<p><strong>SEO Specialist - Ongoing Job Opportunity</strong></p><p>Are you a SEO expert with a talent for driving organic growth and improving search engine rankings? Robert Half is building a network of SEO Specialists to match with businesses needing expertise in optimizing their websites, analyzing performance metrics, and staying ahead of algorithm updates. This is an ongoing opportunity to showcase your SEO skills across diverse industries and projects.</p><p><strong>Position Overview</strong></p><p>As an SEO Specialist, you will develop and execute strategies to optimize website content, improve technical elements, boost rankings, and drive traffic. You'll work across teams to integrate SEO best practices into the organization’s digital presence while staying at the forefront of ever-evolving algorithm changes and SEO tools.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><br></p><p><strong>1. SEO Strategy Development</strong></p><ul><li>Develop and execute comprehensive SEO strategies that align with the company's goals and drive organic growth (Source: RH Acronym Guide.docx).</li><li>Perform keyword research and competitive analysis to identify opportunities for organic traffic growth (Source: RH Acronym Guide.docx).</li></ul><p><strong>2. On-Page Optimization</strong></p><ul><li>Optimize website content, metadata (title tags, meta descriptions), headers, and internal links for maximum SEO efficiency.</li><li>Ensure proper use of keywords and maintain optimized content structures (Source: RH Acronym Guide.docx).</li></ul><p><strong>3. Technical SEO</strong></p><ul><li>Conduct regular audits to identify and fix technical SEO issues, such as site speed, indexing, crawlability, and mobile usability concerns.</li><li>Collaborate with developers to implement technical SEO enhancements, including schema markup, canonical tags, and XML sitemaps (Source: RH Acronym Guide.docx).</li></ul><p><strong>4. Content Strategy and Optimization</strong></p><ul><li>Optimize blog posts, articles, product descriptions, and other digital assets for engagement and organic visibility.</li></ul><p><strong>5. Link Building and Off-Page SEO</strong></p><ul><li>Develop and execute link-building strategies, including outreach, partnerships, and content promotion.</li><li>Regularly assess backlink profiles for quality and disavow harmful links to maintain site integrity (Source: RH Acronym Guide.docx).</li></ul><p><strong>6. Analytics and Reporting</strong></p><ul><li>Monitor and report on key SEO metrics, including rankings, traffic, conversions, and ROI.</li><li>Utilize tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz for data insights (Source: RH Acronym Guide.docx).</li></ul><p><strong>7. Competitor Analysis</strong></p><ul><li>Track competitors' SEO performance and tactics to identify new opportunities and stay ahead of the competition.</li><li>Recommend adjustments to optimize company SEO strategies based on competitive trends (Source: RH Acronym Guide.docx).</li></ul><p><strong>8. Collaboration Across Teams</strong></p><ul><li>Work with marketing, design, and development teams to ensure all digital assets align with SEO best practices.</li><li>Provide training and guidance to stakeholders on emerging SEO trends and practices.</li></ul>

<p><strong>Professional Experience:</strong></p><ul><li>Proven track record in managing and executing SEO strategies for websites across industries.</li><li>Experience optimizing both on-page content and technical elements for search engines.</li><li>Background in link-building campaigns and off-page SEO strategies.</li><li>Familiarity with competitor analysis tools to identify growth opportunities.</li></ul><p><strong>Skills:</strong></p><ul><li>Expertise in keyword research techniques and competitive analysis.</li><li>Strong analytical abilities to interpret SEO metrics like traffic, rankings, and conversions, and generate actionable insights (Source: MC24 Job Search Guide US eBook.pdf).</li><li>Excellent communication skills to collaborate across teams and explain complex SEO concepts.</li><li>Ability to stay updated on industry trends and adapt strategies as needed.</li></ul><p><strong>Technical Proficiency:</strong></p><ul><li><strong>Keyword Research & Competitive Analysis Tools:</strong> Proficient with tools such as Google Keyword Planner, Ahrefs, SEMrush, Moz Pro, and Ubersuggest for identifying high-value keywords and analyzing competitors.</li><li><strong>Analytics & Reporting Software:</strong> Experience with platforms like Google Analytics (GA4), Google Search Console, Looker Studio, Matomo, and SE Ranking for tracking performance (Source: MC24 Job Search Guide US eBook.pdf).</li><li><strong>Technical SEO Tools:</strong> Skilled in using Screaming Frog, DeepCrawl, Sitebulb, Google PageSpeed Insights, GTmetrix, and Ahrefs Site Audit to monitor site health and resolve technical issues.</li><li><strong>Content Optimization Platforms:</strong> Knowledge of tools like Surfer SEO, MarketMuse, Clearscope, Frase.io, Yoast SEO, and Rank Math for optimizing content (Source: MC24 Job Search Guide US eBook.pdf).</li><li><strong>Link Building & Backlink Analysis Tools:</strong> Proficient in using Ahrefs, Moz Link Explorer, Majestic SEO, Pitchbox, and BuzzStream to manage backlink profiles and outreach strategies.</li><li><strong>Rank Tracking Platforms:</strong> Experience with platforms such as SEMrush Position Tracking, Ahrefs Rank Tracker, AccuRanker, Rank Ranger, and SERPWatcher for monitoring rankings.</li><li><strong>Local SEO Tools:</strong> Skilled in managing profiles on Google My Business (GMB) and tools such as Whitespark, Yext, and BrightLocal for local optimization.</li><li><strong>Competitor Monitoring & Alerts:</strong> Familiarity with tools like SEMrush, Ahrefs Alerts, Google Alerts, Brand24, and Mention to track competitors and industry developments.</li></ul><p><strong>Educational Background:</strong></p><ul><li>A bachelor’s degree in Marketing, Business Administration, Communications, or a related field is strongly preferred.</li><li>Certifications in SEO platforms (e.g., Google Analytics, Ahrefs, SEMrush) or relevant digital marketing credentials are advantageous (Source: MC24 Job Search Guide US eBook.pdf).</li></ul><p><br></p>

<h3 class="rh-display-3--rich-text">Innovation starts with people.^®</h3> <p>Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.</p> <p>Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. <a href="https://www.roberthalf.com/us/en/mobile-app" target="_blank">Download the Robert Half app</a> and get 1-tap apply, notifications of AI-matched jobs, and much more.</p> <p>All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit <a href="https://roberthalf.gobenefits.net/" target="_blank">roberthalf.gobenefits.net</a> for more information.</p> <p>© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to <a href="https://www.roberthalf.com/us/en/terms">Robert Half’s Terms of Use</a>.</p>