We are looking for an experienced Demand Generation Manager to lead strategic marketing initiatives that drive customer acquisition and engagement. This role emphasizes the development and execution of targeted campaigns, leveraging data analytics and marketing tools to optimize performance. Based in Warren, New Jersey, you will play a pivotal role in expanding brand awareness and generating leads through demonstrated expertise.<br><br>Responsibilities:<br>• Design and implement comprehensive demand generation strategies to support business growth.<br>• Lead the execution of digital media campaigns across multiple channels, ensuring alignment with company goals.<br>• Utilize data-driven insights and analytics to refine marketing approaches and measure campaign success.<br>• Manage and optimize marketing automation tools, including HubSpot, to streamline operations and enhance lead nurturing.<br>• Collaborate with cross-functional teams to develop compelling content and promotional materials.<br>• Track and report on lead generation metrics, providing actionable recommendations to improve performance.<br>• Identify new opportunities for audience engagement and brand expansion.<br>• Maintain up-to-date knowledge of industry trends and emerging technologies to inform strategy.<br>• Ensure marketing initiatives comply with best practices and align with the overall vision of the organization.
We are looking for an experienced Demand Generation Manager to lead strategic initiatives that increase brand awareness and drive customer acquisition. In this role, you will develop and execute multi-channel campaigns to generate leads and optimize conversion rates. Join our team in Pearl River, New York, and play a pivotal role in expanding our market reach.<br><br>Responsibilities:<br>• Plan and implement comprehensive demand generation strategies across multiple digital channels.<br>• Analyze campaign performance using digital analytics tools to identify opportunities for improvement.<br>• Develop and manage marketing campaigns using platforms such as HubSpot.<br>• Drive lead generation efforts by creating compelling content and targeted outreach initiatives.<br>• Collaborate with cross-functional teams to align marketing strategies with business goals.<br>• Optimize media campaigns to ensure maximum engagement and ROI.<br>• Monitor industry trends and competitor activities to refine and enhance marketing efforts.<br>• Create detailed reports on campaign outcomes to inform future decision-making.<br>• Manage budgets effectively to maximize the impact of marketing activities.<br>• Ensure all campaigns comply with brand guidelines and deliver a consistent message.
<p>We are looking for a skilled and detail-oriented Field Marketing specialist to join our team in Austin, Texas. This long-term contract position involves planning and executing demand generation programs to drive sales pipeline growth and revenue for the Field Sales organization. The ideal candidate will possess a strong ability to manage marketing initiatives, track lead flow, and analyze metrics to measure program success.</p><p><br></p><p>The Field Marketing Specialist is responsible for planning, executing, and measuring demand generation marketing programs to grow the sales pipeline and revenue for the Field Sales organization. This role includes:</p><ul><li>Providing onsite execution support for marketing programs.</li><li>Tracking lead flow to ensure timely follow-up by Sales channels with event attendees and campaign responders.</li><li>Creating and managing program budgets.</li><li>Measuring ROI through metrics analysis and reporting.</li></ul><p>The ideal candidate has a proven track record in executing multi-faceted event programs, possesses excellent interpersonal skills, and understands the principles of sales, business, revenue, and pipeline management. Most importantly, they embody a <strong>Customer First Mindset</strong>.</p><p><br></p><p><strong>Core Responsibilities</strong></p><ul><li>Collaborate with campaign managers, sales teams, and operations to optimize demand generation efforts.</li><li>Execute marketing campaigns and events with precision and strategic alignment.</li><li>Analyze performance metrics to assess campaign effectiveness and ROI.</li><li>Ensure seamless coordination among internal and external stakeholders</li></ul>
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
