Get customized salary insightsJob seekers:Explore opportunities and grow your career.Competitive pay is essential for attracting and retaining talent, but it’s only one part of what candidates consider. A clear compensation philosophy helps employers balance base pay, bonuses, benefits, well-being programs, flexibility and career development while communicating the full value of their total rewards package.When salary budgets tighten and healthcare and benefits costs rise, employers must be more deliberate about where they invest. A strong total rewards strategy can help organizations compete for skilled talent, reward top performers and improve retention.Hiring managers: Meet with us to get customized salary insights and guidance so you can build offers candidates say yes to.
Priorities in focus
of employed professionals cite better benefits and perks as the top reason they intend to look for a new role.of employers plan to expand their benefits offerings, while others remain cautious because of rising health and wellness costs.plan to reduce total rewards budgets to increase investments in AI and other technology.
What’s included in competitive offers
Our data highlights several offerings commonly included in employers’ total rewards packages. Flexible work hours for all employeesDental and vision insurance coverage optionsPerformance-based bonusesAt least 1 day of remote work per week
Bonus allocation trends
Bonuses are one way businesses put their pay philosophy into action. Some use them to retain top performers, while others spread them more broadly around the workforce. Across company sizes, bonus determinations often balance business performance and individual contributions.SmallMidsizeLargeSmallMidsizeLarge
Think beyond salary
When base pay is similar, benefits, perks and incentives can make an opportunity stand out. Professionals ranked work-life balance and flexibility as the top factor that could motivate them to change employers. That can take many forms, including adjustable hours and remote work options.Work-life balance and flexibilityFinancial incentivesRetirement planningHealth and wellnessWork-life balance and flexibilityFinancial incentivesRetirement planningHealth and wellness
What workers value most
These benefits and perks are not offered by all employers and rank high on professionals' lists when evaluating potential employers. Gaps create an opportunity to strengthen total rewards strategies and improve talent attraction and retention.Flexible work hoursDental insuranceCommuter benefitsVision insuranceFree or subsidized mealsHybrid work401(k) matchAnnual raisesRemote work reimbursementsHSA contribution or match
Redefining competitive offerings
The widest gaps between what employers offer and what workers value often point to unmet demand—and to the greatest opportunities for targeted improvements.
What employers offer vs. what workers value
Graphic title: What employers offer vs. what workers value
Flexible work hours: 50% of employers offer them; 67% of workers value them.
Commuter benefits: 42% of employers offer them; 55% of workers value them.
Dental insurance: 49% of employers offer it; 61% of workers value it.
401(k) match: 38% of employers offer it; 50% of workers value it.
Remote work reimbursements: 32% of employers offer them; 42% of workers value them.
Annual raises: 33% of employers offer them; 42% of workers value them.
Vision insurance: 46% of employers offer it; 54% of workers value it.
Free and subsidized meals: 44% of employers offer them; 51% of workers value them.
HSA contribution or match: 28% of employers offer it; 34% of workers value it.
Hybrid work: 46% of employers offer it; 51% of workers value it.
Emerging offerings to watch
Many of these offerings remain relatively uncommon, with fewer than half of employers providing them. As a result, they can help organizations stand out while supporting well-being, addressing rising healthcare costs and meeting evolving family needs.Stress management or coaching programsTherapy or on-demand counselingGLP-1 medicationsSleep health programsLactation supportAdoption assistanceIn vitro fertilization (IVF)Surrogacy assistance
Beyond the paycheck: The new total rewards equationDiscover the most valued employee benefits packages and perks for 2027. Robert Half research reveals what top companies offer and what professionals want most.
Demand for Skilled TalentCheck out our Demand for Skilled Talent report to learn about employers’ hiring plans and needs.
Pay and Compensation HighlightsDive deeper into salary and total rewards trends across a range of professional roles and industries.
What's inside the Salary GuideLearn how our salary benchmarks reflect accurate marketplace data through a rigorous, multistep verification process.
The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Learn more about our methodology.Non-salary data is based on online surveys developed by Robert Half and conducted by an independent research firm. Respondents include hiring managers and workers at small (10-99 employees), midsize (100-999 employees) and large (1,000-plus employees) private, publicly listed and public sector organizations across the United States.