<p>We are looking for a talented Paid Media Manager to oversee and optimize digital advertising campaigns across various platforms, working onsite for our client based in Ferndale, Michigan. This Contract-to-permanent position offers an exciting opportunity to work with dynamic clients in diverse industries, managing paid and organic social media campaigns. If you have a passion for digital marketing strategies, managing paid advertising budgets, and have a knack for driving impactful results, we encourage you to apply. </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute paid media campaigns across platforms such as Google Ads, Meta/Facebook, LinkedIn, Instagram, and TikTok.</p><p>• Monitor campaign performance metrics using tools like Google Analytics and Tableau, ensuring optimal results.</p><p>• Manage budgets for paid media initiatives, including end-of-month ad spend reporting and reconciliation.</p><p>• Perform quality assurance testing and light copywriting to refine campaign materials.</p><p>• Collaborate with teams to send newsletters and track workflow using project management tools.</p><p>• Build and test pages in WordPress, including A/B testing to improve user engagement.</p><p>• Evaluate the success of campaigns and provide actionable recommendations for improvement.</p><p>• Enhance programmatic media strategies to deliver targeted advertising solutions.</p><p>• Utilize organic social media tools like Sprout to manage and analyze social campaigns.</p>
<p>Job Title: Communications Director</p><p>Location: Addison, TX</p><p>Employment Type: Full-Time</p><p><br></p><p>About the Role:</p><p>We’re seeking a strategic and dynamic Communications Director to lead internal and external communications for our client. You’ll oversee corporate communications, media relations, executive messaging, and employee engagement initiatives.</p><p><br></p><p>Key Responsibilities:</p><ul><li>Develop and execute a comprehensive communications strategy that supports business goals and enhances brand reputation.</li><li>Lead internal communications efforts to foster transparency, alignment, and employee engagement.</li><li>Manage media relations, including press releases, interviews, and crisis communications.</li><li>Partner with executives to craft thought leadership content and strategic messaging.</li><li>Oversee digital communications, including social media, newsletters, and web content.</li><li>Ensure brand consistency across all communication channels.</li><li>Monitor communication metrics and adjust strategies for optimal impact.</li></ul><p><br></p>
<p>A fully integrated digital marketing and branding agency is seeking a Social Media Manager to join their team. They are a team of strategists, creatives, and media professionals who thrive on crafting exceptional brands, campaigns, and experiences. Through creative problem-solving and dynamic storytelling, we aim to inspire real connections and deliver measurable results for our diverse client portfolio—all while fostering a fun and collaborative work environment.</p><p><br></p><p><strong>About the Role:</strong></p><p>In this key leadership role, you will focus on developing and executing comprehensive social media strategies for our diverse client base, especially within the real estate industry. Reporting to the Director of Client Success and Senior Vice President of Strategy, you’ll also lead our talented social media team, managing content creation initiatives and driving meaningful engagement across a range of platforms. Our client seeks a creative thinker with a strategic mindset who is passionate about social media innovation and thrives in a fast-paced environment.</p><p><br></p><p><strong>What You’ll Do:</strong></p><ul><li><strong>Strategic Leadership:</strong> Lead the development and implementation of social media strategies, ensuring alignment with client goals and overarching marketing objectives.</li><li><strong>Content Creation Oversight:</strong> Oversee and guide the creation of editorial content calendars and organic social media initiatives that embody unique client brands.