We are looking for an experienced Digital Marketing Manager to oversee and execute strategies that drive growth for an e-commerce platform specializing in sales to Amazon warehouses. This role is based in Pompano Beach, Florida, and is a Contract-to-permanent opportunity. The ideal candidate will have a proven track record in managing digital campaigns and a deep understanding of the e-commerce and retail sectors.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies across platforms such as Google Ads, Meta Ads, and LinkedIn Ads.<br>• Monitor and analyze campaign performance metrics to optimize results and drive sales.<br>• Manage the company’s digital presence, including its website, mobile platforms, and social media channels.<br>• Identify growth opportunities through data-driven analysis and implement solutions to improve performance.<br>• Collaborate directly with the business owner to align marketing strategies with overall business goals.<br>• Create and manage paid advertising campaigns to boost customer acquisition and retention.<br>• Ensure all marketing efforts are aligned with the e-commerce and retail industry standards.<br>• Stay updated on the latest trends and innovations in digital marketing to maintain a competitive edge.
<p><strong>About the Role:</strong></p><p>We are seeking a strategic and data-driven <strong>Marketing Manager</strong> to lead the digital growth and brand presence for our steel and metals supply business. This role blends <strong>eCommerce strategy</strong>, <strong>product marketing</strong>, and <strong>SEO/SEM execution</strong> with a deep understanding of <strong>digital marketing best practices</strong> to drive awareness, traffic, and conversions. You’ll be responsible for developing and implementing omnichannel campaigns that position our products competitively in the industrial supply space while scaling our online sales ecosystem.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><br></p><p><strong>eCommerce & Digital Growth</strong></p><ul><li>Oversee the eCommerce strategy, ensuring high-performing product pages, user experience optimization, and accurate digital merchandising.</li><li>Drive digital engagement across web and online storefronts through conversion-rate optimization and strategic content enhancements.</li><li>Monitor UX metrics, session behavior, and traffic sources to identify improvement opportunities.</li></ul><p><strong>Product Marketing</strong></p><ul><li>Create and manage product positioning, messaging, and digital content across the steel and metals product catalog.</li><li>Lead go-to-market plans for new products and service rollouts, including content, digital support, and campaign planning.</li><li>Collaborate with internal teams to produce technical documentation, spec sheets, and sales enablement materials.</li></ul><p><strong>SEO, SEM & Paid Media</strong></p><ul><li>Own SEO/SEM strategy for the website and product pages—conduct keyword research, optimize content, and monitor technical SEO health.</li><li>Manage Google Ads, remarketing campaigns, and paid LinkedIn programs to drive qualified leads and conversions.</li><li>Run A/B testing and performance audits; use data to inform decisions and adjust strategy.</li></ul><p><strong>Digital Marketing & Campaign Execution</strong></p><ul><li>Lead end-to-end digital marketing campaigns across email, social media, and paid channels.</li><li>Build nurture flows, retargeting segments, and tailored messaging to increase engagement and lifetime value.</li><li>Align campaigns with the sales cycle to support pipeline velocity and customer acquisition goals.</li></ul><p><strong>Analytics, Reporting & Optimization</strong></p><ul><li>Track KPIs across all digital channels, report on campaign performance, and continuously test and optimize efforts.</li><li>Use tools like Google Analytics, SEMrush or HubSpot to assess trends and report ROI to stakeholders.</li><li>Manage digital budgets effectively and allocate resources toward highest-performing channels.</li></ul><p><br></p>
We are looking for an Email Marketing Manager to lead our lifecycle marketing efforts and drive engagement across all digital channels. This role requires a creative and analytical individual who can craft compelling campaigns, optimize user experiences, and work collaboratively with internal teams to enhance customer retention. Based in Doral, Florida, this position offers an exciting opportunity to contribute to the growth of our brand.<br><br>Responsibilities:<br>• Design and implement automated email marketing flows, including welcome sequences, replenishment reminders, cross-sell campaigns, and win-back strategies.<br>• Conduct A/B testing of subject lines, creative assets, calls-to-action, and email send times to improve overall performance.<br>• Partner with creative and copywriting teams to ensure content aligns with brand voice, bilingual requirements, and regulatory standards.<br>• Manage e-commerce promotions, product bundles, and merchandising calendars for platforms like Shopify, Amazon, and TikTok Shop.<br>• Optimize product pages by refining titles, descriptions, cross-sell opportunities, and clearance strategies to maximize sales.<br>• Enhance on-site user experience by managing banners, pop-ups, landing pages, and checkout flows.<br>• Collaborate with development and UX teams to improve website speed, navigation, and mobile-first design.<br>• Monitor analytics to identify gaps in the conversion funnel and recommend actionable solutions.<br>• Align email marketing initiatives with broader brand campaigns and retail launches to maintain consistency.<br>• Stay updated on emerging lifecycle marketing tools and present insights to the team.
