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E-Commerce Marketing Manager in Grand Rapids, MI

E-Commerce Marketing Manager job description

E-commerce marketing managers develop and implement plans to achieve online marketing and sales goals through effective e-commerce. They may be expected to drive or contribute to search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behavior. This role also often includes training and leading an e-commerce marketing team. Employers look for candidates who are skilled at translating quantitative information into creative strategies.

Typical e-commerce marketing manager duties:

Developing project budgets and monitoring costsProviding status reports to project stakeholders, including business leadershipCollaborating with IT staff to improve customers’ online experience

Looking for an e-commerce marketing manager or an e-commerce marketing manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire an e-Commerce marketing manager.Search e-Commerce marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
AI marketing tools
Answer engine optimization (AEO) and SEO
Data-driven insights
Digital advertising
Digital marketing strategies
E-commerce
Integrated campaigns
Marketing analytics
Paid media
Pricing strategies
Shopper marketing tools
Web traffic analytics

Salary for E-Commerce Marketing Manager in Grand Rapids, MI

83720 - 117618

Low
83720
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
97370
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
117618
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.

Projected salaries for related positions

 Job title Low Mid High Marketing Analytics Manager 97598 109883 128310 Marketing Analytics Specialist 66430 80535 100783 Digital Strategist 86905 102375 120575 Growth Marketing Manager 85313 101010 125580 Demand Generation Manager 83265 98280 118073 Performance Marketing Manager 70070 95778 122168 Digital Marketing Manager 75303 94413 107380 Digital Marketing Specialist 54600 64155 76895 Digital Project Manager 70980 91000 106015 Email Marketing Manager 66430 83265 101010 Email Marketing Specialist 48913 60970 70298 Marketing Automation Specialist 66658 78260 93730 SEO Specialist 61653 71435 82810 Paid Search Specialist 59150 70070 79625

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2027 Salary Guide Explore the latest data for roles in 7 professional fields and know what you should pay or earn in local and national markets.
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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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