<p>Robert Half Marketing and Creative in Atlanta is seeking a Sr. Project Manager to add to growing agency team in Vinings. </p><p><br></p><p>• Be the key liaison between our clients and our Creative/Production team. </p><p>• Manage projects including the collection of assets and information from inception to completion, and must be proactive, quick thinking, a problem solver and ultra-organized, ensuring account satisfaction and service excellence. </p><p>• Project manage the day-to-day execution and optimization of Creative Services projects -assessing marketing needs, determining goals and coordinating projects. </p><p>• Maintain knowledge of visual merchandising goals and brand standards focused on POP materials. This includes resolving and escalating issues and barriers.</p><p>• Work closely with the designers, copywriters, traffic managers and production staff to ensure all deadlines are met on time.</p><p>• Expensive POP experience is required.</p>
<p>Robert Half’s marketing & creative client is seeking a Project Manager for a 6+ month contract in the Greater Boston area. This is a remote, 35 - 40-hour-per-week opportunity; candidates must be willing and able to work eastern (EST) hours. The Project Manager will oversee logistics, communications, documentation, and cross-functional teams for a new initiative. This role will collaborate with internal teams, healthcare professionals, and marketing stakeholders to ensure seamless execution of program initiatives. </p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and manage communication plans, ensuring alignment across internal teams</li><li>Organize and maintain key documents, including roadmaps, journeys, and resource materials</li><li>Coordinate logistics for in-person and virtual events </li><li>Build and maintain detailed materials and information for programs</li><li>Configure and manage data and system accuracy </li><li>Collaborate with marketing teams to integrate updated resources </li></ul>
<p><strong>Creative Operations Specialist - 6+ Month Contract, Hybrid Schedule in Irving, 40 hours a week!</strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Creative Operations Specialist</strong> for a client in the Irving area. The <strong>Creative Operations Specialist</strong> will be managing creative workflows trafficking email and digital projects. <strong>Creative Operations Specialist</strong> will be reviewing, proofing and handling quality assurance on all project requests. <strong>Creative Operations Specialist</strong> will be coordinating multiple teams ensuring deadlines are met, briefs and assets are accurate and approved.</p>
We are looking for a highly skilled Project Manager to join our team in Brea, California, on a long-term contract basis. In this role, you will oversee marketing and creative projects, ensuring their successful execution from planning to delivery. You will collaborate with cross-functional teams to drive strategic initiatives while maintaining efficiency, organization, and alignment with company goals.<br><br>Responsibilities:<br>• Plan, schedule, and monitor the progress of marketing and creative projects, including product launches, digital campaigns, webinars, and promotions.<br>• Develop detailed project plans, allocate resources effectively, and manage budgets while addressing scope changes and risks.<br>• Coordinate with subject matter experts and department leaders to organize and maintain marketing processes and documentation.<br>• Facilitate regular status meetings, conduct post-project reviews, and provide updates to stakeholders and leadership.<br>• Implement process improvements to streamline workflows and enhance team productivity.<br>• Ensure multiple projects and campaigns align with strategic objectives and brand guidelines.<br>• Support coordination of programs such as Spark BiteSync, StageRx, Spark Entry Level, and other organizational initiatives.<br>• Serve as the primary point of contact between creative operations and internal stakeholders to ensure project deliverables meet expectations.
<p>Robert Half Marketing and Creative Atlanta is looking Traffic Manager to join a growing agency team in Midtown Atlanta. The Traffic Manager will facilitate workflow on retail and channel graphic projects. Duties include managing internal traffic systems, creating schedules and tracking project progress, routing work for review and approval, archiving files and assets and opening and closing projects. This position partners and builds strong relationships with internal clients and team members. This position is regarded by the client as a trusted advisor and works closely with the designers, and account/project managers to set project milestones, create project timelines and track schedules to ensure all deliverable deadlines are met on time and on brand. The Traffic Manager must have a thorough understanding of the creative/print production process. </p><p><br></p>
We are looking for a highly organized and proactive Digital Project Manager to join our team on a long-term contract basis in Minneapolis, Minnesota. In this role, you will work closely with clients and internal teams to oversee the successful execution of digital projects, ensuring timelines and deliverables are met. This position offers an excellent opportunity to manage diverse projects in a dynamic agency environment.<br><br>Responsibilities:<br>• Coordinate and oversee the planning, execution, and delivery of digital projects, ensuring alignment with client expectations.<br>• Act as the primary point of contact for clients, maintaining strong relationships and facilitating effective communication.<br>• Develop and manage project schedules, timelines, and budgets to ensure on-time and within-budget delivery.<br>• Collaborate with cross-functional teams, including creative, development, and marketing, to ensure project objectives are met.<br>• Utilize digital asset management (DAM) and customer relationship management (CRM) tools to streamline workflows and enhance project outcomes.<br>• Identify potential risks and implement proactive solutions to mitigate challenges.<br>• Conduct regular project reviews and provide updates to stakeholders, ensuring transparency throughout the project lifecycle.<br>• Ensure all deliverables meet quality standards and align with the client's vision and goals.<br>• Assist in refining and improving processes to optimize project management efficiency.<br>• Stay informed on industry trends and best practices to bring innovative solutions to projects.
