We are looking for a dynamic and visionary Creative Director to lead innovative brand strategies and elevate our organization's creative impact. Based in Atlanta, Georgia, this role requires both strategic oversight and hands-on collaboration to deliver exceptional campaigns and maintain brand consistency. If you are passionate about storytelling, design, and inspiring teams, this is an exciting opportunity to make a meaningful difference.<br><br>Responsibilities:<br>• Define and implement comprehensive brand strategies that align with organizational goals and market objectives.<br>• Develop and oversee scalable creative campaigns to enhance visibility across diverse markets.<br>• Ensure consistency in brand guidelines, visual identity, and tone across all communication channels.<br>• Lead the creation of high-profile campaigns, including digital media, social platforms, and investor-focused marketing.<br>• Manage the design and production of branded assets for internal and external stakeholder engagement.<br>• Collaborate with cross-functional teams to deliver creative solutions that meet business needs and adhere to brand standards.<br>• Build, mentor, and inspire a high-performing creative team, fostering innovation and growth.<br>• Provide clear guidance and constructive feedback to ensure excellence in creative output.<br>• Partner with leadership and stakeholders to align creative initiatives with strategic objectives.<br>• Act as a creative advisor to ensure projects resonate with the brand's vision and mission.
<p>Our global client is seeking a <strong>Web Content Manager</strong> to oversee and manage <strong>WordPress CMS</strong>. This role will work closely with developers, editors, marketing, and creative teams to ensure the organization’s website content is engaging, accurate, accessible, and optimized for both user experience and search engines.</p><p>This is an excellent opportunity for a content professional who thrives at the intersection of <strong>digital strategy, web content management, and cross-functional collaboration</strong>.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Manage the <strong>WordPress CMS</strong>, collaborating with developers and editors to support organizational needs.</li><li>Conduct <strong>content audits</strong> to identify gaps, redundancies, and opportunities for improvement.</li><li>Produce <strong>site maps and visualizations</strong> to illustrate website structure and functionality.</li><li>Train staff on best practices for creating and publishing website content.</li><li>Update <strong>HTML, CSS, and JavaScript</strong> as needed to support content and functionality.</li><li>Collaborate with creative, marketing, and technical teams to maintain site standards and brand consistency.</li><li>Implement <strong>SEO strategies</strong> to maximize search rankings and analyze user engagement.</li><li>Create, edit, publish, and retire content including text, images, videos, and interactive web assets.</li><li>Track and manage requests for website updates and new projects, ensuring deadlines are met.</li><li>Roll out and maintain a strategy for managing publishing requests (e.g., office hours).</li><li>Evaluate and streamline <strong>content governance procedures</strong>; maintain documentation libraries.</li><li>Partner with business units to develop engaging <strong>landing pages</strong> and interactive experiences.</li><li>Manage <strong>URL redirects, broken links, and cookie consent content</strong>.</li><li>Serve as the primary contact for troubleshooting <strong>site performance issues</strong>.</li><li>Integrate <strong>keywords, metadata, and analytics</strong> into content strategy for SEO optimization.</li><li>Coordinate content activation with <strong>paid media and social campaigns</strong>.</li><li>Stay current with competitor sites, industry best practices, and innovations in content strategy.</li></ul><p><br></p>
<p>We are seeking a <strong>Digital Marketing Specialist</strong> to support our franchise centers with local strategies that drive awareness, engagement, and growth. You’ll collaborate with franchise owners, execute tailored campaigns, and deliver insights that make a measurable impact.</p><p>What You’ll Do</p><ul><li><strong>Execute Local Plans</strong> – Implement digital strategies that boost visibility and generate leads.</li><li><strong>Franchise Collaboration</strong> – Act as the main contact for owners, leading strategy meetings and gathering feedback.</li><li><strong>Content Support</strong> – Coordinate creation and distribution of engaging, brand-aligned content.</li><li><strong>Research & Strategy</strong> – Track market trends to keep campaigns fresh and relevant.</li><li><strong>Performance Reporting</strong> – Analyze results and provide actionable recommendations.</li><li><strong>Teamwork</strong> – Partner with cross-functional teams to share insights and drive success.</li></ul><p>What You Bring</p><ul><li>Bachelor’s in Marketing, Communications, Digital Media, or related field.</li><li>2–4 years’ experience in digital marketing, account management, or related role.</li><li>Client-facing skills with ability to build relationships and present results.</li><li>Proficiency with digital marketing tools and scheduling platforms.</li><li>Strong communication, organizational, and analytical skills.</li><li>A proactive mindset and drive for innovation.</li></ul><p>What You Can Expect</p><ul><li>A collaborative, supportive, and fun team environment.</li><li>Commitment to your professional growth and career development.</li><li>The chance to make a meaningful impact on company success.</li><li><strong>Compensation:</strong> ~$55,000 base salary (DOE) + bonus up to 20%.</li><li><strong>Benefits:</strong> Medical, Dental, Vision, PTO, 401(k) Match, Life & Disability Insurance, Pet Insurance, free EAP.</li><li>Flexible schedules with <strong>half-day Fridays</strong> in Summer & Winter!</li></ul>