</li><li><strong>Client Success:</strong> Act as a senior community manager for key client accounts, ensuring optimal performance and engagement across platforms like Facebook, Instagram, TikTok, LinkedIn, YouTube, and Pinterest.</li><li><strong>Performance Optimization:</strong> Analyze data and metrics to refine strategies, optimize campaigns, and integrate fresh ideas.</li><li><strong>Competitive Analysis:</strong> Conduct competitive research and industry exploration to identify emerging trends and propose innovative social media tactics.</li><li><strong>Collaboration:</strong> Work closely with internal teams, including creative, copy, video/animation, and digital media groups, to produce engaging and impactful content.</li><li><strong>Team Leadership:</strong> Mentor and collaborate with junior team members, including the Social Media Coordinator, to foster professional development and a results-driven team environment.</li></ul><p><br></p>
We are looking for an experienced and innovative Marketing Director to lead and enhance our marketing initiatives in Irwindale, California. This role offers an exciting opportunity to drive brand growth while implementing strategic campaigns that resonate with our target audience. If you excel in digital marketing and branding within the Consumer Packaged Goods (CPG) sector, we invite you to bring your expertise to our team.<br><br>Responsibilities:<br>• Develop comprehensive marketing strategies that align with organizational goals and drive brand awareness.<br>• Oversee digital marketing campaigns to ensure optimal performance and audience engagement.<br>• Conduct market research to identify emerging trends and opportunities in the CPG industry.<br>• Collaborate with cross-functional teams to execute integrated marketing plans.<br>• Manage and optimize budgets for marketing initiatives, ensuring cost-effectiveness and maximum impact.<br>• Lead the development of creative content across various channels to strengthen brand identity.<br>• Analyze campaign performance metrics and provide actionable insights for improvement.<br>• Establish and maintain strong relationships with external partners and vendors.<br>• Guide the marketing team, fostering growth and ensuring alignment with company objectives.<br>• Monitor competitor activities and adjust strategies to maintain a competitive edge.
<p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul><p> </p>
We are looking for an experienced Director to join our Media Analytics & Customer Success team in Pearl River, New York. In this role, you will lead strategic initiatives that drive client success by combining data-driven insights with advanced media analytics. You will collaborate with cross-functional teams to deliver impactful solutions for a diverse portfolio of clients across multiple media channels.<br><br>Responsibilities:<br>• Develop and oversee the implementation of measurement frameworks, campaign data strategies, and media testing plans to optimize client campaigns.<br>• Act as a senior analytics lead for key accounts, translating complex performance data into actionable strategies and communicating insights to executive-level stakeholders.<br>• Enhance media analytics offerings by identifying links between performance metrics and variables such as touchpoints, geography, creative sequencing, and channel placement.<br>• Design and manage advanced reporting solutions using tools like Tableau, Datorama, and Excel to deliver clear and visually engaging campaign insights.<br>• Analyze diverse data sources, including first-party and third-party data, ad server logs, and market research, to uncover insights that refine marketing strategies.<br>• Provide leadership and mentorship to a team of analysts, setting annual goals, conducting performance reviews, and refining team structure to achieve optimal results.<br>• Collaborate with internal teams such as Client Services, Data Science, and Business Intelligence to identify and implement the best solutions for client needs.<br>• Lead client-facing discussions, offering thought leadership and strategic guidance to ensure alignment with business objectives.<br>• Stay updated on industry trends and innovations to continuously evolve analytics strategies and practices.
