contributing to process improvements and strategic initiatives.</p><p><br></p><p>Responsibilities:</p><p>• Lead the development and execution of annual budgeting, forecasting, and long-term financial planning processes.</p><p>• Prepare comprehensive monthly financial reports, including profit and loss statements, balance sheets, and key performance metrics, accompanied by detailed variance analyses.</p><p>• Design and maintain financial models to monitor company performance and identify emerging trends.</p><p>• Partner with department leaders to provide financial insights that support strategic decision-making across merchandising, marketing, operations, and other business areas.</p><p>• Conduct ad hoc analyses and scenario modeling to assess business opportunities and potential risks.</p><p>• Collaborate with the accounting team to ensure consistency and accuracy between FP& A outputs and financial reporting.</p><p>• Drive initiatives to enhance reporting processes and optimize the use of business intelligence tools such as PowerBI.</p><p>• Develop and present financial summaries and strategic recommendations for senior leadership and board-level reviews.</p><p>For immediate and confidential consideration please call Jeff Sokolowski directly at (248) 365-6131 or apply today. </p>
We are looking for a highly skilled Marketing Manager to lead strategic initiatives and drive impactful campaigns within our organization. This role requires a creative thinker who can design and execute marketing plans, analyze performance metrics, and collaborate with cross-functional teams to achieve business objectives. Based in Washington, District of Columbia, this position offers the opportunity to make a significant contribution to our promotional efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the organization’s portfolio.<br>• Design and implement campaigns aimed at achieving or exceeding established performance goals.<br>• Write engaging and persuasive content for a variety of marketing materials.<br>• Identify target audiences using historical data and demographic insights to optimize campaign reach.<br>• Oversee production timelines, ensuring all projects are delivered on schedule.<br>• Provide guidance on branding and creative direction for promotional assets.<br>• Create and manage automated campaigns to support organizational programs.<br>• Update and maintain web pages to ensure content is accurate and impactful.<br>• Offer budget recommendations for promotional activities to maximize return on investment.<br>• Collaborate with internal departments to cross-promote memberships, products, and services effectively.
We are looking for a dynamic Marketing Manager to join our team in Miami, Florida. In this role, you will oversee innovative marketing strategies for real estate developments, ensuring seamless collaboration with creative agencies, PR teams, and social media partners. This position offers the opportunity to lead impactful campaigns, manage events, and contribute to the broader marketing initiatives of our organization.<br><br>Responsibilities:<br>• Represent marketing initiatives in weekly development division management meetings, sharing updates and agendas with the team.<br>• Act as the lead marketing manager for assigned development accounts, coordinating creative efforts and collaborating with external agencies and partners.<br>• Organize and lead regular meetings with developers, presenting updates, tracking key initiatives, and maintaining detailed follow-up documentation.<br>• Develop tailored marketing strategies for exclusive developments, including production calendars to guide content creation and design teams.<br>• Partner with leadership to ensure alignment on messaging, copy, and visual direction for all marketing deliverables.<br>• Plan and execute recurring marketing campaigns such as digital newsletters, event invitations, and corporate advertising across digital and print platforms.<br>• Manage collaborations with PR agencies and social media teams to deliver consistent development updates and engaging content.<br>• Facilitate social media training sessions for development agents and general brokerage teams.<br>• Coordinate marketing inclusion in broader corporate initiatives, such as advertisements and market reports, in partnership with the real estate marketing lead.<br>• Oversee event planning for developments, including broker open houses, receptions, sponsorships, and corporate events, ensuring smooth execution and vendor coordination.
<p>We are looking for a skilled Sourcing Manager to oversee the private label category for Patterson-owned brand products. In this contract position, you will play a pivotal role in developing and implementing sourcing strategies to ensure cost efficiency, supplier quality, and regulatory compliance. This role requires a proactive individual with extensive experience in strategic sourcing, supplier management, and cost modeling within the healthcare distribution industry.</p><p><br></p><p>Responsibilities:</p><p>• Develop comprehensive sourcing strategies that prioritize cost-effective procurement, supplier quality, and supply chain efficiency.</p><p>• Conduct competitive bidding processes to identify reliable suppliers, evaluating them based on price, delivery, and service performance.</p><p>• Build and maintain strong relationships with suppliers, monitoring their performance using key metrics and ensuring compliance with quality standards.</p><p>• Lead cost modeling initiatives to analyze supplier pricing structures and identify opportunities for cost reduction.</p><p>• Manage budgets for sourcing activities and align procurement goals with overall financial objectives.</p><p>• Oversee product lifecycle management, collaborating with cross-functional teams to ensure successful product launches and adherence to quality standards.</p><p>• Conduct regular supplier audits and assessments to maintain high product quality and operational excellence.</p><p>• Stay informed on industry trends, market analysis, and regulatory updates to maintain competitive advantage.</p><p>• Provide strategic input to internal teams, including Sales, Marketing, and Product Development, to align sourcing strategies with market demands.</p><p>• Ensure compliance with healthcare industry regulations and certifications throughout the sourcing and product lifecycle.</p>