We are looking for an experienced Public Relations Consultant to support the strategic launch of a new beauty and wellness brand. This contract position is based in Orlando, Florida, and offers the opportunity to shape the public image of an innovative product line. The ideal candidate will bring expertise in media relations, press release development, and grassroots promotional strategies.<br><br>Responsibilities:<br>• Develop and execute public relations strategies to successfully introduce the brand to the market.<br>• Review and refine existing press releases to ensure accuracy and impact.<br>• Build relationships with media outlets to secure coverage and award submissions.<br>• Identify and implement grassroots strategies, such as blogger events, to generate buzz.<br>• Collaborate with the brand manager to align PR efforts with digital media and broader marketing activations.<br>• Provide recommendations for penetrating the market without relying on mass distribution.<br>• Assist in promoting products through direct-to-consumer (DTC) channels, including Amazon.<br>• Offer insights into the beauty and wellness industry, particularly in science-driven products.<br>• Analyze gaps in marketing and PR strategies and propose actionable solutions.<br>• Monitor the effectiveness of PR campaigns and adjust tactics as needed.
<p>We are looking for an experienced Media Strategist to lead strategic media planning efforts within the pharmaceutical industry. This long-term contract role is based in Wilmington, Delaware, and focuses on developing comprehensive media strategies that effectively target healthcare professionals while ensuring alignment with brand objectives and compliance standards. The ideal candidate will have extensive experience in pharmaceutical media planning, omnichannel strategy, and agency collaboration.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement media strategies across multiple brands and therapeutic areas to support business objectives.</p><p>• Translate brand goals into actionable media plans designed to drive engagement and measurable outcomes.</p><p>• Collaborate with brand teams to ensure seamless integration of media strategies into broader marketing plans.</p><p>• Lead annual brand planning efforts, including launch readiness and lifecycle management, while aligning media plans with key milestones.</p><p>• Manage relationships with external media agencies to ensure quality execution, strategic alignment, and adherence to budgets.</p><p>• Conduct agency briefings, oversee performance evaluations, and negotiate contracts with media partners.</p><p>• Monitor campaign performance, analyze key metrics such as reach and engagement, and optimize strategies based on results.</p><p>• Partner with analytics teams to refine targeting strategies and generate actionable insights for continuous improvement.</p><p>• Stay informed on emerging media trends, innovations, and compliance requirements specific to the pharmaceutical industry.</p><p>• Collaborate with cross-functional teams, including medical, legal, and analytics departments, to present strategies and performance updates.</p>
The ideal candidate has direct hands-on-keyboard experience, ideally in an agency or in-house brand setting, managing and optimizing Sponsored Ads campaigns across a complex portfolio of brands and product categories. Amazon advertising experience is a must, additional platforms (Walmart, Chewy) are a plus. This person is highly analytical, comfortable with ambiguity, and well-versed in e-commerce and retail media trends (Amazon specifically). They are collaborative, autonomous, organized, detail-oriented, and intellectually curious.<br><br>This position is based out of our Neptune City, NJ facility 5x a week.<br><br>MEASURES OF SUCCESS:<br>• Support the Retail Media Manager in the tactical execution of Sponsored Ads campaigns (Sponsored Products, Sponsored Brands, Sponsored Video, Sponsored Display) on Amazon, Walmart, and Chewy.<br>• Support hands-on keyboard campaign setup, management, optimizations, and reporting.<br>• Develop and collaborate on keywords, targeting, and overall campaign strategy.<br>• Manage continuous improvement of campaign performance and track against a robust set of KPIs (ROAS, CPC, CTR, NTB, Sales, ROI, Share of Voice)<br>• Create actionable insights and recommendations in conjunction with the Retail Media Manager.<br>• Oversee campaign budget pacing and assist the Retail Media Manager in budget tracking.<br>• Collaborate with Digital Marketing and Creative to create impactful imagery and video content to use in ad campaigns.<br>• Collaborate with vendor and marketplace sales leads to align campaign coverage with inventory changes and promotions/key tentpole events.<br>• Work cross-functionally with Inventory Planning, Creative, Content, PIM Team, Sales, Brand Marketing, and Digicomm.<br><br>IDEAL CANDIDATE ATTRIBUTES:<br>• 4-year college degree or equivalent experience in marketing, business, analytics, or related field.<br>• 2+ years of hands-on experience managing and optimizing Amazon Sponsored Ads campaigns for multiple brands and/or clients simultaneously. Experience with Amazon DSP, Walmart Connect, Chewy, Criteo, Citrus Ad, Instacart Ads, and other ad platforms is a plus. Experience managing Amazon Sponsored Ads campaigns in a hybrid 1P/3P business, a big plus.