We are looking for a dynamic and experienced Marketing Manager to join our team in Houston, Texas. This Contract to permanent position offers an exciting opportunity to shape and lead marketing initiatives while working closely with a growing team. The role involves overseeing digital strategies, managing a small team, and driving brand development within an evolving eCommerce environment.<br><br>Responsibilities:<br>• Lead and manage a marketing team, providing guidance and training to ensure project success.<br>• Collaborate with executives and external groups to develop and execute high-level marketing strategies.<br>• Oversee the company's website operations, ensuring smooth functionality and alignment with SEO goals.<br>• Direct marketing programs, campaigns, and designers to achieve brand awareness and business objectives.<br>• Manage digital advertising initiatives, including in-house and external partnerships, to optimize performance.<br>• Shape and implement strategies for eCommerce growth, with long-term opportunities to expand leadership responsibilities.<br>• Analyze data using tools like Google Analytics to monitor and refine marketing efforts.<br>• Develop innovative approaches for B2B marketing and brand positioning.<br>• Coordinate efforts to bring media and digital capabilities in-house while maintaining external product-related SEO partnerships.<br>• Ensure day-to-day marketing operations are streamlined and effective.
<p>We are looking for a talented and driven Marketing Manager to oversee and enhance our digital marketing efforts. This role will play a key part in managing our online presence, including ecommerce operations, content creation, and social media strategies, while collaborating closely with sales and service teams. The ideal candidate will bring expertise in digital tools and platforms, along with a strong understanding of B2B distributor and service-driven business models. <strong>This is a Contract to permanent position based on-site in Charlotte, North Carolina. </strong></p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize the Shopify ecommerce platform, including product listings, collections, and overall site functionality.</p><p>• Develop and produce engaging photo and video content to promote products, support educational initiatives, and drive customer engagement.</p><p>• Utilize AI tools to streamline marketing processes and enhance campaign efficiency.</p><p>• Collaborate with sales and service teams to align marketing strategies with long sales cycles and technical product offerings.</p><p>• Monitor and analyze performance metrics to identify opportunities for improvement and ensure marketing goals are met.</p><p>• Create and implement social media strategies to boost brand awareness and customer interaction.</p><p>• Plan and execute email marketing campaigns targeting B2B audiences.</p><p>• Develop content strategies tailored to screen printing, digital printing, and related industries.</p><p>• Maintain a strong focus on SEO to optimize web content and improve search engine rankings.</p><p>• Stay updated on industry trends and incorporate innovative techniques into marketing strategies.</p>
<p>We are looking for an experienced E-Commerce Manager to lead digital initiatives for a CPG client in Cincinnati, OH. This position is 3x a week onsite. </p><p><br></p><p>This role is integral in driving revenue growth through managing direct-to-consumer channels, marketplaces, and paid media strategies. You will collaborate with agencies and partners while leveraging insights to optimize performance and enhance customer experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute paid media strategies across platforms like Meta, Google, and Amazon Ads to achieve revenue and growth targets.</p><p>• Manage the Shopify storefront, including merchandising, pricing updates, theme optimization, and app installations.</p><p>• Coordinate promotional calendars and implement testing strategies to enhance customer retention and repeat purchasing.</p><p>• Oversee Amazon Marketplace operations, improving listings, storefront quality, and keyword strategies to boost visibility and sales.</p><p>• Consolidate weekly digital performance reports into dashboards for executive reviews and lead discussions with partners to ensure accountability.</p><p>• Partner with influencers and creators to generate content for digital campaigns and paid media.</p><p>• Drive experimentation across product detail pages, landing pages, and checkout processes to enhance conversion rates.</p><p>• Optimize automated marketing flows and segmentation strategies in collaboration with agencies.</p><p>• Validate campaign setups, tracking mechanisms, and attribution models to ensure accurate performance analysis.</p><p>• Monitor budgets, pacing, and campaign metrics, providing actionable recommendations to improve results.</p>
