We are looking for a dedicated Marketing Automation Specialist to join our team on a long-term contract basis. This hybrid role in Minneapolis, Minnesota, offers the opportunity to create and manage impactful marketing automation campaigns using HubSpot. The ideal candidate will combine technical proficiency with creative problem-solving to drive lead engagement and business growth.<br><br>Responsibilities:<br>• Manage and optimize HubSpot workflows, including lead scoring, segmentation, and automated campaigns.<br>• Collaborate with sales and marketing teams to develop strategies that support lead generation and pipeline goals.<br>• Create and maintain dashboards and reports to monitor campaign effectiveness and key performance metrics.<br>• Conduct A/B testing to improve engagement rates and conversion outcomes.<br>• Ensure seamless integration between HubSpot and other systems, such as Salesforce, to enhance data accuracy and efficiency.<br>• Develop compelling email marketing campaigns, including copywriting and audience targeting.<br>• Leverage tools like Google Ads and Google Analytics to bolster digital marketing efforts.<br>• Stay updated on industry trends and emerging technologies to refine marketing automation strategies.<br>• Provide training and support to team members on HubSpot functionalities and best practices.
<p><strong>Robert Half</strong> is actively partnering with an Austin-based client to hire a <strong>Marketo Marketing Specialist (contract).</strong> Please note, that this is a <strong>hybrid role</strong> and will require 3+ days onsite per week. The ideal applicant will serve as the go-to Marketo automation expert to ensure proper database management. </p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Work with cross functional teams to plan, create, and execute programs and campaigns in Marketo.</li><li>Identify leads and hand them off to the appropriate team member.</li><li>Build and maintain customer journeys, drip, and one time email campaigns across the customer lifecycle to drive engagement.</li><li>Conduct A/B testing to drive conversion improvements. </li><li>Support management to define goals, KPIs, audience segments, and more.</li><li>Collaborate with the team to create, implement, and measure click-thru rates for landing pages.</li><li>Manage all lists in Marketo and maintain meaningful database segmentation.</li><li>Monitor database hygiene and perform ongoing data cleansing.</li></ul>
<p><strong>Marketing Automation Manager</strong></p><p><br></p><p> <strong>Position Summary</strong></p><p>The Marketing Automation Manager is responsible for developing, executing, and optimizing automated marketing campaigns that drive engagement, nurture leads, and support revenue goals. This role requires a balance of strategic thinking and hands-on technical expertise within marketing automation platforms such as HubSpot, Marketo, Pardot, or Eloqua. The ideal candidate will have a strong analytical mindset, a deep understanding of the buyer journey, and the ability to align automation initiatives with broader marketing and sales objectives.</p><p> </p><p><strong>Key Responsibilities</strong></p><ul><li>Design, implement, and manage automated marketing workflows, email campaigns, and lead nurturing programs.</li><li>Maintain and optimize marketing automation platforms and ensure integration with CRM systems (e.g., Salesforce).</li><li>Develop audience segmentation strategies and personalize campaign content to maximize engagement and conversion.</li><li>Collaborate with content, digital, and sales teams to align campaigns with overall business goals.</li><li>Track and analyze campaign performance metrics (CTR, conversion rate, lead scoring, etc.) to inform continuous improvement.</li><li>Ensure data hygiene and compliance with data privacy laws (GDPR, CAN-SPAM, etc.).</li><li>Support lead management processes, including scoring, routing, and reporting.</li><li>Test and iterate on workflows, messaging, and timing to improve automation effectiveness.</li><li>Train team members and stakeholders on marketing automation best practices.</li></ul><p><br></p><p><br></p>
