<p>Digital Marketing Specialist with 2+ years of solid, hands-on digital marketing experience needed for a full-time, fully onsite position with our small agency client in Greater Boston. While this is a fully remote position, only candidates within 100 miles of Boston will be considered. Must be proficient in Google Ads and Google Analytics. Must be familiar with programmatic advertising, streaming, and geofencing. Must have either external or internal client-facing skills. Experience working with clients in the auto, retail, financial, education, legal, and/or professional services industries would also be ideal. Target salary is 65-70K.</p>
We are looking for a skilled Digital Marketing Specialist to join our team in Chula Vista, California. In this long-term contract position, you will play a pivotal role in managing and optimizing digital content across various platforms while ensuring alignment with brand and regional standards. This is an excellent opportunity to contribute to impactful marketing initiatives and collaborate with cross-functional teams.<br><br>Responsibilities:<br>• Coordinate the creation and management of web content to support product launches across multiple markets, including the United States, Canada, and international regions.<br>• Oversee the import and acquisition of product details, streamlining processes for efficient updates and page creation.<br>• Develop and maintain product pages across website and app platforms, ensuring compliance with branding and regional guidelines.<br>• Collaborate with diverse teams to integrate content into web and mobile platforms, supporting initiatives such as digital photography enhancements.<br>• Ensure all digital assets meet quality, consistency, and compliance standards through meticulous attention to detail.<br>• Monitor and optimize digital campaigns using tools like Google Ads and Google Analytics.<br>• Execute targeted email campaigns to drive engagement and growth.<br>• Analyze data and performance metrics to refine marketing strategies and improve outcomes.<br>• Stay updated on industry trends to implement innovative digital marketing solutions.
<p><strong>Digital Marketing Specialist</strong></p><p><strong>Location:</strong> Irving, TX 75063 (Hybrid Schedule)</p><p><strong>Duration:</strong> 2-month contract, full-time (40 hours/week)</p><p><br></p><p>Robert Half is seeking a <strong>Digital Marketing Specialist</strong> with strong HubSpot expertise to support a fast-paced marketing team for a leading client in Irving, TX. This is a hybrid role requiring onsite presence three days per week. The ideal candidate is a data-driven marketer with a passion for crafting impactful campaigns across digital channels.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p> • Develop and optimize digital marketing campaigns using HubSpot, including email marketing, lead generation, and automation workflows.</p><p> • Execute inbound marketing strategies to attract and convert high-quality leads.</p><p> • Build and manage HubSpot workflows, lead scoring models, and segmentation strategies.</p><p> • Collaborate with cross-functional teams to create SEO-friendly content for blogs, landing pages, and email campaigns.</p><p> • Monitor campaign performance using analytics tools and refine strategies to maximize ROI.</p><p> • Align marketing efforts with sales and customer relationship teams through CRM integrations.</p><p> • Stay current on digital marketing trends and HubSpot updates to enhance campaign effectiveness.</p><p><br></p><p><strong>Email Marketing Focus:</strong></p><p> • Strategize and execute email campaigns aligned with business goals.</p><p> • Analyze performance metrics (CTR, open rates, conversions) and apply insights to improve results.</p><p> • Create personalized, engaging email content and manage A/B testing initiatives.</p><p> • Ensure responsive design and brand consistency across email communications.</p><p> • Build targeted customer lists and manage segmentation for improved outreach.</p>
<p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising. </li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates. </li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities. </li><li>Track and report on key metrics to measure the success of digital marketing initiatives. </li></ul>
<p><strong>Digital Marketing Specialist (Klaviyo Expertise)</strong></p><p><br></p><p>Submissions not open to C2C or 3rd parties. </p><p><br></p><p>Are you an experienced Digital Marketing Specialist with a passion for data-driven strategies and a specialization in Klaviyo? Robert Half is seeking a talented individual to join our client’s team in the DFW area for an <u>onsite</u> <u>contract</u> role.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop, implement, and optimize targeted email marketing campaigns using Klaviyo.</li><li>Analyze performance metrics and A/B testing results to refine communication strategies.</li><li>Collaborate with cross-functional teams to ensure cohesive campaigns across digital platforms.</li><li>Leverage Klaviyo’s automation capabilities to create personalized customer experiences.</li><li>Monitor campaign performance and provide actionable insights to maximize ROI.</li><li>Stay updated on digital marketing trends and best practices to continuously improve effectiveness.</li></ul><p><br></p>
