We are looking for an experienced SEO Specialist to join our team on a contract basis in Clawson, Michigan. In this role, you will focus on implementing strategic SEO practices, optimizing website content, and enhancing web page performance to drive organic growth. The ideal candidate will have over five years of experience in SEO and web content management, demonstrating a strong ability to create and execute effective workflows.<br><br>Responsibilities:<br>• Develop and execute comprehensive SEO strategies tailored to client needs.<br>• Optimize web pages for enhanced performance and search engine visibility.<br>• Manage and update content within Content Management Systems such as WordPress.<br>• Conduct detailed keyword research and analysis to inform content creation.<br>• Implement both on-page and off-page SEO techniques to improve rankings.<br>• Monitor website analytics and SEO metrics to evaluate effectiveness.<br>• Collaborate with clients to identify and address content-related challenges.<br>• Create workflows to streamline web content management processes.<br>• Stay updated on industry trends and search engine algorithm changes.<br>• Provide strategic recommendations to improve website traffic and user engagement.
<p><strong>Web Content Specialist, 40 hours a week, Hybrid Schedule, 2 days in office, Irving, Texas!</strong></p><p>Responsibilities:</p><p>• Configure and manage e-commerce products on the Magento platform, ensuring proper categorization and organization.</p><p>• Optimize product listings by adding relevant keywords and alt-text fields to improve search engine visibility.</p><p>• Conduct research and implement strategies to enhance website SEO, including search term optimization.</p><p>• Maintain and update content within the content management system, ensuring accuracy and consistency.</p><p>• Collaborate with cross-functional teams to provide input and advice on website improvements.</p><p>• Sync product data between systems to ensure seamless integration with the Magento platform.</p><p>• Monitor website performance and identify areas for improvement to enhance user experience.</p><p>• Stay updated on industry trends and best practices for web content management and e-commerce.</p><p>• Troubleshoot and resolve content-related issues as they arise.</p>
We are looking for an experienced SEO Specialist to join our team in Fort Worth, Texas. This long-term contract position offers an excellent opportunity to lead organic search strategies, optimize website performance, and provide valuable insights to support content and media teams. If you thrive in a collaborative environment and have a passion for technical SEO and analytics, we encourage you to apply.<br><br>Responsibilities:<br>• Design and implement a comprehensive SEO strategy based on competitive analysis and research.<br>• Conduct detailed keyword research to uncover content opportunities and enhance search visibility.<br>• Optimize on-page elements such as metadata, headings, and internal linking structures for improved rankings.<br>• Perform technical SEO audits focusing on site speed, mobile usability, crawlability, schema markup, and Core Web Vitals.<br>• Generate detailed monthly reports with actionable insights and recommendations for continuous improvement.<br>• Collaborate with media and campaign teams to provide SEO insights and quick-turnaround research.<br>• Monitor content performance and suggest updates, consolidations, or removals to maintain relevance and quality.<br>• Ensure the website adheres to the latest SEO best practices and guidelines.<br>• Support cross-functional teams with SEO-focused content briefs and optimization strategies.<br>• Stay updated on industry trends and emerging tools to refine strategies and enhance outcomes.
