<p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement. </p><p> </p><p>Responsibilities: </p><p> </p><p>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising. </p><p>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates. </p><p>Conduct market research and competitor analysis to identify digital marketing trends and opportunities. </p><p>Track and report on key metrics to measure the success of digital marketing initiatives. </p>
<p>We are looking for an experienced Email Marketing Specialist to lead and optimize email marketing strategies for a dynamic company in Livonia, Michigan. In this role, you will leverage your expertise to design impactful campaigns, improve customer engagement, and drive measurable business outcomes. The ideal candidate will bring a strong background in email marketing platforms, campaign development, and strategic planning.</p><p><br></p><p>Responsibilities:</p><p>• Build, develop, execute, and optimize email marketing campaigns to engage target audiences and achieve business objectives.</p><p>• Utilize advanced email marketing platforms to design and implement campaigns, ensuring high delivery and engagement rates.</p><p>• Craft visually appealing and responsive HTML emails that align with brand guidelines and resonate with recipients.</p><p>• Conduct A/B testing and analyze campaign performance to refine strategies and maximize effectiveness.</p><p>• Collaborate with cross-functional teams to align email marketing efforts with broader CRM and marketing initiatives.</p><p>• Maintain and enhance customer databases to improve segmentation and targeting.</p><p>• Lead strategic planning for email marketing, setting clear goals and KPIs to measure success.</p><p>• Stay updated on industry trends and best practices to continuously improve email marketing performance.</p><p>• Manage Adobe Campaigns and other tools to streamline campaign workflows and automate processes.</p><p>• Monitor and ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.</p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><p>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </p><p>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </p><p>Conduct market research to identify customer needs, trends, and competitors' activities. </p><p>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </p><p>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </p><p>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </p><p>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </p><p>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </p><p>Present marketing strategies and campaign results to stakeholders and management. </p>
We are seeking a skilled and experienced Email Marketing, CRM, or Marketing Automation Consultant to collaborate with our diverse pool of clients across industries. As a consultant, you will bring your expertise in designing and implementing strategic email marketing campaigns, setting up and optimizing Customer Relationship Management (CRM) platforms, and developing automated marketing workflows that drive engagement and conversions. This role is perfect for detail-oriented professionals passionate about leveraging technology to enhance marketing performance and client success. <br> Key Responsibilities: Email Marketing: Advise clients on best practices for email campaign development, list segmentation, A/B testing, and deliverability optimization. Create and execute email strategies aligned with client goals, ensuring effective messaging and alignment with brand guidelines. Monitor campaign performance metrics (open rates, click-through rates, conversions) and provide actionable recommendations for improvement. Customer Relationship Management (CRM): Guide clients in selecting, implementing, and optimizing CRM platforms to manage and nurture customer relationships effectively. Develop custom workflows, dashboards, and analytics to maximize CRM usage. Train client teams on CRM functionality and provide ongoing support as needed. Marketing Automation: Architect and implement automated workflows to streamline lead nurturing, onboarding, upselling, and other key marketing processes. Develop data-driven strategies that integrate automation with platforms like HubSpot, Marketo, Salesforce Marketing Cloud, or other leading software tools. Troubleshoot automation challenges and optimize performance through testing and iteration.
Robert Half is seeking an experienced Ecommerce Marketing Specialist for a contract to permanent position with our client in Southfield, Michigan. As an Ecommerce Marketing Specialist, you will be responsible for driving online sales and optimizing the client's ecommerce platform to enhance the customer shopping experience. Responsibilities: Develop and execute ecommerce marketing strategies to increase online traffic, conversion rates, and revenue. Manage and optimize the ecommerce platform, ensuring product listings are accurate and up to date. Collaborate with the marketing team to create compelling product descriptions and engaging content. Conduct market research and analyze competitor activities to identify opportunities and trends. Implement SEO and SEM best practices to improve the website's search engine rankings. Utilize analytics tools to measure website performance, track KPIs, and identify areas for improvement. Work within ecommerce platforms like Woocommerce, Salesforce Commerce Cloud, Shopify, Squarespace, Amazon Seller Central. Coordinate with cross-functional teams to plan and execute promotional campaigns. Monitor and respond to customer feedback and inquiries to enhance customer satisfaction. Stay up to date with ecommerce industry trends and best practices.