<p>Robert Half is seeking a Full Time/Direct Hire Digital Marketing Manager with one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Digital Marketing Manager drives the execution and optimization of omnichannel marketing campaigns that grow audience engagement, brand awareness, and lead generation. This role oversees the digital strategy across SEO, paid media, email, website optimization, and analytics. The ideal candidate is a data-driven marketer with a strong grasp of digital tools and a creative approach to testing and innovation.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic digital marketing strategy across paid search, display, social media, email, and web.</li><li>Lead SEO/SEM initiatives to increase organic traffic and improve search rankings.</li><li>Own the website’s performance, UX enhancements, and content optimization in collaboration with internal or external development teams.</li><li>Plan, launch, and optimize paid media campaigns in Google Ads, Meta, LinkedIn, or programmatic platforms.</li><li>Analyze campaign performance and report on KPIs such as CTR, conversion rate, CAC, and ROI.</li><li>Collaborate with content, creative, and product marketing to ensure consistent messaging and brand alignment across channels.</li><li>Manage marketing tech stack including CRM, CMS, and analytics platforms.</li></ul><p><br></p>
<p>An Email Marketing Manager is responsible for developing, executing, and optimizing targeted email marketing campaigns to drive engagement, increase brand awareness, and generate leads or sales. This role requires strong collaboration with marketing, creative, and analytics teams to ensure campaigns support business objectives and align with overall brand messaging.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Plan and implement effective email marketing strategies and campaigns, ensuring alignment with broader marketing initiatives.</li><li>Build, segment, and maintain targeted email lists to optimize audience reach and campaign effectiveness.</li><li>Design, write, and optimize email content for conversion, including subject lines, body copy, visuals, and calls to action.</li><li>Schedule and deploy email campaigns, newsletters, drip series, and automated workflows using email service platforms.</li><li>Analyze campaign performance using key metrics such as open rates, click-through rates, conversions, and ROI, and deliver actionable reports to stakeholders.</li><li>Conduct A/B testing and use data insights to drive content and strategy improvements.</li><li>Ensure compliance with email regulations and best practices, including CAN-SPAM and GDPR requirements.</li><li>Collaborate with sales, content, and creative teams to support lead generation and nurture initiatives.</li><li>Stay current with email marketing trends, tools, and industry best practices</li></ul><p><br></p>
We are looking for a dynamic and creative Marketing Manager to lead content strategies and enhance brand storytelling in Pompano Beach, Florida. In this role, you will drive multi-channel marketing campaigns, collaborate with teams to deliver high-quality creative outputs, and oversee social media and influencer initiatives. This is an excellent opportunity to make a significant impact on brand awareness and engagement while working in a fast-paced, collaborative environment.<br><br>Responsibilities:<br>• Develop and implement content strategies that align with business objectives and resonate with target audiences.<br>• Collaborate with internal teams to create and execute multi-channel marketing campaigns, ensuring cohesive messaging and branding.<br>• Manage social media platforms and influencer partnerships to increase brand awareness and engagement.<br>• Act as the creative lead, reviewing and refining marketing materials to maintain high-quality standards.<br>• Monitor campaign performance, analyze data, and apply insights to optimize marketing strategies.<br>• Oversee the creation of digital and visual content, including video, motion graphics, and written materials.<br>• Identify opportunities to enhance brand storytelling and elevate creative standards across all channels.<br>• Coordinate with performance teams to track results and implement actionable improvements.<br>• Foster relationships with external partners and influencers to strengthen brand presence.<br>• Utilize project management tools to streamline workflows and ensure timely delivery of marketing initiatives.