<p>We are looking for a detail-oriented Hubspot Digital Marketing Specialist for a ~30 hour per week through end of year. While the work can be done fully remotely, EST hours are required. In this long-term contract role, you will play a crucial part in enhancing digital marketing strategies and optimizing tools to drive impactful campaigns. This position is ideal for someone who thrives in the financial services industry and is eager to contribute their expertise to dynamic marketing projects.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize HubSpot marketing tools to ensure effective campaign execution and tracking.</p><p>• Conduct audits and clean-ups within HubSpot to improve platform functionality and data accuracy.</p><p>• Design and implement email marketing campaigns aimed at engaging target audiences and driving conversions.</p><p>• Utilize Google Analytics to analyze campaign performance and generate actionable insights.</p><p>• Collaborate with teams to refine digital marketing strategies and align them with business goals.</p><p>• Work with Google Ads and Google AdWords to create compelling advertisements that increase brand visibility.</p><p>• Leverage expertise in Dynamics and GA4 to enhance integration and reporting capabilities.</p><p>• Monitor and report on key performance indicators (KPIs) to track marketing success and identify improvement areas.</p><p>• Stay updated on industry trends and best practices to bring innovative ideas to the table.</p><p>• Support the implementation of marketing tools and technologies to strengthen overall campaign effectiveness.</p>
We are looking for a skilled Digital Marketing Specialist to join our team in Chatsworth, California. As part of a respected nonprofit organization, you will play a pivotal role in enhancing the organization's digital presence and driving community engagement. This is a long-term contract position ideal for a detail-oriented individual passionate about mission-driven work.<br><br>Responsibilities:<br>• Develop and implement advanced social media strategies tailored to platforms like Facebook, Instagram, LinkedIn, TikTok, and YouTube.<br>• Create and execute donor engagement and volunteer recruitment campaigns to strengthen community connections.<br>• Analyze website performance and optimize conversion funnels to improve donor journeys and stakeholder experiences.<br>• Utilize Google Analytics and other tools to measure campaign effectiveness and generate detailed performance reports.<br>• Design visually compelling content using Adobe Creative Suite, ensuring brand consistency across all digital platforms.<br>• Manage video production and editing for impactful storytelling that resonates with military personnel, experienced individuals, and first responder audiences.<br>• Collaborate with cross-functional teams to maintain alignment with organizational goals and ensure cohesive messaging.<br>• Oversee the implementation and optimization of CRM tools like Salesforce to streamline donor and volunteer interactions.<br>• Foster online communities around mission-driven causes, ensuring active participation and engagement.<br>• Develop templates and standardized designs for consistent organizational communication.
We are looking for a skilled Digital Marketing Specialist to join our team in Lakewood, Colorado. In this role, you will create and execute digital strategies to drive brand visibility, engagement, and lead generation. You will be responsible for optimizing website content, managing SEO efforts, and supporting digital advertising campaigns to achieve marketing objectives.<br><br>Responsibilities:<br>• Conduct market research to analyze audience preferences, competitive landscape, and industry trends.<br>• Develop and implement digital marketing strategies across multiple brands to meet organizational goals.<br>• Collaborate with vendors and developers to enhance website functionality and optimize digital platforms.<br>• Track and analyze key performance indicators (KPIs) to assess the effectiveness of marketing initiatives.<br>• Manage and update national website content to ensure accuracy, relevancy, and alignment with audience needs.<br>• Perform keyword research and apply SEO best practices to improve online visibility.<br>• Oversee online business listings, local citations, and off-site SEO strategies.<br>• Partner with content creators to develop engaging and optimized materials for digital platforms.<br>• Monitor and refine digital advertising campaigns to maximize audience engagement and conversion rates.<br>• Design and test landing pages aimed at improving lead generation and conversion metrics.