<br>• Preferred experience with retail media campaign management/reporting tools such as Pacvue, Skai, Perpetua, CommerceIQ, and Teikametrics, as well as marketplace insights platforms like Helium 10, Jungle Scout, Profitero, Stackline, etc.<br>• Strong analytical skillset, proven ability to analyze and interpret data, prepare and present reporting, and communicate results, insights, and recommendations.<br>• Experience in Microsoft Office is required (Word, Excel, PowerPoint).<br>• Certifications for Amazon Advertising (Foundations, Sponsored Ads, Optimization, Video Ads) and Walmart Connect (Retail Media) are preferred. Other platforms (ex: Criteo) are a plus.<br>• Strong understanding of the E-Commerce and Retail Media landscape along with available technology and tools.<br>• Ability to manage multiple projects simultaneously, meet deadlines, and collaborate cross-functionally in a highly matrixed and fast-paced environment.<br>• Intellectual curiosity and thirst for innovation and success.<br>• Highly analytical, organized, proactive, and has a positive attitude.
<p>Robert Half has a client seeking a Copywriter Lead with financial industry experience to join their Brand Creative team for 12-18 months. You’ll elevate the company brand voice across major campaigns and critical touchpoints, shaping messaging that connects emotionally while driving measurable impact.</p><p> </p><p>Responsibilities include:</p><ul><li>Lead copy development for large-scale, cross-channel campaigns, ensuring messaging is on-brand, and compelling.</li><li>Translate strategic insights and consumer mindsets into creative concepts that resonate with both B2C and B2B audiences.</li><li>Partner closely with brand designers to concept, develop, and refine integrated creative across paid media, email, social, video, events, and merchant-facing materials.</li><li>Collaborate with product marketing, partner marketing, PR/comms, events, and product design teams to ensure cohesive, audience-first messaging. </li><li>Identify opportunities to strengthen the company brand through copy, storytelling, and creative problem-solving. </li></ul><p><br></p>
<p>We are recruiting for an incredible, paid digital advertising & marketing agency in San Diego that focuses on providing Amazon ad strategies for brands selling on the Amazon marketplace as they are hiring for a Principal Advertising Specialist. This is a five day/week onsite position in their San Diego office. </p><p><br></p><p>Primary Responsibilities:</p><p>● Through the use of company and department practices and procedures, manages the Amazon search campaigns for clients of varying sizes. Strategizes and determines a course of action, assesses and resolves a wide range of issues, and provides counsel and advice as required</p><p>● Provides detailed analysis, comprehensive interpretations, and creates actionable plans based on campaign performance data from Amazon Ad Console and other retail media platforms. Aligns strategies with overall retail business performance </p><p>● Partners with enterprise clients and manages escalations by conducting comprehensive, cross-functional analysis </p><p>● Leads high-importance enterprise client meetings by delivering comprehensive, stakeholder-tailored presentations that drive impact, while effectively preparing internal teams for success </p><p>● Conducts comprehensive audits involving complex data to identify and capitalize on client growth opportunities. Discusses anomalies, possible causes, and solutions with the team to ensure alignment with client and company requirements. </p><p>● Develops and implements detailed PPC strategy for assigned clients </p><p>● Establishes and maintains strong relationships with assigned clients, manages brand categories, defines KPIs of success and proactively communicates solution-based challenges</p><p>● Engages in weekly department scrums and training sessions to deepen knowledge within the channel</p><p>● Actively seeks opportunities to enhance campaign performance and business impact, aligning strategies with client goals</p><p>● Conduct in-depth market research and competitor analysis to inform campaign strategies</p><p>● Maintains frequent and excellent communication both on internal teams and externally with assigned clients</p><p>● Efficiently leverages available AI tools and delegation resources to enhance workflow effectiveness and campaign outcomes</p><p>● Drives strategic initiatives to improve operational performance, profitability, and client satisfaction</p><p>● Assist in the development of new department training materials ● Designs new toolsets and templates to empower teams across the organization</p><p>● Serves as an SME or Trainual content owner for up to three department-specialized functions, providing guidance and training to team members </p><p>● Mentors and guides Advertising Strategists, sharing expertise in developing and executing effective growth strategies. Fosters their development and ensures alignment with team objectives.</p><p>● Maintains or exceeds department-established performance standards</p><p>● Other duties as assigned</p><p> </p>