<p>Contract Email Marketing Specialist (Hybrid)</p><p>Location: Miami, Florida (Hybrid: 3 days onsite, 2 days remote)</p><p>Job Type: Contract (3+ Months)</p><p><br></p><p>We are seeking a highly skilled and results-driven Contract Email Marketing Specialist to join our marketing team in Miami. This is a crucial 3-month (or longer) contract role focused on the tactical execution, optimization, and reporting of complex email marketing campaigns and automated customer journeys.</p><p><br></p><p>The ideal candidate must be an expert in at least one enterprise-level Marketing Automation Platform and thrive in a fast-paced, hybrid work environment.</p><p><br></p><p>Key Responsibilities</p><p>Campaign Execution & Management</p><ul><li>Own the end-to-end execution of marketing, transactional, and promotional email campaigns, including template building, list segmentation, QA, and deployment.</li><li>Implement and manage complex automated workflows and drip campaigns (e.g., welcome series, lead nurturing, retention, and win-back) within the required marketing automation platform.</li><li>Conduct meticulous quality assurance (QA) checks on all campaigns, ensuring accuracy in content, links, personalization, segmentation logic, and proper rendering across all major email clients and mobile devices.</li><li>Ensure all email communications adhere to CAN-SPAM, GDPR, and other global data privacy regulations.</li></ul><p><br></p><p>Optimization & Strategy</p><ul><li>Design and execute rigorous A/B and multivariate tests on subject lines, body copy, creative elements, timing, and segmentation to continuously improve key metrics (Open Rate, CTR, Conversion Rate, Deliverability).</li><li>Utilize data to perform audience segmentation and list hygiene, managing data extensions, suppression lists, and subscriber preferences.</li><li>Collaborate with content and design teams to ensure email creative and copy are brand-aligned, compelling, and optimized for engagement.</li></ul><p><br></p><p>Reporting & Analytics</p><ul><li>Monitor daily, weekly, and monthly campaign performance, compiling reports and dashboards for stakeholders.</li><li>Provide actionable insights and data-driven recommendations to refine the email marketing strategy and maximize ROI.</li><li>Assist in troubleshooting deliverability issues and technical integration errors as needed.</li></ul><p><br></p><p><br></p>
<p>We are looking for a detail-oriented and data-driven <strong>Email Marketing Specialist</strong> to join our team. The ideal candidate has experience building, executing, and optimizing email campaigns that drive engagement, conversions, and customer retention. This role requires a strong understanding of email marketing platforms, customer segmentation, A/B testing, and analytics. You will work closely with cross-functional teams to deliver high-quality, on-brand communications that support business objectives.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Build, schedule, and deploy <strong>email campaigns, newsletters, and automated workflows</strong> using an ESP (e.g., HubSpot, Marketo, Mailchimp, Salesforce Marketing Cloud, Constant Contact).</li><li>Segment audiences and develop targeted campaigns to improve <strong>open rates, CTRs, and conversions</strong>.</li><li>Conduct <strong>A/B testing</strong> on subject lines, creative, and CTAs to optimize performance.</li><li>Ensure all emails are optimized for <strong>deliverability, mobile responsiveness, and accessibility (WCAG/ADA compliance)</strong>.</li><li>Collaborate with content, design, and marketing teams to create compelling <strong>copy, visuals, and calls-to-action</strong>.</li><li>Monitor and analyze <strong>email campaign performance</strong>; provide regular reports with actionable insights.</li><li>Maintain <strong>list hygiene</strong> and manage subscriber preferences, opt-ins, and compliance with <strong>CAN-SPAM, GDPR, and other regulations</strong>.</li><li>Assist in developing and enhancing <strong>email marketing strategy</strong>, including nurture campaigns and lifecycle communications.</li><li>Stay updated on <strong>email marketing best practices, trends, and emerging technologies</strong>.</li></ul><p><br></p>
<p>We are seeking a skilled and experienced Email Marketing, CRM, or Marketing Automation Consultant to collaborate with our diverse pool of clients across industries. As a consultant, you will bring your expertise in designing and implementing strategic email marketing campaigns, setting up and optimizing Customer Relationship Management (CRM) platforms, and developing automated marketing workflows that drive engagement and conversions. This role is perfect for detail-oriented professionals passionate about leveraging technology to enhance marketing performance and client success. </p><p><br></p><p>Key Responsibilities: </p><p><br></p><p><u>Email Marketing: </u></p><ul><li>Advise clients on best practices for email campaign development, list segmentation, A/B testing, and deliverability optimization. </li><li>Create and execute email strategies aligned with client goals, ensuring effective messaging and alignment with brand guidelines. </li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and provide actionable recommendations for improvement. </li></ul><p><u>Customer Relationship Management (CRM): </u></p><ul><li>Guide clients in selecting, implementing, and optimizing CRM platforms to manage and nurture customer relationships effectively. </li><li>Develop custom workflows, dashboards, and analytics to maximize CRM usage. </li><li>Train client teams on CRM functionality and provide ongoing support as needed. </li></ul><p><u>Marketing Automation: </u></p><ul><li>Architect and implement automated workflows to streamline lead nurturing, onboarding, upselling, and other key marketing processes. </li><li>Develop data-driven strategies that integrate automation with platforms like HubSpot, Marketo, Salesforce Marketing Cloud, or other leading software tools. </li><li>Troubleshoot automation challenges and optimize performance through testing and iteration. </li></ul>
