<p>Web Content & Conversion Manager</p><p><strong>Work Arrangement:</strong> Onsite Monday–Thursday, Friday Remote</p><p><strong>Employment Type:</strong> Contract-to-Hire</p><p>Overview</p><p>This role is responsible for defining and executing the strategic roadmap for website content and conversion performance. It blends SEO expertise, data-driven optimization, content planning, and hands-on execution to drive engagement and improve conversion performance across all digital experiences.</p><p>The position partners cross-functionally with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships to deliver a best-in-class digital experience with measurable impact.</p><p>Key Responsibilities</p><p>Content Strategy & Planning</p><ul><li>Own the strategic roadmap for all website content and conversion optimization initiatives</li><li>Develop and manage a strategic content calendar aligned to business objectives and an existing promotional calendar</li><li>Collaborate with cross-functional partners to contextualize offers and promotions across the website to support growth goals</li><li>Define site structure priorities and communication strategies that support customers across the full conversion funnel</li></ul><p>SEO & Discoverability</p><ul><li>Execute SEO and GEO best practices across site content, templates, tagging, and taxonomy to maximize organic visibility and qualified traffic</li><li>Conduct competitive and keyword research using tools such as SEMrush to inform content strategy and on-page optimization</li><li>Partner with technology and development teams to implement SEO best practices in site architecture, wireframes, templates, and CMS workflows</li><li>Ensure all new and existing content is optimized to improve search performance, engagement, and conversion outcomes</li></ul><p>Data Analysis & Conversion Optimization</p><ul><li>Analyze site traffic, user behavior, engagement, and conversion patterns to understand customer intent</li><li>Define and track KPIs related to traffic, engagement, conversion rate, and content performance</li><li>Develop and maintain an ongoing A/B testing and conversion rate optimization (CRO) roadmap</li><li>Use analytics and testing insights to continuously improve content, page layouts, messaging, and user flows</li></ul><p>Content Creation & Execution</p><ul><li>Develop and oversee the creation of high-performing website content tailored to specific audience segments</li><li>Manage end-to-end execution of web content initiatives in partnership with internal teams and external vendors</li><li>Integrate partner and promotional content while maintaining brand consistency, clarity, and conversion effectiveness</li><li>Ensure all site content follows best practices for engagement, usability, SEO, and conversion</li></ul><p>Cross-Functional Collaboration</p><ul><li>Work closely with Brand & Creative, Technology, Analytics, Revenue Management, Product, and Partnerships</li><li>Provide clear direction, insights, and recommendations to stakeholders based on performance data</li><li>Collaborate closely with UX and technology teams on execution and optimization initiatives</li></ul><p><br></p>
We are looking for an experienced Web Content Writer to join our team on a contract basis. In this role, you will craft engaging and compelling content tailored to various audiences, with a focus on public relations and marketing materials. This is a remote opportunity based in Farmington Hills, Michigan, offering flexibility to work on diverse projects, including website updates and case studies.<br><br>Responsibilities:<br>• Develop and rewrite web content to align with brand voice and audience needs.<br>• Create clear, persuasive, and engaging copy for websites, proposals, and marketing materials.<br>• Collaborate with team members to ensure content meets project goals and deadlines.<br>• Research and incorporate industry trends to craft relevant and impactful content.<br>• Edit and proofread content to maintain high standards of quality and consistency.<br>• Write content for case studies and other promotional materials to highlight company achievements.<br>• Adapt writing style to suit various formats and audiences.<br>• Contribute to creative brainstorming sessions to develop innovative content ideas.<br>• Support efforts related to the company’s upcoming 40th-anniversary initiatives.