<p>Robert Half Marketing and Creative has a b2b client looking for a skilled Content Manager to join our team in Centennial, Colorado. This role focuses on creating, managing, and optimizing content strategies that align with business goals and resonate with our dental industry audience. As part of a collaborative and innovative team, you will play a key role in shaping the brand’s voice and ensuring content is impactful across multiple platforms.</p><p><br></p><p>Responsibilities:</p><p>• Develop and oversee a content calendar that supports campaign timelines and business priorities.</p><p>• Perform regular content audits to identify gaps and opportunities for enhancing the customer journey.</p><p>• Collaborate with cross-functional teams, including sales, customer success, and product, to craft compelling messaging and storytelling.</p><p>• Create targeted content tailored to dental personas and buyer stages, ensuring alignment with channel-specific requirements.</p><p>• Maintain brand consistency by refining tone, voice, and positioning across all marketing assets.</p><p>• Utilize generative AI tools to ideate, draft, and repurpose content while preserving authenticity.</p><p>• Coordinate with design teams to ensure content visually aligns with messaging objectives.</p><p>• Optimize all published content for discoverability and performance, using industry best practices.</p><p>• Manage and enhance the internal content library to ensure teams have easy access to up-to-date resources.</p><p>• Incorporate feedback from sales and product teams to continuously improve content effectiveness.</p>
<p>We are seeking an interim Vice President of Marketing to lead and optimize our client's global marketing operations during a period of significant growth and transformation. As a key executive, this role will focus on aligning marketing strategies with company priorities, driving demand generation, enhancing pipeline development, and establishing the organization as a prominent B2B thought leader. Collaboration across Sales, Product, and Business Units will be critical in fostering a cohesive and unified team culture.</p><p><br></p><p><strong>Core Responsibilities:</strong></p><ul><li><strong>Strategic Initiatives:</strong> Oversee the realignment of global marketing strategies, accelerate pipeline growth, integrate AI into marketing processes, nurture senior-level marketing talent, and optimize agency collaboration.</li><li><strong>Leadership:</strong> Provide strategic guidance, coaching, and mentorship to senior marketing team members, as well as align cross-functional efforts across Product, Growth, Operations, and Corporate Marketing teams.</li><li><strong>Execution:</strong> Manage key elements of the day-to-day marketing function, including global strategic planning, tracking performance metrics, maximizing ROI, campaign oversight, and ensuring alignment between external agencies and internal teams.</li></ul><p><strong>Role Details:</strong></p><ul><li><strong>Reporting Structure:</strong> Reports to the Senior Vice President of Product & Marketing, while collaborating closely across departments like Product, Growth, Operations, and Corporate Marketing.</li><li><strong>Team Management:</strong> Lead senior marketing professionals and supervise external agencies to ensure seamless execution of marketing campaigns.</li><li><strong>Work Environment:</strong> Fully remote role requiring flexibility in working hours to accommodate the global team’s schedules.</li></ul><p><br></p><p><strong>Top Strategic Initiatives for This Role:</strong></p><ul><li>Realigning and transforming global marketing efforts to meet company goals.</li><li>Leveraging AI to refine workflows and streamline productivity in marketing operations.</li><li>Building and sustaining a high-performing senior marketing team.</li><li>Enhancing cross-functional collaboration to ensure unified messaging and campaign execution.</li></ul><p>This is an exciting leadership opportunity for a marketing executive passionate about driving innovation, transformation, and measurable success within a global B2B environment.</p>
We are looking for an experienced Digital Marketing Manager to join our team in Atlanta, Georgia. This long-term contract position offers an exciting opportunity to develop and execute impactful marketing strategies in a competitive industry. The ideal candidate will drive lead generation efforts while managing digital campaigns, social media activities, and website optimization.<br><br>Responsibilities:<br>• Develop and implement comprehensive digital marketing strategies to increase brand visibility and generate leads.<br>• Manage and optimize the company website, ensuring user-friendly navigation and SEO best practices.<br>• Plan, execute, and monitor digital marketing campaigns across various platforms, including social media and paid advertising.<br>• Utilize Google Analytics to track campaign performance, analyze data, and provide actionable insights.<br>• Coordinate social media content creation and ensure alignment with overall marketing goals.<br>• Oversee paid advertising efforts, including Google Ads and social media campaigns, to maximize ROI.<br>• Collaborate with internal teams to ensure consistent branding across all marketing channels.<br>• Monitor industry trends and competitor activities to identify opportunities for growth.<br>• Maintain and manage the marketing budget effectively to optimize spending.<br>• Work onsite 2-3 days per week as part of a hybrid schedule near the Battery in Atlanta.