<p>We are looking for a highly motivated Marketing Manager to join our team on a contract basis and contribute to the growth of a home health care services client. This role offers the opportunity to develop and execute creative marketing strategies while driving brand awareness and customer acquisition in the Shoreline, Washington area and beyond. Ideal candidates will bring a strong background in healthcare marketing, particularly within home health care, and thrive in a dynamic, fast-paced environment.</p><p><br></p><p><strong>Role</strong>: Marketing Manager</p><p><strong>Role type</strong>: W2 hourly contract</p><p><strong>Location</strong>: Shoreline, WA</p><p><strong>Hours per week</strong>: Project based</p><p><strong>Duration</strong>: Ongoing, project based</p><p><br></p><p><strong>Responsibilities</strong>:</p><p>• Develop and execute comprehensive marketing strategies to drive new business and customer acquisition.</p><p>• Plan and manage multi-channel campaigns across digital platforms, social media, events, and community outreach.</p><p>• Collaborate with leadership to craft clear and impactful messaging that highlights our unique value propositions.</p><p>• Analyze campaign performance metrics and adjust tactics to optimize results and adapt to market trends.</p><p>• Conduct market research and competitor analysis to inform strategic decisions and business development efforts.</p><p>• Create engaging marketing materials such as flyers, social media content, and digital advertisements.</p><p>• Build and maintain a strong social media presence while fostering relationships with local communities and referral sources.</p><p>• Monitor key performance indicators (KPIs) and provide detailed reports to leadership.</p><p>• Identify new opportunities for partnerships and collaborations to enhance brand visibility.</p>
<p>Martech Manager</p><p><br></p><p>We are seeking an experienced <strong>Martech Manager</strong> to join our team in Doylestown, Pennsylvania. This role will lead the optimization and management of marketing technologies, data systems, and digital campaigns to support business growth in a <strong>manufacturing-driven environment</strong>. The ideal candidate brings a strong blend of technical marketing expertise, analytics, and cross‑functional collaboration to ensure streamlined processes, measurable performance, and alignment with organizational goals.</p><p>Key Responsibilities</p><ul><li>Manage and optimize company websites and related digital systems to ensure strong user engagement, performance, and alignment with business objectives.</li><li>Serve as the marketing systems lead, partnering closely with IT to ensure platforms are <strong>secure, scalable, compliant</strong>, and well integrated.</li><li>Evaluate, implement, and manage marketing technology tools—including <strong>HubSpot</strong>—to improve campaign execution, automation, and analytics.</li><li>Develop and maintain accurate reporting and dashboards to measure campaign performance, attribution, and multi‑touch customer journeys.</li><li>Support campaign execution by building workflows, templates, and automated processes that enhance efficiency and consistency.</li><li>Align lead management, scoring, and routing processes within <strong>HubSpot</strong> to ensure seamless integration with sales teams and CRM workflows.</li><li>Ensure data integrity and compliance with global data privacy regulations, maintaining clear documentation, training materials, and operational guidelines.</li><li>Drive continuous improvement through testing, optimization, and process enhancement across digital campaigns.</li><li>Partner with developers and external vendors to troubleshoot issues, prioritize enhancements, and manage digital initiatives and future projects.</li><li>Collaborate cross‑functionally with sales, product, and operations teams to support marketing initiatives within a <strong>manufacturing and industrial business context</strong>.</li></ul>