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
<p><strong>Digital Marketing Coordinator - 3+Month Contract - Ongoing! </strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Digital Marketing Coordinator</strong> for a 3-month contract with a client here in the Dallas-Fort Worth area. The<strong> Digital Marketing Coordinator</strong> will be supporting content authoring, sa well as the sales team on CRM best practices and usage. <strong>Digital Marketing Coordinator </strong>will be documenting and tracking details of all projects and issues, within the CRM tool. <strong>Digital Marketing Coordinator </strong>will be pulling multiple reports to create a master of updates to be customized by the team moving forward. </p><p><br></p><p><br></p><p><br></p>
We are looking for an experienced Shopify eComm Digital Marketing Specialist to join our team on a contract basis in Atlanta, Georgia. In this role, you will oversee eCommerce operations, manage digital marketing campaigns, and maintain the company's Shopify Plus platform. This is a part-time position requiring 20-30 hours per week, with occasional onsite work.<br><br>Responsibilities:<br>• Manage and update the company's Shopify Plus website, including creating and optimizing templates.<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads and email marketing.<br>• Analyze website traffic and performance using Google Analytics to identify trends and opportunities.<br>• Implement and optimize Google AdWords strategies to drive targeted traffic and increase conversions.<br>• Collaborate with internal teams to ensure seamless eCommerce operations and customer experiences.<br>• Utilize coding skills to troubleshoot and enhance website functionalities as needed.<br>• Monitor and report on campaign performance, providing actionable insights to improve outcomes.<br>• Stay current with industry trends and best practices in digital marketing and eCommerce.<br>• Coordinate onsite work as needed, ensuring alignment with company goals.<br>• Manage part-time hours effectively to prioritize tasks and meet deadlines.
We are looking for a creative and detail-oriented Marketing Specialist to join our team in Duluth, Georgia. In this role, you will oversee the development and execution of marketing initiatives designed to enhance brand visibility and drive engagement across various digital platforms. Your expertise in campaign management and digital marketing strategies will play a key role in achieving our business goals.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns to effectively promote products or services.<br>• Manage email campaigns, ensuring content aligns with brand messaging and drives customer engagement.<br>• Collaborate with cross-functional teams to coordinate and execute marketing activities.<br>• Design and produce creative assets using Adobe Creative Cloud tools for digital and print use.<br>• Monitor campaign performance and analyze data to optimize strategies and improve results.<br>• Conduct market research and stay updated on industry trends to inform marketing decisions.<br>• Maintain a consistent brand presence across all digital channels, including social media.<br>• Assist in creating and managing budgets for marketing initiatives.<br>• Provide regular reports on campaign effectiveness and propose actionable recommendations.
<p><strong>ONSITE IN HOUSTON, TX</strong></p><p>A leading provider of structural steel and manufacturing solutions is seeking a seasoned<strong> Digital Marketing Manager </strong>to lead and execute digital strategies that drive brand awareness, lead generation, and sales growth. This is a hands-on role ideal for a self-starter with deep experience in digital marketing and a passion for industrial and manufacturing sectors.</p><p>Key Responsibilities:</p><ul><li>Strategy & Execution: Develop, implement, and optimize digital marketing campaigns across Google, Microsoft, email/CRM, and social media platforms.</li><li>Content Collaboration: Partner with internal content creators to produce high-quality digital assets including ads, blog posts, email campaigns, and social media content.</li><li>Social Media Management: Oversee engagement and growth across social platforms to build brand presence and community.</li><li>SEO/SEM: Manage paid advertising and collaborate with web teams to enhance organic search performance.</li><li>Email Marketing: Design and execute targeted email campaigns to nurture leads and drive conversions.</li><li>Analytics & Reporting: Monitor campaign performance, analyze metrics, and present monthly reports to leadership.</li><li>Trend Monitoring: Stay current with digital marketing trends and technologies to maintain a competitive edge.</li></ul>
<p>Robert Half is seeking a Full Time/Direct Hire Digital Marketing Manager with one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Digital Marketing Manager drives the execution and optimization of omnichannel marketing campaigns that grow audience engagement, brand awareness, and lead generation. This role oversees the digital strategy across SEO, paid media, email, website optimization, and analytics. The ideal candidate is a data-driven marketer with a strong grasp of digital tools and a creative approach to testing and innovation.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic digital marketing strategy across paid search, display, social media, email, and web.</li><li>Lead SEO/SEM initiatives to increase organic traffic and improve search rankings.</li><li>Own the website’s performance, UX enhancements, and content optimization in collaboration with internal or external development teams.</li><li>Plan, launch, and optimize paid media campaigns in Google Ads, Meta, LinkedIn, or programmatic platforms.</li><li>Analyze campaign performance and report on KPIs such as CTR, conversion rate, CAC, and ROI.</li><li>Collaborate with content, creative, and product marketing to ensure consistent messaging and brand alignment across channels.</li><li>Manage marketing tech stack including CRM, CMS, and analytics platforms.</li></ul><p><br></p>
We are looking for a talented Marketing Specialist to join our team on a contract basis in Los Angeles, California. In this role, you will contribute to the creation and execution of impactful marketing campaigns, manage digital content, and assist with design and copywriting tasks. This opportunity is ideal for someone with a strong background in marketing and a keen eye for detail.<br><br>Responsibilities:<br>• Develop and coordinate marketing campaigns across various platforms, ensuring alignment with strategic goals.<br>• Create engaging digital content, including email campaigns and social media posts, to enhance brand visibility.<br>• Utilize Adobe InDesign and other Creative Cloud tools to design marketing assets and materials.<br>• Collaborate with team members to assist in writing and editing marketing copy.<br>• Support administrative tasks related to marketing initiatives, ensuring smooth project execution.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Work on asset creation and management, ensuring brand consistency across all materials.<br>• Partner with stakeholders to maintain effective communication and ensure timely delivery of projects.<br>• Adapt quickly to new priorities and contribute to the success of ongoing marketing efforts.