<p>We are currently recruiting for a dynamic, growing digital advertising and brand strategy agency in San Diego that focuses on providing digital advertising solutions and growth strategies for clients selling products on Amazon.</p><p><br></p><p>They are hiring for their Director of Advertising.</p><p><br></p><p>This role is a leadership position at the agency and is responsible for leading the strategic vision, execution, and performance of the organization’s advertising initiatives, ensuring alignment with overall business objectives and driving measurable results. This role oversees the entire Advertising department, including budget management, resource allocation, and the development of high-performing teams. </p><p><br></p><p>Primary Responsibilities: </p><p>● Sets the strategic direction for the Advertising department, establishing KPIs, long-term goals, and innovative initiatives that align with organizational priorities. </p><p>● Oversees department budget planning, forecasting, and resource allocation to maximize ROI.</p><p>● Provides visionary leadership and mentorship to managers and team members, fostering a culture of accountability, innovation, and high-performance. </p><p>● Direct the development, execution, and optimization of advertising campaigns, ensuring achievement of ROAS and other performance metrics for clients.</p><p>● Analyzes and interprets campaign performance data to generate insights, identify opportunities, and refine strategies for continued growth.</p><p>● Stays ahead of industry trends, market shifts, and emerging technologies to champion new Amazon advertising strategies. </p><p>● Spearheads cross-functional initiatives to enhance Advertising processes and efficiency.</p><p>● Selects, develops, motivates, and evaluates talent; provides constructive feedback, coaching, and performance management as needed. </p><p>● Promotes continuous improvement, professional growth, and alignment with company values across the team. </p><p>● Cultivates a culture of high performance and continuous improvement within the Advertising team while incorporating the company's core values. </p><p>● Ensure all departmental initiatives and deliverables meet or exceed established performance standards.</p><p> ● Other duties as may be assigned.</p>
<p>We are looking for a detail-oriented Hubspot Digital Marketing Specialist for a ~30 hour per week through end of year. While the work can be done fully remotely, EST hours are required. In this long-term contract role, you will play a crucial part in enhancing digital marketing strategies and optimizing tools to drive impactful campaigns. This position is ideal for someone who thrives in the financial services industry and is eager to contribute their expertise to dynamic marketing projects.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize HubSpot marketing tools to ensure effective campaign execution and tracking.</p><p>• Conduct audits and clean-ups within HubSpot to improve platform functionality and data accuracy.</p><p>• Design and implement email marketing campaigns aimed at engaging target audiences and driving conversions.</p><p>• Utilize Google Analytics to analyze campaign performance and generate actionable insights.</p><p>• Collaborate with teams to refine digital marketing strategies and align them with business goals.</p><p>• Work with Google Ads and Google AdWords to create compelling advertisements that increase brand visibility.</p><p>• Leverage expertise in Dynamics and GA4 to enhance integration and reporting capabilities.</p><p>• Monitor and report on key performance indicators (KPIs) to track marketing success and identify improvement areas.</p><p>• Stay updated on industry trends and best practices to bring innovative ideas to the table.</p><p>• Support the implementation of marketing tools and technologies to strengthen overall campaign effectiveness.</p>
<p>Job Description: Communications Coordinator</p><p>We are seeking a detail-oriented and proactive Communications Coordinator to support the development and execution of communication materials for marketing campaigns and special events. This role involves drafting content, managing media lists, monitoring press coverage, and assisting with event coordination.</p><p>Key Responsibilities:</p><ul><li>Draft and edit communications materials for internal and external campaigns</li><li>Provide daily updates and support for ongoing communications initiatives</li><li>Compile and maintain press lists and targeted media contacts</li><li>Monitor press coverage and create press clip packages for distribution</li><li>Assist in planning and coordinating special events and media engagements</li></ul>
We are looking for a talented Digital Marketing Specialist to design and implement customer journeys through Salesforce platforms, including Pardot and Sales Cloud. This role involves creating seamless marketing automation workflows, optimizing engagement strategies, and ensuring alignment across marketing and sales initiatives. This is a long-term contract position based in Norwalk, Connecticut.<br><br>Responsibilities:<br>• Develop and implement customer journey strategies that align with business goals and campaign objectives.<br>• Design and execute marketing automation workflows, engagement programs, and lead nurturing processes using Salesforce Pardot.<br>• Optimize Sales Cloud configurations, including lead routing, opportunity management, and reporting functionalities.<br>• Establish best practices for data management, segmentation, and attribution to improve campaign effectiveness.<br>• Collaborate with cross-functional teams to align marketing automation processes with sales and operational goals.<br>• Act as a Salesforce subject matter expert, guiding teams on platform capabilities and providing training as needed.<br>• Create and maintain dashboards and reports to track key performance metrics and present insights to stakeholders.<br>• Continuously evaluate and refine customer journeys based on performance data and user feedback.<br>• Lead workshops and strategy sessions to communicate roadmaps, campaign outcomes, and system enhancements.<br>• Provide guidance to less experienced team members and foster a collaborative, test-and-learn approach to marketing initiatives.