<p><strong>Position Overview:</strong></p><p>Are you an organized, detail-oriented individual with a passion for planning and executing events or projects? We are looking for a motivated <strong>Entry-Level Event/Project Manager</strong> to join our team! This is an excellent opportunity for someone who is eager to start their career in event or project management, develop valuable skills, and work in a supportive and dynamic environment.</p><p><strong>Responsibilities:</strong></p><ul><li>Assist with the planning, coordination, and execution of events, projects, or campaigns from start to finish.</li><li>Coordinate timelines and schedules to ensure deliverables are met effectively and efficiently.</li><li>Provide support in maintaining budgets, tracking expenses, and reporting progress.</li><li>Communicate with vendors, clients, internal teams, and stakeholders to facilitate smooth operations.</li><li>Conduct research to identify venues, suppliers, or resources that align with project objectives.</li><li>Prepare documentation, including timelines, checklists, and post-project/event reports.</li><li>Troubleshoot and resolve any logistical issues or unforeseen challenges during events/projects.</li><li>Contribute creative ideas and solutions to enhance the success of projects and experiences.</li><li>Assist with administrative tasks such as email correspondence, data entry, and file organization.</li><li>Stay up-to-date with industry best practices and trends in event or project planning.</li></ul><p><br></p>
<p>Hybrid job!!!! Work from home 2 days a week and in office 3 days a week.</p><p><br></p><p>Chris Preble is working with an Ithaca client of his that has a newly created Marketing & Creative Specialist need. This company has great work life balance and you'll love their benefits. </p><p><br></p><p>We are looking for a <strong>creative, hands-on Marketing & Creative Specialist</strong> to drive design initiatives and support brand growth across multiple product lines. This role works closely with the production and sales teams to create visually compelling designs, marketing assets, and product concepts that align with business goals. The ideal candidate has a strong background in creative design, brand development, and cross-functional collaboration, with the ability to bring fresh ideas from concept to execution.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Collaborate with the production team to design and develop new products, packaging, and visual assets.</li><li>Support the sales team by creating marketing collateral, presentations, and promotional materials.</li><li>Work with cross-functional teams to ensure brand consistency across all platforms and touchpoints.</li><li>Assist with product photography, graphic design, and layout creation for marketing materials.</li><li>Partner with the production team to brainstorm and refine creative ideas for product launches and updates.</li><li>Stay informed on design trends, competitive products, and emerging creative tools to keep marketing fresh and effective.</li><li>Support special projects and other marketing initiatives as needed.</li></ul>
<p>Chris Preble from Robert Half is working with a Cortland client of his to help them hire a Marketing Manager. In this role you can work from home 1 day a week! This company has really good benefits, lots of growth and very good work life balance.</p><p><br></p><p>We’re looking for a creative and strategic Marketing Manager to lead digital and brand initiatives that strengthen customer engagement and drive measurable business results. This individual will oversee campaign development, manage digital platforms, and collaborate across departments to ensure consistent brand messaging and marketing execution.</p><p>The ideal candidate is both analytical and imaginative — someone who thrives on improving marketing performance through innovative ideas, data insights, and cross-functional teamwork.</p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and implement marketing strategies that enhance brand awareness and support sales growth across multiple channels.</li><li>Manage digital marketing campaigns including social media, email, and content creation.</li><li>Collaborate with internal teams and external partners to deliver high-impact marketing initiatives.</li><li>Review and refine marketing materials to ensure messaging accuracy, tone consistency, and brand alignment.</li><li>Analyze campaign metrics and digital performance to guide ongoing strategy adjustments.</li><li>Coordinate promotions, product launches, and special initiatives that align with business objectives.</li><li>Report regularly on marketing performance, customer engagement, and brand visibility.</li><li>Stay current on emerging marketing tools, trends, and technologies to continuously improve results.</li></ul>