<p>We are looking for an experienced SEO Specialist to join our team on a contract basis. In this role, you will be responsible for developing and automating Google Analytics reporting, optimizing website performance, and providing actionable insights. Your expertise will help enhance conversion strategies and improve search engine visibility through advanced SEO techniques.</p><p><br></p><p>Responsibilities:</p><p>• Build and automate reporting systems using Google Analytics 4 (GA4) to monitor website performance and provide actionable insights.</p><p>• Optimize metadata and website content to improve search engine rankings and visibility.</p><p>• Conduct comprehensive SEO audits to identify opportunities for site improvements.</p><p>• Design and implement conversion funnels and events in GA4 to track user engagement.</p><p>• Collaborate with teams to execute strategies that drive revenue-generating services.</p><p>• Utilize tools like SEMrush and Ahrefs for in-depth keyword analysis and competitor research.</p><p>• Provide consultative expertise on AI-driven search optimization strategies.</p><p>• Manage and maintain content within WordPress CMS to ensure consistency and accuracy.</p><p>• Support the transition to advanced analytics systems by partnering with internal teams.</p><p>• Ensure website performance aligns with organizational goals and industry best practices.</p>
We are looking for a creative and driven Marketing Coordinator to join our team in Cumming, Georgia. In this role, you will be responsible for developing compelling marketing materials, managing social media content, and supporting various marketing initiatives to enhance our brand presence. If you have a passion for marketing, a keen eye for detail, and a desire to stay ahead of industry trends, we encourage you to apply.<br><br>Responsibilities:<br>• Design visually appealing marketing materials such as brochures, banners, and digital content to engage target audiences.<br>• Manage social media platforms by creating and scheduling engaging posts that foster audience interaction.<br>• Optimize website content and structure to improve search engine rankings and online visibility.<br>• Update and maintain the company website with fresh, relevant content to reflect current initiatives.<br>• Coordinate logistics and provide support for trade shows and exhibitions, ensuring seamless execution.<br>• Analyze the performance of marketing campaigns and provide actionable insights to enhance future strategies.<br>• Conduct keyword research and implement SEO best practices to drive organic traffic to the website.<br>• Collaborate with internal teams to develop and execute creative marketing projects.<br>• Stay informed about industry trends and incorporate new ideas into marketing efforts to maintain a competitive edge.
We are looking for a dynamic and experienced Marketing/Communications Manager to join our team in New York, New York. This role is pivotal in shaping and executing strategies that enhance our organization's visibility and strengthen relationships with media and partners. The ideal candidate will excel in crafting compelling content, managing diverse communication channels, and leading initiatives that drive engagement and growth.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing and communication strategies to elevate the organization's profile.<br>• Serve as the primary liaison with media outlets and museum partners to ensure consistent representation of the organization's identity.<br>• Oversee daily departmental operations, including writing press releases, drafting newsletters, and managing press databases and budgets.<br>• Maintain and update the organization's website using WordPress, ensuring content is accurate and engaging.<br>• Analyze performance metrics and prepare detailed reports for leadership to support strategic decision-making.<br>• Coordinate the development and placement of press statements to align with organizational goals.<br>• Manage and maintain a communications calendar to streamline activities across the organization.<br>• Design and implement effective social media strategies, utilizing analytics to optimize campaigns and identify growth opportunities.<br>• Collaborate with the development team to support digital fundraising initiatives and donor engagement.<br>• Identify and solicit advertising and media opportunities to expand outreach and visibility.
We are looking for a talented Content Creator to join our team in La Jolla, California. This contract-to-permanent position requires a dynamic individual who excels in storytelling, production, and audience engagement. The ideal candidate will balance creative strategy with hands-on execution, crafting compelling narratives and visually stunning content while maintaining brand integrity across platforms.<br><br>Responsibilities:<br>• Develop impactful, on-brand PowerPoint presentations, sales materials, and event collateral that align with the organization's messaging.<br>• Ensure consistent visual and thematic representation of the brand across all digital and print platforms.<br>• Oversee the production of video and podcast content, including pre-production planning, scripting, and post-production editing.<br>• Collaborate with teams to design and refine narratives for campaigns, presentations, and educational materials.<br>• Explore innovative formats and creative approaches to enhance audience engagement and content effectiveness.<br>• Stay informed on industry trends to create relevant and cutting-edge content strategies.<br>• Simplify complex ideas into accessible and visually appealing content for diverse audiences.<br>• Manage compliance requirements while maintaining creativity and brand voice.<br>• Experiment with new tools and methods to continuously improve the quality of content production.