<p>We are looking for a Content Manager to support digital content operations for a manufacturing organization based in Parsippany, New Jersey. This Long-term Contract position will focus on maintaining accurate, engaging, and well-organized product content across multiple brand websites while partnering with cross-functional teams to deliver a strong customer experience. The ideal candidate brings hands-on expertise in content publishing platforms, digital asset coordination, and website quality assurance within a fast-paced environment.</p><p><br></p><p>Responsibilities:</p><p>• Oversee product onboarding and ongoing content maintenance across several brand websites, ensuring information, imagery, and supporting assets remain current and consistent.</p><p>• Create, edit, and publish web content using platforms such as Adobe Experience Manager, Shopify, and Klaviyo while applying user experience best practices.</p><p>• Coordinate with product, marketing, and global stakeholders to gather pricing, documents, creative assets, and other materials needed for accurate product launches.</p><p>• Lead assigned digital initiatives by tracking milestones, communicating status updates, addressing stakeholder questions, and keeping deliverables aligned with expectations.</p><p>• Monitor project risks and operational challenges, develop practical solutions, and take early action to prevent delays or quality issues.</p><p>• Execute quality checks for landing pages, promotional offers, site copy, and functional site elements to confirm content accuracy and site performance before and after publishing.</p><p>• Maintain an organized library of digital content and creative assets, and share newly available materials with internal teams to support ongoing campaigns and site updates.</p><p>• Investigate and resolve publishing or production problems by partnering with internal technical teams and external development resources to restore timely site operations.</p><p>• Work with cross-functional partners to translate business needs into clear digital requirements and implement content updates that support customer-facing goals.</p><p><br></p><p>02720-0013424624</p><p><br></p>
We are looking for a skilled Content Manager to join our team in New York, New York. In this long-term contract position, you will play a pivotal role in shaping and delivering impactful content strategies that support product marketing efforts. This is an excellent opportunity for a detail-oriented individual to collaborate across diverse teams and create compelling narratives that drive engagement and success.<br><br>Responsibilities:<br>• Develop and manage content strategies for new and existing products, ensuring alignment with product marketing objectives.<br>• Create and expand content programming tailored to partner audiences, addressing their unique needs and interests.<br>• Collaborate with cross-functional teams, including Product Marketing, Editorial, Creative, Communications, and Education, to craft clear and impactful external narratives.<br>• Oversee the end-to-end workflow for product marketing content, including intake, prioritization, production, approvals, and distribution.<br>• Contribute to the creation of case studies that highlight client success stories and support commercial initiatives.<br>• Write and edit a variety of content formats, such as articles, launch narratives, explainers, sales enablement assets, and multimedia materials.<br>• Utilize performance data and analytics to refine content strategies and enhance their effectiveness over time.<br>• Ensure clarity and quality in storytelling, simplifying complex concepts for diverse audiences.
We are looking for a Content Systems Manager to support content architecture, taxonomy, and system integration efforts for a long-term contract opportunity in Woodland Hills, California. This role works across product, engineering, and vendor teams to help ensure content structures are accurately defined, implemented, and maintained for reliable downstream use. The ideal candidate is organized, collaborative, and comfortable translating business needs into clear execution plans while keeping multiple priorities moving forward.<br><br>Responsibilities:<br>• Coordinate with internal technology teams and external partners to rank priorities, manage backlog items, and drive delivery of the most valuable content system enhancements.<br>• Gather input from business stakeholders and convert operational needs into well-defined user stories and acceptance criteria aligned with brand, technical, and performance expectations.<br>• Support enterprise content architecture and automation initiatives by helping shape scalable content models, taxonomy frameworks, and structured data approaches.<br>• Monitor content ingestion processes to promote accurate imports, resolve data quality issues, and assist with manual entry or cleanup activities when needed.<br>• Partner with cross-functional teams on content audits, documentation, and governance efforts to improve consistency and long-term usability of content assets.<br>• Provide first-level troubleshooting support for business users, identify root causes of system or workflow issues, and engage technical teams for deeper resolution when required.<br>• Create and maintain process documentation, workflow diagrams, and related reference materials that help technical and non-technical stakeholders stay aligned.<br>• Contribute to ongoing improvements that reduce operational inefficiencies, strengthen content management practices, and support steady release progress.