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
<p>We are looking for a detail-oriented Communication Specialist to join our team based in Eden Prairie, Minnesota, on a long-term contract basis. In this role, you will play a pivotal part in managing the migration of approximately 200 transactional communications to a new consumer-facing platform, ensuring alignment with brand standards and compliance requirements. This position offers the opportunity to collaborate with creative and marketing teams while overseeing the full lifecycle of communication development, from initial creation to final implementation.</p><p><br></p><p>Responsibilities:</p><p>• Manage the end-to-end process of migrating transactional communications to a new platform, ensuring quality and compliance at every stage.</p><p>• Collaborate with creative and marketing teams to develop communication materials that align with brand and platform standards.</p><p>• Coordinate reviews and approvals with business stakeholders, legal teams, and compliance departments.</p><p>• Input finalized communication materials into systems for deployment by print and digital communication partners.</p><p>• Track and manage individual communication projects, ensuring deadlines and quality standards are met.</p><p>• Provide regular updates on project status, highlighting key achievements and addressing challenges to cross-functional teams.</p><p>• Advocate for process improvements and ensure smooth execution across upstream and downstream dependencies.</p><p>• Utilize project management tools, such as Adobe Workfront, to organize and monitor workflows.</p><p>• Support reporting efforts that detail progress, risks, and outcomes to leadership and stakeholders.</p>
<p>Robert Half's marketing & creative client is looking for an Email Marketing Specialist for a 3-6+ month contract in the Greater Boston area. This is a remote, 40-hour-per-week opportunity; candidates must be willing and able to work eastern (EST) hours. The Email Specialist will drive HubSpot CRM updates and marketing automation best practices to implement strong email strategy. </p><p><br></p><p><strong>Key Responsibilities: </strong></p><ul><li>Produce HubSpot email campaigns using HTML/CSS and templates </li><li>Manage email calendars to unify touchpoints through HubSpot </li><li>Execute audience segmentations and target lists</li><li>Manage CRM and partner with teams to consolidate leads </li><li>Create and manage landing pages and CRM features to boost user engagement </li></ul>
We are looking for an experienced Communications Specialist IV to join our team in St Paul, Minnesota. This long-term contract position requires someone with a strong background in crafting and delivering effective internal communication strategies that align with organizational goals. The ideal candidate will play a pivotal role in ensuring consistent messaging across all company platforms while fostering employee engagement.<br><br>Responsibilities:<br>• Develop and implement internal communication strategies that align with the company’s strategic vision.<br>• Create and publish engaging content, including videos, blogs, and photography, for internal platforms.<br>• Ensure consistency in messaging and communication across departments, maintaining organizational standards.<br>• Research and recommend effective ways to present information to employees, coordinating releases with company events.<br>• Monitor and analyze the impact of communication efforts, presenting measurable results to stakeholders.<br>• Collaborate with departments and management to disseminate timely information such as memos and directives.<br>• Address legal concerns by consulting with legal staff on issues like copyright compliance.<br>• Respond to media inquiries or designate appropriate representatives to handle information requests.<br>• Provide guidance and mentorship to team members, ensuring constructive feedback and support.<br>• Stay updated on communication trends and techniques to enhance internal strategies.
We are looking for a highly skilled Digital Marketing Specialist to join our team in San Antonio, Texas. This Contract-to-permanent position offers a dynamic opportunity to leverage data-driven strategies to enhance marketing performance and drive impactful business growth. The ideal candidate will combine technical expertise in analytics with strategic thinking to optimize multi-channel campaigns and deliver actionable insights.<br><br>Responsibilities:<br>• Develop and maintain marketing measurement frameworks to assess campaign performance across digital and traditional channels.<br>• Analyze complex datasets using tools like Looker Studio, Power BI, and Excel to extract actionable insights.<br>• Implement and refine multi-touch attribution models and predictive analytics to enhance marketing effectiveness.<br>• Build and manage dashboards for tracking advertising data from platforms such as Google Ads and Meta Ads.<br>• Collaborate with cross-functional teams to optimize campaign tracking using Google Analytics and Google Tag Manager.<br>• Conduct A/B testing and statistical analysis to identify opportunities for relationship-deepening strategies.<br>• Support the integration of advanced analytics solutions, including automated reporting systems and data pipeline development.<br>• Provide strategic recommendations based on customer lifecycle analysis and marketing mix modeling.<br>• Ensure accurate data tagging and tracking to enable personalized member experiences.<br>• Stay updated on emerging trends in analytics and marketing technologies to continually improve processes.
