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5 results for Digital Strategist in Allentown, PA

Content Strategist
  • Philadelphia, PA
  • onsite
  • Temporary / Contract
  • 40 - 43 USD / Hourly
  • <p><strong><em>Robert Half is partnering with our client in this search, a Fortune 500 leader in the telecommunications and media industry, to hire a Content Strategist to support enterprise digital experiences.</em></strong></p><p><br></p><p><strong>Location: </strong>Philadelphia, PA (onsite 4 days/week, 1 day remote)</p><p><strong>Duration</strong>: 7-month contract</p><p><strong>Hours</strong>: 40 hours/week</p><p><strong>Pay Rate:</strong> $40–43/hour (W2)</p><p><br></p><p><strong>Position Overview:</strong></p><p>The Content Strategist will drive content governance, editorial quality, and scalable operations across a complex digital ecosystem. This role is ideal for a detail-oriented professional with strong systems thinking and experience working within enterprise design systems. Blending strategy and execution, the position ensures content aligns with global standards, supports Answer Engine Optimization (AEO), and delivers consistent, high-quality user experiences within a collaborative Experience Design and Digital Marketing organization.</p><p><br></p><p><strong><em>AEO &amp; Design System Support</em></strong></p><ul><li>Audit and optimize taxonomy, metadata, and structured content to improve discoverability and support AEO and personalization strategies</li><li>Identify content gaps and recommend enhancements to improve visibility in AI-generated summaries and search experiences</li><li>Tag and structure content in alignment with enterprise taxonomy and global content strategy</li><li>Document and maintain content specifications and usage guidelines within the design system</li><li>Manage and update content templates, ensuring consistency across all digital properties and vendor deliverables</li><li>Partner cross-functionally to evolve editorial standards and maintain a cohesive style guide</li><li>Support sitewide governance initiatives to drive consistency, scalability, and compliance</li><li>Own end-to-end QA for content updates, including thought leadership, merchandising, and page-level changes</li></ul><p><br></p><p><strong><em>Editing &amp; Quality Assurance</em></strong></p><ul><li>Conduct sitewide audits to identify inconsistencies, gaps, and opportunities for improvement</li><li>Collaborate with stakeholders to prioritize and implement content updates within BAU workflows</li><li>Ensure accuracy and alignment of copy across design files and production environments</li><li>Proofread and edit content for clarity, consistency, and adherence to brand standards</li><li>Proactively improve editorial quality and maintain long-term content integrity</li></ul><p><br></p><p><strong><em>Merchandising &amp; Content Support</em></strong></p><ul><li>Support ongoing content updates tied to merchandising, campaigns, and enterprise learning initiatives</li><li>Maintain and update thought leadership and event-related content across the site</li><li>Manage time-sensitive and high-priority content requests</li><li>Contribute to documentation and processes that support scalable content operations</li></ul>
  • 2026-05-01T00:00:00Z
Communication Specialist
  • Boyertown, PA
  • onsite
  • Permanent / Full Time
  • 0 - 0 USD / Yearly
  • <p>We are looking for a dynamic Communication Specialist to join a fast-growing manufacturing and consumer brand in Pottstown, Pennsylvania. This role is ideal for someone who thrives in a performance-driven environment and enjoys blending creative brand execution with strategic customer engagement. You will take ownership of customer communications, experiential marketing initiatives, and branded merchandise development while leveraging data-driven insights and innovative ideas.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement segmentation strategies to enhance customer engagement, targeting, and conversion rates.</p><p>• Design, optimize, and manage automated workflows, campaigns, and triggers to improve lifecycle marketing.</p><p>• Analyze marketing performance metrics and refine strategies based on actionable data insights.</p><p>• Assist in creating and executing trade show booths, branded displays, and promotional trailers.</p><p>• Coordinate logistics for events, ensuring seamless setup and consistent brand representation.</p><p>• Represent the brand at industry events, trade shows, and activations to strengthen its presence.</p><p>• Design and oversee the production of branded merchandise, aligning it with the brand identity.</p><p>• Manage sourcing, sampling, and production processes for apparel and promotional goods.</p><p>• Collaborate with internal teams to plan merchandise launches and promotional campaigns.</p><p>• Ensure all brand touchpoints maintain a premium and performance-focused aesthetic.</p>