Robert Half is seeking an experienced Ecommerce Marketing Specialist for a contract to permanent position with our client in Southfield, Michigan. As an Ecommerce Marketing Specialist, you will be responsible for driving online sales and optimizing the client's ecommerce platform to enhance the customer shopping experience. Responsibilities: Develop and execute ecommerce marketing strategies to increase online traffic, conversion rates, and revenue. Manage and optimize the ecommerce platform, ensuring product listings are accurate and up to date. Collaborate with the marketing team to create compelling product descriptions and engaging content. Conduct market research and analyze competitor activities to identify opportunities and trends. Implement SEO and SEM best practices to improve the website's search engine rankings. Utilize analytics tools to measure website performance, track KPIs, and identify areas for improvement. Work within ecommerce platforms like Woocommerce, Salesforce Commerce Cloud, Shopify, Squarespace, Amazon Seller Central. Coordinate with cross-functional teams to plan and execute promotional campaigns. Monitor and respond to customer feedback and inquiries to enhance customer satisfaction. Stay up to date with ecommerce industry trends and best practices.
We are looking for an experienced Director of Marketing & eCommerce to lead our digital strategy and drive growth for our retail business in Teaneck, New Jersey. This role is ideal for a visionary leader passionate about marketing innovation and eCommerce excellence. The ideal candidate will oversee campaigns, enhance brand visibility, and optimize online experiences to expand our company's reach.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies to enhance brand awareness and customer engagement.<br>• Manage and optimize digital advertising campaigns across platforms, including Google AdWords and Facebook Insights.<br>• Oversee eCommerce operations, ensuring seamless user experiences and maximizing online sales.<br>• Utilize Google Analytics and CRM tools to analyze data, track performance, and inform decision-making.<br>• Lead campaign planning and execution, ensuring alignment with business objectives and target audiences.<br>• Collaborate with cross-functional teams to create impactful marketing collateral and content.<br>• Monitor market trends and competitor activities to identify opportunities and refine strategies.<br>• Drive innovation in digital marketing and eCommerce practices to maintain a competitive edge.<br>• Manage budgets effectively, allocating resources to maximize ROI.<br>• Provide leadership and mentorship to the marketing team, fostering growth and development.