<p>We are looking for an experienced Demand Generation Marketing Manager to lead innovative campaigns that drive brand growth and visibility. This role requires a strategic mindset to execute effective marketing initiatives across multiple platforms and channels. Based in Irvine, California, you will play a crucial part in enhancing customer engagement and supporting business-to-business marketing efforts.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive marketing strategies to promote brand awareness and achieve business objectives.</p><p>• Oversee the planning, execution, and optimization of email marketing campaigns to drive engagement and conversions.</p><p>• Collaborate with cross-functional teams to create impactful B2B marketing initiatives tailored to target audiences.</p><p>• Manage digital marketing efforts, including social media, SEO, and paid advertising, to enhance online presence.</p><p>• Analyze campaign performance data to identify trends and make data-driven improvements.</p><p>• Coordinate the development of marketing materials that align with the company's brand identity.</p><p>• Identify new opportunities for growth through market research and competitive analysis.</p><p>• Ensure consistent messaging across all marketing channels to strengthen brand recognition.</p><p>• Monitor industry trends and apply innovative approaches to stay ahead in the market.</p><p>• Provide leadership and guidance to less experienced marketing team members to support their detail-oriented growth.</p>
<p>Digital Marketing Manager (Contract)</p><p><strong>Location:</strong> Atlanta, GA (Onsite 3–4 days/week)</p><p> <strong>Duration:</strong> Contract</p><p><strong>Overview:</strong></p><p> We are looking for a Digital Marketing Manager to plan, execute, and optimize digital marketing campaigns across channels to drive engagement and performance.</p><p><strong>Responsibilities:</strong></p><ul><li>Manage digital campaigns across paid and owned channels</li><li>Analyze performance metrics and optimize campaigns accordingly</li><li>Collaborate with creative and analytics teams</li><li>Manage budgets, timelines, and reporting</li></ul><p><br></p><p><br></p>
<p>We are looking for a skilled Senior Marketing Manager to lead and execute comprehensive B2B marketing strategies in Irvine, California or San Diego, CA. This role involves driving sales growth through innovative campaigns, managing retail partnerships, and optimizing multi-channel marketing efforts. The ideal candidate will excel in translating data into actionable insights, fostering brand awareness, and delivering impactful results.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement marketing strategies aimed at driving sales growth for retail partners.</p><p>• Collaborate closely with divisional leaders to align marketing efforts with business objectives.</p><p>• Create and manage campaigns across various channels, including paid media, organic social media, and influencer strategies.</p><p>• Oversee retail content marketing initiatives to optimize product visibility and engagement.</p><p>• Utilize analytics and data to identify opportunities for innovation and performance improvement.</p><p>• Coordinate go-to-market plans for new product launches and promotional efforts.</p><p>• Manage relationships with retail partners such as Lowe's, Home Depot, and Walmart to enhance brand presence.</p><p>• Optimize marketing automation tools and processes to improve efficiency and outcomes.</p><p>• Analyze campaign performance and prepare detailed reports for stakeholders.</p><p>• Stay informed on industry trends and best practices to ensure marketing strategies remain competitive.</p>
We are looking for an experienced Content Marketing Manager to join our team in Ann Arbor, Michigan. This is a contract-to-permanent position that requires a strategic thinker capable of managing multiple priorities in a fast-paced environment. The ideal candidate will collaborate closely with internal teams to develop and execute comprehensive content strategies that align with business goals.<br><br>Responsibilities:<br>• Develop and implement content strategies that support integrated marketing initiatives, including PR and social media campaigns.<br>• Collaborate closely with the social media team to create and maintain a content calendar that aligns with organizational objectives.<br>• Oversee the creation and editing of high-quality content across various platforms, including blogs, press releases, and billboard messaging.<br>• Manage both organic and paid social media content to maximize audience engagement and reach.<br>• Provide strategic direction for corporate communications and ensure consistency in messaging.<br>• Analyze content performance metrics to refine strategies and improve effectiveness.<br>• Partner with creative teams to ensure content aligns with branding and marketing goals.<br>• Stay informed about emerging technologies, including AI platforms, to enhance content development processes.<br>• Coordinate with internal and external writers to ensure timely delivery of content.<br>• Maintain a collaborative approach to work, fostering partnerships across departments.