We are looking for an experienced Digital Marketing Manager to lead online marketing initiatives and drive brand growth across multiple digital platforms. This role involves developing data-driven strategies, optimizing campaigns, and enhancing audience engagement to achieve business objectives. The ideal candidate is passionate about leveraging digital tools and platforms to deliver measurable results.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to support business goals and enhance brand visibility.<br>• Analyze website traffic and campaign performance using Google Analytics to identify opportunities for improvement.<br>• Manage and optimize paid social media campaigns across various platforms to maximize ROI.<br>• Utilize HubSpot to create, track, and optimize marketing workflows and email campaigns.<br>• Monitor and report on key performance metrics, providing actionable insights to stakeholders.<br>• Collaborate with cross-functional teams to align marketing efforts with company objectives.<br>• Research and implement emerging digital trends to keep strategies innovative and competitive.<br>• Oversee the budget for digital marketing initiatives, ensuring cost-effective allocation of resources.<br>• Conduct A/B testing and other methodologies to refine campaign effectiveness.<br>• Develop content strategies that resonate with target audiences and drive engagement.
<p>We are looking for a detail-oriented and data-driven <strong>Email Marketing Specialist</strong> to join our team. The ideal candidate has experience building, executing, and optimizing email campaigns that drive engagement, conversions, and customer retention. This role requires a strong understanding of email marketing platforms, customer segmentation, A/B testing, and analytics. You will work closely with cross-functional teams to deliver high-quality, on-brand communications that support business objectives.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Build, schedule, and deploy <strong>email campaigns, newsletters, and automated workflows</strong> using an ESP (e.g., HubSpot, Marketo, Mailchimp, Salesforce Marketing Cloud, Constant Contact).</li><li>Segment audiences and develop targeted campaigns to improve <strong>open rates, CTRs, and conversions</strong>.</li><li>Conduct <strong>A/B testing</strong> on subject lines, creative, and CTAs to optimize performance.</li><li>Ensure all emails are optimized for <strong>deliverability, mobile responsiveness, and accessibility (WCAG/ADA compliance)</strong>.</li><li>Collaborate with content, design, and marketing teams to create compelling <strong>copy, visuals, and calls-to-action</strong>.</li><li>Monitor and analyze <strong>email campaign performance</strong>; provide regular reports with actionable insights.</li><li>Maintain <strong>list hygiene</strong> and manage subscriber preferences, opt-ins, and compliance with <strong>CAN-SPAM, GDPR, and other regulations</strong>.</li><li>Assist in developing and enhancing <strong>email marketing strategy</strong>, including nurture campaigns and lifecycle communications.</li><li>Stay updated on <strong>email marketing best practices, trends, and emerging technologies</strong>.</li></ul><p><br></p>
We are looking for a dynamic and results-driven Growth Digital Marketing Manager to lead and implement innovative strategies across digital platforms. This contract position, based in North Palm Beach, Florida, offers an exciting opportunity to drive customer engagement, optimize lead generation, and enhance brand visibility. The ideal candidate will bring expertise in leveraging AI tools and advanced marketing technologies to deliver measurable outcomes.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to achieve lead generation and customer acquisition goals.<br>• Manage and optimize paid media campaigns, including Google Ads and paid social media initiatives.<br>• Oversee email marketing campaigns, ensuring high engagement and conversion rates through targeted messaging.<br>• Utilize Google Analytics and other tools to track, analyze, and report on campaign performance and ROI.<br>• Integrate Artificial Intelligence (AI) into marketing strategies to enhance personalization and efficiency.<br>• Collaborate with cross-functional teams to align marketing efforts with business objectives.<br>• Monitor industry trends and emerging technologies to stay ahead in the digital marketing space.<br>• Conduct A/B testing to refine campaign elements such as ad copy, visuals, and landing pages.<br>• Ensure consistent brand messaging across all digital channels.<br>• Provide insights and recommendations for continuous improvement in marketing processes.