<p><strong>Position Summary</strong></p><p>The <strong>Digital Content Freelancer</strong> will support a Community Relations team by capturing dynamic photo and video content that highlights a Fire Rescue department’s growth, training, and community impact.</p><p>This role offers a unique opportunity to document key milestones of a newly established Fire Rescue department—from recruit training and swearing-in ceremonies to major public events. The freelancer will help visually tell the department’s story, working closely with a Digital Content Coordinator to produce engaging, high-quality content for digital platforms.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Capture high-quality photo and video content at Fire Rescue trainings, community events, and milestone moments</li><li>Document the department’s development, including:</li><li>Recruit training and onboarding</li><li>Swearing-in ceremonies</li><li>Push-in ceremonies</li><li>Ribbon cuttings and community events</li><li>Support creation of short-form video content (Reels/TikTok-style), including basic editing</li><li>Organize, label, and maintain a structured digital media library for long-term use</li><li>Collaborate with the Digital Content Coordinator on content priorities, shot selection, and storytelling</li><li>Ensure timely delivery of content following events and scheduled activities</li><li>Contribute creative ideas for social media content, trends, and storytelling opportunities</li><li>Maintain situational awareness while capturing content in active, fast-paced environments</li><li>Professionally represent the organization while working alongside Fire Rescue personnel</li><li>Capture behind-the-scenes moments that highlight department culture and growth</li></ul><p><strong>Work Environment</strong></p><ul><li>Flexible working conditions, including indoor formal events and outdoor environments in varying weather conditions</li><li>Field-based role supporting events, trainings, and operational activities</li><li>Content captured during approved trainings, scheduled events, and designated activities</li><li>Use of organization-provided equipment</li></ul><p><br></p>
<p>Content Writer with 1-3+ years of relevant experience needed for a full-time, fully onsite position with our client in the Burlington MA area. Looking for someone who loves to write and who does NOT rely on AI to write content. Will be writing content for blogs, social media, emails, video scripts, campaigns, ads, press releases, case studies, event content, and web content.</p><p><br></p><p>This is a fully onsite position (not negotiable) and only local candidates who do not need to relocate will be considered. Must have relevant writing samples or a portfolio of relevant work to be considered. Must be comfortable interviewing subject matter experts and working cross functionally. Must enjoy doing research. Must be skilled in taking complicated content and making it more easily understand by non-technical professionals. Must be comfortable working in s shared office space.</p><p><br></p><p><strong>Responsibilities</strong></p><ul><li>Create content for blogs, social media, emails, video scripts, campaigns, ads, case studies, press releases, event content, and web content</li><li>Take complicated content and make it more easily understandable</li><li>Research and develop a working understanding of the company’s target audiences, industries, and use cases to create content that is aligned with our marketing objectives</li><li>Interview customers and colleagues to produce stories that support the company’s positioning</li><li>Iterate on content based on performance data, feedback, and evolving business priorities</li><li>Support the Communications team with content for press releases and third-party publications</li></ul><p><br></p>
We are looking for a Social Media Account Manager to lead organic social strategy and day-to-day channel execution for a growing brand presence in Westbrook, Connecticut. This role combines content planning, performance analysis, community engagement, and cross-functional collaboration to strengthen audience connection and support broader marketing goals. The ideal candidate brings a strong command of major social platforms, a data-informed approach to optimization, and the ability to create compelling content in both office and on-site environments.<br><br>Responsibilities:<br>• Build and manage editorial calendars across assigned social platforms, ensuring content is timely, consistent, and aligned with brand priorities.<br>• Create, refine, and publish daily social posts that capture attention and encourage meaningful audience interaction.<br>• Oversee community engagement by monitoring comments, messages, and activity across channels, responding in a thoughtful voice that reflects the brand.<br>• Evaluate campaign and channel performance using analytics, testing methods, and key metrics to identify opportunities for stronger results.<br>• Track emerging platform trends, audience behaviors, and industry developments, then recommend updates to improve social media effectiveness.<br>• Provide coaching to store-level teams on platform standards, brand guidelines, and practical approaches for successful social media execution.<br>• Review locally managed social accounts to confirm compliance with established policies and suggest improvements to content quality and consistency.<br>• Use platforms such as Sprout Social and HubSpot to streamline scheduling, monitoring, reporting, and overall workflow efficiency.<br>• Capture and develop fresh content on location at stores, events, and boat shows when needed, working closely with internal teams and external partners.<br>• Align organic social activity with paid initiatives, while sharing progress updates and performance insights with stakeholders on a regular basis.
We are looking for a Paid Media Manager to lead high-impact social media advertising initiatives for a long-term contract opportunity. This role is ideal for a marketing specialist who can shape paid social strategy, develop compelling campaign content, and use platform insights to improve performance. You will work across social channels to strengthen brand visibility, expand audience reach, and drive measurable campaign results.<br><br>Responsibilities:<br>• Build and oversee paid social campaigns from planning through launch, optimization, and reporting across relevant digital platforms.<br>• Create audience-focused social media content and ad messaging that supports campaign goals and aligns with brand standards.<br>• Develop channel strategies that improve engagement, increase conversions, and maximize return on media investment.<br>• Monitor campaign performance regularly and adjust targeting, budget allocation, and creative elements to improve outcomes.<br>• Use social media tools and platform analytics to evaluate results, identify trends, and recommend data-driven improvements.<br>• Partner with internal stakeholders to align campaign priorities, timelines, and deliverables with broader marketing objectives.<br>• Test new approaches across creative formats, audience segments, and bidding strategies to uncover growth opportunities.