<p>We are looking for a Media Talent Director to lead strategic initiatives in press and talent relations, helping to enhance brand visibility and engagement. This role requires a dynamic individual with expertise in media relations, digital communication strategies, and corporate communications to support the organization’s mission in clinical, scientific, and public education domains.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive press and talent relations strategies to maximize brand exposure and visibility.</p><p>• Collaborate with senior leadership and stakeholders to align media and talent initiatives with organizational goals.</p><p>• Draft and edit press materials, including press releases, advisories, statements, and briefing documents, to ensure consistent messaging.</p><p>• Monitor and maintain press tracking systems to analyze media coverage and measure campaign effectiveness.</p><p>• Design and implement publicity plans for brand-building campaigns to enhance public recognition.</p><p>• Provide strategic guidance on media relations and talent engagement to amplify the organization's mission and goals.</p><p>• Build and maintain relationships with key media outlets, entertainment industry professionals, and influencers.</p><p>• Prepare message guidance, fact sheets, and other supporting materials for media outreach and talent engagements.</p><p>• Manage photography for events and communication strategies across digital platforms to optimize visibility and engagement.</p><p><br></p>
Position: Marketing Project Manager<br>Location: Kansas City, MO --- Hybrid<br>Salary: up to $80,000 base annual salary + excellent benefits<br><br>*** For immediate and confidential consideration, please send a message to MEREDITH CARLE on LinkedIn or send an email to me with your resume. My email can be found on my LinkedIn page. ***<br><br>Are you ready to take the next step in your career with an innovative and growing company? Robert Half is looking for exceptional talent to fill a Marketing Project Manager role at our client company, located in Kansas City, MO. This dynamic position offers you the chance to contribute to challenging projects while advancing your skills, career goals, and professional growth.<br><br>What You’ll Do<br> · Manage a portfolio of marketing programs with external clients, advising on strategies, creating and executing plans, involving the full array of marketing activities from communication plans, marketing content, creative marketing campaigns, print and digital campaigns<br> • Monitor and measure success thru tracking ROI with KPIs and ensuring and managing budgets. Partnering with client executives and other decision makers.<br> • Collaborate with a driven team and work on forward-thinking projects.<br> • Create impact by leveraging your enterprise marketing program skills.<br>What You Bring<br> • 3+ years of program marketing strategy, implementation and execution.<br> • A passion for working with external clients and customers!<br> • Exceptional problem-solving abilities and attention to detail.<br> • Bachelor's degree and or Master's degree are preferred.<br><br>Why Work with Us?<br>When you partner with Robert Half, you gain access to a robust network of employers across the nation who trust us to find their best and brightest. We’ll connect you to opportunities not yet publicly posted, advocate for your skills, and support you with interview preparation and personalized career advice. Apply today to explore this opportunity and join a workplace that's as motivated as you are!<br>Ready to grow your career? Submit your resume now — let’s get started!<br><br>*** For immediate and confidential consideration, please send a message to MEREDITH CARLE on LinkedIn or send an email to me with your resume. My email can be found on my LinkedIn page. Also, you may contact me by office: 515-303-4654 or mobile: 515-771-8142. Or one click apply on our Robert Half website. No third party inquiries please. Our client cannot provide sponsorship and cannot hire C2C. ***
<p>Robert Half Marketing and Creative is hiring for a <strong>Marketing Analytics Manager</strong> with a client in Atlanta. This is a direct hire position.</p><p><br></p><p><br></p><p>We’re looking for a <strong>Marketing Analytics Manager</strong> to turn complex data into actionable insights that drive customer acquisition and business growth. This role involves analyzing marketing performance across multiple channels, managing third-party measurement tools, and optimizing media spend to improve efficiency.</p><p><br></p><p><strong>What You’ll Do:</strong></p><ul><li><strong>Analyze Market Trends:</strong> Evaluate category, brand, competitive, channel, and customer data to guide marketing decisions and recommend budget allocations.</li><li><strong>Develop Reporting & Dashboards:</strong> Design interactive reports to track performance, identify trends, and highlight areas for improvement.</li><li><strong>Manage Third-Party Measurement Tools:</strong> Oversee platform setup, onboarding, and coordination with external sales, measurement, and ad operations teams.</li><li><strong>Lead Testing & Optimization:</strong> Implement and analyze results from multi-touch attribution, marketing mix modeling (MMM), and brand/conversion lift studies.</li><li><strong>Optimize Campaign Performance:</strong> Track key performance indicators (KPIs) to measure spend effectiveness and creative impact.</li><li><strong>Leverage Data for Customer Insights:</strong> Analyze customer acquisition metrics and shopping behaviors to improve digital programs and conversion rates.</li><li><strong>Collaborate Across Teams:</strong> Work closely with internal stakeholders and external media agencies to refine measurement processes.</li><li><strong>Monitor Industry Trends:</strong> Stay updated on emerging digital marketing trends and identify new opportunities for growth.</li></ul><p><br></p>
