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Marketing Director in Chicago, IL

Marketing Director Job Description

The marketing director is part analyst, part strategist and part manager. This professional supervises a marketing team responsible for developing promotional communications strategy and materials for a company or product. The marketing director’s role can vary depending on a company’s needs and the industry focus, but generally, it centers on managing the marketing process from research and planning to execution and analysis. Duties may also include overseeing the operation of a company’s website or email marketing program and reviewing analytics. This position requires excellent communication, analytical and managerial skills. An MBA is often preferred, as is 5 to 10 years of applicable experience.

Typical marketing director duties:

Preparing short- and long-term marketing plans, including promotional calendars and programs, developing pricing policies and setting budgetsDirecting marketing messaging activities and ensuring marketing programs align with public relations initiativesTracking and evaluating the results of marketing campaigns and identifying opportunities to drive improvement and grow target market share

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Salary for Marketing Director in Chicago, IL
135938 - 205625
Low
135938
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
165313
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
205625
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 213125 255313 310938 Vice President of Marketing 184688 216875 247813 Product Manager 115938 149063 174063 Product Marketing Manager 112188 141250 171250 Marketing Manager 112813 135000 159375 Marketing Coordinator 62813 77813 94688 Brand Manager 100938 120625 144375 Project Manager 86875 103125 125000 Customer Experience Marketing Manager 74688 93750 112188 Market Researcher 73750 91563 112500 Media Director 121250 146563 171250 Media Buyer 76875 88750 107813 Media Planner 75313 87500 105000 Communications Manager 97188 114063 131250 Communications Specialist 68125 80313 97500 Event Manager 70000 85938 105625 Event Coordinator 55000 63750 74688

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.