<p>Robert Half is currently seeking a talented Copywriter for a short-term contract position with our esteemed client in Troy, Michigan. As a contract Copywriter, you will be responsible for creating compelling and engaging content that effectively communicates the client's brand message and values.</p><p> </p><p>Responsibilities: </p><ul><li>Develop creative and impactful copy for various marketing materials, including website content, advertising campaigns, social media posts, and email communications.</li><li>Collaborate with the marketing team to understand project requirements and target audience.</li><li>Ensure all copy is consistent with the client's brand voice and tone.</li><li>Conduct research to gain insights into industry trends and competitors' activities.</li><li>Edit and proofread copy to ensure accuracy, grammar, and adherence to brand guidelines.</li><li>Work within project deadlines and deliver high-quality copy that meets client expectations.</li><li>Stay updated with industry best practices and copywriting trends.</li></ul><p><br></p>
Are you a GA4 expert with agency experience, passionate about driving insights and optimizing digital marketing campaigns? Robert Half is seeking GA4 professionals with an agency background for exciting contract and permanent opportunities. If you have experience implementing and analyzing GA4 setups for clients, we’d love to connect! <br> What You’ll Be Doing: Implementing and configuring GA4 for client websites and mobile apps, ensuring precise tracking of user behavior, events, and conversions. Setting up UTM parameters and custom event tracking to measure the effectiveness of client campaigns across multiple channels. Analyzing GA4 data to provide actionable insights that support client marketing strategies and performance optimization. Creating and customizing dashboards and reports in GA4 to track key performance metrics, including user engagement, traffic sources, and ecommerce performance. Collaborating with internal teams (marketing, creative, development) and clients to ensure data accuracy and alignment with business objectives. Troubleshooting and optimizing GA4 setup to ensure accurate reporting and seamless integration with other marketing technologies. Providing insights and recommendations to clients on how to improve campaign performance based on GA4 data.
Seeking an experienced Sales Coordinator to support the Customer Service Team in Ann Arbor MI. This role is. The ideal candidate is team-oriented, detail-oriented, highly organized, and detail oriented, with strong administrative, customer service, and sales communication skills. The position requires comfort working in fast-paced environments and the ability to collaborate effectively within a small team structure. Pay up to $24/hr depending on experience. This role is HYBRID. <br><br>Key Responsibilities: <br>• Respond promptly to customer inquiries via phone and email <br>• Prepare and send warranty quotes and invoices following established procedures and pricing <br>• Process purchase orders, enter payments, and update account records <br>• Track customer correspondence and maintain accurate data in internal systems <br>• Support the creation and maintenance of process documents and customer communication materials <br>• Assist with preparing reports and status updates for management <br>• Coordinate with internal departments to address customer needs and resolve issues <br>• Perform other administrative duties as assigned and strong customer service<br>• Conduct proactive outreach to customers following system purchases <br>• Communicate warranty benefits and terms effectively to drive sales <br>• Follow up with customers as warranty expiration dates approach to facilitate renewals <br>• Track customer information and status in internal systems <br>• Recommend new opportunities and trends based on reports and customer feedback <br>Marketing Support <br>• Assist with marketing initiatives and campaign support as needed <br>• Contribute to customer communication materials and promotional content <br>Team Collaboration <br>• Work collaboratively within a two-person team environment, requiring excellent interpersonal skills <br>• Maintain constant communication with team members via Microsoft Teams throughout the workday <br>• Coordinate efforts to ensure seamless customer experience and operational efficiency <br>Compensation & Benefits <br>• Associate degree or equivalent experience <br>• Strong organizational skills with attention to detail <br>• Clear written and verbal communication abilities with sales acumen <br>• Proficiency in Microsoft Office (including Teams) and familiarity with CRM systems are preferred <br>• Ability to prioritize, multitask, and work both independently and collaboratively <br>• Experience in processing orders, invoices, or contracts is a plus <br>• Comfort with sales conversations and customer relationship building Minimum Requirements <br>• At least 2 years in an administrative, customer service, or sales support role <br>• Proficient in English communication with strong phone presentation skills <br>• Skilled in Microsoft Office applications and the Teams platform <br>• detail oriented attitude and excellent phone etiquette <br>• Ability to thrive in a collaborative team environment <br>• Willingness to engage in sales activities and light marketing support <br>Work Environment • Office environment <br>• Standard business hours, Monday through Friday <br>• Collaborative two-person team structure requiring constant communication and coordination <br>• Initial office-based work with potential remote opportunities
<p>Robert Half is seeking a talented and creative Contract Graphic Designer to work with our client in Ann Arbor, Michigan. As a Graphic Designer, you will play a key role in creating visually compelling and effective design assets to support our client's marketing and branding initiatives.</p><p> </p><p>Responsibilities: </p><ul><li>Collaborate with the marketing team to understand project objectives and design requirements.</li><li>Create eye-catching and on-brand visual materials, including print and digital assets such as brochures, flyers, banners, social media graphics, and more.</li><li>Use design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), to develop high-quality designs.</li><li>Ensure that all design work adheres to brand guidelines and maintains a consistent visual identity.</li><li>Handle multiple design projects simultaneously and meet project deadlines.</li><li>Collaborate with cross-functional teams and stakeholders to gather feedback and make design revisions as needed.</li><li>Stay current with design trends and emerging technologies to bring fresh and innovative ideas to the table.</li></ul><p><br></p>