<p>We are seeking a Senior Performance Marketing Manager who a direct-to-consumer (DTC) brand in the Greater Pittsburgh area. In this role, you will own performance marketing, taking responsibility for paid growth and drive EBITA. This is a hands on role, building campaigns from the ground up with support of a creative team. Candidates must have CPG industry experience, selling direct to consumer with expertise driving online sales. Candidates must be commutable 5 days per week.</p><p><br></p><p>Responsibilities:</p><p><br></p><ul><li>Owning Meta ads (primary growth driver), Google Shopping, Google Search, PMAX, YouTube ads (prospecting + retargeting), Retargeting across channels (site visitors, engagers, email lists), Amazon PPC + DSP strategy (in partnership with our Amazon lead) , TikTok ads and coordination with TikTok Shop affiliates, and Performance management of influencer/affiliate programs (CAC-positive focus)</li><li>Own strategy, execution and account rebuilds</li><li>Build a UGC and ad creative pipeline for Meta/YouTube/TikTok</li><li>Set performance targets and own Email & SMS lifecycle strategy (Klaviyo)</li><li>Daily/weekly reporting across all paid channels</li><li>Own A/B testing roadmap for performance pages</li><li>Experienced working in Shopify</li><li>Manage budgets upwards of $150-200K per month in spend</li></ul>
We are looking for an IT & Business Systems Analyst to join our team in Oyster Bay, New York. In this role, you will play a key part in bridging technology and business needs by optimizing systems, improving workflows, and supporting IT operations. The ideal candidate will have a strong background in business analysis, system coordination, and technical problem-solving.<br><br>Responsibilities:<br>• Collaborate with stakeholders to identify, analyze, and document requirements for software projects and system enhancements.<br>• Manage and enhance the Kace ticketing system, focusing on workflow optimization and reporting.<br>• Assess and recommend technology solutions in collaboration with the IT Manager and external vendors.<br>• Coordinate system implementations, lead user training sessions, and create comprehensive documentation to support users.<br>• Partner with the Manufacturing Process Analyst to align IT strategies with operational workflows.<br>• Develop and maintain standardized IT processes, ensuring clear communication and efficient workflows across teams.<br>• Oversee the management and organization of SharePoint content and structure to improve usability.<br>• Identify opportunities for automation using Microsoft tools and third-party applications, and implement solutions.<br>• Work with external vendors to enhance website content management systems.<br>• Provide backup support for desktop and end-user IT-related issues to ensure seamless operations.
We are looking for a skilled Web Developer to join our team in Fairfield, New Jersey. In this role, you will design, develop, and maintain websites, ensuring functionality and user-friendly experiences. If you thrive in a fast-paced environment and have expertise in WordPress, front-end frameworks, and website hosting, we encourage you to apply.<br><br>Responsibilities:<br>• Build and customize WordPress websites, including creating sites from scratch and integrating plugins such as Elementor.<br>• Implement and manage front-end frameworks like React, Angular, Blazor, or jQuery to enhance website functionality.<br>• Develop and maintain APIs and ensure seamless integration with various systems.<br>• Optimize website hosting and ensure reliable performance across platforms.<br>• Write clean, efficient code using JavaScript, HTML, and PHP to support dynamic web applications.<br>• Conduct thorough testing, debugging, and troubleshooting to ensure website functionality and resolve issues.<br>• Collaborate with cross-functional teams to gather requirements and deliver tailored web solutions.<br>• Utilize tools such as Atlassian Jira to track bugs, manage tasks, and streamline project workflows.<br>• Apply Agile Scrum methodologies to ensure timely project delivery and continuous improvement.<br>• Administer and maintain websites, ensuring security, scalability, and content management system (CMS) updates.
We are looking for a skilled Webmaster to join our team in Nashville, Tennessee, on a contract with the potential for a permanent position. This role is essential for maintaining and enhancing the web presence of a non-profit organization, ensuring that its websites are functional, visually appealing, and aligned with organizational goals. The ideal candidate will have technical expertise, creativity, and strong communication skills to work collaboratively with colleagues and support users effectively.<br><br>Responsibilities:<br>• Design and implement the layout and structure of the organization’s web systems to ensure optimal functionality and usability.<br>• Develop templates and websites tailored to user needs, collaborating closely with web designers.<br>• Introduce new features and functionalities to enhance user experience, including RSS feeds and editable regions.<br>• Create and edit visual elements such as headers, images, and graphics for web pages.<br>• Review and update site content to maintain accuracy, relevance, and quality.<br>• Research and integrate modern technologies to keep web solutions current and innovative.<br>• Convert outdated websites to new platforms and provide guidance to user communities during transitions.<br>• Partner with vendors to troubleshoot and resolve technical issues, ensuring system upgrades are implemented smoothly.<br>• Offer technical support to staff, faculty, and students for website-related concerns, including account resets.<br>• Conduct training sessions and develop instructional guides to educate users on system features and functionality.