The Creative Services Operations Manager plays a critical role in optimizing the workflow, resourcing, and execution of creative projects that range from packaging artwork to digital assets. Acting as the connector between the Creative Team and Garden segment stakeholders, this role ensures that creative output, timelines, and resources align to produce high-quality, on-brand work—efficiently and effectively.<br>Key Responsibilities:<br>• Oversee day-to-day operations of the creative department, including scheduling and project pipeline management.<br>• Serve as the main point of coordination for incoming creative and digital creative project requests<br>• Assign and schedule tasks to internal designers and contractors based on their capacity and skill set<br>• Collaborate closely with creative, print production, digital, and marketing teams to ensure alignment<br>• Lead ongoing sessions to monitor and adjust project timelines with the Creative team to ensure on-time delivery<br>• Create a process for providing business leaders with informed decisions. <br>• Manage daily, weekly meetings, kickoff meetings, reviews, and wrap-ups to improve workflows over time<br>• Leading meetings to quickly decide on priorities when there are constraints. <br>• Attend Business Teams Status meetings <br>• Assist with prioritization during high-volume periods to ensure mission-critical projects move forward<br>• Maintaining project management tools and developing workflows and organization systems within and between scoped tech tools to automate processes (Project Management Software, PageProof, Spec Right, Media Valet)<br>• Creating dashboards and traffic calendars, and new internal processes to ensure compliance with internal processes and standard operating procedures<br>• Educate and onboard all stakeholders to new ways of working and ensure ongoing compliance<br>• Partner with the Creative and Digital team to develop and educate on new briefing templates and processes. <br>• Assist the Digital Asset Management (DAM) team on standardized processes for ingesting, naming, tagging, and organizing digital assets (e.g., images, videos, design files) in the DAM system. <br>Qualifications:<br>• 5+ years of experience in creative project management, marketing operations, or a related field.<br>• Proven ability to manage multiple deadlines and teams across different types of creative deliverables (digital, print, video, social, branding).<br>• Experience with project management tools, asset management systems (DAM), and workflow platforms<br>• Strong leadership, attention to detail, organizational, time-management, problem-solving, interpersonal skills, and multitasking skills<br>• Clear and concise communication style; ability to work with multiple teams and personalities<br>• A deep understanding of the creative workflows and production process (print, digital, video, etc.)<br>Preferred Traits:<br>• Collaborative and solutions-oriented; someone who can help find a way forward as a thought leader.<br>• Ability to remain calm and flexible under pressure and pivot quickly when priorities shift<br>• Process-driven <br>• Strategic thinker who thrives in a fast-paced, dynamic environment.<br>• Proactive communicator who builds trust across departments.<br>• Background in creative services, advertising, or marketing<br>• PMP or similar certification is a plus<br>• Experience working with cross-functional teams in a fast-paced environment
<p><strong>Robert Half </strong>is actively partnering with an Austin-based client to identify a <strong>Digital Content Specialist (contract). </strong>In this role, you will help shape and execute the editorial strategy for digital customer engagement. Manage content creation, maintain creative direction, and deliver personalized, data-driven experiences. This role blends editorial expertise, marketing automation, and analytics to drive impactful customer interactions and business results. <strong>This is an on-site role in Austin.</strong></p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Create and manage editorial content for digital programs</li><li>Ensure alignment with brand voice and messaging</li><li>Collaborate with teams to craft engaging, audience-focused narratives</li><li>Define audience segments and automate personalized journeys</li><li>Deliver timely, relevant content across digital channels</li><li>Use marketing automation tools to boost engagement</li><li>Monitor and analyze content performance</li><li>Use insights to refine strategy and improve ROI</li><li>Work with product, marketing, and subject matter experts</li><li>Coordinate with operations and IT to integrate data and automation</li><li>Stay current on industry trends and technologies</li><li>Apply insights to evolve content strategy and maintain competitive edge</li></ul><p><br></p>
We are looking for an experienced Digital Strategist to join our team in Atlanta, Georgia. As part of the Restaurants & Catering industry, this role focuses on creating innovative strategies that drive engagement and enhance customer experiences across digital platforms. This is a long-term contract position with opportunities to collaborate closely with creative teams and brand managers.<br><br>Responsibilities:<br>• Lead the creative briefing process to ensure campaigns align with brand voice, strategic objectives, and customer expectations.<br>• Collaborate with senior strategists, creative teams, and brand managers to ensure all digital touchpoints reflect overarching campaign goals.<br>• Monitor and analyze campaign performance metrics, using data insights to refine strategies and enhance outcomes.<br>• Conduct A/B testing to optimize content, subject lines, and user journeys, delivering measurable improvements.<br>• Share insights and foster a collaborative environment that encourages continuous learning and innovation.<br>• Utilize tools like Movable Ink and MoEngage to create dynamic content and personalized lifecycle campaigns.<br>• Develop strategies based on data-driven decision-making, leveraging analytics for campaign reporting and optimization.<br>• Balance creative thinking with analytical approaches to craft customer journeys and engaging digital experiences.<br>• Effectively communicate complex strategies to creatives and stakeholders, ensuring alignment and understanding.<br>• Manage multiple projects and priorities in a fast-paced environment, maintaining organization and meeting deadlines.