We are looking for an experienced Marketing Manager to join our team in Philadelphia, Pennsylvania. This long-term contract position offers the opportunity to lead dynamic marketing initiatives while collaborating with diverse teams to create impactful strategies. If you have a strong background in marketing and communications and enjoy driving results, we encourage you to apply.<br><br>Responsibilities:<br>• Develop and implement comprehensive marketing plans that drive lead generation and enhance brand visibility.<br>• Manage cross-channel marketing campaigns, including direct mail, paid media, and promotional events.<br>• Oversee budget processes, ensuring efficient allocation of resources and expense account management.<br>• Collaborate with vendors and service providers to deliver high-quality marketing solutions.<br>• Coordinate with technical teams to provide ongoing support for mobile apps and other digital platforms.<br>• Analyze campaign performance metrics to refine strategies and maximize ROI.<br>• Lead the execution of offline and online tactics to support organizational goals.<br>• Work closely with sales teams to align marketing strategies with business objectives.<br>• Organize and manage promotional events to increase audience engagement and brand awareness.<br>• Provide program management support for marketing initiatives, ensuring timely and effective delivery.
<p>We’re seeking a dynamic <strong>Marketing Manager</strong> to lead and execute strategic marketing initiatives that drive audience engagement and business growth. This role blends creative storytelling with data-driven execution, requiring strong writing, design, and project management skills. The ideal candidate thrives in collaborative environments and brings a sharp eye for detail and a passion for crafting compelling brand experiences.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Content Creation & Visual Design</strong></p><ul><li>Develop persuasive, audience-tailored content for digital campaigns, websites, promotional materials, press releases, and social platforms.</li><li>Maintain brand consistency across messaging and visual assets.</li><li>Design engaging graphics and presentations that support marketing efforts.</li><li>Partner with internal teams to ensure clarity and impact in all creative deliverables.</li></ul><p><strong>Campaign Management & Lead Generation</strong></p><ul><li>Assist in launching multi-channel campaigns across digital, event, and partnership platforms.</li><li>Align campaign goals with sales and business development teams to ensure measurable outcomes.</li><li>Evaluate and refine marketing channels based on performance metrics.</li><li>Translate technical or complex ideas into accessible, audience-friendly messaging.</li></ul><p><strong>Analytics & Reporting</strong></p><ul><li>Maintain marketing dashboards and assist in performance tracking and ROI analysis.</li><li>Provide actionable insights based on campaign data and market trends.</li><li>Communicate findings clearly to stakeholders to inform strategic decisions.</li></ul><p><strong>Cross-Team Collaboration</strong></p><ul><li>Support product and service launches through coordinated marketing efforts.</li><li>Share competitive intelligence and customer feedback to enhance messaging and positioning.</li><li>Uphold quality control standards across all marketing outputs.</li></ul><p><br></p>
We are looking for a skilled Marketing Manager II to join our team in Philadelphia, Pennsylvania. This long-term contract position offers an exciting opportunity to lead marketing initiatives across various channels and drive impactful campaigns. The ideal candidate will excel in coordinating strategies, managing budgets, and collaborating with vendors to deliver exceptional results.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing plans across multiple platforms, including direct mail, paid media, and offline channels.<br>• Coordinate with vendors and service providers to ensure seamless implementation of marketing programs and promotional events.<br>• Manage budgets and expense accounts, ensuring adherence to financial guidelines while maximizing campaign effectiveness.<br>• Lead the creation and execution of lead generation campaigns, leveraging cross-channel tactics to achieve business objectives.<br>• Provide ongoing support for mobile app marketing initiatives and other technical projects.<br>• Oversee program management activities, ensuring alignment with strategic goals and timelines.<br>• Collaborate with internal teams to integrate sales, marketing, and technical support efforts for cohesive results.<br>• Monitor and analyze campaign performance metrics to optimize future strategies and drive growth.<br>• Plan and execute promotional events that enhance brand visibility and engage target audiences.<br>• Work closely with stakeholders to refine marketing tactics and adapt to evolving business needs.