We are looking for a dynamic Marketing Manager to join our team in La Jolla, California. This Contract to permanent position is ideal for someone who excels at blending strategy with execution, driving impactful campaigns, and delivering measurable results. The selected candidate will play a crucial role in shaping brand presence, enhancing client engagement, and supporting growth initiatives.<br><br>Responsibilities:<br>• Collaborate with the Marketing Director to develop comprehensive marketing plans and prioritize quarterly initiatives.<br>• Lead brainstorming sessions to generate innovative ideas for campaigns, client experiences, events, and brand improvements.<br>• Manage large-scale marketing projects, ensuring alignment with strategic goals and smooth execution from start to finish.<br>• Oversee project budgets, timelines, and deliverables, maintaining accountability across internal teams and external partners.<br>• Build efficient workflows and processes to address operational gaps and support scalability.<br>• Coordinate cross-team communication to ensure seamless collaboration with Advisors, Business Development, Operations, and Leadership.<br>• Develop detailed project plans using tools like Asana or Jira to track dependencies and progress.<br>• Analyze campaign performance, track engagement metrics, and optimize strategies based on data-driven insights.<br>• Enhance brand awareness through targeted digital marketing efforts, including email campaigns, social media, and content creation.<br>• Research market trends and audience behaviors to inform strategic decisions and improve marketing outcomes.
<p>Vice President of Marketing</p><p>Location: Hybrid - Dallas, TX (3/2)</p><p><br></p><p>Role Overview</p><p>The Vice President of Marketing is a strategic and results‑driven leader responsible for driving customer acquisition, revenue growth, retention, and brand expansion across a national retail footprint and digital ecosystem. This role owns the full marketing lifecycle—brand, demand generation, product marketing, eCommerce, customer experience, and loyalty—while leading a high‑performance team and managing a multimillion‑dollar budget to deliver measurable business outcomes.</p><p><br></p><p>Key Responsibilities</p><ul><li>Lead the development and execution of an integrated, data‑driven marketing strategy across acquisition, retention, brand, and digital channels to drive sustained revenue growth and market expansion.</li><li>Own full‑funnel demand generation, eCommerce, and lifecycle marketing initiatives, delivering measurable year‑over‑year improvements in leads, conversions, customer growth, and digital revenue.</li><li>Direct omnichannel performance marketing across PPC, affiliate, paid social, organic, and traditional media, optimizing ROI and customer journeys through continuous conversion rate optimization.</li><li>Define and execute go‑to‑market strategies while ensuring consistent, differentiated brand presence across all customer touchpoints.</li><li>Oversee customer experience, loyalty, referral, and engagement initiatives—including mobile platform innovation—to increase retention, lifetime value, and cross‑sell opportunities.</li><li>Build, lead, and scale a high‑performing marketing organization, managing and optimizing a $10M+ budget, developing top talent, and establishing performance metrics, operational rigor, and scalable processes in partnership with Sales, Product, and Technology teams.</li></ul><p><br></p><p><br></p>
We are looking for a dynamic and experienced Marketing Manager to join our team in New York, New York. This long-term contract position offers an exciting opportunity to lead marketing initiatives that enhance brand visibility, engage audiences, and support organizational growth. The ideal candidate will excel in both strategic planning and hands-on execution, ensuring impactful communication and fundraising efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies to effectively promote the organization's mission and programs.<br>• Create engaging content for various platforms, including newsletters, social media, websites, and donor communications.<br>• Oversee brand identity, ensuring consistency across all marketing channels and materials.<br>• Monitor and evaluate the performance of marketing campaigns to refine strategies and improve outreach.<br>• Plan and implement annual fundraising campaigns, donor appeals, and online giving initiatives.<br>• Build and maintain strong relationships with donors through personalized communication and stewardship.<br>• Identify and secure new funding opportunities, including sponsorships and partnerships.<br>• Organize and manage fundraising events, handling logistics, marketing, and donor engagement.<br>• Maintain accurate donor records and ensure compliance with reporting standards.<br>• Collaborate with internal teams to align marketing efforts with organizational goals.
