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3 results for Marketing Manager in Allentown, PA

Sr. Product Manager

Fort Washington, PA
remote
Permanent / Full Time
125000 - 155000 USD / Yearly
We are looking for an experienced and strategic Senior Product Manager to lead the development and execution of product initiatives for Label Traxx. This role involves crafting a clear product vision, driving a roadmap that aligns with business objectives, and collaborating across teams to deliver impactful solutions that enhance customer value and foster company growth. Ideal candidates will possess industry expertise in labels and packaging, coupled with a strong ability to translate business and customer needs into innovative product strategies. Responsibilities: • Develop and oversee the product vision, strategy, and roadmap for Label Traxx, ensuring alignment with organizational goals. • Collaborate with leadership teams to integrate product initiatives into broader business objectives. • Gather insights from customer feedback, market trends, and competitive analysis to inform product decisions. • Define and prioritize product requirements, including epics and user stories, to guide development efforts. • Work closely with Engineering, UX, Sales, and Support teams to ensure seamless product delivery. • Manage sprint planning, backlog grooming, and release schedules to optimize development workflows. • Establish and monitor key performance indicators to evaluate product success and performance. • Coordinate go-to-market strategies in collaboration with Marketing and Sales teams. • Communicate product updates, strategic plans, and roadmap progress to internal and external stakeholders. • Serve as the subject matter expert for Label Traxx features and industry developments.
2026-04-16T00:00:00Z

Finance Manager

Bridgewater, NJ
onsite
Permanent / Full Time
140000 - 170000 USD / Yearly
140,000 - 170,000 benefits:<ul><li>paid time off</li><li>401k</li><li>hybrid</li></ul>Responsibilities:<ul><li>Lead financial planning, budgeting, and forecasting activities for assigned business units.</li><li>Manage and analyze GTN components, accruals, reserves, and deductions.</li><li>Provide financial insights to support pricing, contracting, and commercial strategy.</li><li>Partner with cross‑functional teams (Sales, Accounting, FP&A, Market Access) to support revenue and GTN forecasting.</li><li>Prepare monthly reporting packages, variance analysis, and performance dashboards.</li><li>Support audits, compliance, and internal controls related to GTN and revenue processes.</li><li>Drive continuous improvement in financial processes, modeling, and reporting.</li></ul>
2026-04-13T00:00:00Z

Content Strategist

Philadelphia, PA
onsite
Temporary / Contract
40 - 43 USD / Hourly
Robert Half is partnering with our client in this search, a Fortune 500 leader in the telecommunications and media industry, to hire a Content Strategist to support enterprise digital experiences. Location: Philadelphia, PA (onsite 4 days/week, 1 day remote)Duration: 7-month contractHours: 40 hours/weekPay Rate: $40–43/hour (W2) Position Overview:The Content Strategist will drive content governance, editorial quality, and scalable operations across a complex digital ecosystem. This role is ideal for a detail-oriented professional with strong systems thinking and experience working within enterprise design systems. Blending strategy and execution, the position ensures content aligns with global standards, supports Answer Engine Optimization (AEO), and delivers consistent, high-quality user experiences within a collaborative Experience Design and Digital Marketing organization. AEO & Design System Support<ul><li>Audit and optimize taxonomy, metadata, and structured content to improve discoverability and support AEO and personalization strategies</li><li>Identify content gaps and recommend enhancements to improve visibility in AI-generated summaries and search experiences</li><li>Tag and structure content in alignment with enterprise taxonomy and global content strategy</li><li>Document and maintain content specifications and usage guidelines within the design system</li><li>Manage and update content templates, ensuring consistency across all digital properties and vendor deliverables</li><li>Partner cross-functionally to evolve editorial standards and maintain a cohesive style guide</li><li>Support sitewide governance initiatives to drive consistency, scalability, and compliance</li><li>Own end-to-end QA for content updates, including thought leadership, merchandising, and page-level changes</li></ul> Editing & Quality Assurance<ul><li>Conduct sitewide audits to identify inconsistencies, gaps, and opportunities for improvement</li><li>Collaborate with stakeholders to prioritize and implement content updates within BAU workflows</li><li>Ensure accuracy and alignment of copy across design files and production environments</li><li>Proofread and edit content for clarity, consistency, and adherence to brand standards</li><li>Proactively improve editorial quality and maintain long-term content integrity</li></ul> Merchandising & Content Support<ul><li>Support ongoing content updates tied to merchandising, campaigns, and enterprise learning initiatives</li><li>Maintain and update thought leadership and event-related content across the site</li><li>Manage time-sensitive and high-priority content requests</li><li>Contribute to documentation and processes that support scalable content operations</li></ul>
2026-05-01T00:00:00Z