<p>Our client is searching for a creative, detail-oriented, and data-driven Social Media Manager to boost online visibility for a portfolio of high-growth companies in the legal, talent, and private wealth sectors. If you’re passionate about social media and excited to shape the brand story across diverse audiences, this role is for you!</p><p><br></p><p>Key Responsibilities:</p><ul><li>Develop and execute social media strategies for LinkedIn, Instagram, and other platforms.</li><li>Build and maintain robust content calendars across multiple business units.</li><li>Write, design, and schedule posts that align with each brand’s unique voice and visual identity.</li><li>Monitor engagement, respond to comments, and foster online communities.</li><li>Produce compelling content—posts, infographics, short videos, and more—partnering with internal experts and designers.</li><li>Repurpose long-form content into engaging social-first formats.</li><li>Track, analyze, and report on performance metrics (reach, engagement, growth, CTR, etc.), using tools like LinkedIn Analytics and Hootsuite.</li><li>Test and optimize post types, timing, and messaging based on analytics.</li><li>Support integrated digital campaigns and amplify PR initiatives across channels.</li><li>Coordinate with marketing and communications teams, external vendors, and creative partners.</li><li>Stay current on social trends and identify new engagement opportunities, including influencer collaborations.</li></ul>
<p><strong>Data Governance Analyst (Hybrid – Downtown Los Angeles, CA)</strong></p><p><strong>Salary Range:</strong> $100,000–$130,000 base</p><p><strong>Work Arrangement:</strong> 3 days/week onsite in downtown LA</p><p><br></p><p><strong>Overview:</strong></p><p>We’re looking for an analytical, organized Data Governance Analyst to help shape our approach to governing enterprise data. In this pivotal role, you’ll design, refine, and manage data governance policies, lead educational initiatives across the organization, and ensure ongoing access to accurate data management resources through our internal SharePoint platform.</p><p><br></p><p><strong>Primary Responsibilities:</strong></p><p><strong>Policy & Compliance Development:</strong></p><ul><li>Draft, update, and enforce internal standards for data governance, policies, and best practices</li><li>Work in tandem with cross-functional teams—including stakeholders from IT, compliance, and business operations—to keep policies aligned with industry regulations</li><li>Audit compliance with current data policies and identify areas for improvement</li></ul><p><strong>Training & Enablement:</strong></p><ul><li>Build and deliver a holistic data governance and data literacy training program for employees at all levels</li><li>Write and design clear, engaging training collateral, e-learning modules, and presentations</li><li>Organize and run live workshops, onboarding sessions, and learning activities</li></ul><p><strong>SharePoint Content Management:</strong></p><ul><li>Manage, curate, and routinely refresh the Data Governance section of our SharePoint portal</li><li>Collect user requirements and feedback to optimize navigation and user experience</li><li>Track engagement metrics to inform future content and layout enhancements</li></ul><p><strong>Cross-Department Collaboration:</strong></p><ul><li>Serve as a communication bridge between data governance, IT, compliance, and functional teams</li><li>Cultivate positive relationships company-wide to support adoption of data governance initiatives</li></ul><p><br></p><p><br></p>
<p>We are looking for a dynamic B2B Marketing & Brand Manager to join our client's team in Troy, Michigan. This long-term position offers an exciting opportunity to lead brand strategy and marketing efforts for a growing brand and company. The ideal candidate will bring creativity, leadership, and strategic thinking to enhance brand positioning and drive impactful marketing initiatives. This is a long-term B2B Marketing & Brand Manager role that will be onsite 5 days per week in Troy, leading a sales and marketing team in a major growth stage. This person will help to shape the future of the brand, company partnerships, lead generation and sales practices, as well as the company culture, events, and reputation. This is an exciting role for a candidate looking to build something meaningful within marketing and technology industries. If you are an eager and passionate Marketing Manager looking for growth opportunity and a role that encourages you to push the envelope and be creative, apply today! </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive B2B marketing strategies to strengthen brand awareness and market presence.