<p>Email Marketing Manager (Contract)</p><p><strong>Location:</strong> Atlanta, GA (Onsite 3–4 days/week)</p><p> <strong>Duration:</strong> Contract</p><p><strong>Overview:</strong></p><p> We are seeking an Email Marketing Manager to lead the development and execution of email campaigns that support customer engagement and business objectives.</p><p><strong>Responsibilities:</strong></p><ul><li>Plan, build, and deploy email marketing campaigns</li><li>Manage email calendars, segmentation, and testing</li><li>Partner with creative and content teams</li><li>Analyze campaign performance and optimize results</li></ul><p><br></p><p><br></p>
<p><strong>Email Marketing Manager – Contract | Atlanta, GA | Onsite 4 Days/Week | 40 hrs/wk</strong></p><p> Lead the planning, execution, and optimization of email campaigns across multiple audiences and platforms. Partner with marketing, sales, and creative teams to ensure campaigns drive engagement, nurture leads, and support revenue goals.</p><p><strong>Responsibilities:</strong></p><ul><li>Develop, execute, and optimize email marketing campaigns</li><li>Manage segmentation, A/B testing, and personalization strategies</li><li>Analyze campaign performance and provide actionable insights</li><li>Ensure compliance with CAN-SPAM and privacy regulations</li></ul><p><br></p><p><br></p>
We are looking for a dynamic Marketing Manager to join our team in Miami, Florida. In this role, you will oversee innovative marketing strategies for real estate developments, ensuring seamless collaboration with creative agencies, PR teams, and social media partners. This position offers the opportunity to lead impactful campaigns, manage events, and contribute to the broader marketing initiatives of our organization.<br><br>Responsibilities:<br>• Represent marketing initiatives in weekly development division management meetings, sharing updates and agendas with the team.<br>• Act as the lead marketing manager for assigned development accounts, coordinating creative efforts and collaborating with external agencies and partners.<br>• Organize and lead regular meetings with developers, presenting updates, tracking key initiatives, and maintaining detailed follow-up documentation.<br>• Develop tailored marketing strategies for exclusive developments, including production calendars to guide content creation and design teams.<br>• Partner with leadership to ensure alignment on messaging, copy, and visual direction for all marketing deliverables.<br>• Plan and execute recurring marketing campaigns such as digital newsletters, event invitations, and corporate advertising across digital and print platforms.<br>• Manage collaborations with PR agencies and social media teams to deliver consistent development updates and engaging content.<br>• Facilitate social media training sessions for development agents and general brokerage teams.<br>• Coordinate marketing inclusion in broader corporate initiatives, such as advertisements and market reports, in partnership with the real estate marketing lead.<br>• Oversee event planning for developments, including broker open houses, receptions, sponsorships, and corporate events, ensuring smooth execution and vendor coordination.
<p><strong>Email Execution Management</strong></p><p>Contract role: 6-month contract for 30-40 hours a week.</p><p><br></p><p>Background:</p><p>This Client uses Salesforce Marketing Clout (SFMC) for bulk email sends. It has been operationalized for a couple of years with partners across the institution slowly migrating from former platforms into SFMC. As a result, these partners need help learning the tool, establishing activities in the tool, and/or executing actual email sends. </p><p> </p><p>Activities:</p><ul><li>Provides support in fielding partner questions coming to the email marketing group inbox or Teams Channel related to email best practices and/or Salesforce Marketing Cloud platform support</li><li>Works with the key partners internal and external to enhance training programs and documentation</li><li>Works with university practitioners on questions around email best practices through audit processes </li><li>Supports new template design system via documentation and website implementation with key partners</li><li>Identifies ways to collaborate and optimize processes within email and implements where applicable.</li><li>Backup creator and auditor of sender profiles</li><li>Documents processes and reviews adherence to best practices within the email space</li><li>Creates data extensions for Subscription 1.0 and 2.0 support</li></ul><p><br></p>