<p>Robert Half Marketing and Creative has a client seeking a Paid Media Manager (Contract) to support paid media strategy and hands-on execution across Google Ads, Meta (Facebook/Instagram), and LinkedIn Ads. This role is ideal for an experienced performance marketer who can manage campaigns end-to-end, optimize for results, and collaborate with internal stakeholders on channel strategy.</p><p>This is a monthly contract role (approximately 30–40 hours) with flexibility in scheduling.</p><p><br></p><p>Key Responsibilities</p><p><br></p><p>Support and execute paid media strategy across Google Ads, Meta Ads, and LinkedIn Ads</p><p>Build, launch, and manage paid search and paid social campaigns from setup through optimization</p><p>Conduct keyword research, audience targeting, and budget pacing</p><p>Write and test ad copy in collaboration with internal or client teams</p><p>Monitor campaign performance and optimize toward KPIs (CAC, CPL, ROAS, CTR, conversions)</p><p>Analyze performance data and provide clear, actionable recommendations</p><p>Manage A/B testing across creative, audiences, and messaging</p><p>Ensure accurate tracking and attribution (pixels, conversion events, UTM tagging)</p><p>Prepare performance summaries and insights for stakeholders</p><p><br></p><p><br></p><p>Qualifications</p><p><br></p><p>3–6+ years of hands-on paid media experience</p><p>Strong experience managing campaigns in Google Ads, Meta Ads, and LinkedIn Campaign Manager</p><p>Proven ability to optimize campaigns for lead generation and/or revenue outcomes</p><p>Comfortable owning both strategy and execution</p><p>Experience working in a contract, freelance, or agency-style environment</p><p>Strong analytical and reporting skills</p><p>Excellent communication and stakeholder collaboration skills</p><p><br></p><p><br></p><p>Nice to Have</p><p><br></p><p>Experience supporting B2B campaigns and LinkedIn lead gen</p><p>Familiarity with GA4, Looker Studio, or similar reporting platforms</p><p>Experience working with creative teams on ad testing frameworks</p><p>Background in agency or multi-client environments</p>
<p>We are actively seeking experienced Paid Media professionals to join our talent network for upcoming contract opportunities. These roles support a variety of clients and focus on planning, executing, and optimizing paid digital campaigns that drive awareness, traffic, leads, and revenue growth.</p><p><strong>What You’ll Do</strong></p><ul><li>Plan, build, and manage paid media campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, and programmatic networks </li><li>Develop campaign strategies aligned with client goals, audiences, and performance KPIs </li><li>Conduct keyword research, audience targeting, and media planning </li><li>Monitor campaign performance and optimize for CTR, CPA, ROAS, and conversion rates </li><li>Manage budgets, bids, and pacing to maximize ROI </li><li>Create and test ad copy, creative variations, and landing page alignment </li><li>Analyze campaign data and deliver performance insights and recommendations </li><li>Collaborate with creative, analytics, and marketing teams to improve campaign outcomes </li></ul><p><br></p>
<p>We are looking for an innovative Content Creator to join our client near Ambler, PA. The ideal candidate will excel in creating engaging digital content across multiple platforms, including social media, and will have a strong background in photography and videography. This role offers an exciting opportunity to shape the brand's online presence and connect with audiences in meaningful ways. <strong>Automotive industry experience is required.</strong></p><p><br></p><p>Responsibilities:</p><p>• Plan, write, and produce standout content including blogs, video, product features, infographics, and more.</p><p>• Develop and execute creative content strategies tailored to various social media platforms, including TikTok, Facebook, and Instagram.</p><p>• Produce high-quality photos and videos that align with the brand's voice and aesthetic.</p><p>• Manage social media accounts by posting content, engaging with followers, and monitoring performance metrics.</p><p>• Collaborate with marketing and design teams to ensure cohesive messaging across all campaigns.</p><p>• Stay updated on industry trends and emerging technologies to enhance content creation and delivery.</p><p>• Plan and execute video shoots, including filming, and editing.</p><p>• Optimize content for web and social media to maximize reach and engagement.</p><p>• Analyze audience engagement data to refine strategies and improve content performance.</p><p>• Coordinate with external vendors or freelancers when necessary to meet project goals.</p><p>• Ensure all content adheres to brand guidelines and maintains consistency.</p><p>• Use data, SEO best practices, and creativity to develop content that attracts and converts.</p><p><br></p>
<p>We are looking for a skilled Web Developer / Zoho Developer to join our team in Frisco, Texas. In this role, you will design, develop, and maintain software applications to meet organizational objectives while ensuring optimal performance and compliance. This is an exciting opportunity to collaborate with cross-functional teams and contribute to innovative solutions.</p><p><br></p><p>Responsibilities:</p><p>• Design, develop, and implement software applications tailored to organizational needs.</p><p>• Troubleshoot, maintain, and optimize existing applications to enhance functionality and efficiency.</p><p>• Analyze user requirements and convert them into detailed technical specifications.</p><p>• Ensure applications align with corporate standards for security, reliability, and performance.</p><p>• Write, test, and debug code using appropriate programming languages and tools.</p><p>• Document workflows, processes, and technical specifications for future reference.</p><p>• Assist with system integration, data migration, and software implementation projects.</p><p>• Monitor application performance and conduct system audits to ensure smooth operation.</p><p>• Provide technical support to users and resolve application-related issues efficiently.</p><p>• Collaborate with vendors, consultants, and internal teams on complex development initiatives.</p>