</p><p>• Plan and manage marketing campaigns across digital platforms, including email campaigns and social media.</p><p>• Lead the creation and curation of engaging content for blogs, websites, and marketing materials.</p><p>• Oversee the company's brand experience by managing digital and environmental branding aspects.</p><p>• Coordinate community engagement efforts, including public relations and event strategies.</p><p>• Support the sales and marketing teams in driving lead generation and business development activities.</p><p>• Build and maintain brand partnerships to enhance visibility and collaboration.</p><p>• Manage marketing events from strategy to execution, ensuring alignment with organizational goals.</p><p>• Mentor and guide team members to foster a culture of creativity and collaboration.</p><p>• Utilize tools like Adobe Creative Cloud, Canva, HubSpot, and WordPress to deliver high-quality marketing outputs.</p>
<p>Robert Half is partnering with our client, a leading national insurance brand recognized for its strong values and marketing innovation, in the search for an experienced Digital Producer. This role will help drive the development, coordination, and delivery of web-based projects that power both consumer-facing and internal marketing experiences.</p><p><br></p><p><strong>Location</strong>: REMOTE - <em>must be in EST time zone</em></p><p><strong>Duration</strong>: 6-month contract to hire</p><p><strong>Hours</strong>: 40 hours/week (9am-5pm EST)</p><p><strong>Pay Rate</strong>: $40-45/hour</p><p><br></p><p>The ideal candidate is a detail-oriented project leader who thrives in a structured, fast-moving environment—balancing multiple initiatives at once while ensuring seamless collaboration between creative, technical, and business stakeholders.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Manage the full lifecycle of web and digital development projects, from planning through execution and delivery.</li><li>Coordinate timelines, budgets, and deliverables across 4–5 external and 4–5 internal-facing projects simultaneously.</li><li>Serve as a liaison between creative, marketing, and development teams, ensuring alignment across all parties.</li><li>Gather requirements from stakeholders, document scope, and manage expectations as projects evolve.</li><li>Support content planning and organization across websites and digital experiences.</li><li>Champion consistent process implementation—helping define and reinforce digital workflows within the marketing organization.</li><li>Maintain a technical rapport with internal developer teams (both consumer-facing and internal employee-focused) to ensure effective collaboration and execution.</li><li>Lead status meetings, deliverable reviews, and progress reports to keep all stakeholders informed.</li><li>Balance independent work with high levels of collaboration, contributing to a positive and productive team culture.</li><li>Contribute to ongoing digital innovation initiatives, including emerging technologies such as AI-assisted tools.</li></ul>
We are looking for an experienced Marketing Manager to join our team in Colorado Springs, Colorado. In this role, you will be responsible for leading strategic marketing initiatives that align with organizational goals and enhance brand visibility. This position offers an exciting opportunity to contribute to impactful campaigns and collaborate with cross-functional teams in a healthcare-focused environment.<br><br>Responsibilities:<br>• Develop comprehensive marketing strategies that support organizational growth and reflect the company’s mission and values.<br>• Design and manage digital advertising campaigns across platforms like LinkedIn and Facebook to drive engagement and recruitment.<br>• Oversee website performance, ensuring content is optimized using analytics and data-driven insights.<br>• Organize and execute conferences and events, managing logistics for clinical service lines.<br>• Collaborate with HR to support internal communications, employee recognition programs, and cultural initiatives.<br>• Create and update marketing materials, presentations, and digital content to support recruitment and business development.<br>• Build relationships with community organizations such as the Epilepsy Foundation to support engagement efforts.<br>• Partner with leadership across departments to ensure brand consistency, compliance, and innovative approaches.<br>• Monitor campaign performance and adjust strategies to maximize effectiveness.