We are looking for a driven and detail-oriented Account Manager to join our team in Brea, California. This Contract to permanent position offers a unique opportunity to grow within a dynamic environment while building expertise in sales, operations, and customer account management. Over the course of a structured development program, you will gain hands-on experience managing accounts, negotiating contracts, and collaborating across departments to ensure seamless delivery and customer satisfaction.<br><br>Responsibilities:<br>• Analyze demand forecasts and create import schedules that optimize cost, lead time, and capacity, while approving purchase orders within set limits.<br>• Negotiate rates and contracts with international suppliers and freight carriers, including setting payment terms, delivery agreements, and monitoring shipment progress.<br>• Collaborate with internal teams such as operations, marketing, product development, and accounting to ensure timely and budget-friendly delivery of customer orders.<br>• Manage assigned retail and wholesale accounts by overseeing sampling, production, import logistics, and fulfillment processes while addressing inquiries and driving account growth.<br>• Develop strategic sales proposals for prospective national retailers and present tailored solutions to senior buyers to expand market presence.<br>• Maintain accurate sales pipelines and pricing strategies, balancing revenue goals and profitability through margin analysis.<br>• Identify inefficiencies in operations and implement improvements to enhance performance, reduce costs, and elevate customer satisfaction.<br>• Provide leadership on continuous improvement projects, ensuring processes align with business objectives and deliver measurable results.<br>• Support business growth by crafting and executing initiatives to secure reorders and design account-specific development programs.
We are looking for an experienced ABM Marketing Manager to join our team in Atlanta, Georgia, for a long-term contract position. In this role, you will play a pivotal part in bridging the gap between marketing and sales by driving targeted campaigns and nurturing valuable sales relationships. This position offers the opportunity to work with international teams, manage multi-regional marketing programs, and contribute to scaling our foundational processes.<br><br>Responsibilities:<br>• Develop and execute account-based marketing strategies that align with sales objectives and business goals.<br>• Collaborate with sales teams to identify key accounts and create tailored marketing campaigns to drive engagement.<br>• Utilize tools like 6sense and Folloze to design and track targeted campaigns, ensuring data-driven decision-making.<br>• Manage outbound marketing requests from international sales teams, ensuring timely delivery and alignment with regional needs.<br>• Monitor and analyze campaign performance using platforms such as Power BI and Salesforce to optimize results.<br>• Coordinate with cross-functional teams to ensure seamless integration of marketing efforts throughout the sales funnel.<br>• Create and manage custom landing pages for vertical campaigns to enhance audience targeting and engagement.<br>• Support the scaling of marketing programs by improving existing processes and introducing innovative solutions.<br>• Build and maintain strong relationships with sales teams to demonstrate the value of marketing initiatives.<br>• Contribute to the development of metrics and reporting frameworks to track the effectiveness of marketing activities.
<p>The <strong>Marketing Manager</strong> is responsible for developing, implementing, and managing strategic marketing initiatives that drive brand awareness, customer engagement, and business growth. This role oversees multi‑channel marketing campaigns, supports revenue objectives, and leads cross-functional collaboration to ensure the company’s message is consistently communicated and aligned with organizational goals.</p><p><strong>Key Responsibilities</strong></p><p><strong>Strategic Planning & Execution</strong></p><ul><li>Develop and execute annual and quarterly marketing plans aligned with company objectives.</li><li>Lead integrated marketing campaigns across digital, social, email, content, and traditional channels.</li><li>Analyze market trends, customer behavior, and competitive activity to identify opportunities for growth.</li></ul><p><strong>Campaign & Brand Management</strong></p><ul><li>Oversee creation of marketing assets including content, graphics, and promotional materials.</li><li>Manage brand guidelines to ensure consistent messaging and visual identity across all platforms.</li><li>Coordinate product launches, promotions, and events to support sales and organizational initiatives.</li></ul><p><strong>Team & Project Leadership</strong></p><ul><li>Manage and mentor members of the marketing team and external partners or agencies.</li><li>Collaborate with sales, product, creative, and executive teams to align marketing strategies with company goals.</li><li>Oversee timelines, budgets, and performance metrics for all marketing projects.</li></ul><p><strong>Data & Performance Optimization</strong></p><ul><li>Monitor key marketing KPIs and provide regular performance reports.</li><li>Track ROI on campaigns and recommend improvements for effectiveness and efficiency.</li><li>Utilize analytics tools to optimize content, audience targeting, and campaign performance.</li></ul><p><br></p>
