<p>We are looking for an experienced and driven <strong>Paid Media Manager</strong> to join our team in Frisco, Texas. In this role, you will take charge of designing, executing, and optimizing paid media campaigns across multiple digital platforms. This position is perfect for a self-motivated individual who thrives in dynamic environments and is eager to contribute to the success of a multi-location business.</p><p><br></p><p>Responsibilities:</p><p>• Develop, implement, and refine paid media strategies across platforms like Google Ads, Meta (Facebook/Instagram), LinkedIn, and others.</p><p>• Oversee all aspects of campaign management, including planning, setup, testing, optimization, and performance analysis.</p><p>• Monitor campaign budgets and pacing to ensure alignment with overall marketing goals.</p><p>• Analyze data using tools such as Google Analytics and platform-specific dashboards to identify opportunities for improvement.</p><p>• Collaborate with internal teams, including brand, content, and analytics, to ensure media strategies support broader business objectives.</p><p>• Prepare detailed performance reports and provide actionable recommendations to leadership.</p><p>• Stay informed about updates in advertising platforms, industry trends, and emerging technologies to maintain a competitive edge.</p><p>• Implement A/B testing and conversion rate optimization strategies to enhance campaign effectiveness.</p><p>• Manage local marketing initiatives tailored to multi-location business needs.</p>

<p>• A minimum of 6 years of hands-on experience managing paid search and social media campaigns.</p><p>• Proven expertise in Google Ads, Google Analytics, Meta Ads Manager, and other major advertising platforms.</p><p>• Strong background in corporate or in-house marketing, with the ability to work independently and deliver results.</p><p>• Experience in industries such as real estate, services, hospitality, or multi-location businesses is highly desirable.</p><p>• Excellent analytical skills and meticulous attention to detail.</p><p>• Familiarity with data analytics tools like Power BI or Looker is a plus.</p><p>• Knowledge of A/B testing methodologies and conversion rate optimization.</p><p>• Understanding of local marketing strategies for businesses with multiple locations.</p>

<h3 class="rh-display-3--rich-text">Innovation starts with people.^®</h3> <p>Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.</p> <p>Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more.</p> <p>All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information.</p> <p>© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.</p>