<p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p>
We are looking for a skilled Paid Media Manager to oversee and enhance programmatic advertising campaigns across various platforms. The ideal candidate will have a strong analytical mindset and a passion for driving measurable results through strategic media planning. This permanent role is based in Troy, Michigan, and offers an exciting opportunity to collaborate with creative and analytical teams to deliver impactful campaigns. <br> Responsibilities: • Develop, implement, and refine programmatic advertising campaigns across platforms such as display, video, audio, and native ads. • Monitor campaign performance metrics daily to ensure goals for key performance indicators (KPIs) are consistently met. • Conduct in-depth data analysis to identify trends and provide actionable recommendations for improving campaign effectiveness. • Collaborate with media planners, data analysts, and creative teams to align campaign strategies and achieve cohesive results. • Design and manage audience segmentation and targeting strategies using first- and third-party data sources. • Stay updated on industry trends, platform enhancements, and programmatic media best practices to maintain a competitive edge. • Prepare detailed performance reports and campaign summaries for internal teams and clients. • Test and evaluate new platforms, tools, and ad formats to innovate and enhance campaign outcomes. • Ensure brand safety and compliance by utilizing ad verification tools and implementing appropriate measures. • Support the implementation of pixel tracking and tag management systems as needed.
<p>Robert Half Marketing and Creative has a hospitality client that is looking for a dynamic Social Media and Content Manager to join their team. This role is essential in driving brand awareness, increasing visits, and boosting revenue through innovative content strategies and social media management. The ideal candidate will craft compelling messaging and oversee multi-channel campaigns to ensure seamless alignment with our marketing goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute messaging frameworks and strategies that align with the resort’s brand voice and objectives.</p><p>• Lead the creation of integrated marketing campaigns, ensuring consistent messaging across all touchpoints.</p><p>• Manage and optimize content strategies for blogs, social media platforms, and marketing channels.</p><p>• Oversee the planning and execution of a content calendar to maintain timely and engaging posts.</p><p>• Collaborate with cross-functional teams to integrate resort updates into marketing communications.</p><p>• Analyze performance metrics to evaluate the success of campaigns and identify areas for improvement.</p><p>• Mentor and develop the Social Media & Content Specialist, fostering growth and collaboration.</p><p>• Coordinate with public relations and operations teams to ensure accurate and timely information dissemination.</p><p>• Leverage audience insights to create tailored content that resonates with target demographics.</p><p>• Stay updated on industry trends and apply them to enhance brand positioning and engagement.</p>
We are looking for an experienced Marketing Manager to oversee tenant engagement, event planning, and marketing operations for a mixed-use property in Atlanta, Georgia. This role requires a proactive problem-solver who can confidently manage sensitive information and thrive in a fast-paced environment. The position offers the opportunity to contribute to the property's growth and reputation while collaborating with tenants and internal teams.<br><br>Responsibilities:<br>• Develop and implement marketing strategies tailored to tenant engagement and property branding.<br>• Plan and execute events to enhance tenant and community involvement, ensuring they align with the property's vision.<br>• Collaborate with tenants to address challenges and foster positive relationships that support business goals.<br>• Manage digital and physical signage updates in partnership with the design team to maintain cohesive branding.<br>• Work closely with web developers to enhance the property's website, including event listings and tenant communication tools.<br>• Utilize CRM systems and analytics tools to track campaign performance and refine marketing efforts.<br>• Oversee budget allocation for marketing initiatives, ensuring cost-effective strategies without compromising quality.<br>• Coordinate with corporate teams to align local marketing efforts with overarching company objectives.<br>• Maintain diplomacy and hospitality in all interactions, representing the property's values and culture.<br>• Stay updated on industry trends to continually improve marketing strategies and tenant engagement.