<p>We are looking for a dynamic Integrated Brand Marketing Manager to join our team on a long-term contract basis in Irvine, California. In this role, you will lead marketing initiatives to drive brand awareness, oversee campaign strategies, and deliver impactful results in the B2B digital marketing space. If you have a passion for crafting innovative campaigns and optimizing marketing performance, we encourage you to apply.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement strategic marketing plans to enhance brand visibility and drive business growth.</p><p>• Manage end-to-end email marketing campaigns, including content creation, execution, and performance analysis.</p><p>• Drive B2B marketing initiatives to target key audiences and achieve organizational goals.</p><p>• Plan and execute digital marketing campaigns across multiple platforms, ensuring alignment with overall brand strategy.</p><p>• Monitor and analyze campaign performance metrics to identify opportunities for improvement and optimization.</p><p>• Collaborate with cross-functional teams to ensure the consistency of messaging and branding in all marketing efforts.</p><p>• Conduct market research to identify trends, opportunities, and challenges within the industry.</p><p>• Oversee the creation of marketing materials and content that resonate with target audiences.</p><p>• Maintain a strong understanding of emerging marketing tools and technologies to keep strategies competitive.</p>
<p>We are looking for a skilled and detail-oriented Field Marketing specialist to join our team in Austin, Texas. This long-term contract position involves planning and executing demand generation programs to drive sales pipeline growth and revenue for the Field Sales organization. The ideal candidate will possess a strong ability to manage marketing initiatives, track lead flow, and analyze metrics to measure program success.</p><p><br></p><p>The Field Marketing Specialist is responsible for planning, executing, and measuring demand generation marketing programs to grow the sales pipeline and revenue for the Field Sales organization. This role includes:</p><ul><li>Providing onsite execution support for marketing programs.</li><li>Tracking lead flow to ensure timely follow-up by Sales channels with event attendees and campaign responders.</li><li>Creating and managing program budgets.</li><li>Measuring ROI through metrics analysis and reporting.</li></ul><p>The ideal candidate has a proven track record in executing multi-faceted event programs, possesses excellent interpersonal skills, and understands the principles of sales, business, revenue, and pipeline management. Most importantly, they embody a <strong>Customer First Mindset</strong>.</p><p><br></p><p><strong>Core Responsibilities</strong></p><ul><li>Collaborate with campaign managers, sales teams, and operations to optimize demand generation efforts.</li><li>Execute marketing campaigns and events with precision and strategic alignment.</li><li>Analyze performance metrics to assess campaign effectiveness and ROI.</li><li>Ensure seamless coordination among internal and external stakeholders</li></ul>
<p>We are seeking an experienced <strong>Senior Marketing Specialist </strong>with 7+ years of experience for a fully remote position with our client on the East Coast. Must have experience in the insurance or financial services industries. Must be able to work East Coast hours. Must have experience with Salesforce, CRM platforms, Excel, and Tableau. Salary is up to 95K with some flex depending on experience and qualifications.</p><p><strong> </strong></p><p>The Senior Marketing Specialist develops member segmentation strategies, journey maps, and personalized experiences to drive engagement, growth, and retention. This role combines strategic thinking, creativity, data insights, and collaboration to deliver measurable marketing outcomes.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Create and execute marketing initiatives driven by business goals, segmentation strategies, and market trends.</li><li>Design personalized segmentation strategies, including account-based marketing, to enhance engagement and growth.</li><li>Collaborate with sales and member relations teams to align on priorities, goals, and execution.</li><li>Partner with digital, events, and content teams to ensure strategy alignment and maximize program effectiveness.</li><li>Track and analyze metrics to assess campaign effectiveness, optimize performance, and generate actionable insights.</li><li>Support sales teams with insights, campaign strategies, and marketing collateral.</li><li>Manage budgets and operational activities for segment-specific marketing programs.</li><li>Conduct market analysis to inform and refine marketing strategies.</li></ul>
