<p> </p><p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><p>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </p><p>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </p><p>Conduct market research to identify customer needs, trends, and competitors' activities. </p><p>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </p><p>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </p><p>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </p><p>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </p><p>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </p><p>Present marketing strategies and campaign results to stakeholders and management. </p>
<p>We are looking for an experienced Email Marketing Specialist to lead and optimize email marketing strategies for a dynamic company in Livonia, Michigan. In this role, you will leverage your expertise to design impactful campaigns, improve customer engagement, and drive measurable business outcomes. The ideal candidate will bring a strong background in email marketing platforms, campaign development, and strategic planning.</p><p><br></p><p>Responsibilities:</p><p>• Build, develop, execute, and optimize email marketing campaigns to engage target audiences and achieve business objectives.</p><p>• Utilize advanced email marketing platforms to design and implement campaigns, ensuring high delivery and engagement rates.</p><p>• Craft visually appealing and responsive HTML emails that align with brand guidelines and resonate with recipients.</p><p>• Conduct A/B testing and analyze campaign performance to refine strategies and maximize effectiveness.</p><p>• Collaborate with cross-functional teams to align email marketing efforts with broader CRM and marketing initiatives.</p><p>• Maintain and enhance customer databases to improve segmentation and targeting.</p><p>• Lead strategic planning for email marketing, setting clear goals and KPIs to measure success.</p><p>• Stay updated on industry trends and best practices to continuously improve email marketing performance.</p><p>• Manage Adobe Campaigns and other tools to streamline campaign workflows and automate processes.</p><p>• Monitor and ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.</p>
Are you a GA4 expert with agency experience, passionate about driving insights and optimizing digital marketing campaigns? Robert Half is seeking GA4 professionals with an agency background for exciting contract and permanent opportunities. If you have experience implementing and analyzing GA4 setups for clients, we’d love to connect! What You’ll Be Doing: Implementing and configuring GA4 for client websites and mobile apps, ensuring precise tracking of user behavior, events, and conversions. Setting up UTM parameters and custom event tracking to measure the effectiveness of client campaigns across multiple channels. Analyzing GA4 data to provide actionable insights that support client marketing strategies and performance optimization. Creating and customizing dashboards and reports in GA4 to track key performance metrics, including user engagement, traffic sources, and ecommerce performance. Collaborating with internal teams (marketing, creative, development) and clients to ensure data accuracy and alignment with business objectives. Troubleshooting and optimizing GA4 setup to ensure accurate reporting and seamless integration with other marketing technologies. Providing insights and recommendations to clients on how to improve campaign performance based on GA4 data.
Job Description: This role supports the sales and business development efforts through inside sales activities, requiring a strong aptitude in both sales and marketing. It also involves acquiring and applying technical knowledge related to the company’s products, their functionality, and the value they provide to meet the testing needs of prospective customers. Responsibilities include creating and delivering quotes, maintaining the opportunities database, assisting the outside sales team, and identifying growth opportunities with both new and existing clients. Additional tasks include cold calling, documenting leads in the CRM system, and occasionally assisting the marketing team. <br> Key Responsibilities: Represent the company, its products, and employees in a consistently detail oriented and positive manner. Build and maintain customer confidence in the company’s ability to meet their needs effectively. Collaborate with the outside sales team to maintain and update the opportunities database. Prepare, issue, and deliver accurate customer quotes promptly. Provide daily communication and support to the outside sales team to advance the sales process and manage customer accounts. Route experience in leads to the outside sales team. Proactively identify growth opportunities with new prospects and existing clients. Conduct cold calls to attract potential new customers. Assist the marketing team as needed. Document all contact and lead activity in the organization’s CRM system. Develop knowledge of assigned industries and the applications for the company’s products.