<p>This is an exciting opportunity to join a <strong>mission-driven organization</strong> and work on a <strong>small but dynamic web engagement across multiple platforms</strong>, including <strong>Umbraco, Cvent, HubSpot, WordPress (legacy), and HiveBrite</strong>. The role is ideal for someone who loves <strong>managing and improving web content</strong>, translating design files into polished, responsive pages, and supporting content migrations that ensure a seamless user experience.</p><p>As part of this contract, you’ll be working alongside a creative and collaborative team, including <strong>Creative Operations, project managers, designers, and IT</strong>, helping maintain the Client’s web presence and supporting projects that directly impact the organization’s mission.</p><p><br></p><p><strong>What You’ll Do</strong></p><ul><li>Enter, update, and maintain web content across multiple platforms, including images, links, text, and multimedia.</li><li>Implement <strong>approved designs using HTML and CSS</strong> and ensure pages are responsive, accessible, and on-brand.</li><li>Translate design files from Adobe XD or Photoshop into functional web pages that align with Client’s branding.</li><li>Assist with content migration projects, including moving legacy WordPress content to HiveBrite.</li><li>Collaborate closely with the creative, digital, and IT teams to ensure web updates and migrations are smooth and accurate.</li><li>Provide guidance on platform-specific needs and priorities, helping the team make informed decisions.</li><li>Potentially support creative project management tasks, depending on team needs and workload.</li></ul>
<p>Robert Half Marketing and Creative has a client looking for a Freelance Copywriter in the Information Technology industry, based in GREENWOOD VILLAGE, Colorado. In this crucial role, you will be tasked with creating engaging content to drive customer engagement and generate leads, enhancing brand credibility and trust through your writing.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Create compelling content for email marketing campaigns to boost lead generation, customer retention, and nurture prospects.</p><p>• Draft SEO-optimized blog posts on industry topics to establish thought leadership and drive organic traffic.</p><p>• Craft concise and catchy LinkedIn ad copy, tailored to targeted decision-makers and personas, to promote our SaaS solutions.</p><p>• Develop persuasive content for PowerPoint presentations aimed at various audiences, including investors, partners, and internal teams.</p><p>• Ensure all content aligns with the brand's voice and tone to maintain consistency across all platforms.</p><p>• Highlight the unique value proposition of the SaaS platform in your copy to resonate with business stakeholders.</p><p>• Collaborate with cross-functional teams to adapt messaging to various formats and objectives.</p><p>• Regularly revise and optimize copy based on performance metrics and team feedback.</p><p>• Work on the creation of subject lines, body text, and CTAs for email campaigns to promote click-through and conversion rates.</p><p>• Collaborate with product managers and SMEs to transform insights into engaging long-form content for B2B audiences.</p>
<p>Primary Responsibilities:</p><p>- Work at the direction of the program manager to support the full lifecycle development of custom Oracle Applications, primarily using the Oracle APEX toolset.</p><p>- Perform advanced use of Oracle APEX 21 and above.</p><p>- Perform work with Oracle Integrated Development Environments such as Quest Toad and Oracle SQL Developer.</p><p>- Design and manipulate web content dynamically using JQuery, Ajax, JavaScript, CSS, and HTML.</p><p>- Create dynamic reports within the Oracle APEX environment. Provide support in the advanced use of Oracle Database products version 11 and above.</p><p>- Provide support Oracle database objects – tables, indexes, directories, sequences, triggers, etc.</p><p>- Provide support with PL/SQL, Java, Windows PowerShell, and Unix shell scripting with familiarity with built-in PLSQL packages and procedures.</p><p>- Provide support with storage, efficient retrieval, and manipulation of unstructured data (BLOBs, CLOBs, JSON, XMLType) in an Oracle environment.</p><p>- Integrate and manage BI Publisher templates and web Services.</p><p>- Analyze existing Oracle Forms applications and design migration strategies to scalable and secure web applications using Oracle Apex.</p><p>- Develop APIs and connections to external applications</p><p>- Successfully deliver enterprise level workflow centric applications.</p><p>- Build logical functions and algorithms to automate business processes.</p>
<p><strong>Content Specialist - 3-4+month contract, full 40 hours a week, On-Site daily in Dallas! MUST BE LOCAL TO BE CONSIDERED! </strong></p><p>Robert Half is looking for a talented <strong>Content Specialist</strong> for our client in the Dallas area. In this role, you will contribute to the creation, management, and distribution of high-quality content across various platforms, supporting the organization’s communication goals. This is a long-term contract position that offers an exciting opportunity to collaborate with a dynamic team and make a meaningful impact.</p><p>Responsibilities:</p><p>•<strong> Develop and maintain a comprehensive content calendar</strong> that aligns with strategic objectives and key events.</p><p>•<strong> Produce engaging written and visual content for newsletters, websites, social media, internal communications, and print publications.</strong></p><p>• Design and coordinate layouts for digital and print materials, including flyers, presentations, and promotional content.</p><p>• Collaborate with the operations team to ensure consistency in messaging and branding across all materials.</p><p>• Write, edit, and proofread content to ensure clarity, accuracy, and alignment with organizational goals.</p><p>• Manage the production of school publications, such as the annual magazine, by contributing to writing, editing, and layout coordination.</p><p>• Coordinate with team members to brainstorm and execute creative content ideas.</p><p>• Utilize Adobe Creative Suite tools, including Photoshop, Illustrator, and InDesign, to create visually appealing materials.</p><p>• Monitor and engage with social media channels, ensuring timely updates and relevant content.</p><p>• Support the development and implementation of communication strategies to enhance outreach and engagement.</p>
