<p>We are seeking an experienced <strong>Senior Marketing Specialist </strong>with 7+ years of experience for a fully remote position with our client on the East Coast. Must have experience in the insurance or financial services industries. Must be able to work East Coast hours. Must have experience with Salesforce, CRM platforms, Excel, and Tableau. Salary is up to 95K with some flex depending on experience and qualifications.</p><p><strong> </strong></p><p>The Senior Marketing Specialist develops member segmentation strategies, journey maps, and personalized experiences to drive engagement, growth, and retention. This role combines strategic thinking, creativity, data insights, and collaboration to deliver measurable marketing outcomes.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Create and execute marketing initiatives driven by business goals, segmentation strategies, and market trends.</li><li>Design personalized segmentation strategies, including account-based marketing, to enhance engagement and growth.</li><li>Collaborate with sales and member relations teams to align on priorities, goals, and execution.</li><li>Partner with digital, events, and content teams to ensure strategy alignment and maximize program effectiveness.</li><li>Track and analyze metrics to assess campaign effectiveness, optimize performance, and generate actionable insights.</li><li>Support sales teams with insights, campaign strategies, and marketing collateral.</li><li>Manage budgets and operational activities for segment-specific marketing programs.</li><li>Conduct market analysis to inform and refine marketing strategies.</li></ul>
<p><strong>Location:</strong> Holyoke, MA</p><p><strong>Job Type:</strong> Full-time, Contract-to-hire</p><p><br></p><p>Our client in Holyoke, MA, is seeking a highly organized and detail-oriented Executive Assistant to provide top-tier support to senior leadership. This is an excellent opportunity for an individual with exceptional interpersonal and technical skills to help drive the success of a dynamic and collaborative organization.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Manage complex calendars, scheduling, and meeting coordination for senior executives.</li><li>Act as a primary liaison between executives and internal/external stakeholders.</li><li>Oversee travel arrangements, including booking flights, accommodations, and itineraries.</li><li>Assist with preparing reports, presentations, and correspondence.</li><li>Maintain confidentiality and professionalism at all times.</li><li>Provide support for workflow automation and process improvement projects across departments.</li><li>Utilize CRM and other business tools to help ensure efficient operations and data management.</li><li>Handle ad-hoc administrative tasks as needed.</li></ul><p><br></p><p><strong>Why You Should Apply:</strong></p><ul><li>Opportunity to work with a reputable organization and support senior leadership directly.</li><li>A chance to contribute to workflow improvements and digital transformation projects.</li><li>Competitive salary and benefits for full-time hires.</li><li>Potential for contract-to-hire based on performance and business need.</li></ul><p><br></p>
<p>• The Billing, Credit & Collections Specialist generates project invoice transactions and oversees assigned Accounts Receivable (A/R) Collections, ensuring the integrity and accuracy of A/R transactions</p><p>• Manage the processing of cash receipts daily; monitor client accounts regularly and identify and pursue delinquent accounts</p><p>• Research and resolve payment discrepancies, short pays, and customer disputes in a professional manner</p><p>• Enter invoices to supplier portals</p><p>• Collaborate with the sales, customer service, and finance teams to resolve billing issues</p><p>• This position interacts closely with the company’s Proposals & Contracts and Project Management teams, and has high visibility across the organization, driving company operations for billing and collections</p><p>• Independently lead the Collections function to ensure prompt and orderly collection of billed transactions; regularly engage within the Company (Finance, Project Managers, Business Development, etc.) and with external customers to elevate A/R Collections to an optimal level</p><p>• Tactfully & extensively communicate (phone and email) to critical and sizeable clients seeking payment on funds owed for work completed</p><p>• Prepare and issue monthly invoices for all billable projects and costs, including hourly, unit, and pass-through; guarantee timely and accurate tracking of customer contracts, change orders, and service invoices; meet departmental billing deadlines</p><p>• Prepare monthly client financial summaries and estimates, and report KPI type data on A/R, cash collections, and days sales outstanding (DSO) to the Senior Leadership Team within the Company</p><p>• Responsible for account reconciliation and analysis for balance sheet accounts including but not limited to cash and accounts receivable</p><p>• Research, review, obtain approval (as needed), and process credit memo requests, and support Project Management with customer billing inquiries; research unpaid or disputed amounts and engage Proposals & Contracts, Project Management, and Finance departments to lead resolution and correction of customer issues and billing errors</p><p>• Responsible for analyzing the creditworthiness of prospective and current customers and make recommendations for credit limit and payment terms.</p><p>• Examining credit history using credit agency tools (D& B) and evaluating potential risks</p><p>• Provide year-end support of auditor requirements, which may include research and reconciliation; perform additional assignments, as directed by Finance Manager</p><p>• Participate in efforts to achieve department and company goals</p><p>• Create and update suppliers</p><p>• Performs other duties as assigned</p><p>• Crosstrain within the accounting department</p><p><br></p>