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
<p><strong>ONSITE IN HOUSTON, TX</strong></p><p>A leading provider of structural steel and manufacturing solutions is seeking a seasoned<strong> Digital Marketing Manager </strong>to lead and execute digital strategies that drive brand awareness, lead generation, and sales growth. This is a hands-on role ideal for a self-starter with deep experience in digital marketing and a passion for industrial and manufacturing sectors.</p><p>Key Responsibilities:</p><ul><li>Strategy & Execution: Develop, implement, and optimize digital marketing campaigns across Google, Microsoft, email/CRM, and social media platforms.</li><li>Content Collaboration: Partner with internal content creators to produce high-quality digital assets including ads, blog posts, email campaigns, and social media content.</li><li>Social Media Management: Oversee engagement and growth across social platforms to build brand presence and community.</li><li>SEO/SEM: Manage paid advertising and collaborate with web teams to enhance organic search performance.</li><li>Email Marketing: Design and execute targeted email campaigns to nurture leads and drive conversions.</li><li>Analytics & Reporting: Monitor campaign performance, analyze metrics, and present monthly reports to leadership.</li><li>Trend Monitoring: Stay current with digital marketing trends and technologies to maintain a competitive edge.</li></ul>
We are looking for an experienced Digital Marketing Manager to lead online marketing initiatives and drive brand growth across multiple digital platforms. This role involves developing data-driven strategies, optimizing campaigns, and enhancing audience engagement to achieve business objectives. The ideal candidate is passionate about leveraging digital tools and platforms to deliver measurable results.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to support business goals and enhance brand visibility.<br>• Analyze website traffic and campaign performance using Google Analytics to identify opportunities for improvement.<br>• Manage and optimize paid social media campaigns across various platforms to maximize ROI.<br>• Utilize HubSpot to create, track, and optimize marketing workflows and email campaigns.<br>• Monitor and report on key performance metrics, providing actionable insights to stakeholders.<br>• Collaborate with cross-functional teams to align marketing efforts with company objectives.<br>• Research and implement emerging digital trends to keep strategies innovative and competitive.<br>• Oversee the budget for digital marketing initiatives, ensuring cost-effective allocation of resources.<br>• Conduct A/B testing and other methodologies to refine campaign effectiveness.<br>• Develop content strategies that resonate with target audiences and drive engagement.
<p>Our client is seeking a skilled Digital Marketing Manager to develop and manage long-term strategies that drive membership growth, event attendance, professional development participation, and advocacy engagement. The role also includes planning paid media campaigns, creating engaging digital content, and leveraging analytics to optimize performance. This position requires expertise in digital marketing tools, analytics, and association management systems.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Collaborate with the Director of Marketing Operations to develop and manage digital marketing strategies supporting membership, events, and advocacy initiatives.</li><li>Plan and execute paid media advertising campaigns (Google Ads, LinkedIn, Meta, etc.), including segmentation, A/B testing, and automation workflows to drive traffic, conversions, and brand awareness.</li><li>Partner with the Director of Creative Services and VP of Web Strategies to develop engaging digital creative content guiding customers from awareness through conversion (ads, web pop-ups, landing pages).</li><li>Monitor and report on KPIs across all digital platforms using tools such as Google Analytics, HubSpot, and social media platforms.</li><li>Provide ongoing recommendations for campaign strategies, tactics, and optimizations to the marketing team.</li><li>Stay informed on digital trends and best practices in the association and nonprofit space.</li><li>Support persona development and drip email campaigns for inbound marketing in HubSpot.</li><li>Assist in integrating digital marketing efforts with AMS, LMS, and CRM systems.</li><li>Potential to grow into a supervisory role for the email marketing coordinator.</li></ul><p><br></p>
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