<p>We’re looking for a results-driven Digital Marketing Specialist to develop, execute, and optimize campaigns across web, social, email, and paid channels. This role is perfect for someone who blends creativity with data, understands how to drive engagement, and knows how to turn insights into action.</p><p> • Plan and execute digital campaigns across social media, email, web, and paid media</p><p> • Manage social channels, create content calendars, and publish engaging posts</p><p> • Build, deploy, and optimize email marketing campaigns and automated workflows</p><p> • Create, test, and improve landing pages for lead generation and conversions</p><p> • Monitor performance metrics across all channels and provide actionable insights</p><p> • Conduct keyword research and support SEO strategy to improve organic visibility</p><p> • Assist with paid campaigns (Google Ads, Meta, LinkedIn, etc.) including targeting, optimization, and reporting</p><p> • Analyze user behavior, website performance, and funnel metrics using tools like Google Analytics and Hotjar</p><p> • Collaborate with design, content, and product teams on cross-functional projects</p><p> • Maintain brand consistency across all digital content and communications</p>
<p>Senior Manager, SEO with 10+ years of experience needed for a full-time, hybrid position in Boston. MUST be a player-coach who is comfortable with both strategy and execution. MUST have experience with AEO and LLMs (non-negotiable). Only local candidates who can work hybrid in Boston will be considered. Salary is 150-160K.</p><p><br></p><p>We are seeking an experienced and visionary Senior Manager, SEO/AEO/LLM to redefine and drive our organic search strategy into the future. This role goes beyond traditional SEO practices, requiring a leader who understands the evolution of search through user experience, Generative AI, Answer Engine Optimization (AEO), and large language models (LLMs). You will develop and execute a "Search Everywhere" strategy to enhance visibility, increase organic traffic, and attract high-value, converting users. This role will be instrumental in incorporating these practices into product and business development to meet the needs of our diverse audience.</p><p><br></p><p>This is an exciting opportunity for a forward-thinking individual who is eager to lead in a rapidly evolving digital landscape, driving innovation and growth through cutting-edge search strategies.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Strategic Leadership:</strong> Define and lead the strategy for SEO, AEO, and LLMs, ensuring alignment with overall business and product goals.</li><li><strong>Roadmap Execution:</strong> Develop and implement the SEO/AEO/LLM roadmap, prioritizing performance-based initiatives and driving authoritative content at scale.</li><li><strong>Data Analysis:</strong> Conduct technical and content audits, analyze audience behavior, and build actionable strategies. Partner with analytics to structure tests, monitor performance, and measure the impact of initiatives.</li><li><strong>Cross-Functional Collaboration:</strong> Work with internal teams and external partners—including content, paid media, product, engineering, and vendors—to bring strategies to life. Incorporate EEAT principles with structured data, content workflows, and technical enhancements.</li><li><strong>Discoverability:</strong> Collaborate with product teams to enhance discoverability through programmatic pages, content hubs, off-site mentions, and interactive tools like widgets and quizzes.</li><li><strong>Ecosystem Management:</strong> Continuously assess and update tools and systems to ensure the tech stack remains efficient and cutting-edge.</li><li><strong>Innovation:</strong> Research emerging trends in search and AI technologies to refine strategies and implement innovative best practices.</li><li><strong>Expert Consultation:</strong> Provide leadership and expertise on SEO, AEO, and LLM for internal teams and clients, offering actionable insights, reporting, and guidance.</li></ul>
We are looking for a dynamic Marketing Manager with expertise in performance marketing and lead nurturing to drive growth across various inbound and paid channels. This role requires a strategic thinker who can combine digital optimization, data analysis, and creativity to enhance customer engagement and improve conversion rates. Based in Dania Beach, Florida, this position offers an exciting opportunity to shape impactful marketing strategies in a fast-paced, collaborative environment.<br><br>Responsibilities:<br>• Plan, execute, and optimize paid media campaigns across platforms such as Google Ads, Meta, and LinkedIn in collaboration with digital agencies and internal teams.<br>• Create and maintain performance dashboards to monitor campaign efficiency, lead quality, and overall marketing ROI.<br>• Conduct A/B testing on marketing creatives, landing pages, and audience targeting to refine conversion strategies.<br>• Lead SEO initiatives, including keyword research, technical audits, and content optimization, to improve organic search visibility.<br>• Coordinate with web development teams to align messaging and ensure brand consistency across paid and organic channels.<br>• Design and implement nurturing campaigns tailored to target personas and lifecycle stages to enhance customer engagement.<br>• Develop content such as webinars, newsletters, and whitepapers to establish thought leadership and educate audiences.<br>• Analyze campaign performance metrics to identify opportunities for improvement and optimize future marketing efforts.<br>• Prepare regular performance reports with actionable insights for leadership and stakeholders.<br>• Collaborate with cross-functional teams and agency partners to ensure cohesive marketing strategies and successful campaign outcomes.