<p><strong>Email Marketing Manager</strong></p><p><strong>Location:</strong> Dallas, TX 75240 (Hybrid Schedule)</p><p><strong>Duration:</strong> 2-month contract, 40 hours/week</p><p><br></p><p>We are seeking an experienced and creative Email Marketing Manager to join our team on a 2-month contract basis. This hybrid role requires working onsite in Dallas, TX several days per week. The ideal candidate will be passionate about driving customer engagement through strategic email campaigns and thrive in a fast-paced, collaborative environment.</p><p><br></p><p><strong>Key Responsibilities:</strong> Strategize, develop, and execute email marketing campaigns aligned with business and marketing goals. Analyze performance metrics (CTR, open rates, conversions) and deliver actionable insights. Create compelling, personalized email content that resonates with target audiences. Conduct A/B testing and implement innovative approaches to improve ROI. Manage segmentation strategies and build targeted customer lists. Ensure responsive email design and brand consistency across campaigns. Stay current with industry trends and best practices in email marketing. Collaborate with cross-functional teams to align messaging across channels.</p>
<p><strong>MUST BE LOCAL TO CHARLOTTE, NC</strong></p><p><br></p><p>We are looking for a skilled Web Analytics Specialist to join our team in Charlotte, North Carolina. In this role, you will play a vital part in tracking, analyzing, and interpreting digital performance data to drive business growth. This is a long-term contract position within the automotive industry, offering the opportunity to collaborate across teams and influence digital strategies through actionable insights.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize web analytics platforms, including Google Analytics, GA4, Adobe Analytics, and Google Tag Manager.</p><p>• Configure and validate tracking tags, event pixels, and analytics setups for websites and digital campaigns.</p><p>• Analyze website metrics, user behavior, conversion funnels, and campaign performance to identify trends and opportunities.</p><p>• Develop and maintain dashboards and reporting tools to share insights with marketing, product, and leadership teams.</p><p>• Propose strategies to enhance user engagement, optimize conversion rates, and improve the overall digital experience.</p><p>• Work closely with marketing, UX, and development teams to ensure accurate and reliable data collection.</p><p>• Conduct ad-hoc analyses to address specific business questions and deliver actionable recommendations.</p><p>• Stay updated on emerging web analytics tools, technologies, and industry best practices.</p>
We are looking for a skilled Email Marketing Manager to oversee the creation, execution, and optimization of email campaigns tailored to a high-end luxury clientele. This is a long-term contract position that requires a strong understanding of digital marketing strategies and analytics to drive engagement and conversions. Ideal candidates will have expertise in email marketing platforms, a keen attention to detail, and the ability to work independently or collaboratively within a fast-paced environment.<br><br>Responsibilities:<br>• Develop and manage email marketing campaigns targeting high-end luxury audiences, ensuring alignment with overall brand strategy.<br>• Optimize campaign performance through A/B testing, segmentation, and other techniques to improve open rates, click-through rates, and conversions.<br>• Utilize analytics tools to monitor key performance indicators (KPIs) and provide actionable insights to stakeholders.<br>• Collaborate with design and content teams to create visually appealing and engaging email templates.<br>• Ensure all email campaigns comply with relevant regulations and follow best practices for deliverability and user experience.<br>• Manage paid social and Google Ad campaigns to complement email marketing efforts.<br>• Conduct regular reporting to measure campaign success and recommend improvements.<br>• Research and implement innovative marketing strategies to enhance audience engagement.<br>• Maintain a strong understanding of industry trends to stay ahead of competitors.<br>• Coordinate with cross-functional teams to ensure seamless execution of marketing initiatives.
<p>Email Marketing Specialist — Contract — Atlanta, GA (Hybrid)</p><p>We’re looking for an Email Marketing Specialist to develop and execute engaging email campaigns from concept to deployment. This role blends creative thinking with technical precision, supporting customer acquisition and retention initiatives.</p><p><strong>Responsibilities:</strong></p><ul><li>Plan, build, and deploy automated email campaigns (welcome series, re-engagement, promotions).</li><li>Create responsive HTML templates and ensure proper rendering across devices.</li><li>Manage segmentation, list hygiene, and compliance (CAN-SPAM, GDPR).</li><li>Partner with creative, analytics, and product teams to align messaging and visuals.</li><li>Track performance metrics, analyze results, and present data-driven insights.</li></ul><p><br></p><p><br></p>
