We are looking for a talented Digital Marketing Specialist to design and implement customer journeys through Salesforce platforms, including Pardot and Sales Cloud. This role involves creating seamless marketing automation workflows, optimizing engagement strategies, and ensuring alignment across marketing and sales initiatives. This is a long-term contract position based in Norwalk, Connecticut.<br><br>Responsibilities:<br>• Develop and implement customer journey strategies that align with business goals and campaign objectives.<br>• Design and execute marketing automation workflows, engagement programs, and lead nurturing processes using Salesforce Pardot.<br>• Optimize Sales Cloud configurations, including lead routing, opportunity management, and reporting functionalities.<br>• Establish best practices for data management, segmentation, and attribution to improve campaign effectiveness.<br>• Collaborate with cross-functional teams to align marketing automation processes with sales and operational goals.<br>• Act as a Salesforce subject matter expert, guiding teams on platform capabilities and providing training as needed.<br>• Create and maintain dashboards and reports to track key performance metrics and present insights to stakeholders.<br>• Continuously evaluate and refine customer journeys based on performance data and user feedback.<br>• Lead workshops and strategy sessions to communicate roadmaps, campaign outcomes, and system enhancements.<br>• Provide guidance to less experienced team members and foster a collaborative, test-and-learn approach to marketing initiatives.
<p>Robert Half Marketing and Creative has a hospitality client that is looking for a dynamic Social Media and Content Manager to join their team. This role is essential in driving brand awareness, increasing visits, and boosting revenue through innovative content strategies and social media management. The ideal candidate will craft compelling messaging and oversee multi-channel campaigns to ensure seamless alignment with our marketing goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute messaging frameworks and strategies that align with the resort’s brand voice and objectives.</p><p>• Lead the creation of integrated marketing campaigns, ensuring consistent messaging across all touchpoints.</p><p>• Manage and optimize content strategies for blogs, social media platforms, and marketing channels.</p><p>• Oversee the planning and execution of a content calendar to maintain timely and engaging posts.</p><p>• Collaborate with cross-functional teams to integrate resort updates into marketing communications.</p><p>• Analyze performance metrics to evaluate the success of campaigns and identify areas for improvement.</p><p>• Mentor and develop the Social Media & Content Specialist, fostering growth and collaboration.</p><p>• Coordinate with public relations and operations teams to ensure accurate and timely information dissemination.</p><p>• Leverage audience insights to create tailored content that resonates with target demographics.</p><p>• Stay updated on industry trends and apply them to enhance brand positioning and engagement.</p>
<p>We are looking for a dynamic Content Strategist to join our team for an ongoing 100% remote opportunity. In this long-term contract role, you will play a key part in developing and executing engaging campaigns that align with our business goals. If you have a passion for creating compelling content and enjoy working in a collaborative environment, we encourage you to apply.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute one creative campaign per week, focusing on special topics to drive engagement.</p><p>• Create high-quality content across various formats, including blogs, social media posts, and landing pages.</p><p>• Design visually appealing graphics using tools such as Adobe Express or Canva to complement content.</p><p>• Manage and optimize social media content, ensuring consistency and relevance across platforms.</p><p>• Write and edit compelling copy for blogs, social media, email marketing, and other digital assets.</p><p>• Collaborate with stakeholders to ensure content aligns with company objectives and audience needs.</p><p>• Utilize HubSpot for marketing automation tasks, including campaign tracking and analytics.</p><p>• Produce 4-5 social media posts weekly to maintain a strong online presence.</p><p>• Conduct research to stay updated on industry trends and incorporate them into content strategies.</p><p>• Optimize landing pages to enhance user experience and conversion rates.</p>
We are looking for a skilled Email Marketing Manager to join our team in Denver, Colorado. In this long-term contract role, you will play a pivotal part in designing and executing impactful email marketing strategies that drive audience engagement and lead generation. This position offers an exciting opportunity to collaborate with internal teams and leverage marketing tools to create targeted campaigns tailored to diverse audiences.<br><br>Responsibilities:<br>• Design and implement lead nurture programs to convert leads into marketing-related leads (MQLs).<br>• Develop tailored email sequences for specific audiences, including closed/lost deals, inbound leads, and event attendees.<br>• Analyze industry verticals and pain points to create targeted nurture campaigns that align with audience needs.<br>• Ensure all nurture programs integrate seamlessly with HubSpot's lead scoring mechanisms, coordinating with internal HubSpot administrators.<br>• Create reusable email sequences for recurring marketing initiatives, such as webinars, events, and pricing page visits.<br>• Collaborate with internal teams to optimize email designs and campaign strategies.<br>• Utilize email marketing platforms to monitor campaign performance and adjust strategies for continuous improvement.<br>• Drive lead generation efforts by implementing data-driven audience targeting techniques.<br>• Stay updated on industry trends to refine marketing campaigns and enhance audience engagement.