  • 2026-04-29T00:00:00Z
Data Analyst
  • Lyon Station, PA
  • onsite
  • Temporary / Contract
  • 23.75 - 30 USD / Hourly
  • <p>We are looking for a skilled Data Analyst to join our team on a long-term contract basis in Berks County, Pennsylvania. This role is ideal for someone who excels at interpreting data, identifying trends, and delivering actionable insights to support organizational goals. You will play a pivotal role in ensuring data accuracy and optimizing processes through advanced analysis techniques.</p><p><br></p><p>Responsibilities:</p><p>• Analyze complex datasets to identify trends, patterns, and insights that guide business decisions.</p><p>• Perform accurate data entry tasks, ensuring the integrity of numeric information.</p><p>• Develop and maintain Excel formulas to streamline data processing and reporting.</p><p>• Generate detailed reports and dashboards tailored to organizational needs.</p><p>• Collaborate with cross-functional teams to understand data requirements and provide solutions.</p><p>• Ensure data accuracy and troubleshoot discrepancies in large datasets.</p><p>• Provide actionable recommendations based on findings from data analysis.</p><p>• Manage and organize datasets for easy retrieval and future use.</p><p>• Monitor data workflows and suggest improvements to enhance efficiency.</p><p>• Maintain confidentiality and security of sensitive information.</p><p>If interested please send resume on a word dcoumnt to Jim.Kirk@Roberhalf com</p>
  • 2026-04-28T00:00:00Z
Data Analyst
  • Philadelphia, PA
  • onsite
  • Temporary / Contract
  • 0 - 0 USD / Yearly
  • We are looking for an experienced Data Analyst to support healthcare initiatives in Philadelphia, Pennsylvania. This is a long-term contract position that requires strong analytical skills and a focus on fraud detection and prevention. The ideal candidate will leverage data-driven insights to enhance decision-making and ensure the integrity of healthcare operations.<br><br>Responsibilities:<br>• Conduct detailed data analyses to identify patterns of suspected fraud and anomalies in healthcare systems.<br>• Develop and implement fraud detection models using advanced analytics tools and techniques.<br>• Collaborate with cross-functional teams to investigate potential fraudulent activities and propose actionable solutions.<br>• Utilize platforms such as Epics and Chartmaxx to extract and analyze data effectively.<br>• Generate comprehensive reports and dashboards to present findings and support decision-making.<br>• Monitor ongoing healthcare operations to ensure compliance with anti-fraud protocols.<br>• Optimize data workflows and processes to enhance efficiency and accuracy.<br>• Stay updated on industry trends and best practices in fraud analytics and healthcare data analysis.<br>• Provide recommendations to improve system integrity and prevent future fraudulent activities.
  • 2026-04-30T00:00:00Z
Content Creator
  • Fort Washington, PA
  • onsite
  • Permanent / Full Time
  • 50000 - 65000 USD / Yearly
  • <p>We are looking for an innovative Content Creator to join our client near Ambler, PA. The ideal candidate will excel in creating engaging digital content across multiple platforms, including social media, and will have a strong background in photography and videography. This role offers an exciting opportunity to shape the brand&#39;s online presence and connect with audiences in meaningful ways. <strong>Automotive industry experience is required.</strong></p><p><br></p><p>Responsibilities:</p><p>• Plan, write, and produce standout content including blogs, video, product features, infographics, and more.</p><p>• Develop and execute creative content strategies tailored to various social media platforms, including TikTok, Facebook, and Instagram.</p><p>• Produce high-quality photos and videos that align with the brand&#39;s voice and aesthetic.</p><p>• Manage social media accounts by posting content, engaging with followers, and monitoring performance metrics.</p><p>• Collaborate with marketing and design teams to ensure cohesive messaging across all campaigns.</p><p>• Stay updated on industry trends and emerging technologies to enhance content creation and delivery.</p><p>• Plan and execute video shoots, including filming, and editing.</p><p>• Optimize content for web and social media to maximize reach and engagement.</p><p>• Analyze audience engagement data to refine strategies and improve content performance.</p><p>• Coordinate with external vendors or freelancers when necessary to meet project goals.</p><p>• Ensure all content adheres to brand guidelines and maintains consistency.</p><p>• Use data, SEO best practices, and creativity to develop content that attracts and converts.</p><p><br></p>
  • 2026-04-30T00:00:00Z