<p>Email Marketing Specialist — Contract — Atlanta, GA (Hybrid)</p><p>We’re looking for an Email Marketing Specialist to develop and execute engaging email campaigns from concept to deployment. This role blends creative thinking with technical precision, supporting customer acquisition and retention initiatives.</p><p><strong>Responsibilities:</strong></p><ul><li>Plan, build, and deploy automated email campaigns (welcome series, re-engagement, promotions).</li><li>Create responsive HTML templates and ensure proper rendering across devices.</li><li>Manage segmentation, list hygiene, and compliance (CAN-SPAM, GDPR).</li><li>Partner with creative, analytics, and product teams to align messaging and visuals.</li><li>Track performance metrics, analyze results, and present data-driven insights.</li></ul><p><br></p><p><br></p>
<p><strong>Pardot Expert</strong></p><p><br></p><p>Submissions not open to C2C or 3rd parties. </p><p><br></p><p>Are you passionate about marketing automation and CRM integration? Do you have strong expertise in Pardot to drive lead generation, campaign management, and customer engagement? Robert Half is seeking a <strong>Pardot Expert</strong> for a contract opportunity with one of our valued clients. If you're a data-driven marketer with technical proficiency in Pardot and Salesforce, we want to hear from you!</p><p><br></p><p><strong>Responsibilities</strong></p><ul><li>Configure, manage, and optimize Pardot to support marketing campaigns and lead nurturing efforts.</li><li>Design and implement email marketing workflows, drip campaigns, and lead scoring models to improve engagement.</li><li>Develop and execute A/B testing strategies for email templates, landing pages, and forms.</li><li>Integrate Pardot with Salesforce and provide insights on campaign performance using dashboards and reports.</li><li>Monitor and optimize lead conversion through data analysis and behavior tracking.</li><li>Ensure marketing automation processes adhere to best practices and comply with data privacy regulations.</li><li>Collaborate with cross-functional teams (sales, marketing, IT) to align Pardot initiatives with business objectives.</li></ul>
<p>We are looking for a skilled Marketing Web Specialist to oversee the global implementation, optimization, and analysis of marketing technology solutions. This role involves enhancing the customer journey through digital platforms by collaborating with internal teams and external vendors. </p><p>Responsibilities:</p><p>• Manage global product content across multilingual websites, ensuring accuracy and consistency.</p><p>• Oversee Product Information Management (PIM) and Digital Asset Management (DAM) systems, maintaining their functionality and efficiency.</p><p>• Serve as the primary liaison between marketing, IT, and external agencies to align systems and execute digital initiatives.</p><p>• Analyze web and marketing automation data to identify opportunities for performance optimization.</p><p>• Provide training and support to global teams on digital marketing tools and best practices.</p><p>• Monitor and improve website analytics using tools like Google Analytics and Tag Manager.</p><p>• Coordinate updates to website content, ensuring alignment with branding and marketing strategies.</p><p>• Manage multiple priorities and projects to deliver high-quality results within set deadlines.</p><p>• Collaborate with stakeholders to optimize product listings and digital assets for maximum impact.</p><p>• Implement strategies for paid and organic web optimization to enhance user engagement</p>