We are looking for a dynamic and experienced Marketing Manager to lead impactful campaigns for deposit products and credit cards. Based in New York, New York, this role offers an exciting opportunity to collaborate with cross-functional teams to drive strategic marketing initiatives and enhance brand presence. The ideal candidate will leverage insights, data, and creativity to deliver measurable results across multiple marketing channels.<br><br>Responsibilities:<br>• Develop comprehensive marketing and communication plans that align with organizational goals and values.<br>• Collaborate with leadership and marketing teams to strategize, manage, and execute key initiatives.<br>• Utilize data analytics and market research to inform and optimize marketing strategies, including segmentation and tracking studies.<br>• Lead a team of marketing specialists in creating and executing campaigns and materials.<br>• Drive efforts to support cross-selling, customer acquisition, retention, lead generation, and customer re-engagement.<br>• Oversee budgeting, forecasting, and monthly performance reporting for marketing activities.<br>• Maintain strong relationships with external vendors and consultants to ensure effective creative development and data-driven targeting.<br>• Manage day-to-day operations and ensure timely delivery of projects and campaigns.<br>• Lead special projects and perform additional duties as needed to support organizational priorities.
<p>We are looking for an experienced Marketing Manager for a 3-month, fully remote, contract opportunity. In this role, you will lead omnichannel campaigns, manage diverse marketing projects, and work collaboratively across teams to drive business growth. </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute a comprehensive strategic marketing plan aligned with key business units, including Corporate Finance, Valuation, Fraud & Forensics, and Restructuring.</p><p>• Collaborate with subject matter experts to create impactful content such as thought leadership pieces, case studies, videos, infographics, and social media posts.</p><p>• Plan and implement omnichannel campaigns, including webinars and email nurture streams, to generate marketing leads (MQLs) and support business pipeline growth.</p><p>• Work closely with inbound marketing teams and sales development representatives (SDRs) to optimize lead generation strategies.</p><p>• Organize and manage attendance for strategic conferences, networking events, and referral dinners.</p><p>• Participate in pipeline meetings, providing updates and collaborating with growth partners to monitor progress against objectives.</p><p>• Utilize project management tools to oversee marketing activities and ensure timely delivery of initiatives.</p>
<p>Robert Half is partnering with a Plymouth area client in the recruiting for a Marketing Manager to join their team. This role is ideal for a creative and strategic thinker who thrives in a fast-paced environment and has a proven track record of success in event marketing. The ideal candidate will play a key role in shaping and executing marketing strategies to enhance brand visibility, foster partnerships, and drive growth.</p><p><br></p><p>This a permanent placement opportunity offering competitive benefits package, generous annual bonus eligibility, 401k match and additional profit sharing. <strong>Must be willing to work some weekends with events during an 8-5, no weekend nights.</strong></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Event Strategy Development: Design and implement comprehensive event marketing strategies aligned with organizational goals, including trade shows, conferences, product launches, and experiential events. </li><li>Event Execution: Coordinate end-to-end logistics of events, including vendor relationships, budget management, site selection, and team collaboration.</li><li>Promotional Campaigns: Develop and execute integrated promotional campaigns to support events across digital, social, and traditional marketing channels.</li><li>Audience Engagement: Optimize event experiences to ensure active audience participation, brand consistency, and retention.</li><li>Data Analysis: Track, analyze, and report on event-specific metrics, including attendance, engagement, lead generation, and ROI.</li><li>Collaborative Leadership: Manage cross-functional collaboration with internal teams, stakeholders, and external sponsors to deliver seamless event experiences.</li><li>Budget Management: Develop, monitor, and optimize budgets relating to event marketing activities while ensuring cost-effectiveness.</li><li>Trend Monitoring: Stay updated on industry trends and innovative practices in event marketing to continuously improve strategies.</li></ul>
