We are looking for a Web Content Specialist to support digital content updates and site maintenance for an organization based in Houston, Texas. This Long-term Contract position is ideal for someone who can manage website content accurately, improve page presentation, and contribute to a user-friendly online experience. The role requires hands-on experience with WordPress, strong attention to detail, and the ability to balance content publishing with UX-focused best practices.<br><br>Responsibilities:<br>• Maintain and update website pages, ensuring content is accurate, current, and aligned with brand standards.<br>• Publish, edit, and organize digital content within WordPress and other content management tools.<br>• Collaborate with stakeholders to format web content in a way that supports usability and clear communication.<br>• Apply UX and UX/UI principles to improve layout, readability, and the overall visitor experience.<br>• Create and adjust visual assets using Canva to support web pages and online content initiatives.<br>• Monitor site content for consistency, functionality, and proper presentation across web properties.<br>• Assist with content organization efforts, including page structure, navigation updates, and content placement decisions.
<p><strong>About the Role</strong></p><p>We're looking for a Campaign & Paid Media Specialist to plan, launch, and optimize paid digital campaigns across search and social channels. This role owns performance from strategy through execution — building campaigns that drive measurable results and reporting on what's working.</p><p><br></p><p><strong>What You'll Do</strong></p><ul><li>Plan, build, and manage paid search campaigns (Google Ads) and paid social campaigns (Meta, LinkedIn, or similar platforms)</li><li>Own budget allocation and pacing across active campaigns</li><li>Monitor performance metrics and optimize toward CPA, ROAS, or other core KPIs</li><li>Conduct A/B testing on ad creative, targeting, and bidding strategies</li><li>Build and present campaign performance reports using Google Analytics/GA4 and platform-native dashboards</li><li>Collaborate with creative and content teams to align campaign assets with performance goals</li><li>Stay current on platform updates, algorithm changes, and industry best practices</li></ul><p><br></p>