<p>We are looking for a skilled and detail-oriented Field Marketing specialist to join our team in Austin, Texas. This long-term contract position involves planning and executing demand generation programs to drive sales pipeline growth and revenue for the Field Sales organization. The ideal candidate will possess a strong ability to manage marketing initiatives, track lead flow, and analyze metrics to measure program success.</p><p><br></p><p>The Field Marketing Specialist is responsible for planning, executing, and measuring demand generation marketing programs to grow the sales pipeline and revenue for the Field Sales organization. This role includes:</p><ul><li>Providing onsite execution support for marketing programs.</li><li>Tracking lead flow to ensure timely follow-up by Sales channels with event attendees and campaign responders.</li><li>Creating and managing program budgets.</li><li>Measuring ROI through metrics analysis and reporting.</li></ul><p>The ideal candidate has a proven track record in executing multi-faceted event programs, possesses excellent interpersonal skills, and understands the principles of sales, business, revenue, and pipeline management. Most importantly, they embody a <strong>Customer First Mindset</strong>.</p><p><br></p><p><strong>Core Responsibilities</strong></p><ul><li>Collaborate with campaign managers, sales teams, and operations to optimize demand generation efforts.</li><li>Execute marketing campaigns and events with precision and strategic alignment.</li><li>Analyze performance metrics to assess campaign effectiveness and ROI.</li><li>Ensure seamless coordination among internal and external stakeholders</li></ul>
<p>We are looking for a Marketing Campaign Coordinator to join our team in New Jersey. In this long-term contract position, you will play a key role in developing and executing marketing campaigns, leveraging automation tools to optimize processes and drive impactful results. This role is ideal for a skilled individual with a passion for digital marketing and experience in campaign coordination.</p><p><br></p><p>Responsibilities:</p><p>• Implement and optimize marketing automation platforms to enhance campaign effectiveness and streamline workflows.</p><p>• Assist in the development and execution of marketing campaigns, including audience segmentation and lead nurturing strategies.</p><p>• Identify and target specific audiences to maximize campaign reach and engagement.</p><p>• Manage various campaign elements, such as scheduling, creative briefs, production, targeting, list selection, fulfillment, tracking, and pre/post-campaign analysis.</p><p>• Prepare detailed reports on campaign performance, including metrics like KPIs and conversion rates.</p><p>• Collaborate with marketing managers and creative teams to understand project objectives and ensure timely delivery.</p><p>• Plan and organize marketing campaigns, ensuring all tasks align with project timelines and goals.</p><p>• Contribute to the enhancement of best practices and governance programs within the marketing team.</p><p>• Work cross-functionally with stakeholders to ensure seamless campaign execution and coordination.</p><p><br></p><p>02720-0013310310</p><p><br></p>
<p>We’re looking for a <strong>Marketo expert</strong> to lead marketing automation strategy, campaign execution, and optimization. This role will manage all aspects of Marketo — from database segmentation and lead nurturing to campaign analytics — to drive engagement, pipeline growth, and measurable ROI.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Design, build, and execute automated marketing campaigns in Marketo (email, landing pages, workflows, scoring, and nurture programs)</li><li>Manage and optimize lead lifecycle processes, including scoring, routing, and data hygiene</li><li>Collaborate with Marketing, Sales, and RevOps teams to align automation with business goals</li><li>Develop and maintain performance dashboards and campaign reports</li><li>Ensure compliance with GDPR, CAN-SPAM, and other data privacy regulations</li><li>Provide technical support and training to marketing team members</li></ul><p><br></p>
We are looking for a talented Marketing Specialist to join our team on a contract basis in Los Angeles, California. In this role, you will contribute to the creation and execution of impactful marketing campaigns, manage digital content, and assist with design and copywriting tasks. This opportunity is ideal for someone with a strong background in marketing and a keen eye for detail.<br><br>Responsibilities:<br>• Develop and coordinate marketing campaigns across various platforms, ensuring alignment with strategic goals.<br>• Create engaging digital content, including email campaigns and social media posts, to enhance brand visibility.<br>• Utilize Adobe InDesign and other Creative Cloud tools to design marketing assets and materials.<br>• Collaborate with team members to assist in writing and editing marketing copy.<br>• Support administrative tasks related to marketing initiatives, ensuring smooth project execution.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Work on asset creation and management, ensuring brand consistency across all materials.<br>• Partner with stakeholders to maintain effective communication and ensure timely delivery of projects.<br>• Adapt quickly to new priorities and contribute to the success of ongoing marketing efforts.
