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1 result for Brand Manager in Springfield, MA

Sr. Manager Marketing Communication & Digital Content
  • Hartford, CT
  • remote
  • Temporary / Contract
  • 50 - 54 USD / Hourly
  • <p>Robert Half&#39;s marketing &amp; creative client is seeking a Senior Manager, Marketing Communications &amp; Digital Content for a 6+ month contract opportunity. This is a fully remote, 40-hour-per-week role; candidates must be willing to travel to the Midwest approximately twice per month. The Senior Manager will support a growing critical power and electrical infrastructure business as it continues integrating into a larger global organization. This individual will lead marketing communications, content strategy, digital presence, and go-to-market execution while helping align a newly acquired business unit with broader enterprise marketing initiatives. The ideal candidate combines strong B2B marketing communications expertise with a deep understanding of power systems, electrical infrastructure, data centers, backup power, or other highly technical industrial markets.</p><p><br></p><p><strong>Key Responsibilities: </strong></p><ul><li>Lead marketing communications and content strategy for a growing technical B2B business</li><li>Support the integration of a specialized business unit into a larger enterprise organization</li><li>Develop messaging, positioning, and content for technical audiences and channel partners</li><li>Create content across web, email, social, product marketing, sales enablement, and campaigns</li><li>Support product launches, demand generation, and customer engagement initiatives</li><li>Oversee website content, digital strategy, and customer experience improvements</li><li>Partner with business leadership, sales, product management, and marketing teams</li><li>Manage agencies, external partners, project timelines, and budgets</li><li>Measure performance, track KPIs, and recommend optimizations</li></ul>
  • 2026-09-10T00:00:00Z