<p>We are looking for a skilled Front-End Email Developer to support our agency client in Troy, Michigan on an ongoing freelance basis. This is a long-term contract position ideal for someone with a strong background in email design and development, capable of delivering high-quality and effective email campaigns. The role requires an expert level of HTML coding experience, a collaborative approach, attention to detail, and a willingness to support related tasks as needed. This is an ongoing freelance role, ideal for Email Developers looking for ad-hoc part-time work that can fluctuate with workload needs. </p><p><br></p><p>Responsibilities:</p><p>• Design and build responsive, visually appealing HTML emails using industry-standard coding practices.</p><p>• Ensure email campaigns are thoroughly tested for functionality across different devices and platforms.</p><p>• Collaborate with the team to implement creative solutions that align with branding guidelines.</p><p>• Utilize Adobe Creative Suite to create and optimize graphics and design elements for email templates.</p><p>• Follow precise directions while maintaining a focus on quality and attention to detail.</p><p>• Perform quality assurance checks on email campaigns to ensure accuracy and consistency.</p><p>• Support additional projects, such as QA testing and assisting with course-building systems, as required.</p><p>• Maintain flexibility to adapt to evolving priorities and contribute to team goals.</p><p>• Communicate effectively to ensure network access and system requirements are met for project delivery.</p>
<p>We are looking for an experienced Social Media Coordinator or Manager to join our client's fast-growing marketing team in Ann Arbor, Michigan. In this role, you will play a pivotal part in shaping the organization's social media presence, managing both organic and paid campaigns, and ensuring consistent, high-quality content across multiple social platforms. This position offers the opportunity to collaborate with external partners and the community, and requires flexibility to work outside standard hours to stay aligned with emerging trends. This is an exciting role for a social media coordinator looking to partner with big brands, well-established Detroit based organizations, and support social media growth for the organization. Apply today if you are driven and motivated by content creation to make an impact in the Ann Arbor community! </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive social media strategies that align with organizational goals.</p><p>• Manage and optimize content across platforms such as Meta, Instagram, LinkedIn, X (formerly Twitter), TikTok, Reddit, and YouTube.</p><p>• Create, curate, and schedule engaging content, including short-form videos, reels, copy, and hashtags, to enhance audience engagement.</p><p>• Oversee paid social media campaigns and monitor their performance to ensure maximum ROI.</p><p>• Collaborate with external partners, community leaders, and well-known brands in Michigan, to amplify the organization’s presence and engagement.</p><p>• Utilize digital asset management tools to organize and maintain media assets.</p><p>• Monitor social media trends and adjust strategies to capitalize on emerging opportunities.</p><p>• Maintain a content calendar to ensure consistent posting and strategic alignment.</p><p>• Provide after-hours availability for timely responses and trend-based content creation during evenings and weekends.</p><p>• Work with video and photo editing tools to produce high-quality multimedia content.</p>
<p> We are currently supporting an innovative client based out of Southfield, Michigan, who is searching for a strategic Digital Product Manager to join their evolving team. If you are customer-focused, comfortable making data-driven decisions, and passionate about developing new digital solutions, this opportunity is for you. </p><p> </p><p>Responsibilities: </p><p> </p><p>Define, lead and execute digital product strategies and roadmaps to drive product growth and engagement. </p><p>Gather and manage product requirements, using feedback, user insights, and data analysis to guide product development. </p><p>Work closely with cross-functional teams, including design, engineering, and marketing to deliver a final product that meets user and business needs. </p><p>Track and measure product performance, making decisions based on critical metrics. </p>
Robert Half is currently seeking a skilled Multimedia Designer for a contract to permanent position with our client in Southfield, Michigan. As a Multimedia Designer, you will be responsible for creating visually captivating and engaging multimedia assets that elevate the client's brand and message. Responsibilities: Design and produce multimedia content, including graphics, animations, videos, and interactive presentations. Collaborate with the marketing and creative teams to understand project requirements and objectives. Conceptualize and develop creative visual solutions that align with the client's brand guidelines. Utilize industry-standard design software and tools to create high-quality multimedia assets. Ensure that all multimedia content is optimized for various platforms and devices. Incorporate motion graphics, audio, and video elements to enhance the visual appeal of presentations and videos. Conduct research to stay updated with design trends and multimedia best practices. Edit and revise multimedia content based on feedback from stakeholders. Meet project deadlines and deliver exceptional multimedia designs that meet client expectations.
<p>Robert Half is partnering with a leading retail brand in search of a Senior Art Director with a strong retail background. As a Senior Art Director, you will be a key creative force, responsible for shaping the visual identity of the brand across packaging, photo shoots, video, and in-store displays. </p><p> </p><p>Responsibilities: </p><p> </p><p>Lead the creative direction for packaging design, ensuring it aligns with the brand's identity and appeals to the target audience. </p><p>Art direct photo shoots and video productions, collaborating with photographers, models, and creative teams to capture compelling visuals. </p><p>Conceptualize and execute innovative in-store displays and merchandising designs at point of sale. </p><p>Develop and maintain a consistent visual language and style guidelines across all brand touchpoints. </p><p>Collaborate closely with cross-functional teams, including marketing, design, and production, to bring concepts to life. </p><p>Stay informed about industry trends and emerging design technologies to drive continuous improvement. </p><p>Provide leadership and guidance to entry-level designers, fostering a creative and collaborative work environment. </p><p>Manage multiple projects simultaneously, adhering to deadlines and budget constraints. </p>