<p><strong>Digital Marketing Specialist (Klaviyo Expertise)</strong></p><p><br></p><p>Submissions not open to C2C or 3rd parties. </p><p><br></p><p>Are you an experienced Digital Marketing Specialist with a passion for data-driven strategies and a specialization in Klaviyo? Robert Half is seeking a talented individual to join our client’s team in the DFW area for an <u>onsite</u> <u>contract</u> role.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop, implement, and optimize targeted email marketing campaigns using Klaviyo.</li><li>Analyze performance metrics and A/B testing results to refine communication strategies.</li><li>Collaborate with cross-functional teams to ensure cohesive campaigns across digital platforms.</li><li>Leverage Klaviyo’s automation capabilities to create personalized customer experiences.</li><li>Monitor campaign performance and provide actionable insights to maximize ROI.</li><li>Stay updated on digital marketing trends and best practices to continuously improve effectiveness.</li></ul><p><br></p>
We are looking for an experienced Demand Generation Manager to lead strategic marketing initiatives that drive customer acquisition and engagement. This role emphasizes the development and execution of targeted campaigns, leveraging data analytics and marketing tools to optimize performance. Based in Warren, New Jersey, you will play a pivotal role in expanding brand awareness and generating leads through demonstrated expertise.<br><br>Responsibilities:<br>• Design and implement comprehensive demand generation strategies to support business growth.<br>• Lead the execution of digital media campaigns across multiple channels, ensuring alignment with company goals.<br>• Utilize data-driven insights and analytics to refine marketing approaches and measure campaign success.<br>• Manage and optimize marketing automation tools, including HubSpot, to streamline operations and enhance lead nurturing.<br>• Collaborate with cross-functional teams to develop compelling content and promotional materials.<br>• Track and report on lead generation metrics, providing actionable recommendations to improve performance.<br>• Identify new opportunities for audience engagement and brand expansion.<br>• Maintain up-to-date knowledge of industry trends and emerging technologies to inform strategy.<br>• Ensure marketing initiatives comply with best practices and align with the overall vision of the organization.