<p>We are looking for an experienced Product Marketing Manager to join an incredible client of ours in Irvine, California. In this role, you will play a critical part in shaping product strategies, fostering key vendor relationships, and driving cross-functional collaboration to enhance market presence for a marquee consumer product brand (within the home improvement space). The ideal candidate will have a strong background in product management, marketing, and leadership, with a passion for delivering impactful results.</p><p><br></p><p>Responsibilities:</p><p>• Define and implement product strategies, including pricing models and vendor partnerships, to align with business objectives.</p><p>• Lead and mentor a team of product managers and vendor managers, fostering growth and ensuring alignment with company goals.</p><p>• Analyze market trends and customer feedback to identify opportunities for growth and innovation.</p><p>• Oversee vendor relationships, including contract negotiations and joint business planning, to strengthen alliances.</p><p>• Collaborate with cross-functional teams such as Marketing, Technology, Operations, and Training to ensure cohesive product planning and execution.</p><p>• Spearhead sales reporting and forecasting initiatives to inform strategic decisions.</p><p>• Develop long-term product roadmaps and execute plans to enhance product offerings and market positioning.</p><p>• Drive strategic alliances and manage specialty product lines, providing day-to-day guidance to the team.</p><p>• Conduct performance evaluations and provide coaching to support team development.</p><p>• Perform additional duties as required to support organizational goals.</p>
<p>Associate Brand Manager with 3+ years of relevant experience needed for a full-time, hybrid (3/2) position in Greater Boston (Burlington MA area). Must have experience in brand management, ideally in CPG. Experience working with a high-growth, small to medium sized company is preferred. Salary is 78-100K depending on experience and qualifications.</p><p><br></p><p>The Associate Brand Manager drives the growth and evolution of the brand globally by supporting the development and execution of foundational brand strategies and marketing campaigns. Reporting to the Senior Brand Manager, this role analyzes market trends, monitors brand performance, and ensures brand consistency across all touchpoints while collaborating with internal teams and external partners. This role is ideal for a proactive, data-driven marketing professional passionate about global brand growth and consumer connection.</p><p><strong> </strong></p><p><strong>Key Responsibilities:</strong></p><ul><li>Support the development and execution of brand strategies and global marketing campaigns.</li><li>Manage timelines and deliverables for product launches and campaigns.</li><li>Ensure brand consistency by maintaining and enforcing guidelines across all consumer-facing materials.</li><li>Analyze North America brand performance, market trends, and consumer insights to inform initiatives and strategies.</li><li>Assist with content and marketing support for International markets and US/Canada projects.</li><li>Track, report, and forecast the marketing budget to ensure alignment with planned expenses.</li><li>Drive organic social content strategy, engagement, and community response in collaboration with partners.</li><li>Contribute to innovation, growth opportunities, and new product development projects.</li><li>Collaborate with cross-functional teams to execute marketing initiatives effectively.</li></ul><p><br></p>
<p>We are looking for a highly skilled Senior Marketing Manager to join our team on a long-term contract basis. In this role, you will lead performance marketing initiatives, manage substantial budgets across various channels, and develop innovative strategies to drive growth for our brand and retail partners. This position offers an excellent opportunity to collaborate with cross-functional teams, optimize marketing campaigns, and deliver impactful results in a fast-paced environment.</p><p><br></p><p>Responsibilities:</p><p>• Manage large-scale budgets for performance marketing campaigns across platforms such as Paid Social and Shopping, ensuring optimal product feed management.</p><p>• Develop and implement strategic marketing plans tailored to the needs of key brand and retail partners.</p><p>• Collaborate with budget stakeholders to align deliverables and ensure the success of campaigns in a dynamic setting.</p><p>• Lead discussions with internal teams to support the seamless execution of marketing initiatives and features.</p><p>• Partner with cross-functional teams and external collaborators to refine media purchasing strategies and capitalize on market trends and seasonal opportunities.</p><p>• Monitor and enhance campaign metrics to meet ambitious growth objectives and optimize performance.</p><p>• Generate forecasts and budget recommendations while adapting strategies based on emerging insights.</p><p>• Design and manage an experimentation roadmap to test and improve campaign performance using A/B testing, incrementality tests, and bidding algorithm evaluations.</p><p>• Recommend and implement tests for new channels or product features to unlock growth potential and expand audience reach.</p><p>• Troubleshoot and resolve campaign issues proactively, ensuring smooth operations.</p>
<p>We are looking for an experienced Business Development Manager to drive growth and strengthen client relationships for a Waukesha, Wisconsin area organization. This role involves developing strategies to expand the organization’s reach while delivering exceptional service to existing and prospective clients. The ideal candidate will possess strong sales expertise and a passion for achieving measurable results.</p><p><br></p><p>Responsibilities:</p><p>• Identify new business opportunities and create strategies to increase market presence.</p><p>• Conduct in-depth sales analysis and reporting to track progress and inform decision-making.</p><p>• Engage with potential clients through sales calls to build relationships and assess needs.</p><p>• Develop and deliver compelling sales presentations tailored to client goals and objectives.</p><p>• Maintain regular communication with clients to ensure satisfaction and address concerns.</p><p>• Collaborate with internal teams to align sales activities with broader organizational objectives.</p><p>• Monitor and evaluate sales activity to identify trends and areas for improvement.</p><p>• Stay informed on industry developments to adapt strategies and maintain competitiveness.</p><p>• Represent the organization at networking events and conferences to foster partnerships.</p>