<p>Search Engine Marketing Manager - 12-Month Contract, Hybrid 3 Days a week in North Dallas!</p><p>Robert Half, Marketing & Creative is looking for a Search Engine Marketing Manager for a 12-month contract, hybrid schedule 3 days a week! Search Engine Marketing Manager will be setting up accounts in Google platforms and overseeing KPIs for dealers. Search Engine Marketing Manager will be working with contacts all over the country, reporting on different regions, and presenting on reports and business opportunities. Search Engine Marketing Manager will work closely with eCommerce Marketing team to evaluate recent campaigns and promotions directly affecting campaign performance. SEM Manager will be working with the (5) providers that dealers can choose from to execute paid campaigns, will be overseeing this group and process. SEM Manager will be overseeing multichannel campaigns, including email, direct mail, digital advertising, and paid media campaigns. SEM Manager will be analyzing product feed and data insights, creating visualizations and dashboards representing trends and opportunities.</p><p><br></p>
<p>About the Role</p><p>We’re looking for a strategic and hands-on Manager, Loyalty Marketing to lead our clients efforts in driving customer retention, engagement, and lifetime value. This role is ideal for someone who thrives in a fast-paced, data-driven environment and is passionate about optimizing the customer journey through loyalty and subscription-based marketing.</p><p><br></p><p>Key Responsibilities</p><ul><li>Strategic Execution: Develop and execute lifecycle marketing strategies that enhance customer retention and reduce churn.</li><li>Customer Journey Optimization: Leverage insights across the full customer lifecycle to improve engagement and loyalty.</li><li>Channel Management: Own and optimize campaigns across email, SMS, rewards, and subscription platforms.</li><li>Campaign Execution: Step in to run email and SMS campaigns when needed, ensuring flawless delivery and performance.</li><li>Team Leadership</li></ul>
We are looking for a dynamic Marketing Manager to join our team in Miami, Florida. In this role, you will oversee innovative marketing strategies for real estate developments, ensuring seamless collaboration with creative agencies, PR teams, and social media partners. This position offers the opportunity to lead impactful campaigns, manage events, and contribute to the broader marketing initiatives of our organization.<br><br>Responsibilities:<br>• Represent marketing initiatives in weekly development division management meetings, sharing updates and agendas with the team.<br>• Act as the lead marketing manager for assigned development accounts, coordinating creative efforts and collaborating with external agencies and partners.<br>• Organize and lead regular meetings with developers, presenting updates, tracking key initiatives, and maintaining detailed follow-up documentation.<br>• Develop tailored marketing strategies for exclusive developments, including production calendars to guide content creation and design teams.<br>• Partner with leadership to ensure alignment on messaging, copy, and visual direction for all marketing deliverables.<br>• Plan and execute recurring marketing campaigns such as digital newsletters, event invitations, and corporate advertising across digital and print platforms.<br>• Manage collaborations with PR agencies and social media teams to deliver consistent development updates and engaging content.<br>• Facilitate social media training sessions for development agents and general brokerage teams.<br>• Coordinate marketing inclusion in broader corporate initiatives, such as advertisements and market reports, in partnership with the real estate marketing lead.<br>• Oversee event planning for developments, including broker open houses, receptions, sponsorships, and corporate events, ensuring smooth execution and vendor coordination.