<p>This position is based out of our headquarters located in Miami, FL and requires travel to special events as needed (approximately 30%).</p><p><br></p><p>Roles & Responsibilities</p><p><br></p><p>Brand Strategy & Marketing Execution (60%)</p><p>Lead the development and execution of brand strategies and go-to-market plans that excite consumers and energize sales teams</p><p>Build and maintain a brand activity calendar, product release schedule, and manage budgets accordingly</p><p>Drive product development from ideation to shelf — including positioning, packaging, timelines, storytelling, and cross-functional execution</p><p><br></p><p>Business & Brand Performance (20%)</p><p>Monitor and report on brand performance, financial KPIs, and consumer engagement metrics</p><p>Manage brand P& Ls and collaborate with Sales, Supply Chain, and Business Intelligence on forecasting, ROI analysis, and demand planning</p><p>Recommend budget revisions, resource allocation, and optimization strategies based on performance and business needs</p><p><br></p><p>Promotional & Event Activation (10%)</p><p>Execute marketing communications including digital campaigns, print, social, TV/radio, signage, event collateral, and point-of-sale materials</p><p>Support and attend key industry events to maximize brand exposure and connect with core consumers</p><p>Coordinate all brand presence at events including planning, setup, and live activation</p><p><br></p><p>Consumer & Market Insights (10%)</p><p><br></p><p>Stay on top of industry trends, consumer behaviors, and competitive activity</p><p>Conduct regular market visits and leverage internal and external data sources (SAP, Power BI, etc.) to inform brand strategy</p><p>Partner with other brand managers to share intelligence and uncover white space opportunities</p><p><br></p><p>Skills & Abilities</p><p>Ability to lead inter-departmental teams to achieve brand objectives</p><p>Strategic thinking and analytical capability</p><p>Ability to multitask and prioritize in a deadline-driven environment</p><p>Ability to work in teams or on an individual basis</p><p>Demonstrated ability to produce creative ideas and elicit creative ideas from others</p><p>Understanding of the full marketing mix</p><p>Ability to communicate effectively to all levels of staff</p><p>Proficiency with Microsoft Office products, SAP, and data reporting software such as Power BI</p><p>Knowledge of budget and financial reporting, providing analytics</p><p>Strong strategic thinker with creative flair and business acumen</p><p>Excellent communicator with experience influencing across departments</p><p>Highly organized, deadline-driven, and comfortable working in fast-paced, entrepreneurial environments</p><p>Proficiency in Microsoft Office, SAP, and data tools like Power BI</p><p><br></p><p>Requirements</p><p><br></p><p>3+ years of brand management or consumer product marketing experience</p><p><br></p><p>Must be comfortable working in a smoking environment</p><p><br></p><p>Experience in tobacco, spirits, luxury, or lifestyle categories preferred</p><p><br></p><p>Spanish language proficiency a plus</p>
<p><strong>SEO Specialist - Ongoing Job Opportunity</strong></p><p>Are you a SEO expert with a talent for driving organic growth and improving search engine rankings? Robert Half is building a network of SEO Specialists to match with businesses needing expertise in optimizing their websites, analyzing performance metrics, and staying ahead of algorithm updates. This is an ongoing opportunity to showcase your SEO skills across diverse industries and projects.</p><p><strong>Position Overview</strong></p><p>As an SEO Specialist, you will develop and execute strategies to optimize website content, improve technical elements, boost rankings, and drive traffic. You'll work across teams to integrate SEO best practices into the organization’s digital presence while staying at the forefront of ever-evolving algorithm changes and SEO tools.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><br></p><p><strong>1. SEO Strategy Development</strong></p><ul><li>Develop and execute comprehensive SEO strategies that align with the company's goals and drive organic growth (Source: RH Acronym Guide.docx).</li><li>Perform keyword research and competitive analysis to identify opportunities for organic traffic growth (Source: RH Acronym Guide.docx).</li></ul><p><strong>2. On-Page Optimization</strong></p><ul><li>Optimize website content, metadata (title tags, meta descriptions), headers, and internal links for maximum SEO efficiency.</li><li>Ensure proper use of keywords and maintain optimized content structures (Source: RH Acronym Guide.docx).</li></ul><p><strong>3. Technical SEO</strong></p><ul><li>Conduct regular audits to identify and fix technical SEO issues, such as site speed, indexing, crawlability, and mobile usability concerns.