We are looking for a creative and driven Social Media Content Specialist to lead our organic social media efforts in the skincare and aesthetics industry. This role is perfect for someone with a passion for beauty trends and a knack for creating compelling content that resonates with audiences. You will play a hands-on role in developing, executing, and optimizing our social media strategy while fostering an engaged online community.<br><br>Responsibilities:<br>• Develop and implement social media strategies aligned with brand objectives and industry trends.<br>• Create, edit, and produce engaging content, including short-form videos and still images, tailored for platforms such as Instagram, TikTok, and YouTube Shorts.<br>• Write captivating captions and posts that highlight products, skincare tips, and educational content.<br>• Plan and manage content calendars to ensure consistent and timely delivery of campaigns.<br>• Collaborate with influencers and brand ambassadors to enhance outreach and audience engagement.<br>• Monitor and analyze social media performance metrics to optimize content and improve engagement.<br>• Foster community growth by engaging with followers, responding to comments, and initiating conversations.<br>• Stay informed on skincare and beauty trends, consumer behavior, and emerging social media platforms.<br>• Coordinate with internal teams to align social media efforts with overall marketing strategies.
We are looking for a creative and strategic Social Media Manager to lead digital marketing efforts and enhance brand visibility across platforms. Based in Edison, New Jersey, this role requires expertise in crafting compelling content, analyzing performance metrics, and executing targeted campaigns to engage audiences effectively. The ideal candidate will bring a strong blend of technical skills and innovative thinking to drive social media success.<br><br>Responsibilities:<br>• Develop and implement comprehensive social media strategies that align with business goals and enhance brand presence.<br>• Design visually appealing and impactful content using tools like Adobe Creative Cloud and Canva.<br>• Manage editorial calendars to ensure consistent and timely delivery of content across platforms.<br>• Monitor and analyze performance metrics using tools such as Facebook Insights and Google Analytics to refine strategies.<br>• Create engaging advertisements tailored to the target audience and optimize them for maximum impact.<br>• Stay updated on industry best practices and emerging trends to maintain a competitive edge in social media marketing.<br>• Write and publish blogs that align with brand messaging and resonate with the audience.<br>• Collaborate with cross-functional teams to ensure cohesive branding and messaging.<br>• Increase brand awareness by fostering community engagement and building strong relationships with followers.<br>• Conduct research to identify opportunities for growth and innovation in social media campaigns.
We are looking for a skilled AD Migration Engineer to join us on a short-term contract in Woburn, Massachusetts. In this role, you will take charge of migrating and consolidating Active Directory domains while ensuring security and operational continuity. This contract position offers an excellent opportunity to contribute to a high-impact project over a 2–3 month period.<br><br>Responsibilities:<br>• Analyze the current Active Directory infrastructure, including trust relationships and domain dependencies, to identify migration requirements.<br>• Develop a comprehensive migration strategy and decommissioning plan tailored to the organization's needs.<br>• Perform seamless migration of Active Directory objects such as users, groups, organizational units, and policies using advanced tools and scripting.<br>• Decommission the legacy domain and ensure its complete removal post-migration.<br>• Maintain system integrity, security, and access controls throughout the migration process.<br>• Create detailed documentation of configurations, processes, and changes to support future reference.<br>• Collaborate with internal IT teams to provide training and knowledge transfer for ongoing support.<br>• Troubleshoot and resolve issues related to replication, authentication, and domain services during the migration.<br>• Ensure compliance with best practices for Active Directory schema, roles, and services.