<p><strong>Job Description</strong></p><p>The Digital Marketing Manager will lead the strategy, execution, and optimization of all digital marketing initiatives to enhance brand awareness, drive lead generation, and increase customer engagement. This role requires a strategic thinker with strong leadership abilities, deep digital expertise, and a proven ability to deliver measurable results across channels.</p><p><br></p><p>Responsibilities include developing a comprehensive digital marketing strategy aligned with business objectives, overseeing multi-channel campaigns (SEO, SEM, social media, email, content, and paid media), and managing budgets to maximize ROI. The Director will leverage marketing automation and analytics tools to improve performance, mentor a growing team, and collaborate cross-functionally to ensure cohesive, data-driven marketing initiatives that fuel growth.</p>
<p>We are looking for an experienced Marketing Manager to lead strategic retail marketing initiatives for a manufacturing company in the beauty industry. This role focuses on driving brand presence across retail and digital platforms while ensuring consistent communication and messaging. The ideal candidate will play a pivotal role in overseeing marketing strategies, managing a team, and collaborating across departments to achieve business growth.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive growth across retail and digital channels.</p><p>• Lead product launches, promotional campaigns, and retailer-specific marketing activities to ensure alignment with company objectives.</p><p>• Collaborate with cross-functional teams, including Sales, Trade Marketing, Finance, and Creative, to optimize product flow and category performance.</p><p>• Manage the marketing team, setting clear priorities and providing guidance to ensure timely and precise execution.</p><p>• Oversee digital marketing efforts, including website development, analytics, and media strategies, to maximize online engagement.</p><p>• Monitor and manage the marketing budget, ensuring effective allocation of resources to achieve goals.</p><p>• Analyze market trends and performance metrics to identify opportunities for growth and improvement.</p><p>• Support retail partners and drive distribution expansion in a competitive marketplace.</p><p>• Ensure consistent brand messaging across all communication platforms to maintain a strong brand identity.</p><p>• Utilize financial expertise to manage forecasting, budgeting, and decision-making processes related to marketing initiatives.</p>
<p>Robert Half is partnering with a Plymouth area client in the recruiting for a Marketing Manager to join their team. This role is ideal for a creative and strategic thinker who thrives in a fast-paced environment and has a proven track record of success in event marketing. The ideal candidate will play a key role in shaping and executing marketing strategies to enhance brand visibility, foster partnerships, and drive growth.</p><p><br></p><p>This a permanent placement opportunity offering competitive benefits package, generous annual bonus eligibility, 401k match and additional profit sharing. <strong>Must be willing to work some weekends with events during an 8-5, no weekend nights.</strong></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Event Strategy Development: Design and implement comprehensive event marketing strategies aligned with organizational goals, including trade shows, conferences, product launches, and experiential events. </li><li>Event Execution: Coordinate end-to-end logistics of events, including vendor relationships, budget management, site selection, and team collaboration.</li><li>Promotional Campaigns: Develop and execute integrated promotional campaigns to support events across digital, social, and traditional marketing channels.</li><li>Audience Engagement: Optimize event experiences to ensure active audience participation, brand consistency, and retention.</li><li>Data Analysis: Track, analyze, and report on event-specific metrics, including attendance, engagement, lead generation, and ROI.</li><li>Collaborative Leadership: Manage cross-functional collaboration with internal teams, stakeholders, and external sponsors to deliver seamless event experiences.</li><li>Budget Management: Develop, monitor, and optimize budgets relating to event marketing activities while ensuring cost-effectiveness.</li><li>Trend Monitoring: Stay updated on industry trends and innovative practices in event marketing to continuously improve strategies.</li></ul>
<p>We are looking for a dynamic Digital Marketing Manager to lead the marketing and communication strategies for a biotechnology company in Vancouver, Washington. This role focuses on creating impactful content, managing digital campaigns, and enhancing the company’s online presence through innovative initiatives. The ideal candidate will bring a blend of creativity, technical expertise, and strategic thinking to the team.</p><p><br></p><p>Responsibilities:</p><p>• Manage all aspects of the company’s social media platforms, including scheduling, content creation, and audience engagement.</p><p>• Develop and publish engaging content such as blog posts, newsletters, and web copy, translating complex technical topics into accessible formats.</p><p>• Monitor digital channels for brand mentions and engagement opportunities, ensuring timely and appropriate responses.</p><p>• Stay informed about digital marketing trends and apply best practices tailored to the biotechnology and innovation sectors.</p><p>• Analyze performance metrics for online campaigns, identifying areas for improvement and optimization.</p><p>• Update and maintain website content, ensuring accuracy and a seamless user experience.</p><p>• Create or support the development of visual assets, including basic graphic design, layouts, and videos.</p><p>• Collaborate with internal experts and external partners to source, edit, and produce high-quality technical and brand content.</p><p>• Oversee freelance and contract contributors, ensuring timely and budget-conscious delivery of projects.</p>