<p>We are recruiting for a Sr. Product Manager opportunity with a consumer products company based here in Irvine, CA. Thi sis a hybrid position (3 days/week in office) and is ideal for someone who thrives in dynamic environments, enjoys shaping product vision, and can drive execution from concept through launch.</p><p><br></p><p>Key Responsibilities</p><ul><li>Lead product strategy and execution, working closely with cross-functional teams to define requirements, guide development, and ensure successful delivery.</li><li>Act as a catalyst for innovation—embracing ambiguity, encouraging experimentation, and fostering a collaborative culture.</li><li>Translate consumer behaviors and market trends into actionable product roadmaps and business cases.</li><li>Own the product lifecycle, from ideation to launch, ensuring alignment with global strategies and local market needs.</li><li>Collaborate with internal stakeholders across design, engineering, marketing, and operations to deliver products that meet cost, quality, and timeline goals.</li><li>Serve as the voice of the customer, integrating insights into product features and experiences.</li><li>Guide market research efforts and apply methodologies like design thinking to validate concepts and strategies.</li><li>Manage budgets and resources, ensuring projects stay on track and deliver measurable business outcomes.</li><li>Develop launch materials and partner with marketing teams to ensure product messaging reflects consumer insights.</li><li>Present updates and strategic direction to senior leadership and represent the product at industry events and media engagements.</li></ul>
<p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p>
<p>We’re seeking a Customer Experience Marketing Manager to design and implement a best-in-class customer journey program for a growing, national service brand. This is a high-impact role that blends customer experience, digital marketing, and franchise support—perfect for someone who thrives at the intersection of brand, analytics, and training.</p><p><br></p><p>Over 24–36 months, you’ll learn the system, map the customer journey from first contact through 5-star reviews, and build scalable programs that drive consistency, satisfaction, and growth across hundreds of locations nationwide.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong></strong></p><ul><li><strong>Customer Experience & Journey Mapping</strong></li><li>Analyze and optimize customer touchpoints (web, call-in, onsite service, follow-up).</li><li>Develop training, scripts, and standards to ensure a consistent 5-star experience.</li><li>Lead Voice of Customer (VoC) initiatives to identify friction points.</li></ul><p><br></p><ul><li><strong>Franchisee Training & Support</strong></li><li>Create playbooks, templates, and training modules.</li><li>Deliver one-on-one coaching and support adoption of CX initiatives.</li><li>Audit local marketing efforts for consistency with brand standards.</li></ul><p><br></p><ul><li><strong>Digital Marketing & Analytics</strong></li><li>Manage SEO/local listings strategy (with agency support).</li><li>Track and translate analytics into actionable improvements.</li><li>Support social media, paid digital campaigns, and reputation management.</li></ul><p><br></p><ul><li><strong>Marketing Operations</strong></li><li>Serve as backup for graphic design and social media management.</li><li>Partner with cross-functional marketing team (design, email, video, listings).</li><li>Help ensure smooth rollout of new initiatives across the network.</li></ul><p><br></p>
<p>Robert Half's marketing & creative client is looking for a Digital Marketing Manager for a 3+ month contract in Boston. This is a remote, 40-hour-per-week opportunity; local candidates who are able to join occasional onsite meetings are preferred. The Marketing Manager will maintain momentum on key content marketing initiatives during a transition period. They will oversee content marketing execution across email, digital display, and social media while managing a small team to ensure consistency and timely delivery of projects. Prior financial or professional services experience is preferred. </p><p><br></p><p><strong>Key Responsibilities: </strong></p><ul><li>Develop and execute multi-channel content marketing campaigns across email, digital display, and social platforms</li><li>Collaborate with Subject Matter Experts (SMEs) and internal content teams to create high-quality marketing content</li><li>Manage cross-functional teams to ensure effective communication and project timelines </li><li>Track campaign performance</li><li>Oversee messaging and brand alignment across all campaigns to optimize audience engagement and ROI</li></ul>