<p>We are looking for a skilled Marketing/Communications Manager to join our team in northern New Jersey. In this long-term contract role, you will play a key role in developing and executing effective marketing strategies that align with organizational goals. This position offers an exciting opportunity to leverage advanced AI tools and innovative techniques to enhance communication efforts and drive engagement.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive marketing plans, including email campaigns, social media strategies, and editorial content.</p><p>• Create engaging and visually appealing materials using tools such as Canva and Photoshop.</p><p>• Utilize AI tools like ChatGPT, Claude, Luminol, and Copilot to optimize marketing communication and content creation.</p><p>• Coordinate multiple projects simultaneously, ensuring timely delivery and alignment with branding guidelines.</p><p>• Craft compelling copy for various platforms, including social media, email campaigns, and presentations.</p><p>• Manage and curate social media content to enhance audience engagement and brand visibility.</p><p>• Design impactful PowerPoint presentations to support marketing initiatives and stakeholder communication.</p><p>• Collaborate with cross-functional teams to align marketing strategies with organizational objectives.</p><p>• Analyze campaign performance metrics and generate reports to inform future marketing decisions.</p><p>• Maintain proficiency in Office 365 to support daily marketing operations.</p><p><br></p><p>02720-0013290771</p><p><br></p>
The ideal candidate has direct hands-on-keyboard experience, ideally in an agency or in-house brand setting, managing and optimizing Sponsored Ads campaigns across a complex portfolio of brands and product categories. Amazon advertising experience is a must, additional platforms (Walmart, Chewy) are a plus. This person is highly analytical, comfortable with ambiguity, and well-versed in e-commerce and retail media trends (Amazon specifically). They are collaborative, autonomous, organized, detail-oriented, and intellectually curious.<br><br>This position is based out of our Neptune City, NJ facility 5x a week.<br><br>MEASURES OF SUCCESS:<br>• Support the Retail Media Manager in the tactical execution of Sponsored Ads campaigns (Sponsored Products, Sponsored Brands, Sponsored Video, Sponsored Display) on Amazon, Walmart, and Chewy.<br>• Support hands-on keyboard campaign setup, management, optimizations, and reporting.<br>• Develop and collaborate on keywords, targeting, and overall campaign strategy.<br>• Manage continuous improvement of campaign performance and track against a robust set of KPIs (ROAS, CPC, CTR, NTB, Sales, ROI, Share of Voice)<br>• Create actionable insights and recommendations in conjunction with the Retail Media Manager.<br>• Oversee campaign budget pacing and assist the Retail Media Manager in budget tracking.<br>• Collaborate with Digital Marketing and Creative to create impactful imagery and video content to use in ad campaigns.<br>• Collaborate with vendor and marketplace sales leads to align campaign coverage with inventory changes and promotions/key tentpole events.<br>• Work cross-functionally with Inventory Planning, Creative, Content, PIM Team, Sales, Brand Marketing, and Digicomm.<br><br>IDEAL CANDIDATE ATTRIBUTES:<br>• 4-year college degree or equivalent experience in marketing, business, analytics, or related field.<br>• 2+ years of hands-on experience managing and optimizing Amazon Sponsored Ads campaigns for multiple brands and/or clients simultaneously. Experience with Amazon DSP, Walmart Connect, Chewy, Criteo, Citrus Ad, Instacart Ads, and other ad platforms is a plus. Experience managing Amazon Sponsored Ads campaigns in a hybrid 1P/3P business, a big plus.<br>• Preferred experience with retail media campaign management/reporting tools such as Pacvue, Skai, Perpetua, CommerceIQ, and Teikametrics, as well as marketplace insights platforms like Helium 10, Jungle Scout, Profitero, Stackline, etc.<br>• Strong analytical skillset, proven ability to analyze and interpret data, prepare and present reporting, and communicate results, insights, and recommendations.<br>• Experience in Microsoft Office is required (Word, Excel, PowerPoint).<br>• Certifications for Amazon Advertising (Foundations, Sponsored Ads, Optimization, Video Ads) and Walmart Connect (Retail Media) are preferred. Other platforms (ex: Criteo) are a plus.<br>• Strong understanding of the E-Commerce and Retail Media landscape along with available technology and tools.<br>• Ability to manage multiple projects simultaneously, meet deadlines, and collaborate cross-functionally in a highly matrixed and fast-paced environment.<br>• Intellectual curiosity and thirst for innovation and success.<br>• Highly analytical, organized, proactive, and has a positive attitude.