We are looking for a dynamic and results-driven Growth Digital Marketing Manager to lead and implement innovative strategies across digital platforms. This contract position, based in North Palm Beach, Florida, offers an exciting opportunity to drive customer engagement, optimize lead generation, and enhance brand visibility. The ideal candidate will bring expertise in leveraging AI tools and advanced marketing technologies to deliver measurable outcomes.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to achieve lead generation and customer acquisition goals.<br>• Manage and optimize paid media campaigns, including Google Ads and paid social media initiatives.<br>• Oversee email marketing campaigns, ensuring high engagement and conversion rates through targeted messaging.<br>• Utilize Google Analytics and other tools to track, analyze, and report on campaign performance and ROI.<br>• Integrate Artificial Intelligence (AI) into marketing strategies to enhance personalization and efficiency.<br>• Collaborate with cross-functional teams to align marketing efforts with business objectives.<br>• Monitor industry trends and emerging technologies to stay ahead in the digital marketing space.<br>• Conduct A/B testing to refine campaign elements such as ad copy, visuals, and landing pages.<br>• Ensure consistent brand messaging across all digital channels.<br>• Provide insights and recommendations for continuous improvement in marketing processes.
<p><strong>ONSITE IN HOUSTON, TX</strong></p><p>A leading provider of structural steel and manufacturing solutions is seeking a seasoned<strong> Digital Marketing Manager </strong>to lead and execute digital strategies that drive brand awareness, lead generation, and sales growth. This is a hands-on role ideal for a self-starter with deep experience in digital marketing and a passion for industrial and manufacturing sectors.</p><p>Key Responsibilities:</p><ul><li>Strategy & Execution: Develop, implement, and optimize digital marketing campaigns across Google, Microsoft, email/CRM, and social media platforms.</li><li>Content Collaboration: Partner with internal content creators to produce high-quality digital assets including ads, blog posts, email campaigns, and social media content.</li><li>Social Media Management: Oversee engagement and growth across social platforms to build brand presence and community.</li><li>SEO/SEM: Manage paid advertising and collaborate with web teams to enhance organic search performance.</li><li>Email Marketing: Design and execute targeted email campaigns to nurture leads and drive conversions.</li><li>Analytics & Reporting: Monitor campaign performance, analyze metrics, and present monthly reports to leadership.</li><li>Trend Monitoring: Stay current with digital marketing trends and technologies to maintain a competitive edge.</li></ul>
We are looking for a skilled Paid Media Manager to oversee and optimize our digital advertising strategies across multiple platforms. This role offers an exciting opportunity to drive impactful campaigns that focus on lead generation, e-commerce growth, and full-funnel performance. Based in Lower Gwynedd, Pennsylvania, you will collaborate with cross-functional teams to ensure alignment between creative assets, audience targeting, and campaign objectives.<br><br>Responsibilities:<br>• Develop and implement paid media strategies across platforms such as Google Ads, Meta (Facebook/Instagram), Microsoft, YouTube, and other paid social channels.<br>• Manage high-budget campaigns, focusing on lead generation, e-commerce, and full-funnel growth to achieve measurable results.<br>• Optimize audience segmentation, retargeting, and remarketing flows within search and social ecosystems.<br>• Collaborate with creative teams to produce ad creatives and landing pages that enhance funnel performance.<br>• Monitor and analyze campaign performance using tools like Google Analytics and platform-specific analytics, delivering actionable insights.<br>• Stay up-to-date with industry trends and platform updates to ensure strategies remain innovative and effective.<br>• Prepare and present detailed reports for executive leadership, highlighting campaign results and scalability opportunities.<br>• Oversee the execution of Performance Max, Shopping, Search, Display, Video, and Paid Social campaigns to drive growth.<br>• Lead cross-departmental collaboration to align media strategies with broader business objectives.