<p><strong>Digital Marketing Specialist</strong></p><p><strong>Location:</strong> Irving, TX 75063 (Hybrid Schedule)</p><p><strong>Duration:</strong> 2-month contract, full-time (40 hours/week)</p><p><br></p><p>Robert Half is seeking a <strong>Digital Marketing Specialist</strong> with strong HubSpot expertise to support a fast-paced marketing team for a leading client in Irving, TX. This is a hybrid role requiring onsite presence three days per week. The ideal candidate is a data-driven marketer with a passion for crafting impactful campaigns across digital channels.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p> • Develop and optimize digital marketing campaigns using HubSpot, including email marketing, lead generation, and automation workflows.</p><p> • Execute inbound marketing strategies to attract and convert high-quality leads.</p><p> • Build and manage HubSpot workflows, lead scoring models, and segmentation strategies.</p><p> • Collaborate with cross-functional teams to create SEO-friendly content for blogs, landing pages, and email campaigns.</p><p> • Monitor campaign performance using analytics tools and refine strategies to maximize ROI.</p><p> • Align marketing efforts with sales and customer relationship teams through CRM integrations.</p><p> • Stay current on digital marketing trends and HubSpot updates to enhance campaign effectiveness.</p><p><br></p><p><strong>Email Marketing Focus:</strong></p><p> • Strategize and execute email campaigns aligned with business goals.</p><p> • Analyze performance metrics (CTR, open rates, conversions) and apply insights to improve results.</p><p> • Create personalized, engaging email content and manage A/B testing initiatives.</p><p> • Ensure responsive design and brand consistency across email communications.</p><p> • Build targeted customer lists and manage segmentation for improved outreach.</p>
<p><strong>Digital Marketing Coordinator - 3+Month Contract - Ongoing! </strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Digital Marketing Coordinator</strong> for a 3-month contract with a client here in the Dallas-Fort Worth area. The<strong> Digital Marketing Coordinator</strong> will be supporting content authoring, sa well as the sales team on CRM best practices and usage. <strong>Digital Marketing Coordinator </strong>will be documenting and tracking details of all projects and issues, within the CRM tool. <strong>Digital Marketing Coordinator </strong>will be pulling multiple reports to create a master of updates to be customized by the team moving forward. </p><p><br></p><p><br></p><p><br></p>
<p>We at Robert Half are seeking versatile and dynamic <strong>Marketing Generalists</strong> to join our pool of experts. You’ll wear multiple hats across content creation, campaign management, and brand strategy to help businesses grow. With a focus on creativity, data-driven insights, and cross-functional collaboration, this role is ideal for someone who thrives in a fast-paced marketing environment. We specialize in finding top marketing talent across North America and are dedicated to representing you!</p><p> </p><p><strong>Location:</strong> Nashville, TN (open to hybrid or onsite)</p><p><strong>W2 Pay:</strong> $25-$32/hr</p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p>
<p>We are seeking an experienced <strong>Senior Marketing Specialist </strong>with 7+ years of experience for a fully remote position with our client on the East Coast. Must have experience in the insurance or financial services industries. Must be able to work East Coast hours. Must have experience with Salesforce, CRM platforms, Excel, and Tableau. Salary is up to 95K with some flex depending on experience and qualifications.</p><p><strong> </strong></p><p>The Senior Marketing Specialist develops member segmentation strategies, journey maps, and personalized experiences to drive engagement, growth, and retention. This role combines strategic thinking, creativity, data insights, and collaboration to deliver measurable marketing outcomes.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Create and execute marketing initiatives driven by business goals, segmentation strategies, and market trends.</li><li>Design personalized segmentation strategies, including account-based marketing, to enhance engagement and growth.</li><li>Collaborate with sales and member relations teams to align on priorities, goals, and execution.</li><li>Partner with digital, events, and content teams to ensure strategy alignment and maximize program effectiveness.</li><li>Track and analyze metrics to assess campaign effectiveness, optimize performance, and generate actionable insights.</li><li>Support sales teams with insights, campaign strategies, and marketing collateral.</li><li>Manage budgets and operational activities for segment-specific marketing programs.</li><li>Conduct market analysis to inform and refine marketing strategies.</li></ul>
We are looking for an experienced Demand Generation Manager to lead strategic initiatives that increase brand awareness and drive customer acquisition. In this role, you will develop and execute multi-channel campaigns to generate leads and optimize conversion rates. Join our team in Pearl River, New York, and play a pivotal role in expanding our market reach.<br><br>Responsibilities:<br>• Plan and implement comprehensive demand generation strategies across multiple digital channels.<br>• Analyze campaign performance using digital analytics tools to identify opportunities for improvement.<br>• Develop and manage marketing campaigns using platforms such as HubSpot.<br>• Drive lead generation efforts by creating compelling content and targeted outreach initiatives.<br>• Collaborate with cross-functional teams to align marketing strategies with business goals.<br>• Optimize media campaigns to ensure maximum engagement and ROI.<br>• Monitor industry trends and competitor activities to refine and enhance marketing efforts.<br>• Create detailed reports on campaign outcomes to inform future decision-making.<br>• Manage budgets effectively to maximize the impact of marketing activities.<br>• Ensure all campaigns comply with brand guidelines and deliver a consistent message.