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p>
<p>We are seeking a detail-oriented, creative, and media-savvy Assistant Account Manager to support client account teams with research, writing, media outreach, and content development. This is an ideal role for someone who loves writing, thrives in a fast-paced environment, and is interested in growing within the PR/marketing industry. The ideal candidate is a go-getter who enjoys writing, is resourceful, knows how to follow through, and is excited by the opportunity to support high-impact PR and marketing campaigns for clients in legal, finance, and real estate sectors.</p><p><br></p><p>Key Responsibilities</p><p>• Media Relations Support</p><p>○ Develop and maintain targeted media lists</p><p>○ Draft compelling media pitches and press releases</p><p>○ Conduct consistent follow-up with media contacts via email and phone</p><p>○ Track and capture media placements</p><p>○ Organize and maintain pitching materials and briefing sheets</p><p>• Content Creation</p><p>○ Write content across formats: blog posts (500–1500 words), newsletters, social media, and email marketing</p><p>○ Craft creative and engaging posts based on media placements and client initiatives</p><p>○ Draft thought leadership content on topics such as intellectual property, financial planning, tax policy, and market trends</p><p>• Research & Intelligence Gathering</p><p>○ Conduct competitive and industry research to support client positioning</p><p>○ Create briefing documents on journalists, organizations, and speaking opportunities</p><p>○ Analyze tone and editorial voice for targeted publications</p><p>○ Compile deep-dive reports on companies or sectors (e.g., renewable energy investors in California)</p><p>• Client Support</p><p>○ Assist with internal meeting prep, including setting agendas and organizing notes</p><p>○ Provide behind-the-scenes support on client deliverables</p><p>○ Help manage content calendars and reporting documents</p><p>○ Collaborate with team members on strategy development and execution</p><p><br></p>
We are looking for an experienced Digital Marketing Manager to oversee and execute strategies that drive growth for an e-commerce platform specializing in sales to Amazon warehouses. This role is based in Pompano Beach, Florida, and is a Contract-to-permanent opportunity. The ideal candidate will have a proven track record in managing digital campaigns and a deep understanding of the e-commerce and retail sectors.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies across platforms such as Google Ads, Meta Ads, and LinkedIn Ads.<br>• Monitor and analyze campaign performance metrics to optimize results and drive sales.<br>• Manage the company’s digital presence, including its website, mobile platforms, and social media channels.<br>• Identify growth opportunities through data-driven analysis and implement solutions to improve performance.<br>• Collaborate directly with the business owner to align marketing strategies with overall business goals.<br>• Create and manage paid advertising campaigns to boost customer acquisition and retention.<br>• Ensure all marketing efforts are aligned with the e-commerce and retail industry standards.<br>• Stay updated on the latest trends and innovations in digital marketing to maintain a competitive edge.