<p>Our client is looking for a data warehouse leader in our Data Technology organization. In this role you will lead a team of 12-16 dedicated to pushing the limits of continuous improvement and innovation using data warehousing as a lever. You will be responsible for leading within the Enterprise Data Warehouse for the bank including innovating on the platform to enable next-generation capabilities. You will participate in the definition of the strategic roadmap for data technology and be responsible for executing data warehousing initiatives. You will partner with other Data Technology organizations and CDAO leads to architect and enable an effective data ecosystem as well as key leaders in business and technology to understand and support their needs.</p><p><br></p><p><br></p><p>KKey Responsibilities</p><ul><li>Lead a team of 12-16 resources, providing strategic direction, coaching, and technical oversight.</li><li>Drive agile execution, ensuring consistent velocity, transparency, and stakeholder engagement.</li><li>Execute the EDW technology strategy, ensuring alignment with enterprise goals and segment priorities.</li><li>Participate in demand management and planning, assessing impact, feasibility and estimating work effort.</li><li>Understand and translate the technical design from the Data Architect team into implemented physical data models that meet data governance, enterprise architecture and business requirements for data warehousing. Manage data within the data warehouse to ensure efficiency of platform.</li><li>Work with operational data and data acquisition teams to manage incoming sources and the down-stream systems to understand and support their needs for reporting and analytics.</li><li>Support incident resolution and continuous improvement to drive efficiency across multiple operational run metrics.</li><li>Perform other duties as assigned.</li></ul>
<p>We are seeking an experienced and results-driven <strong>Product Marketing Manager</strong> to lead the creation and execution of brand strategies that fuel growth and deepen customer engagement. In this role, you will shape compelling product messaging, manage marketing assets, and leverage market insights to strengthen competitive positioning. This is a highly collaborative role with opportunities to influence cross-functional initiatives, enhance marketing performance, and drive the brand’s long-term success.</p><p><strong>Key Responsibilities</strong></p><ul><li>Design and execute strategic marketing plans that generate demand and elevate brand presence.</li><li>Ensure consistent application of brand messaging, standards, and guidelines across all channels and functions.</li><li>Lead packaging strategy, overseeing product communication hierarchy and partnering with design teams on visual execution.</li><li>Develop differentiated product messaging that resonates with target audiences and clearly sets offerings apart from competitors.</li><li>Drive content development for in-store activations, including video, display, and merchandising materials.</li><li>Manage the production and distribution of launch assets, collaborating with vendors and fulfillment partners.</li><li>Oversee marketing collateral inventory, recommending updates and new materials as needed.</li><li>Conduct market research to assess customer behavior and uncover key buying drivers.</li><li>Track competitor activity and industry trends to inform brand and marketing strategies.</li></ul><p>ance.</p>
<p>Robert Half is partnering with a financial services firm in the recruiting for a Sales Assistant to join their team. This is a mix of administrative support, sales assistance, and some business development duties to help drive growth within our organization assisting the Relationship Managers and Business Development Managers. This position is ideal for a proactive individual who thrives in fast-paced environments and is eager to make a significant impact.</p><p><br></p><p>This is a permanent placement opportunity offering full benefits package, generous time off, annual bonus eligibility and 401k matching.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><br></p><p>Administrative Support:</p><ul><li>Provide comprehensive administrative assistance to the sales and business development teams, including calendar management, scheduling meetings, and handling inbound calls.</li><li>Prepare presentations, financial documents, and reports using MS Office tools and CRM platforms.</li><li>Ensure the accurate and timely completion of client onboarding processes and maintain meticulous records of customer interactions.</li></ul><p>Sales Assistance:</p><ul><li>Assist the sales team with lead generation efforts by researching prospective clients and preparing briefing documents.</li><li>Manage CRM systems for tracking and updating client data, ensuring accuracy at all levels.</li><li>Support client inquiries and provide follow-up to ensure seamless communication between clients and internal departments.</li></ul>
