<p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </li><li>Conduct market research to identify trends, customer preferences, and competitors' activities. </li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders.</li></ul>
<p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals. </li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn. </li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner. </li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement. </li><li>Stay updated with social media trends, best practices, and emerging platforms. </li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives. </li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively. </li><li>Engage with followers and influencers to build and nurture a strong online community. </li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities. </li></ul>
We are looking for a dedicated Accounting Manager/Supervisor to join our team in Grand Rapids, Michigan. In this role, you will oversee client engagements while contributing to the growth of our nonprofit advisory services practice and supporting business and governmental clients. The ideal candidate will possess strong leadership skills, a passion for delivering exceptional client solutions, and a talent for mentoring team members to achieve their best.<br><br>Responsibilities:<br>• Manage and supervise comprehensive client engagements, ensuring high-quality service delivery.<br>• Conduct financial planning and analysis to support strategic decision-making.<br>• Oversee grant and fund reporting at federal, state, and local levels to ensure compliance.<br>• Lead forecasting and budget planning processes to align with organizational goals.<br>• Ensure compliance with sales and use tax regulations, including audit support.<br>• Manage external financial statement audits to maintain accuracy and transparency.<br>• Contribute to business development and marketing initiatives to expand client relationships.<br>• Provide guidance and coaching to team members, fostering their growth and development.
<p>Robert Half is currently seeking a proactive and organized Part-Time Marketing Assistant for our client in Grand Rapids. As a Marketing Assistant, you will provide essential support to the marketing team in various tasks to help drive successful marketing campaigns and initiatives. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Assist in the execution of marketing campaigns across multiple channels, including digital, print, and social media. </li><li>Coordinate and manage marketing materials, ensuring they are up to date and readily available. </li><li>Conduct market research and competitor analysis to provide valuable insights for marketing strategies. </li><li>Assist in the creation and proofreading of marketing content, such as blog posts, emails, and social media posts. </li><li>Help maintain and update the client's website content and ensure it aligns with marketing efforts. </li><li>Support the organization and coordination of marketing events and trade shows. </li><li>Monitor and analyze marketing data to track campaign performance and report on key metrics. </li><li>Collaborate with team members and external partners to ensure seamless execution of marketing initiatives. </li><li>Stay informed about industry trends and best practices to contribute fresh ideas to the marketing team. </li></ul>