<p><strong>Marketing Manager</strong></p><p><strong>Location: Wylie, Texas - Fully On-site + Travel as needed.</strong></p><p><br></p><p><strong>About the Role</strong></p><p>Our client is seeking a Marketing Manager to lead marketing efforts for one of their divisions. This role blends strategic thinking with hands-on execution and is ideal for someone who understands the unique needs of tactical product markets.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Own and execute marketing strategies for the law enforcement and sporting goods verticals.</li><li>Develop traditional marketing assets: flyers, catalogs, email campaigns, product launch materials, and sales promotions.</li><li>Conduct competitive analysis and provide strategic insights to the sales team.</li><li>Collaborate with product development teams to shape positioning and messaging.</li><li>Support sales with content creation, communications, and promotional materials.</li><li>Coordinate with social media and affiliate teams for content and product evaluations.</li><li>Manage website updates, photo/video shoots, and ensure timely content publication.</li><li>Oversee tradeshow logistics including booking, shipping, and on-site support.</li></ul><p><br></p><p><br></p>
<p>Robert Half’s marketing and creative client is seeking a Marketing Strategist for 6-month contract south of Boston. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite 3 days per week. The Marketing Strategist will focus on demand generation and partner marketing initiatives. The ideal candidate thrives in data-driven environments and has expertise in B2B-focused campaigns. This role offers a unique opportunity to lead high-level marketing initiatives in a dynamic B2B environment while leveraging your strategic expertise to drive measurable outcomes. Apply today to contribute to a contract role delivering top-line business growth through impactful demand generation and partner-focused programs!</p><p><br></p><p>Key Responsibilities:</p><ul><li>Develop marketing strategy focused on brand recognition and engagement of high-level stakeholder clients</li><li>Support demand generation, channel programs, and the execution of marketing strategies</li><li>Create strategies to drive product portfolio through targeted multi-channel campaigns</li><li>Implement messaging and thought leadership content strategy</li><li>Drive internal and external partnerships</li><li>Drive go-to-market and account-based marketing strategies</li><li>Collaborate with internal teams align strategies and track KPIs</li></ul>
We are looking for a highly skilled Marketing Manager to lead strategic initiatives and drive impactful campaigns within our organization. This role requires a creative thinker who can design and execute marketing plans, analyze performance metrics, and collaborate with cross-functional teams to achieve business objectives. Based in Washington, District of Columbia, this position offers the opportunity to make a significant contribution to our promotional efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the organization’s portfolio.<br>• Design and implement campaigns aimed at achieving or exceeding established performance goals.<br>• Write engaging and persuasive content for a variety of marketing materials.<br>• Identify target audiences using historical data and demographic insights to optimize campaign reach.<br>• Oversee production timelines, ensuring all projects are delivered on schedule.<br>• Provide guidance on branding and creative direction for promotional assets.<br>• Create and manage automated campaigns to support organizational programs.<br>• Update and maintain web pages to ensure content is accurate and impactful.<br>• Offer budget recommendations for promotional activities to maximize return on investment.<br>• Collaborate with internal departments to cross-promote memberships, products, and services effectively.
<p><strong>Digital Marketing Coordinator - 3+Month Contract - Ongoing! </strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Digital Marketing Coordinator</strong> for a 3-month contract with a client here in the Dallas-Fort Worth area. The<strong> Digital Marketing Coordinator</strong> will be supporting content authoring, sa well as the sales team on CRM best practices and usage. <strong>Digital Marketing Coordinator </strong>will be documenting and tracking details of all projects and issues, within the CRM tool. <strong>Digital Marketing Coordinator </strong>will be pulling multiple reports to create a master of updates to be customized by the team moving forward. </p><p><br></p><p><br></p><p><br></p>
We are looking for an experienced and innovative Marketing Manager to join our team in New York, New York on a Contract to permanent basis. In this role, you will be responsible for driving audience growth, boosting event participation, and enhancing member engagement for a leading cultural institution. This position offers a unique opportunity to combine traditional marketing strategies with data-driven audience outreach to attract and retain members from diverse industries such as media, sports, gaming, entertainment, and technology.<br><br>Responsibilities:<br>• Develop and implement marketing strategies to increase daily visitation and achieve audience growth goals.<br>• Drive attendance at events, including family programs, screenings, and gaming tournaments.<br>• Collaborate with internal teams to create engaging member experiences and promotional campaigns.<br>• Lead targeted outreach initiatives to recruit and retain members, focusing on diverse industries like media, sports, and entertainment.<br>• Represent the organization as a brand ambassador during public events and across communication channels.<br>• Support the planning and execution of exclusive events, such as exhibition previews, galas, and receptions.<br>• Manage the creation of marketing materials, including brochures, newsletters, and digital content.<br>• Analyze campaign performance and provide regular reports on trends and opportunities for improvement.<br>• Work closely with the Development team to enhance member engagement through marketing and social media outreach.
