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Marketing Analytics Manager in Orange, CA

Marketing Analytics Manager job description

The marketing analytics manager uses data from marketing automation, customer relationship management (CRM) software and other business intelligence tools to provide insights on marketing campaign performance and return on investment. Marketing analytics managers should be comfortable with the processes behind data mining, modeling and management, and strategic planning. Advanced Excel skills, basic knowledge of SQL and experience with data visualization tools like Domo and Tableau are often valued. Employers look for candidates with degrees in computer science or data engineering, or digital marketing or communications, depending on how technical the role is designed to be.

Typical marketing analytics manager duties:

Working with key partners in other departments such as IT, operations, sales and marketing, to help companies improve processes and meet businessOverseeing market research studies to understand customer behaviorCreating and using operational reporting dashboards to provide data-driven insights to various stakeholders

Looking for a marketing analytics manager or a marketing analytics manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a marketing analytics manager.Search marketing analytics manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
A/B testing
AI marketing tools
APIs
Audience segmentation
Conversion rate optimization
Dashboard development
Data integrity
Data visualizations
Data-driven insights
Marketing analytics
SQL
Salary for Marketing Analytics Manager in Orange, CA

126555 - 166380

Low
126555
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
142485
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
166380
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Marketing Analytics Specialist 86140 104430 130685 Digital Strategist 112690 132750 156350 Growth Marketing Manager 110625 130980 162840 Demand Generation Manager 107970 127440 153105 E-Commerce Marketing Manager 108560 126260 152515 Performance Marketing Manager 90860 124195 158415 Digital Marketing Manager 97645 122425 139240 Digital Marketing Specialist 70800 83190 99710 Digital Project Manager 92040 118000 137470 Email Marketing Manager 86140 107970 130980 Email Marketing Specialist 63425 79060 91155 Marketing Automation Specialist 86435 101480 121540 SEO Specialist 79945 92630 107380 Paid Search Specialist 76700 90860 103250

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