<p>Our global client is seeking a <strong>Web Content Manager</strong> to oversee and manage <strong>WordPress CMS</strong>. This role will work closely with developers, editors, marketing, and creative teams to ensure the organization’s website content is engaging, accurate, accessible, and optimized for both user experience and search engines.</p><p>This is an excellent opportunity for a content professional who thrives at the intersection of <strong>digital strategy, web content management, and cross-functional collaboration</strong>.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Manage the <strong>WordPress CMS</strong>, collaborating with developers and editors to support organizational needs.</li><li>Conduct <strong>content audits</strong> to identify gaps, redundancies, and opportunities for improvement.</li><li>Produce <strong>site maps and visualizations</strong> to illustrate website structure and functionality.</li><li>Train staff on best practices for creating and publishing website content.</li><li>Update <strong>HTML, CSS, and JavaScript</strong> as needed to support content and functionality.</li><li>Collaborate with creative, marketing, and technical teams to maintain site standards and brand consistency.</li><li>Implement <strong>SEO strategies</strong> to maximize search rankings and analyze user engagement.</li><li>Create, edit, publish, and retire content including text, images, videos, and interactive web assets.</li><li>Track and manage requests for website updates and new projects, ensuring deadlines are met.</li><li>Roll out and maintain a strategy for managing publishing requests (e.g., office hours).</li><li>Evaluate and streamline <strong>content governance procedures</strong>; maintain documentation libraries.</li><li>Partner with business units to develop engaging <strong>landing pages</strong> and interactive experiences.</li><li>Manage <strong>URL redirects, broken links, and cookie consent content</strong>.</li><li>Serve as the primary contact for troubleshooting <strong>site performance issues</strong>.</li><li>Integrate <strong>keywords, metadata, and analytics</strong> into content strategy for SEO optimization.</li><li>Coordinate content activation with <strong>paid media and social campaigns</strong>.</li><li>Stay current with competitor sites, industry best practices, and innovations in content strategy.</li></ul><p><br></p>
<p>We are looking for an experienced and strategic Director of Marketing to join our team in Western Massachusetts. In this leadership role, you will oversee a dynamic marketing team, drive international marketing initiatives, and manage multimillion-dollar budgets to elevate brand awareness and business growth. The ideal candidate thrives in a fast-paced environment, has a proven track record in B2B marketing, and is passionate about executing impactful strategies and fostering team collaboration.</p><p><br></p><p>Responsibilities:</p><p>• Lead and manage a marketing team composed of graphic designers, global communications managers, eCommerce specialists, and external agencies.</p><p>• Develop and implement comprehensive marketing strategies focused on international expansion and B2B growth.</p><p>• Oversee and manage multimillion-dollar marketing budgets, ensuring optimal allocation across print ads, websites, social media, trade shows, and product launches.</p><p>• Collaborate with cross-functional teams and external vendors to ensure seamless execution of marketing campaigns.</p><p>• Utilize data-driven insights to track campaign performance and refine strategies for maximum impact.</p><p>• Drive brand awareness through innovative digital marketing techniques, including paid search and Salesforce integration.</p><p>• Mentor and empower marketing team members at the early stages of their careers, fostering growth and collaboration within the department.</p><p>• Ensure all marketing initiatives align with overarching business objectives and deliver measurable results.</p><p>• Implement and utilize project management tools such as Monday.com or Fellow to streamline workflows and task management.</p><p>• Maintain strong communication across departments, vendors, and agencies to articulate goals and align efforts.</p>
<p>Robert Halfs enterprise client is looking for an experienced Marketing Product Manager to lead the strategic direction of marketing technology products. In this role, you will be responsible for defining and prioritizing product roadmaps while ensuring an exceptional user experience for marketing tools. This is a long-term contract position based in Philadelphia, Pennsylvania.</p><p><br></p><p>Responsibilities:</p><ul><li>Define and own the marketing product roadmap for a new AI solution, ensuring alignment with company goals and customer needs.</li><li>Lead the creation of a new solution by outlining critical product features, customer journey flows, and configurable options for diverse client profiles.</li><li>Collaborate with internal marketing stakeholders and external vendors to co-develop a seamless onboarding experience leveraging AI to reduce customer setup effort.</li><li>Transition into supporting engineering alignment by contributing to the documentation and refining the scope for technical execution.</li><li>Partner with engineering teams to validate product feasibility, define priorities, and assist with pilot deployment planning.</li><li>Drive strategic thinking and clarity in ambiguous environments, ensuring consistent progress toward key milestones.</li><li>Serve as an advocate for end-user experience, ensuring marketing technology products deliver intuitive and impactful benefits for customers.</li></ul>