We are looking for a Content Specialist to join our team in Texas on a contract basis with the potential for a long-term opportunity. This role is ideal for a creative and highly organized individual who can shape compelling written and digital content that supports brand visibility and audience engagement. The position focuses on developing, refining, and managing content across multiple channels while maintaining a consistent editorial voice. You will work closely with internal stakeholders to deliver effective messaging for web, blog, and social media platforms.<br><br>Responsibilities:<br>• Create and manage content for digital channels, including blogs, website pages, social platforms, and campaign materials.<br>• Review and refine written materials to ensure clarity, accuracy, consistency, and alignment with brand standards.<br>• Develop editorial content that supports marketing goals and strengthens audience engagement.<br>• Plan and execute social media content strategies that reflect business priorities and campaign objectives.<br>• Write and adapt messaging for social media advertising initiatives across relevant platforms.<br>• Coordinate content calendars and maintain organized publishing schedules for ongoing initiatives.<br>• Produce video script content that supports promotional, educational, or brand-focused communications.<br>• Monitor content performance and recommend updates to improve reach, quality, and user engagement.
<p>Robert Half has a client seeking an Instructional Content Writer commutable to Pittsburgh, PA 3x a week for a 3 month opportunity.</p><p> </p><p>This candidate will develop training materials that cover general principles, safety protocols, and basic operation for specific machines and processes. Course content will be formatted such that it can be adapted for a Learning Management System (LMS) with modular lessons and associated review quizzes.</p><p> </p><p><strong>Responsibilities include:</strong></p><ul><li>Develop final course materials in an editable format, incorporating at least one round of revisions based on stakeholder feedback</li><li>Collaborate with internal subject matter experts to gather insights and ensure accuracy of course content</li><li>Create engaging written training content using a combination of interviews and external research</li><li>Design review assessments, including quizzes, answer keys, and supporting materials in an editable format</li><li>Source or develop visuals (e.g., images, diagrams) with appropriate usage rights to support course content</li><li>Build course outlines leveraging provided templates and existing sample materials</li><li>Incorporate feedback from stakeholders and refine deliverables accordingly</li><li>All deliverables produced under this engagement, including written content, assessments, and visual assets, will be owned by the hiring organization unless otherwise specified</li></ul><p><br></p>
<p><strong><em>Robert Half is partnering with our client in this search, a Fortune 500 leader in the telecommunications and media industry, to hire a Content Strategist to support enterprise digital experiences.</em></strong></p><p><br></p><p><strong>Location: </strong>Philadelphia, PA (onsite 4 days/week, 1 day remote)</p><p><strong>Duration</strong>: 7-month contract</p><p><strong>Hours</strong>: 40 hours/week</p><p><strong>Pay Rate:</strong> $40–43/hour (W2)</p><p><br></p><p><strong>Position Overview:</strong></p><p>The Content Strategist will drive content governance, editorial quality, and scalable operations across a complex digital ecosystem. This role is ideal for a detail-oriented professional with strong systems thinking and experience working within enterprise design systems. Blending strategy and execution, the position ensures content aligns with global standards, supports Answer Engine Optimization (AEO), and delivers consistent, high-quality user experiences within a collaborative Experience Design and Digital Marketing organization.</p><p><br></p><p><strong><em>AEO & Design System Support</em></strong></p><ul><li>Audit and optimize taxonomy, metadata, and structured content to improve discoverability and support AEO and personalization strategies</li><li>Identify content gaps and recommend enhancements to improve visibility in AI-generated summaries and search experiences</li><li>Tag and structure content in alignment with enterprise taxonomy and global content strategy</li><li>Document and maintain content specifications and usage guidelines within the design system</li><li>Manage and update content templates, ensuring consistency across all digital properties and vendor deliverables</li><li>Partner cross-functionally to evolve editorial standards and maintain a cohesive style guide</li><li>Support sitewide governance initiatives to drive consistency, scalability, and compliance</li><li>Own end-to-end QA for content updates, including thought leadership, merchandising, and page-level changes</li></ul><p><br></p><p><strong><em>Editing & Quality Assurance</em></strong></p><ul><li>Conduct sitewide audits to identify inconsistencies, gaps, and opportunities for improvement</li><li>Collaborate with stakeholders to prioritize and implement content updates within BAU workflows</li><li>Ensure accuracy and alignment of copy across design files and production environments</li><li>Proofread and edit content for clarity, consistency, and adherence to brand standards</li><li>Proactively improve editorial quality and maintain long-term content integrity</li></ul><p><br></p><p><strong><em>Merchandising & Content Support</em></strong></p><ul><li>Support ongoing content updates tied to merchandising, campaigns, and enterprise learning initiatives</li><li>Maintain and update thought leadership and event-related content across the site</li><li>Manage time-sensitive and high-priority content requests</li><li>Contribute to documentation and processes that support scalable content operations</li></ul>
