We are looking for an experienced Marketing Manager to join our team in Colorado Springs, Colorado. In this role, you will be responsible for leading strategic marketing initiatives that align with organizational goals and enhance brand visibility. This position offers an exciting opportunity to contribute to impactful campaigns and collaborate with cross-functional teams in a healthcare-focused environment.<br><br>Responsibilities:<br>• Develop comprehensive marketing strategies that support organizational growth and reflect the company’s mission and values.<br>• Design and manage digital advertising campaigns across platforms like LinkedIn and Facebook to drive engagement and recruitment.<br>• Oversee website performance, ensuring content is optimized using analytics and data-driven insights.<br>• Organize and execute conferences and events, managing logistics for clinical service lines.<br>• Collaborate with HR to support internal communications, employee recognition programs, and cultural initiatives.<br>• Create and update marketing materials, presentations, and digital content to support recruitment and business development.<br>• Build relationships with community organizations such as the Epilepsy Foundation to support engagement efforts.<br>• Partner with leadership across departments to ensure brand consistency, compliance, and innovative approaches.<br>• Monitor campaign performance and adjust strategies to maximize effectiveness.
<p>Robert Half Marketing and Creative has a client looking for an experienced Web and Digital Marketing Manager to lead and enhance our organization's online presence. This role involves managing the functionality of existing websites, launching new web platforms, and driving results through strategic digital marketing campaigns. As a Contract position, the ideal candidate will bring creativity, technical expertise, and a collaborative mindset to support our mission in the non-profit sector. Based in Denver, Colorado, this is an opportunity to make a meaningful impact while working in a dynamic environment.</p><p><br></p><p>Responsibilities:</p><p>• Oversee the maintenance and functionality of the organization's website, ensuring content accuracy and optimal user experience.</p><p>• Coordinate updates, troubleshoot issues, and implement improvements to enhance website performance.</p><p>• Lead the development and launch of new websites, managing vendor partnerships, content migration, and testing processes.</p><p>• Design and execute targeted digital marketing campaigns, including email blasts and paid advertisements, to increase engagement and visibility.</p><p>• Analyze website and campaign performance using tools like Google Analytics to generate actionable insights.</p><p>• Collaborate with creative teams to produce high-quality digital and print content that aligns with branding and messaging goals.</p><p>• Partner with internal departments and external vendors to execute communication strategies effectively.</p><p>• Monitor SEO performance and optimize content to improve search rankings and drive organic traffic.</p><p>• Manage multiple projects simultaneously, ensuring deadlines are met and resources are allocated efficiently.</p><p>• Provide regular performance reports and recommendations to improve marketing strategies.</p>
<p>Robert Half Marketing and Creative has a client seeking a hands-on Paid Media Buyer with a proven track record in managing and optimizing digital advertising campaigns. The ideal candidate will have at least 2 years of experience, a deep understanding of paid media channels, and demonstrable success with consumer-packaged goods (CPG) brands is a major plus. Agency experience is also preferred.</p><p><br></p><p>Key Responsibilities:</p><p><br></p><p>Plan, execute, and optimize paid media campaigns across multiple platforms (including but not limited to Google Ads, Meta/Facebook, Instagram, and programmatic networks)</p><p>Manage day-to-day activities for campaign setup, monitoring, and reporting, ensuring delivery against KPIs and budget</p><p>Conduct ongoing A/B testing and performance analysis to drive continuous campaign improvement</p><p>Collaborate with creative and analytics teams to develop and iterate ad copy, creative, and landing page strategies</p><p>Analyze campaign performance data and provide actionable insights and recommendations to maximize ROI</p><p>Stay current with digital marketing trends, channel updates, and best practices, especially around CPG/direct-to-consumer sectors</p><p>Liaise with internal stakeholders and external partners/vendors to ensure seamless campaign execution</p><p>Prepare detailed reports and present campaign results to clients or management</p><p>Qualifications:</p><p><br></p><p><br></p>