<p><strong>Job Title: Marketing Director</strong></p><p><strong>Location: Dallas, TX (On-site)</strong></p><p><br></p><p><strong>Position Overview</strong></p><p>Our client is seeking a strategic and hands-on Marketing Director to lead B2B marketing initiatives across their portfolio, with a primary focus on a recently acquired distribution company. This is a unique opportunity to shape and elevate the brand presence of a growing business while laying the foundation for a broader marketing function across future acquisitions.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and execute B2B marketing strategies to drive brand awareness and engagement, primarily through LinkedIn.</li><li>Collaborate with executive leadership to define brand messaging and content strategy.</li><li>Create and refine marketing content using tools like Canva and existing design assets.</li><li>Elevate existing brand materials to a professional standard, ensuring consistency and clarity.</li><li>Craft compelling messaging aligned with each brand’s identity and values.</li><li>Monitor campaign performance and adjust strategies to optimize results.</li><li>Build and lead a marketing team as the company scales.</li></ul><p><strong>Ideal Candidate Profile</strong></p><ul><li>Entrepreneurial and self-directed, with a proactive and collaborative mindset.</li><li>Proven success in B2B marketing, particularly with LinkedIn campaigns.</li><li>Experience in brand development and content creation for professional audiences.</li><li>Comfortable working in a values-driven, conservative, and Christian-based organizational culture.</li><li>Able to balance startup agility with the structure of an established business environment.</li></ul><p><br></p>
We are looking for a creative and strategic Social Media Manager to lead digital marketing efforts and enhance brand visibility across platforms. Based in Edison, New Jersey, this role requires expertise in crafting compelling content, analyzing performance metrics, and executing targeted campaigns to engage audiences effectively. The ideal candidate will bring a strong blend of technical skills and innovative thinking to drive social media success.<br><br>Responsibilities:<br>• Develop and implement comprehensive social media strategies that align with business goals and enhance brand presence.<br>• Design visually appealing and impactful content using tools like Adobe Creative Cloud and Canva.<br>• Manage editorial calendars to ensure consistent and timely delivery of content across platforms.<br>• Monitor and analyze performance metrics using tools such as Facebook Insights and Google Analytics to refine strategies.<br>• Create engaging advertisements tailored to the target audience and optimize them for maximum impact.<br>• Stay updated on industry best practices and emerging trends to maintain a competitive edge in social media marketing.<br>• Write and publish blogs that align with brand messaging and resonate with the audience.<br>• Collaborate with cross-functional teams to ensure cohesive branding and messaging.<br>• Increase brand awareness by fostering community engagement and building strong relationships with followers.<br>• Conduct research to identify opportunities for growth and innovation in social media campaigns.
We are looking for an experienced Director of Marketing/Communications to join our team in New York, New York. This is a Contract to permanent position offering an opportunity to make a significant impact on corporate initiatives, corporate memberships, and brand engagement. The ideal candidate will bring creativity, strategic thinking, and exceptional relationship-building skills to drive revenue growth and enhance organizational visibility.<br><br>Responsibilities:<br>• Identify potential corporate partners and funders by researching industry trends and company profiles.<br>• Develop compelling presentations and marketing materials that highlight corporate opportunities and organizational benefits.<br>• Establish and nurture relationships with corporate decision-makers, leveraging existing networks and cultivating new connections.<br>• Pitch, negotiate, and close corporate agreements, collaborating with legal teams to finalize contracts.<br>• Oversee the delivery and management of corporate partnership and membership benefits to ensure exceptional client satisfaction.<br>• Implement strategies to increase corporate memberships and maintain strong relationships to encourage renewals.<br>• Organize and execute cultivation events to enhance partner and member engagement.<br>• Analyze market data to identify emerging corporate trends and opportunities.<br>• Maintain a robust pipeline of prospects and provide regular updates to leadership on corporate progress.<br>• Represent the organization at industry events and conferences to recruit partners and expand corporate memberships.
