<p>We’re looking for a Marketing Data Analyst to turn campaign and customer data into actionable insights that drive smarter marketing decisions. This role partners closely with marketing, digital, and leadership teams to analyze performance across channels, optimize campaigns, and clearly communicate what’s working and what’s not.</p><p>What You’ll Do</p><ul><li>Analyze performance across marketing channels (email, paid media, social, web, SEO, events)</li><li>Track and report on KPIs such as conversion rates, CAC, ROI, engagement, and attribution</li><li>Build and maintain dashboards and reports using tools like Google Analytics, Looker Studio, Tableau, or Power BI</li><li>Interpret campaign results and provide clear insights and recommendations to stakeholders</li><li>Support A/B testing and experimentation for emails, landing pages, ads, and website updates</li><li>Work with marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce) to ensure accurate data tracking</li><li>Identify trends, patterns, and opportunities to improve marketing efficiency and performance</li><li>Ensure data accuracy and consistency across platforms</li></ul><p><br></p>