We are looking for a creative and detail-oriented Marketing Specialist to join our team in Duluth, Georgia. In this role, you will oversee the development and execution of marketing initiatives designed to enhance brand visibility and drive engagement across various digital platforms. Your expertise in campaign management and digital marketing strategies will play a key role in achieving our business goals.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns to effectively promote products or services.<br>• Manage email campaigns, ensuring content aligns with brand messaging and drives customer engagement.<br>• Collaborate with cross-functional teams to coordinate and execute marketing activities.<br>• Design and produce creative assets using Adobe Creative Cloud tools for digital and print use.<br>• Monitor campaign performance and analyze data to optimize strategies and improve results.<br>• Conduct market research and stay updated on industry trends to inform marketing decisions.<br>• Maintain a consistent brand presence across all digital channels, including social media.<br>• Assist in creating and managing budgets for marketing initiatives.<br>• Provide regular reports on campaign effectiveness and propose actionable recommendations.
<p>We’re seeking a strategic and hands-on VP of Growth Marketing to lead and execute go-to-market (GTM) initiatives that drive customer acquisition, engagement, and retention. This role requires a deep understanding of payments ecosystem, strong technical marketing skills, and experience with tools like Salesforce, Marketing Cloud, WordPress, and Google Analytics. Looking for expertise in B2B SaaS industry. Candidates must be commutable to Philadelphia.</p><p><br></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li><strong>GTM Strategy & Execution</strong>: Develop and implement data-driven go-to-market strategies for new product launches, feature rollouts, and market expansion.</li><li><strong>Demand Generation</strong>: Own and optimize multi-channel campaigns across email, paid media, SEO, and content marketing to drive qualified leads.</li><li><strong>Marketing Automation</strong>: Leverage Salesforce and Marketing Cloud to build automated workflows, lead scoring models, and personalized customer journeys.</li><li><strong>Website & Analytics</strong>: Manage and optimize the company’s WordPress site for performance, SEO, and conversion. Use Google Analytics and other tools to track KPIs and generate actionable insights.</li><li><strong>Payments Ecosystem Expertise</strong>: Collaborate with product and sales teams to craft messaging and campaigns that resonate with financial decision-makers and align with industry trends.</li><li><strong>Cross-functional Collaboration</strong>: Partner with Sales, Product, and Customer Success to align marketing efforts with business goals and customer needs.</li></ul>
<p>Hybrid job!!!! Work from home 2 days a week and in office 3 days a week.</p><p><br></p><p>Chris Preble is working with an Ithaca client of his that has a newly created Marketing & Creative Specialist need. This company has great work life balance and you'll love their benefits. </p><p><br></p><p>We are looking for a <strong>creative, hands-on Marketing & Creative Specialist</strong> to drive design initiatives and support brand growth across multiple product lines. This role works closely with the production and sales teams to create visually compelling designs, marketing assets, and product concepts that align with business goals. The ideal candidate has a strong background in creative design, brand development, and cross-functional collaboration, with the ability to bring fresh ideas from concept to execution.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Collaborate with the production team to design and develop new products, packaging, and visual assets.</li><li>Support the sales team by creating marketing collateral, presentations, and promotional materials.</li><li>Work with cross-functional teams to ensure brand consistency across all platforms and touchpoints.</li><li>Assist with product photography, graphic design, and layout creation for marketing materials.</li><li>Partner with the production team to brainstorm and refine creative ideas for product launches and updates.</li><li>Stay informed on design trends, competitive products, and emerging creative tools to keep marketing fresh and effective.</li><li>Support special projects and other marketing initiatives as needed.</li></ul>