<p>We are looking for a dynamic Integrated Brand Marketing Manager to join our team on a long-term contract basis in Irvine, California. In this role, you will lead marketing initiatives to drive brand awareness, oversee campaign strategies, and deliver impactful results in the B2B digital marketing space. If you have a passion for crafting innovative campaigns and optimizing marketing performance, we encourage you to apply.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement strategic marketing plans to enhance brand visibility and drive business growth.</p><p>• Manage end-to-end email marketing campaigns, including content creation, execution, and performance analysis.</p><p>• Drive B2B marketing initiatives to target key audiences and achieve organizational goals.</p><p>• Plan and execute digital marketing campaigns across multiple platforms, ensuring alignment with overall brand strategy.</p><p>• Monitor and analyze campaign performance metrics to identify opportunities for improvement and optimization.</p><p>• Collaborate with cross-functional teams to ensure the consistency of messaging and branding in all marketing efforts.</p><p>• Conduct market research to identify trends, opportunities, and challenges within the industry.</p><p>• Oversee the creation of marketing materials and content that resonate with target audiences.</p><p>• Maintain a strong understanding of emerging marketing tools and technologies to keep strategies competitive.</p>
<p>Are you an innovator, storyteller, or data-driven marketer ready to make an impact? Robert Half is expanding our network of Marketing Managers and creative leaders who know how to blend strategy, creativity, and results. From launching breakthrough campaigns to designing standout creative to fine-tuning performance down to the click — we want you in our network.</p><p><br></p><p>We partner with organizations across industries who rely on top marketing leaders to drive growth and engagement. Opportunities vary, but as a Marketing Manager, you could:</p><p><br></p><ul><li>Develop and execute integrated strategies across digital, social, and traditional channels.</li><li>Strengthen brand identity and elevate creative direction.</li><li>Lead teams and projects while collaborating across departments.</li><li>Leverage data and insights to refine campaigns and maximize ROI.</li><li>Deliver impactful marketing that inspires audiences and drives results.</li></ul><p><br></p>
We are looking for a dynamic and results-driven Marketing Manager to lead innovative marketing strategies and drive brand growth. Based in Boca Raton, Florida, this role is ideal for someone with a passion for creating impactful campaigns, enabling sales teams, and developing product messaging that resonates with diverse audiences. The ideal candidate will thrive in a fast-paced environment and collaborate effectively across departments to achieve strategic goals.<br><br>Responsibilities:<br>• Equip sales teams with updated product materials, presentations, and messaging to enhance customer engagement.<br>• Manage customer databases and lead qualification processes while supporting lead generation initiatives.<br>• Oversee the creation and maintenance of sales tools, including dashboards, proposals, and sales decks.<br>• Assist sales teams with demos, pitches, and negotiations to ensure successful client interactions.<br>• Train sales staff on product features, marketing strategies, and platform usage.<br>• Execute integrated marketing campaigns to boost lead generation and strengthen brand visibility.<br>• Plan and manage trade shows and events, handling logistics, collateral development, and media preparation.<br>• Lead digital marketing efforts, including paid advertising and campaign optimization using analytics tools.<br>• Develop product messaging and positioning tailored to various industries and international markets.<br>• Collaborate with product, engineering, and executive teams to ensure brand consistency and alignment.
<p>We are looking for an experienced Email Marketing Specialist to lead and optimize email marketing strategies for a dynamic company in Livonia, Michigan. In this role, you will leverage your expertise to design impactful campaigns, improve customer engagement, and drive measurable business outcomes. The ideal candidate will bring a strong background in email marketing platforms, campaign development, and strategic planning.</p><p><br></p><p>Responsibilities:</p><p>• Build, develop, execute, and optimize email marketing campaigns to engage target audiences and achieve business objectives.</p><p>• Utilize advanced email marketing platforms to design and implement campaigns, ensuring high delivery and engagement rates.</p><p>• Craft visually appealing and responsive HTML emails that align with brand guidelines and resonate with recipients.</p><p>• Conduct A/B testing and analyze campaign performance to refine strategies and maximize effectiveness.</p><p>• Collaborate with cross-functional teams to align email marketing efforts with broader CRM and marketing initiatives.</p><p>• Maintain and enhance customer databases to improve segmentation and targeting.</p><p>• Lead strategic planning for email marketing, setting clear goals and KPIs to measure success.</p><p>• Stay updated on industry trends and best practices to continuously improve email marketing performance.</p><p>• Manage Adobe Campaigns and other tools to streamline campaign workflows and automate processes.</p><p>• Monitor and ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.</p>