We are looking for a detail-oriented Content Strategist to support digital marketing initiatives across multiple brands in Illinois. This Long-term Contract position focuses on creating and maintaining web experiences within Adobe Experience Manager, ensuring content is accurate, functional, and aligned with brand standards. The role works closely with marketing, UX, QA, and development teams to deliver high-quality website content and resolve issues efficiently.<br><br>Responsibilities:<br>• Build and update web pages in Adobe Experience Manager using a range of reusable and custom page components.<br>• Partner with UX, product, and digital teams to apply the right components and help strengthen a scalable library of digital experience assets.<br>• Prepare effort estimates for content-related work to support project planning and scheduling decisions.<br>• Coordinate with brand marketing leaders and quality assurance partners to confirm content is validated before release.<br>• Work with developers and IT stakeholders to investigate, troubleshoot, and resolve content defects or display issues.<br>• Maintain production content while ensuring analytics tracking, social sharing metadata, and related tagging standards are properly applied.<br>• Review content prepared by internal marketing contributors to verify consistency, accuracy, and launch readiness.<br>• Follow sound coding practices that support maintainability, clarity, and efficient reuse across digital content implementations.
<p>We are seeking a Financial Services Content Writer to create high-impact, brand-aligned, and compliant content that drives awareness, acquisition, and engagement across digital and print channels. This role is ideal for a proactive, campaign-minded writer who can produce polished work with minimal edits and thrives in a fast-paced, highly collaborative environment.</p><p>The writer will partner cross-functionally with marketing, creative, product, design, compliance/legal reviewers, and business stakeholders to develop compelling campaign concepts and conversion-focused messaging for member and prospect communications.</p><p><br></p><p>Key Responsibilities</p><ul><li>Write and refine clear, persuasive, and compliant copy for integrated marketing campaigns across digital and print channels</li><li>Develop content for digital advertisements, email campaigns, landing pages, blog articles, video scripts, print collateral, and other customer and prospect communications</li><li>Collaborate with designers, marketers, product teams, and stakeholders to shape campaign messaging and creative concepts</li><li>Ensure all content aligns with brand voice, campaign goals, and financial services compliance requirements</li><li>Create and test copy variations for A/B testing and campaign optimization</li><li>Use AI-assisted writing tools to support content development while maintaining strong editing and quality assurance standards</li><li>Manage workflow and assignments within Azure DevOps</li><li>Balance multiple deadlines and priorities across concurrent projects</li></ul><p><br></p><p>Project Focus</p><p>This role will support the development and execution of marketing campaigns across digital and print channels, with a strong emphasis on:</p><ul><li>Brand awareness</li><li>Customer acquisition</li><li>Engagement</li><li>Regulatory and compliance alignment within the financial services industry</li></ul><p><br></p>
We are looking for a Digital Marketing Manager to join our team in Huntington Beach, California on a Contract basis. This position will support digital outreach efforts by shaping social media activity, strengthening campaign content, and maintaining landing pages that reflect current marketing goals. The ideal candidate brings a hands-on approach to content execution, performance tracking, and cross-channel coordination in a fast-paced environment.<br><br>Responsibilities:<br>• Drive day-to-day social media execution by organizing content calendars, publishing posts, and keeping channels active and aligned with marketing priorities.<br>• Produce and refine digital assets, including short-form video edits and visual content, to support online engagement initiatives.<br>• Transform long-form written materials into compelling social posts, email content, and promotional assets for webinars and related campaigns.<br>• Contribute to marketing initiatives by developing content that supports product promotion and broader digital campaign objectives.<br>• Create, update, and optimize landing pages within established templates while ensuring messaging and design remain consistent across campaigns.<br>• Review website and landing page content for accuracy, brand alignment, and conversion-focused presentation.<br>• Monitor digital performance metrics, analyze engagement trends, and provide insights that help improve campaign effectiveness.<br>• Coordinate schedules, priorities, and deliverables across multiple marketing activities to ensure projects are completed on time.