<p>We are seeking an interim Vice President of Marketing to lead and optimize our client's global marketing operations during a period of significant growth and transformation. As a key executive, this role will focus on aligning marketing strategies with company priorities, driving demand generation, enhancing pipeline development, and establishing the organization as a prominent B2B thought leader. Collaboration across Sales, Product, and Business Units will be critical in fostering a cohesive and unified team culture.</p><p><br></p><p><strong>Core Responsibilities:</strong></p><ul><li><strong>Strategic Initiatives:</strong> Oversee the realignment of global marketing strategies, accelerate pipeline growth, integrate AI into marketing processes, nurture senior-level marketing talent, and optimize agency collaboration.</li><li><strong>Leadership:</strong> Provide strategic guidance, coaching, and mentorship to senior marketing team members, as well as align cross-functional efforts across Product, Growth, Operations, and Corporate Marketing teams.</li><li><strong>Execution:</strong> Manage key elements of the day-to-day marketing function, including global strategic planning, tracking performance metrics, maximizing ROI, campaign oversight, and ensuring alignment between external agencies and internal teams.</li></ul><p><strong>Role Details:</strong></p><ul><li><strong>Reporting Structure:</strong> Reports to the Senior Vice President of Product & Marketing, while collaborating closely across departments like Product, Growth, Operations, and Corporate Marketing.</li><li><strong>Team Management:</strong> Lead senior marketing professionals and supervise external agencies to ensure seamless execution of marketing campaigns.</li><li><strong>Work Environment:</strong> Fully remote role requiring flexibility in working hours to accommodate the global team’s schedules.</li></ul><p><br></p><p><strong>Top Strategic Initiatives for This Role:</strong></p><ul><li>Realigning and transforming global marketing efforts to meet company goals.</li><li>Leveraging AI to refine workflows and streamline productivity in marketing operations.</li><li>Building and sustaining a high-performing senior marketing team.</li><li>Enhancing cross-functional collaboration to ensure unified messaging and campaign execution.</li></ul><p>This is an exciting leadership opportunity for a marketing executive passionate about driving innovation, transformation, and measurable success within a global B2B environment.</p>
<p><strong>MOCI Process Specialist</strong> (Marketing Order Code Information) – Contract</p><p><br></p><p>Schedule: Full-time, Monday–Friday (some flexibility for global collaboration)</p><p>Type: Long-term Contract | Potential for Extension</p><p>Sponsorship: Visa sponsorship is not available</p><p><br></p><p><strong>About the Opportunity</strong></p><p>Robert Half is partnering with a global manufacturing leader to find a detail-driven MOCI Process Specialist. This role is ideal for someone who enjoys working at the intersection of data, technology, and process improvement — driving collaboration between UX, Product Owners, internal customers, and development teams.</p><p><br></p><p>You’ll be part of a team that’s modernizing product data systems, streamlining testing and automation, and ensuring quality implementations that keep operations running efficiently worldwide.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Collaborate with UX, business, and development teams to manage implementations and data needs.</li><li>Lead cross-product User Acceptance Testing (UAT) and provide consultation for automated testing scenarios.</li><li>Maintain and manage test data for multiple stakeholders and systems.</li><li>Train end users on new features and functionality.</li><li>Support UX mock-up creation, audit reporting, and system security needs.</li><li>Analyze feedback from users to enhance integration and testing quality.</li><li>Partner on project planning and execution of moderately complex initiatives that impact multiple business units.</li></ul><p><strong>Why Work Through Robert Half</strong></p><ul><li>Working with Robert Half means having a career advocate on your side. We connect professionals with top employers and offer:</li><li>Exclusive access to high-impact projects at global companies.</li><li>Competitive pay and optional benefits (medical, vision, dental, 401(k)).</li><li>Career support and resume enhancement from an industry-leading recruiter.</li><li>Recognition as one of Fortune’s World’s Most Admired Companies® for 25+ years.</li></ul><p>Learn more about partnering with Robert Half - call us directly at 563.359.3995 - Lydia, Christin and Erin are great points of contact!</p>