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
<p>Robert Half's marketing & creative client is looking for a Growth Marketing Specialist for a 3-6+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite 2 days per week. The Marketing Specialist will play a role in shaping cross-platform digital growth initiatives, driving results across multiple brands. They will also help define strategies for performance marketing, oversee campaign alignment for key platforms, and ensure consistency and innovation in digital efforts.</p><p><br></p><p>Key Responsibilities:</p><ul><li>Develop and execute digital marketing campaigns across paid media, social, and organic platforms</li><li>Identify opportunities for audience targeting, platform growth levers, and ROI maximization</li><li>Track and manage budgets</li><li>Monitor campaign performance</li><li>Manage and maintain U.S. product listings</li><li>Lead social media strategies to grow brand presence and engagement</li><li>Oversee email marketing campaigns</li><li>Support digital trade marketing programs and product launches</li><li>Leverage Salesforce tools to enhance program execution and reporting</li></ul>
<p>We’re looking for a highly creative and strategic Email Marketing Manager to lead the development and execution of compelling email campaigns that engage, inform, and convert. This role is ideal for someone who thrives at the intersection of storytelling, design, and digital strategy, and who understands how to craft content that resonates with diverse audiences.</p><p><br></p><p>Key Responsibilities</p><ul><li>Content Strategy & Creation</li><li>Develop and manage the editorial calendar for email campaigns, ensuring alignment with brand voice, seasonal trends, and marketing goals.</li><li>Write and edit engaging email copy that drives action and reflects our brand personality.</li><li>Collaborate with design teams to produce visually appealing email templates and assets.</li><li>Campaign Management</li><li>Own the end-to-end process of email campaign execution—from concept to deployment.</li><li>Segment audiences and personalize content to improve engagement and conversion rates.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and use insights to refine content and strategy.</li><li>Conduct A/B testing on subject lines, content, and design elements to continuously improve results.</li><li>Stay current on email marketing trends, tools, and best practices.</li></ul><p><br></p><p><br></p>
<p>Robert Half is looking to expand our network of Marketing Technology Product Managers to support an upcoming client initiative. As a Marketing Technology Product Manager, you will collaborate with stakeholders from marketing and technology teams to align on the vision, strategy, and roadmap for key marketing technology products. By becoming part of our network, you'll gain access to various opportunities with forward-thinking organizations that align with your expertise in marketing technology and Agile product management. If you are a strategic thinker with a passion for driving innovation through collaboration, this opportunity is for you!</p><p><br></p><p><strong>Responsibilities: </strong></p><ul><li>Collaborate with stakeholders on marketing product vision </li><li>Support the creation of strategic roadmaps.</li><li>Assist in establishing release plans and delivery expectations </li><li>Develop user stories and acceptance criteria to drive successful product delivery</li><li>Participate in Agile processes</li><li>Actively address and manage external dependencies and impediments that could impact goals</li><li>Partner with the Senior Product Owners and Scrum Masters to manage product budgets</li><li>Share knowledge and enhance collaboration across teams</li><li>Continuously expand knowledge of industry trends and marketing best practices</li></ul><p><strong>Why Join Us</strong></p><p>We are dedicated to driving innovation and delivering exceptional client experiences through cutting-edge marketing technology. As a Marketing Technology Product Manager, you’ll play a critical role in shaping strategy, fostering team collaboration, and facilitating transformational growth in an Agile environment.</p><p><strong> </strong></p><p><strong>Apply Now</strong></p><p>If you’re passionate about marketing technology, Agile teamwork, and driving meaningful change, apply today for this ongoing opportunity as a Marketing Technology Product Manager.</p>