<p>We are seeking a skilled <strong>Content Marketing Manager</strong> to lead the development and execution of high-quality, patient-friendly content across digital platforms. This role combines content strategy, SEO optimization, and partnerships.</p><ul><li>Manage production of engaging, health-literate content for websites, blogs, and digital channels.</li><li>Coordinate freelance writers and oversee workflow from brief → draft → review → publication.</li><li>Ensure accuracy and compliance through clinician review processes.</li><li>Collaborate with design and web teams to optimize content for visual appeal and conversion.</li><li>Maintain editorial calendar and track KPIs such as traffic, leads, and search rankings.anagement to enhance patient education and engagement.</li><li>Organize content review panels with advocacy partners and subject matter experts.</li><li>Secure co-branded distribution opportunities via partner newsletters, social media, and websites.</li></ul>
<p>Robert Half is seeking an experienced SEO Specialist to support a key government client with a focused quarterly analytics project. The consultant will analyze three months of performance data using GA4, Google Search Console, and SEMrush, then translate those findings into a refined, executive-ready Quarterly SEO Report. This role requires a strong grasp of technical and content SEO, exceptional writing skills, and experience supporting structured or regulated environments preferably within government, public sector, or large enterprise ecosystems.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>SEO & Traffic Performance Analysis (GA4)</strong></p><ul><li>Review three months of website activity to assess organic traffic trends</li><li>Analyze branded vs. non-branded behavior and cross-channel influence (Direct, Referral, Organic Social)</li><li>Identify movement patterns and emerging performance themes</li></ul><p><strong>Search Visibility Evaluation (Google Search Console)</strong></p><ul><li>Surface top gaining and declining queries</li><li>Review page-level ranking, impression, and CTR performance</li><li>Provide insights related to seasonality, testing cycles, or content shifts</li></ul><p><strong>Backlink Health Assessment (SEMrush)</strong></p><ul><li>Evaluate new and lost backlinks, authority strength, and relevance</li><li>Assess link quality across .gov, .edu, .org, and high-authority domains</li><li>Identify toxic/spam indicators and propose mitigation or outreach strategies</li></ul><p><strong>Technical SEO Review (SEMrush Site Audit)</strong></p><ul><li>Analyze site indexing, crawlability, and structural SEO foundations</li><li>Summarize Core Web Vitals, mobile performance, and page-level technical health</li><li>Identify structural gaps such as missing H1s, thin content, or hreflang inconsistencies</li></ul><p><strong>RootIQ & Insight Synthesis</strong></p><ul><li>Identify 3–5 major performance signals</li><li>Conduct root-cause analysis to clarify drivers of traffic and visibility changes</li><li>Translate findings into clear implications and prioritized recommendations</li></ul><p><strong>Quarterly SEO Report Development</strong></p><ul><li>Produce a polished, branded report suitable for government-level stakeholders</li><li>Present narrative insights, trend analysis, and visual summaries (charts/tables)</li><li>Deliver clear, actionable recommendations for next-quarter strategy</li></ul><p><br></p>