</li><li>Collaborate with developers to implement technical SEO enhancements, including schema markup, canonical tags, and XML sitemaps (Source: RH Acronym Guide.docx).</li></ul><p><strong>4. Content Strategy and Optimization</strong></p><ul><li>Optimize blog posts, articles, product descriptions, and other digital assets for engagement and organic visibility.</li></ul><p><strong>5. Link Building and Off-Page SEO</strong></p><ul><li>Develop and execute link-building strategies, including outreach, partnerships, and content promotion.</li><li>Regularly assess backlink profiles for quality and disavow harmful links to maintain site integrity (Source: RH Acronym Guide.docx).</li></ul><p><strong>6. Analytics and Reporting</strong></p><ul><li>Monitor and report on key SEO metrics, including rankings, traffic, conversions, and ROI.</li><li>Utilize tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz for data insights (Source: RH Acronym Guide.docx).</li></ul><p><strong>7. Competitor Analysis</strong></p><ul><li>Track competitors' SEO performance and tactics to identify new opportunities and stay ahead of the competition.</li><li>Recommend adjustments to optimize company SEO strategies based on competitive trends (Source: RH Acronym Guide.docx).</li></ul><p><strong>8. Collaboration Across Teams</strong></p><ul><li>Work with marketing, design, and development teams to ensure all digital assets align with SEO best practices.</li><li>Provide training and guidance to stakeholders on emerging SEO trends and practices.</li></ul>
We are looking for an experienced Email Marketing Specialist to join our team in Atlanta, Georgia. In this long-term contract position, you will play a vital role in creating and managing impactful email campaigns that drive engagement and deliver measurable results. If you are passionate about leveraging email marketing strategies and possess strong expertise in Salesforce Marketing Cloud, we encourage you to apply.<br><br>Responsibilities:<br>• Develop and execute lifecycle email campaigns, ensuring optimal delivery, mobile responsiveness, and accessibility.<br>• Design and implement segmentation strategies, suppression lists, and deployment schedules to target specific audiences effectively.<br>• Monitor and maintain email list health, including domain authentication and compliance with industry standards.<br>• Conduct thorough quality assurance checks to ensure accuracy and functionality across email campaigns.<br>• Manage templates, integrations, and platform configurations within Salesforce Marketing Cloud.<br>• Collaborate with internal teams to align email marketing efforts with broader organizational goals.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Stay updated on email marketing trends and best practices to enhance campaign effectiveness.<br>• Troubleshoot and resolve technical issues related to email platform functionality.
<p><strong>Marketing Mix Modeling Analyst - Contract, Hybrid schedule in Plano, 40 hours a week!</strong></p><p>Robert Half is looking for a Marketing Mix Modeling Analyst to bring on contract, 40 hours a week. <strong>Marketing Mix Modeling Analyst</strong> will be managing stakeholders, internal and external, working day to day in data science and statistics as it applies to media. <strong>Marketing Mix Modeling Analyst</strong> will interpret vendor-led marketing mix modeling outputs and translate findings into actionable insights working alongside strategy, media, partnerships and event teams. <strong>Marketing Mix Modeling Analyst</strong> will be comfortable presenting insights routinely to stakeholders and be able to break down the information into digestible pieces. <strong>Marketing Mix Modeling Analyst</strong> will lead scenario planning and support budgeting conversations. <strong>Marketing Mix Modeling Analyst </strong>will be analyzing large data sets, identifying trends, patterns and insights to drive strategies and present findings to stakeholders, using reports and visualizations.</p><p><br></p><p><br></p>
<p>Email Marketing Specialist (Atlanta, GA)</p><p><strong>Overview:</strong></p><p> We are hiring an Email Marketing Specialist to manage the planning, execution, and optimization of email campaigns. This role will ensure campaigns are targeted, effective, and aligned with overall marketing objectives.</p><p><strong>Responsibilities:</strong></p><ul><li>Build, test, and deploy email campaigns, including automated journeys.</li><li>Conduct A/B testing to improve performance and deliverability.</li><li>Monitor campaign metrics and provide insights for optimization.</li><li>Maintain compliance with email marketing best practices and data regulations.</li></ul><p><br></p>
