We are looking for an experienced Chief Marketing Officer (CMO) to lead and execute innovative marketing strategies for a growing B2C service company specializing in swimming pool services. This long-term contract position offers the opportunity to make a significant impact on customer acquisition, retention, and overall brand growth. Candidates must be located on the East Coast, as occasional travel within the tri-state area may be required.<br><br>Responsibilities:<br>• Develop and implement comprehensive digital and brand marketing strategies to drive customer acquisition and retention.<br>• Oversee top-of-funnel marketing efforts, including digital campaigns and direct mail initiatives, to attract new customers.<br>• Analyze customer feedback and survey data to enhance customer satisfaction and foster repeat business.<br>• Collaborate with general and regional managers to align marketing initiatives with business goals.<br>• Utilize field service software, such as ServiceTitan or similar platforms, to streamline marketing operations.<br>• Create and execute integrated marketing campaigns that align with the company’s growth objectives.<br>• Establish metrics to measure the effectiveness of marketing strategies and optimize performance.<br>• Partner with the IT department to ensure seamless integration of marketing tools and technologies.<br>• Travel occasionally within the tri-state area to meet with stakeholders and oversee regional marketing efforts.
We are looking for an experienced Chief Marketing Officer (CMO) to lead and innovate our marketing strategies in New York, New York. This long-term contract position requires a forward-thinking individual who can drive impactful campaigns, enhance brand visibility, and align marketing efforts with overarching business goals. The ideal candidate will bring a wealth of expertise in digital marketing, brand development, and integrated marketing initiatives.<br><br>Responsibilities:<br>• Develop and oversee comprehensive marketing strategies that align with the company's vision and objectives.<br>• Lead the creation and execution of integrated marketing campaigns to enhance brand recognition and engagement.<br>• Analyze market trends and consumer insights to inform strategic decision-making and identify growth opportunities.<br>• Collaborate with cross-functional teams to ensure consistency in messaging and brand representation.<br>• Manage the digital marketing strategy, including SEO, social media, and content marketing, to drive online presence.<br>• Oversee the development and implementation of brand marketing initiatives to strengthen market positioning.<br>• Monitor the performance of marketing campaigns and use data-driven insights to optimize results.<br>• Foster relationships with external partners and agencies to expand the reach and effectiveness of marketing efforts.<br>• Provide mentorship and leadership to the marketing team, nurturing talent and encouraging innovation.
We are looking for a dynamic Director of Marketing to lead strategic initiatives and drive brand growth in the healthcare industry. This role requires expertise in digital marketing, event planning, and analytics to enhance audience engagement and achieve business objectives. The ideal candidate will excel in managing agency relationships and crafting innovative strategies to elevate brand presence.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to healthcare audiences.<br>• Oversee the planning and execution of events designed to promote the brand and engage stakeholders.<br>• Utilize digital tools and analytics platforms, such as Google Analytics, to monitor campaign performance and optimize results.<br>• Collaborate with external agencies to ensure alignment with brand goals and marketing objectives.<br>• Drive initiatives to enhance brand awareness and visibility across multiple channels.<br>• Manage budgets and resources effectively to maximize the impact of marketing campaigns.<br>• Lead and mentor a marketing team, fostering a collaborative and results-driven environment.<br>• Stay abreast of industry trends and emerging technologies to incorporate innovative strategies.<br>• Evaluate and refine marketing tactics to support organizational goals.<br>• Ensure all marketing efforts comply with relevant regulations and standards within the healthcare sector.