<p>Senior Growth Marketing Manager with 5+ years of proven experience in a SaaS company needed for a full-time, fully onsite position with our client in Boston. Must be able to work fully onsite in Boston. Must have experience developing and driving top-of-funnel demand gen marketing programs. Salary is 150-180K + equity.</p><p><br></p><p>The Senior Growth Marketing Manager will focus on developing and executing data-driven strategies to acquire new customers, drive adoption through partner channels, build brand awareness, and enhance customer engagement. The candidate will leverage cutting-edge AI tools to rapidly iterate, optimize campaigns, and make informed decisions.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Marketing Strategy:</strong> Develop integrated marketing plans across channels, including content marketing, digital campaigns, social media, email, events, and trade shows.</li><li><strong>Partner Marketing:</strong> Create targeted content and campaigns to drive growth through partner channels, supporting partner communication and enablement.</li><li><strong>Content Marketing:</strong> Execute content strategies, including blog posts, videos, webinars, and infographics, to engage and attract customers directly and through partners.</li><li><strong>Brand Building:</strong> Maintain a consistent brand voice and visual identity across all marketing initiatives.</li><li><strong>Digital Marketing:</strong> Launch and optimize campaigns (SEO/SEM, paid social, display ads) to increase conversions.</li><li><strong>Email Marketing:</strong> Design and manage campaigns to nurture leads, engage customers, and drive growth.</li><li><strong>Data Analysis:</strong> Track, analyze, and report on campaign performance, optimizing strategies to hit KPIs.</li><li><strong>MarTech Operations:</strong> Build and manage marketing tools and CRM platforms, ensuring efficiency and scalability.</li></ul>

<ul><li>5+ years of marketing experience in a technology SaaS startup environment.</li><li>Proven expertise in partnership-focused strategies and campaign execution.</li><li>Experience managing outsourced resources and leveraging AI tools for marketing development.</li><li>Proficiency in digital marketing, SEO/SEM, social media, content creation, and email campaigns.</li><li>Familiarity with HubSpot and other marketing automation/CRM tools.</li><li>Strong analytical, communication, and organizational skills.</li><li>Ability to thrive in fast-paced environments with a proactive, detail-oriented approach.</li></ul>

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