We are looking for an experienced Digital Marketing Manager to join our team in Edwardsville, Illinois. In this role, you will play a key part in shaping our digital strategy, optimizing marketing performance, and driving data-driven growth initiatives. Reporting directly to the Chief Marketing Officer, this position offers a unique opportunity to influence membership growth and enhance brand visibility through innovative digital campaigns.<br><br>Responsibilities:<br>• Lead the development and execution of digital performance strategies, serving as the primary analytics partner to the Chief Marketing Officer.<br>• Manage and oversee paid media campaigns through collaboration with external agency partners, ensuring optimal performance and efficiency.<br>• Develop and present clear, actionable insights from marketing analytics and campaign data to guide leadership decisions.<br>• Oversee the utilization and optimization of the marketing technology stack to support comprehensive omnichannel campaigns.<br>• Collaborate with internal teams to enhance landing pages, user experiences, and conversion funnels for improved outcomes.<br>• Monitor and manage digital campaign budgets, ensuring cost-effective allocation of resources and maximizing return on investment.<br>• Stay informed about the latest trends in digital marketing, analytics platforms, and industry best practices to maintain a competitive edge.<br>• Ensure seamless integration of paid and organic media strategies to enhance overall campaign effectiveness.<br>• Evaluate and manage external vendors and technology solutions to support strategic marketing objectives.
<p>We are looking for a Digital Marketing Manager to join a healthcare education organization in Irvine, California on a Contract basis. In this role, you will lead digital campaign execution from planning through analysis, helping shape audience engagement across key enrollment and promotional initiatives. This opportunity is ideal for a data-driven marketing specialist who thrives in cross-functional environments and uses insights, testing, and modern tools to improve performance.</p><p><br></p><p>Responsibilities:</p><p>• Direct the day-to-day management of content schedules and campaign timelines to support seasonal priorities, enrollment activity, and promotional initiatives.</p><p>• Coordinate the full campaign lifecycle, including planning, setup, quality review, launch, and post-campaign analysis.</p><p>• Develop targeted audience groupings and communication paths that improve relevance, engagement, and conversion outcomes.</p><p>• Produce clear reporting dashboards and executive-ready summaries that communicate results, trends, and opportunities for improvement.</p><p>• Leverage AI-enabled tools to evaluate performance data, uncover actionable insights, and refine messaging strategies.</p><p>• Work closely with teams across product, content, creative, admissions, and technology to deliver cohesive multi-channel marketing efforts.</p><p>• Improve campaign effectiveness through ongoing experimentation, performance monitoring, and insight-driven optimization.</p><p>• Support digital marketing initiatives across channels such as email, paid social, Google Ads, and web analytics-driven programs.</p>
<p>We are looking for a skilled Digital Marketing Manager to oversee and execute innovative strategies that drive engagement, growth, and results across digital platforms. Based in Cerritos, California (in office T, W, R), this role requires a self-motivated, detail-oriented individual with a strong background in digital marketing, project management, and data analysis. The ideal candidate will excel in managing multiple projects simultaneously while collaborating effectively with cross-functional teams to achieve business objectives.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive digital marketing strategies tailored to mobile app promotion and user engagement.</p><p>• Manage and optimize paid social campaigns, Google Ads, and email marketing efforts to maximize ROI.</p><p>• Oversee UX/UI design initiatives for mobile applications, ensuring a seamless user experience and interface.</p><p>• Collaborate with internal teams to define project goals, timelines, and deliverables.</p><p>• Analyze marketing performance data using tools like Google Analytics to identify trends and opportunities for improvement.</p><p>• Monitor app store performance metrics and implement strategies to enhance visibility and downloads.</p><p>• Address project challenges and bottlenecks promptly to maintain smooth workflows.</p><p>• Provide regular updates and reports to stakeholders on campaign performance and project progress.</p><p>• Stay up-to-date with industry trends and emerging digital marketing technologies.</p><p>• Support additional marketing initiatives as needed to align with broader team objectives.</p>