<p>Robert Half is seeking a Full Time/Direct Hire Event Marketing Manager for one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Event Marketing Manager leads the strategy, planning, execution, and measurement of experiential marketing initiatives, including trade shows, conferences, brand activations, and virtual events. This role is pivotal in driving brand visibility, generating leads, and creating memorable experiences that align with business goals. The ideal candidate is both strategic and hands-on, with deep knowledge of event logistics, cross-functional collaboration, and post-event ROI analysis.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and manage a comprehensive event marketing strategy aligned with broader marketing and sales objectives.</li><li>Lead end-to-end planning and execution of events including logistics, vendor selection, budgeting, contract negotiation, and on-site coordination.</li><li>Partner closely with sales, product, and creative teams to ensure events are aligned with go-to-market plans and brand messaging.</li><li>Develop event promotional strategies across digital, email, and social channels.</li><li>Measure event effectiveness through KPIs such as registration, attendance, pipeline contribution, and post-event engagement.</li><li>Manage post-event reporting and optimization efforts.</li><li>Stay current on event trends, technologies, and competitive activities to drive innovation.</li></ul><p><br></p>
<p>We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful marketing campaigns in the eye care (ophthalmic and optometric) sectors. This role demands a deep understanding of clinical messaging, competitive positioning, and retail marketing strategies to enhance product adoption and customer loyalty. The ideal candidate will possess both a strategic mindset and hands-on expertise to execute integrated marketing programs effectively.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive annual marketing plans for key product lines, ensuring alignment with organizational goals.</p><p>• Lead the coordination and execution of new product launches, delivering campaigns that resonate with target audiences.</p><p>• Partner with sales teams and key opinion leaders (KOLs) to craft innovative programs supporting clinical practices and patient care.</p><p>• Monitor and analyze marketing campaign performance using analytics tools, adjusting strategies to maximize effectiveness and lead quality.</p><p>• Manage collaborations with industry associations to strengthen partnerships and expand market reach.</p><p>• Organize continuing education events, webinars, and other initiatives to engage healthcare practitioners and showcase product benefits.</p><p>• Work closely with regulatory and compliance teams to ensure all promotional materials meet industry standards.</p><p>• Oversee marketing budgets, vendor relationships, and project timelines to ensure efficient resource utilization.</p>
<p>We are looking for a motivated Director of Business Development to join our non-profit organization in Raleigh, North Carolina. This role is pivotal in driving fundraising initiatives, cultivating donor relationships, and identifying new opportunities for financial growth. The ideal candidate will bring creativity, strategic thinking, and strong communication skills to help expand our impact and advance our mission.</p><p><br></p><p>Responsibilities:</p><p>• Identify and secure funding opportunities through research, outreach, and networking with corporate, foundation, and individual donors.</p><p>• Develop and implement fundraising campaigns, annual appeals, and events to drive donor engagement.</p><p>• Build and maintain relationships with donors, sponsors, and partners to ensure long-term support.</p><p>• Collaborate with cross-functional teams to align fundraising strategies with organizational objectives.</p><p>• Oversee donor database management, ensuring accurate records and timely acknowledgments.</p><p>• Monitor and analyze fundraising revenue and expenses to support financial planning.</p><p>• Prepare comprehensive reports for grants and donor requirements, ensuring compliance and timely submissions.</p><p>• Coordinate with marketing teams to create impactful communications, donor materials, and promotional campaigns.</p><p>• Manage community outreach efforts to enhance the organization’s visibility and engagement.</p><p>• Support the development and optimization of internal processes for effective fundraising operations.</p>
