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Product Marketing Manager in Chicago, IL

Product Marketing Manager job description

A product marketing manager is crucial in driving demand for and adoption of a company’s products or services. Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. A bachelor’s degree in marketing or a related field is usually required, along with a strong background in strategy development, consumer behavior analysis and digital marketing.

Typical product marketing manager duties:

Creating and executing marketing plans aimed at increasing product adoption and revenueConducting market research to identify customer needs and opportunitiesCollaborating with the sales and product development teams to bring the product to marketDeveloping marketing materials such as brochures, videos, and website contentAnalyzing key performance indicators to measure the effectiveness of marketing initiativesImplementing customer retention and upsell strategies

Looking for a product marketing manager or a product marketing manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a product marketing manager.Search product marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.

Salary for Product Marketing Manager in Chicago, IL

115625 - 175000

Low
115625
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
144688
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
175000
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

Job title Low Mid High Chief Marketing Officer 215625 260000 313438 Vice President of Marketing 187813 220000 253125 Marketing Director 137813 168125 209063 Product Manager 119063 152813 177813 Marketing Manager 113750 136250 160938 Marketing Coordinator 63750 78438 95625 Brand Manager 102500 122813 146875 Marketing Project Manager 88750 105313 127500 Market Researcher 74688 93750 115313 Media Director 122188 147813 172500 Media Buyer 80313 90313 109375 Media Planner 76250 88750 106250 Communications Manager 98438 115938 134063 Communications Specialist 69063 81563 99063 Event Manager 70938 88125 108125 Event Coordinator 56250 65313 76563

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.