<p>We are looking for an experienced Product Marketing Manager to lead the strategic development and execution of marketing initiatives for B2B banking products. This role involves driving product positioning, market segmentation, and lifecycle management to ensure successful product launches and sustained market growth. The ideal candidate will have a strong background in product management and marketing, coupled with expertise in developing strategies that resonate with target audiences. B2B banking product specific experience is required. This position is 3 days per week in the office. </p><p><br></p><p>Responsibilities:</p><p>• Develop and implement marketing strategies for B2B banking products, focusing on positioning, pricing, and segmentation.</p><p>• Manage the complete product lifecycle, from ideation to launch and ongoing market performance.</p><p>• Collaborate with cross-functional teams to design and execute new product development and implementation plans.</p><p>• Conduct market research to identify customer needs and emerging trends, ensuring products remain competitive.</p><p>• Lead the creation of compelling marketing content to support product launches and campaigns.</p><p>• Monitor and analyze product performance metrics to refine strategies and optimize results.</p><p>• Partner with sales teams to align product marketing strategies with business objectives and drive revenue growth.</p><p>• Coordinate product launch efforts, ensuring all aspects of the rollout are executed seamlessly.</p><p>• Develop and maintain strong relationships with stakeholders to ensure clear communication and alignment.</p><p>• Provide insights and recommendations to senior leadership based on market analysis and competitive positioning.</p>
We are looking for a skilled Email Marketing Manager to oversee the creation, execution, and optimization of email campaigns tailored to a high-end luxury clientele. This is a long-term contract position that requires a strong understanding of digital marketing strategies and analytics to drive engagement and conversions. Ideal candidates will have expertise in email marketing platforms, a keen attention to detail, and the ability to work independently or collaboratively within a fast-paced environment.<br><br>Responsibilities:<br>• Develop and manage email marketing campaigns targeting high-end luxury audiences, ensuring alignment with overall brand strategy.<br>• Optimize campaign performance through A/B testing, segmentation, and other techniques to improve open rates, click-through rates, and conversions.<br>• Utilize analytics tools to monitor key performance indicators (KPIs) and provide actionable insights to stakeholders.<br>• Collaborate with design and content teams to create visually appealing and engaging email templates.<br>• Ensure all email campaigns comply with relevant regulations and follow best practices for deliverability and user experience.<br>• Manage paid social and Google Ad campaigns to complement email marketing efforts.<br>• Conduct regular reporting to measure campaign success and recommend improvements.<br>• Research and implement innovative marketing strategies to enhance audience engagement.<br>• Maintain a strong understanding of industry trends to stay ahead of competitors.<br>• Coordinate with cross-functional teams to ensure seamless execution of marketing initiatives.
<p>We’re seeking a dynamic <strong>Marketing Manager</strong> to lead and execute strategic marketing initiatives that drive audience engagement and business growth. This role blends creative storytelling with data-driven execution, requiring strong writing, design, and project management skills. The ideal candidate thrives in collaborative environments and brings a sharp eye for detail and a passion for crafting compelling brand experiences.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Content Creation & Visual Design</strong></p><ul><li>Develop persuasive, audience-tailored content for digital campaigns, websites, promotional materials, press releases, and social platforms.</li><li>Maintain brand consistency across messaging and visual assets.</li><li>Design engaging graphics and presentations that support marketing efforts.</li><li>Partner with internal teams to ensure clarity and impact in all creative deliverables.</li></ul><p><strong>Campaign Management & Lead Generation</strong></p><ul><li>Assist in launching multi-channel campaigns across digital, event, and partnership platforms.</li><li>Align campaign goals with sales and business development teams to ensure measurable outcomes.</li><li>Evaluate and refine marketing channels based on performance metrics.</li><li>Translate technical or complex ideas into accessible, audience-friendly messaging.</li></ul><p><strong>Analytics & Reporting</strong></p><ul><li>Maintain marketing dashboards and assist in performance tracking and ROI analysis.</li><li>Provide actionable insights based on campaign data and market trends.</li><li>Communicate findings clearly to stakeholders to inform strategic decisions.</li></ul><p><strong>Cross-Team Collaboration</strong></p><ul><li>Support product and service launches through coordinated marketing efforts.</li><li>Share competitive intelligence and customer feedback to enhance messaging and positioning.</li><li>Uphold quality control standards across all marketing outputs.</li></ul><p><br></p>