We are looking for a Digital Marketing Manager to lead digital outreach initiatives for a Financial Services organization in New York, New York. This role is ideal for a self-directed marketing specialist who can independently manage campaign execution, maintain web content, and translate complex information into clear customer-facing communications. The successful candidate will work closely with marketing partners and cross-functional stakeholders to deliver effective automation, segmentation, and content experiences across digital channels.<br><br>Responsibilities:<br>• Lead end-to-end execution of digital marketing campaigns using marketing automation tools such as Eloqua, Marketo, or Salesforce.<br>• Maintain and refresh public website content through a content management system, ensuring messaging stays accurate and aligned with business priorities.<br>• Collaborate with marketing colleagues and internal teams to gather detailed information and convert it into effective digital communications.<br>• Build and manage automated workflows that support campaign delivery, lead handling, and audience engagement objectives.<br>• Develop audience segmentation strategies and implement list logic that aligns marketing activity with CRM data structures.<br>• Create and maintain forms, including processing rules and follow-up actions, to support data capture and campaign performance.<br>• Oversee customized integrations between marketing platforms and connected business systems, ensuring data moves accurately across environments.<br>• Operate with a high level of ownership and initiative, managing priorities independently and advancing projects with minimal direction.
<p>Robert Half has a client seeking a Web Lead commutable to Montgomery County, PA 3x a week. This candidate will manage the development side of a growing Digital Experience practice within a fast-paced agency environment. This individual will serve as the technical lead across web engagements, partnering closely with strategy, UX/design, project management, and leadership teams to drive scalable, high-quality digital solutions for clients.</p><p> </p><p><strong>Responsibilities include:</strong></p><ul><li>Leading technical architecture and implementation planning across digital projects </li><li>Managing development workflows, standards, timelines, and technical delivery </li><li>Partnering with Project Management on estimating, scoping, and resourcing </li><li>Reviewing code for quality, accessibility, security, scalability, and maintainability </li><li>Acting as a client-facing technical advisor during discovery, planning, and execution phases </li><li>Mentoring developers and helping improve operational efficiency across the digital team </li><li>Collaborating cross-functionally with strategy, UX/design, and account teams to deliver cohesive digital experiences </li><li>Identifying faster, smarter, and more scalable technical solutions across engagements </li></ul><p><br></p>
<p><strong><em>Robert Half is partnering with our client in this search, a Fortune 500 leader in the financial services industry, to hire an SEO Marketing Manager for a 12-month contract.</em></strong></p><p><br></p><p><strong>Location: </strong>New York, NY or Chicago, IL (hybrid)</p><p><strong>Duration:</strong> 12-month contract</p><p><strong>Hours:</strong> 40 hours/week</p><p><strong>Pay Rate:</strong> $53–58/hour (W2)</p><p><br></p><p>Position Overview</p><p>The SEO Marketing Manager will play a critical role within an in-house paid media team that operates as an internal agency, supporting multiple lines of business to deliver a unified and high-impact digital marketing strategy. This individual will lead the development, execution, and optimization of large-scale search marketing campaigns focused on customer acquisition and business growth.</p><p><br></p><p>This role requires a hands-on, data-driven marketer who can confidently manage both strategy and execution while partnering closely with cross-functional stakeholders. The ideal candidate brings strong analytical thinking, attention to detail, and the ability to operate autonomously in a fast-paced, highly regulated environment.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Own end-to-end execution of search marketing campaigns, including strategy development, implementation, optimization, and performance reporting</li><li>Develop and execute keyword strategies, audience targeting, bid management, and landing page alignment to drive acquisition-focused outcomes</li><li>Manage large-scale media budgets, including forecasting, pacing, and reconciliation</li><li>Analyze campaign performance data to generate insights, identify optimization opportunities, and refine strategies</li><li>Build and present clear, data-driven recommendations to senior stakeholders across multiple lines of business</li><li>Partner closely with internal marketing, analytics, and product teams to align campaigns with broader business objectives</li><li>Lead testing strategies, including hypothesis development, A/B testing, and continuous optimization</li><li>Ensure adherence to internal processes, compliance standards, and paid media best practices</li><li>Support new and emerging business initiatives by building and launching search programs from the ground up</li><li>Foster collaboration and knowledge sharing across teams to drive innovation and continuous improvement</li></ul>