<p>Are you a strategic leader with a passion for building impactful brands within the CPG industry? We’re seeking a Brand Manager to join our client’s team on a contract-to-hire basis, offering a unique opportunity to contribute to innovative projects while gaining long-term career potential. This role will require strong cross-functional collaboration, a sharp analytical mindset, and the ability to excel in a fast-paced business environment.</p><p><br></p><p>Day-to-Day Responsibilities</p><ul><li>Strategic Planning & Execution: Develop and implement brand strategies to drive growth and enhance market positioning.</li><li>Budget & Forecast Management: Manage budgets and forecasts to maximize ROI and operational efficiencies.</li><li>Product Launches: Oversee key initiatives, including new product introductions and go-to-market strategies.</li><li>Packaging & Media Strategy: Build creative packaging solutions and collaborate on media planning.</li><li>Market Analysis & KPI Tracking: Conduct regular market assessments and monitor vital KPIs to ensure success.</li><li>Digital & eCommerce Marketing: Partner with teams to drive digital campaigns and optimize eCommerce performance.</li><li>Cross-Functional Leadership & Collaboration: Work with internal and external teams, including marketing, sales, and supply chain, to deliver results.</li></ul><p><br></p>
<p>This position is based out of our headquarters located in Miami, FL and requires travel to special events as needed (approximately 30%).</p><p><br></p><p>Roles & Responsibilities</p><p><br></p><p>Brand Strategy & Marketing Execution (60%)</p><p>Lead the development and execution of brand strategies and go-to-market plans that excite consumers and energize sales teams</p><p>Build and maintain a brand activity calendar, product release schedule, and manage budgets accordingly</p><p>Drive product development from ideation to shelf — including positioning, packaging, timelines, storytelling, and cross-functional execution</p><p><br></p><p>Business & Brand Performance (20%)</p><p>Monitor and report on brand performance, financial KPIs, and consumer engagement metrics</p><p>Manage brand P& Ls and collaborate with Sales, Supply Chain, and Business Intelligence on forecasting, ROI analysis, and demand planning</p><p>Recommend budget revisions, resource allocation, and optimization strategies based on performance and business needs</p><p><br></p><p>Promotional & Event Activation (10%)</p><p>Execute marketing communications including digital campaigns, print, social, TV/radio, signage, event collateral, and point-of-sale materials</p><p>Support and attend key industry events to maximize brand exposure and connect with core consumers</p><p>Coordinate all brand presence at events including planning, setup, and live activation</p><p><br></p><p>Consumer & Market Insights (10%)</p><p><br></p><p>Stay on top of industry trends, consumer behaviors, and competitive activity</p><p>Conduct regular market visits and leverage internal and external data sources (SAP, Power BI, etc.) to inform brand strategy</p><p>Partner with other brand managers to share intelligence and uncover white space opportunities</p><p><br></p><p>Skills & Abilities</p><p>Ability to lead inter-departmental teams to achieve brand objectives</p><p>Strategic thinking and analytical capability</p><p>Ability to multitask and prioritize in a deadline-driven environment</p><p>Ability to work in teams or on an individual basis</p><p>Demonstrated ability to produce creative ideas and elicit creative ideas from others</p><p>Understanding of the full marketing mix</p><p>Ability to communicate effectively to all levels of staff</p><p>Proficiency with Microsoft Office products, SAP, and data reporting software such as Power BI</p><p>Knowledge of budget and financial reporting, providing analytics</p><p>Strong strategic thinker with creative flair and business acumen</p><p>Excellent communicator with experience influencing across departments</p><p>Highly organized, deadline-driven, and comfortable working in fast-paced, entrepreneurial environments</p><p>Proficiency in Microsoft Office, SAP, and data tools like Power BI</p><p><br></p><p>Requirements</p><p><br></p><p>3+ years of brand management or consumer product marketing experience</p><p><br></p><p>Must be comfortable working in a smoking environment</p><p><br></p><p>Experience in tobacco, spirits, luxury, or lifestyle categories preferred</p><p><br></p><p>Spanish language proficiency a plus</p>