Seeking an experienced Sales Coordinator to support the Customer Service Team in Ann Arbor MI. This role is. The ideal candidate is team-oriented, detail-oriented, highly organized, and detail oriented, with strong administrative, customer service, and sales communication skills. The position requires comfort working in fast-paced environments and the ability to collaborate effectively within a small team structure. Pay up to $24/hr depending on experience. This role is HYBRID. <br><br>Key Responsibilities: <br>• Respond promptly to customer inquiries via phone and email <br>• Prepare and send warranty quotes and invoices following established procedures and pricing <br>• Process purchase orders, enter payments, and update account records <br>• Track customer correspondence and maintain accurate data in internal systems <br>• Support the creation and maintenance of process documents and customer communication materials <br>• Assist with preparing reports and status updates for management <br>• Coordinate with internal departments to address customer needs and resolve issues <br>• Perform other administrative duties as assigned and strong customer service<br>• Conduct proactive outreach to customers following system purchases <br>• Communicate warranty benefits and terms effectively to drive sales <br>• Follow up with customers as warranty expiration dates approach to facilitate renewals <br>• Track customer information and status in internal systems <br>• Recommend new opportunities and trends based on reports and customer feedback <br>Marketing Support <br>• Assist with marketing initiatives and campaign support as needed <br>• Contribute to customer communication materials and promotional content <br>Team Collaboration <br>• Work collaboratively within a two-person team environment, requiring excellent interpersonal skills <br>• Maintain constant communication with team members via Microsoft Teams throughout the workday <br>• Coordinate efforts to ensure seamless customer experience and operational efficiency <br>Compensation & Benefits <br>• Associate degree or equivalent experience <br>• Strong organizational skills with attention to detail <br>• Clear written and verbal communication abilities with sales acumen <br>• Proficiency in Microsoft Office (including Teams) and familiarity with CRM systems are preferred <br>• Ability to prioritize, multitask, and work both independently and collaboratively <br>• Experience in processing orders, invoices, or contracts is a plus <br>• Comfort with sales conversations and customer relationship building Minimum Requirements <br>• At least 2 years in an administrative, customer service, or sales support role <br>• Proficient in English communication with strong phone presentation skills <br>• Skilled in Microsoft Office applications and the Teams platform <br>• detail oriented attitude and excellent phone etiquette <br>• Ability to thrive in a collaborative team environment <br>• Willingness to engage in sales activities and light marketing support <br>Work Environment • Office environment <br>• Standard business hours, Monday through Friday <br>• Collaborative two-person team structure requiring constant communication and coordination <br>• Initial office-based work with potential remote opportunities
<p>Robert Half is seeking a talented and creative Contract Graphic Designer to work with our client in Ann Arbor, Michigan. As a Graphic Designer, you will play a key role in creating visually compelling and effective design assets to support our client's marketing and branding initiatives. </p><p> </p><p>Responsibilities: </p><p> </p><p>Collaborate with the marketing team to understand project objectives and design requirements. </p><p>Create eye-catching and on-brand visual materials, including print and digital assets such as brochures, flyers, banners, social media graphics, and more. </p><p>Use design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), to develop high-quality designs. </p><p>Ensure that all design work adheres to brand guidelines and maintains a consistent visual identity. </p><p>Handle multiple design projects simultaneously and meet project deadlines. </p><p>Collaborate with cross-functional teams and stakeholders to gather feedback and make design revisions as needed. </p><p>Stay current with design trends and emerging technologies to bring fresh and innovative ideas to the table. </p>
We are looking for a motivated and experienced Human Resources Manager to lead and oversee key HR functions within our organization. This role involves working closely with leadership to ensure smooth operations, foster a positive workplace culture, and implement effective strategies that support both employee development and business goals. The ideal candidate is proactive, adaptable, and skilled at managing multiple priorities in a fast-paced environment.<br><br>Responsibilities:<br>• Manage the recruitment process, including sourcing candidates, conducting interviews, and overseeing onboarding activities.<br>• Lead performance management initiatives, such as conducting reviews and facilitating employee development programs.<br>• Ensure compliance with employment laws, regulations, and company policies, maintaining accurate and up-to-date records.<br>• Develop and refine HR policies to align with organizational goals and legal standards.<br>• Address employee relations matters, including overseeing benefits, vacation accruals, and compensation adjustments.<br>• Monitor company expenses related to credit card usage, ensuring adherence to budgets and financial policies.<br>• Coordinate marketing efforts, including the procurement of branded materials to enhance company visibility.<br>• Provide administrative support to ensure the efficiency of HR operations.<br>• Collaborate with leadership to identify opportunities for process improvements and implement creative solutions.<br>• Promote a positive and engaging workplace environment through effective communication and team-building initiatives.