We are looking for a strategic and hands-on marketing leader to shape and scale brand advertising for a growing ecommerce-driven business in Houston, Texas. This role will lead integrated consumer campaigns with a strong emphasis on television and radio, while ensuring alignment across digital, social, and creative channels. The ideal candidate brings sound judgment, strong organization, and the ability to turn brand priorities into well-executed campaigns across multiple audiences and platforms.<br><br>Responsibilities:<br>• Lead the planning and rollout of brand advertising initiatives that strengthen awareness and support growth across two consumer-facing brands.<br>• Oversee television and radio campaigns from initial concept through launch, including production coordination, media placement, and performance review.<br>• Work closely with internal marketing and creative partners, as well as outside media vendors, to deliver cohesive and timely campaign execution.<br>• Build clear campaign schedules, manage shifting priorities, and create structure for advertising workflows in a fast-evolving environment.<br>• Connect offline advertising efforts with paid digital, social, and ecommerce marketing activities to maintain a consistent brand presence.<br>• Guide the development of commercial and video assets in partnership with designers and creative contributors to support cross-channel campaigns.<br>• Evaluate campaign effectiveness using media and performance data, then refine future plans based on insights and results.<br>• Collaborate with a distributed team across local and offshore functions, helping align goals, timelines, and deliverables.<br>• Support broader brand strategy initiatives by identifying opportunities for stronger market positioning, audience reach, and promotional impact.
We are looking for a skilled Content Writer to join an education-focused organization in Houston, Texas. This Contract to Permanent opportunity is ideal for a creative individual who can produce compelling, audience-centered content that supports brand messaging and digital engagement. The role calls for a strong writer with at least 3 years of experience creating effective copy across web, email, social, and promotional channels while maintaining accessibility and editorial quality.<br><br>Responsibilities:<br>• Develop original written materials for websites, email campaigns, social platforms, and other digital marketing channels tailored to target audiences.<br>• Craft persuasive brand and promotional messaging that strengthens engagement and supports broader content marketing goals.<br>• Edit and refine copy to ensure accuracy, consistency, readability, and alignment with established voice and style standards.<br>• Produce accessible content that meets usability expectations and supports inclusive communication practices.<br>• Partner with marketing and internal stakeholders to plan, shape, and deliver content initiatives across multiple formats.<br>• Build and maintain content aligned with strategic objectives, including branded, editorial, and multimedia storytelling needs.<br>• Adapt writing approaches for technical, promotional, and audience-specific communications while preserving clarity and impact.<br>• Review existing digital content and recommend enhancements that improve performance, user experience, and message effectiveness.