<p>A growing client of ours, a global manufacturer, is hiring an FP& A Manager to join their team in Columbia, SC. This is an on-site position that allows for collaboration with key leaders of the organization. </p><p><br></p><p><strong><u>Essential Responsibilities:</u> </strong></p><p>• Work closely with the leadership team to formulate the business's short and long-term financial and strategic plan.</p><p>• Delivery of competitor analysis, market trends and associated commentary to the Leadership team</p><p>• Analyzing financial and operational results to better understand company performance, and work with operating team to implement solutions.</p><p>• Communicate to senior management the reasons behind the product/department performance and results, work with business to drive solutions.</p><p>• Provide detailed analysis and commentary on cost center results.</p><p>• Reviewing operations and recommending new productivity or cost-saving initiatives</p><p>• Preparing business cases to support new investment, strategic and other business decisions.</p><p>• Lead preparation of monthly financial results and Monthly Operating Review presentation, including recommendations to senior management for improvements that will lead to cost reduction, revenue generation and streamlining of operations.</p><p><br></p>
<p> </p><p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><p>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </p><p>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </p><p>Conduct market research to identify customer needs, trends, and competitors' activities. </p><p>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </p><p>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </p><p>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </p><p>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </p><p>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </p><p>Present marketing strategies and campaign results to stakeholders and management. </p>
<p>Our association client in Alexandria, VA is seeking a <strong>highly motivated Marketing Manager</strong> to join their team on a long-term contract. This role offers the chance to make a real impact by shaping campaigns, collaborating across departments, and driving results that matter.</p><p>As Marketing Manager, you’ll be at the heart of campaign execution—working closely with sales, communications, and leadership teams to ensure marketing initiatives not only run smoothly but also deliver measurable success. If you’re a creative problem solver with a sharp eye for detail and a passion for storytelling, this could be your next big opportunity.</p><p><br></p><p>What You’ll Do</p><ul><li>Partner with sales reps and vendors to oversee advertising placements, sponsorships, and website tracking.</li><li>Support the Director of Marketing Operations and Growth in monitoring campaign performance and ensuring projects stay on track and on budget.</li><li>Turn organizational objectives and KPIs into actionable marketing strategies and deliverables.</li><li>Collaborate with the Communications and Community Manager to maintain a consistent brand voice across all channels.</li><li>Contribute to cross-functional initiatives designed to boost brand visibility and member engagement.</li><li>Design and manage digital content—including visuals, web, and multimedia assets—that drive engagement.</li><li>Create and optimize landing pages and web content (Drupal, HubSpot) to maximize conversions.</li><li>Develop tools and templates that empower teams and support sales enablement.</li><li>Manage creative assets, ensuring alignment with brand standards and version control.</li><li>Leverage Adobe Creative Suite to produce high-quality marketing visuals and multimedia content.</li></ul><p><br></p>
<p>We are looking for a highly skilled Creative Services Manager to join our team on a contract basis in Charlotte, North Carolina. In this role, you will be instrumental in shaping and maintaining the visual representation of our institution, collaborating across departments to create impactful marketing and communication materials. This position offers an exciting opportunity to apply your creative expertise in a dynamic and fast-paced environment.</p><p><br></p><p>Responsibilities:</p><p>• Develop strategic approaches to audience engagement and messaging in collaboration with the marketing and communications team.</p><p>• Provide creative direction for advertising campaigns, website content, social media initiatives, photography, video productions, and special events.</p><p>• Partner with media buying agencies to execute effective print and digital marketing strategies.</p><p>• Design and oversee the production of advertisements, publications, and collateral materials, such as annual reports, donor recognition pieces, recruitment materials, and academic brochures.</p><p>• Create and manage the design of invitations, posters, programs, and other materials for various campus events and organizations.</p><p>• Develop graphics and artwork to enhance campus spaces, reinforcing brand identity and community spirit.</p><p>• Manage the production calendar and project workflow to ensure timely delivery and efficient resource allocation.</p><p>• Maintain relationships with external vendors, including print shops and mail houses, to ensure quality and efficiency.</p><p>• Assist in upholding brand standards and style guidelines to ensure consistency across all materials.</p><p>• Contribute to additional marketing and communications projects as assigned.</p>