<p>The Ecommerce Manager oversees the strategy, operations, and performance of digital sales channels to drive growth and deliver an exceptional online shopping experience. This role combines strategic planning, digital marketing, merchandising, and analytics to optimize conversion, retention, and revenue.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute the ecommerce strategy to meet revenue, growth, and customer engagement goals.</li><li>Manage day-to-day site operations, including product listings, promotions, merchandising, and content updates.</li><li>Collaborate with marketing, creative, and technology teams to ensure alignment across campaigns and platforms.</li><li>Analyze traffic, conversion, and customer data to identify trends and opportunities for improvement.</li><li>Oversee product catalog accuracy, inventory integration, and order fulfillment coordination.</li><li>Optimize the customer journey and checkout experience to maximize conversion and minimize friction.</li><li>Lead SEO, SEM, email, and paid media strategies in collaboration with marketing partners.</li><li>Monitor key performance metrics (sales, AOV, CAC, ROAS, etc.) and prepare regular performance reports.</li><li>Stay current on ecommerce best practices, emerging technologies, and competitor activity.</li></ul><p><br></p>
<p><strong>Brand Manager – CPG Focus (Contract – Remote)</strong></p><p> <strong>Start Date:</strong> ASAP</p><p> <strong>Duration:</strong> 3–6 months (potential for extension or contract-to-hire)</p><p> <strong>Hours:</strong> Full-time, 40 hours/week</p><p> <strong>Location:</strong> Remote with flexible hours</p><p><strong>Overview</strong></p><p> We’re seeking a Brand Manager with experience in consumer packaged goods (CPG) to oversee brand strategy, product positioning, and campaign execution. The ideal candidate will have a proven track record of driving brand growth through creative and data-driven initiatives.</p><p><strong>Responsibilities</strong></p><ul><li>Define and execute brand strategy for CPG products</li><li>Oversee product positioning, messaging, and go-to-market campaigns</li><li>Collaborate with marketing, design, and sales teams to ensure cohesive brand representation</li><li>Monitor brand performance and adjust strategy based on analytics</li><li>Maintain brand consistency across all channels</li></ul><p><br></p>
<p><strong>Digital Strategist</strong></p><p><br></p><p><strong>Overview</strong></p><p>We are seeking a creative and analytical <strong>Digital Strategist</strong> to develop and execute digital marketing strategies that drive brand awareness, engagement, and conversion. This role bridges marketing, analytics, and creative teams to ensure cohesive and effective digital campaigns. The ideal candidate has a strong understanding of digital channels, emerging trends, and data-driven decision-making.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and implement comprehensive digital marketing strategies across channels including paid media, social media, SEO, email, and web.</li><li>Analyze campaign performance, audience behavior, and digital trends to guide strategy and optimize results.</li><li>Collaborate with creative, content, and marketing teams to ensure cohesive messaging and brand consistency across digital touchpoints.</li><li>Manage campaign planning, execution, and reporting for digital initiatives.</li><li>Conduct competitive research and identify opportunities for innovation and growth.</li><li>Recommend and implement tools, platforms, and technologies that enhance digital performance.</li><li>Present insights and strategy recommendations to internal teams and stakeholders.</li><li>Stay current on industry trends, algorithms, and best practices in digital marketing.</li></ul>
We are looking for an experienced Marketing Manager to join our team in Irvine, California. In this role, you will oversee the development and execution of innovative marketing strategies to promote healthcare educational programs and strengthen brand presence in the competitive higher education sector. This position requires a strategic thinker with a talent for crafting impactful campaigns and collaborating across departments to achieve measurable business outcomes.<br><br>Responsibilities:<br>• Create and implement comprehensive marketing plans and campaigns across multiple channels to attract and engage prospective students for healthcare education programs.<br>• Analyze market trends and competitive data to guide audience segmentation, messaging strategies, and decision-making processes.<br>• Collaborate with leadership to ensure marketing strategies align with organizational enrollment goals and long-term objectives.<br>• Conduct research and competitive analysis to identify emerging opportunities and address potential challenges.<br>• Manage the full lifecycle of marketing campaigns, including concept development, content creation, channel selection, execution, and post-campaign evaluations.<br>• Coordinate with internal creative teams, external agencies, and cross-functional departments to ensure seamless campaign delivery and alignment with strategic objectives.<br>• Develop compelling marketing copy tailored to diverse audience segments to enhance engagement and drive re-engagement.<br>• Select impactful narratives, formats, and calls-to-action to resonate with target audiences while maintaining consistent brand messaging.<br>• Track, measure, and report on key performance metrics using analytics tools to optimize campaigns and inform future strategies.<br>• Serve as a liaison between the Marketing Department and other organizational units, such as Admissions, Student Services, and Alumni Relations, to ensure collaborative efforts.
