We are looking for a skilled Marketing Manager II to join our team in Philadelphia, Pennsylvania. This long-term contract position offers an exciting opportunity to lead marketing initiatives across various channels and drive impactful campaigns. The ideal candidate will excel in coordinating strategies, managing budgets, and collaborating with vendors to deliver exceptional results.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing plans across multiple platforms, including direct mail, paid media, and offline channels.<br>• Coordinate with vendors and service providers to ensure seamless implementation of marketing programs and promotional events.<br>• Manage budgets and expense accounts, ensuring adherence to financial guidelines while maximizing campaign effectiveness.<br>• Lead the creation and execution of lead generation campaigns, leveraging cross-channel tactics to achieve business objectives.<br>• Provide ongoing support for mobile app marketing initiatives and other technical projects.<br>• Oversee program management activities, ensuring alignment with strategic goals and timelines.<br>• Collaborate with internal teams to integrate sales, marketing, and technical support efforts for cohesive results.<br>• Monitor and analyze campaign performance metrics to optimize future strategies and drive growth.<br>• Plan and execute promotional events that enhance brand visibility and engage target audiences.<br>• Work closely with stakeholders to refine marketing tactics and adapt to evolving business needs.
<p>Robert Halfs enterprise client is looking for an experienced Marketing Product Manager to lead the strategic direction of marketing technology products. In this role, you will be responsible for defining and prioritizing product roadmaps while ensuring an exceptional user experience for marketing tools. This is a long-term contract position based in Philadelphia, Pennsylvania.</p><p><br></p><p>Responsibilities:</p><ul><li>Define and own the marketing product roadmap for a new AI solution, ensuring alignment with company goals and customer needs.</li><li>Lead the creation of a new solution by outlining critical product features, customer journey flows, and configurable options for diverse client profiles.</li><li>Collaborate with internal marketing stakeholders and external vendors to co-develop a seamless onboarding experience leveraging AI to reduce customer setup effort.</li><li>Transition into supporting engineering alignment by contributing to the documentation and refining the scope for technical execution.</li><li>Partner with engineering teams to validate product feasibility, define priorities, and assist with pilot deployment planning.</li><li>Drive strategic thinking and clarity in ambiguous environments, ensuring consistent progress toward key milestones.</li><li>Serve as an advocate for end-user experience, ensuring marketing technology products deliver intuitive and impactful benefits for customers.</li></ul>
We are looking for an experienced Chief Marketing Officer (CMO) to lead and execute innovative marketing strategies for a growing B2C service company specializing in swimming pool services. This long-term contract position offers the opportunity to make a significant impact on customer acquisition, retention, and overall brand growth. Candidates must be located on the East Coast, as occasional travel within the tri-state area may be required.<br><br>Responsibilities:<br>• Develop and implement comprehensive digital and brand marketing strategies to drive customer acquisition and retention.<br>• Oversee top-of-funnel marketing efforts, including digital campaigns and direct mail initiatives, to attract new customers.<br>• Analyze customer feedback and survey data to enhance customer satisfaction and foster repeat business.<br>• Collaborate with general and regional managers to align marketing initiatives with business goals.<br>• Utilize field service software, such as ServiceTitan or similar platforms, to streamline marketing operations.<br>• Create and execute integrated marketing campaigns that align with the company’s growth objectives.<br>• Establish metrics to measure the effectiveness of marketing strategies and optimize performance.<br>• Partner with the IT department to ensure seamless integration of marketing tools and technologies.<br>• Travel occasionally within the tri-state area to meet with stakeholders and oversee regional marketing efforts.
We are looking for an experienced Chief Marketing Officer (CMO) to lead and innovate our marketing strategies in New York, New York. This long-term contract position requires a forward-thinking individual who can drive impactful campaigns, enhance brand visibility, and align marketing efforts with overarching business goals. The ideal candidate will bring a wealth of expertise in digital marketing, brand development, and integrated marketing initiatives.<br><br>Responsibilities:<br>• Develop and oversee comprehensive marketing strategies that align with the company's vision and objectives.<br>• Lead the creation and execution of integrated marketing campaigns to enhance brand recognition and engagement.<br>• Analyze market trends and consumer insights to inform strategic decision-making and identify growth opportunities.<br>• Collaborate with cross-functional teams to ensure consistency in messaging and brand representation.<br>• Manage the digital marketing strategy, including SEO, social media, and content marketing, to drive online presence.<br>• Oversee the development and implementation of brand marketing initiatives to strengthen market positioning.<br>• Monitor the performance of marketing campaigns and use data-driven insights to optimize results.<br>• Foster relationships with external partners and agencies to expand the reach and effectiveness of marketing efforts.<br>• Provide mentorship and leadership to the marketing team, nurturing talent and encouraging innovation.
We are looking for a skilled Marketing Analyst to join our team in New York, New York. In this long-term contract role, you will play a pivotal part in shaping data-driven strategies to enhance marketing initiatives across the customer lifecycle. This position offers an exciting opportunity to collaborate with diverse teams and leverage advanced analytics tools to drive impactful results.<br><br>Responsibilities:<br>• Analyze current reporting frameworks to understand the requirements of various teams within the Marketing and Global Servicing organization.<br>• Develop an in-depth understanding of Google Analytics configurations and campaign reporting tools used to assess channel and campaign effectiveness.<br>• Map out customer journeys across the organization's website, mobile platforms, and mobile app to identify key insights.<br>• Collaborate with departments such as Digital Marketing, Brand and Communications, Loyalty, Regional Marketing, and Business Analytics to refine reporting needs and requirements.<br>• Partner with the digital product development team to lead the analytics workstream for a website redesign project.<br>• Execute initiatives aligned with the Marketing Data Vision Road Map to address immediate and long-term business needs.<br>• Provide strategic marketing insights based on data analysis to support customer acquisition, retention, engagement, and advocacy efforts.<br>• Define analytics tagging requirements for new website features, user flows, and customer segments.<br>• Assess current reporting tools, processes, and data sources to identify opportunities for improvement and future investments.
We are looking for a skilled Digital Strategist to join our team on a long-term contract basis in Philadelphia, Pennsylvania. In this role, you will play a key part in designing and executing impactful digital campaigns that align with brand standards and drive client engagement. This position offers an exciting opportunity to collaborate with internal teams, external agencies, and compliance partners to optimize digital strategies and ensure seamless customer experiences.<br><br>Responsibilities:<br>• Develop engaging content to nurture prospects and strengthen relationships with existing clients.<br>• Collaborate with cross-functional teams to plan and execute multi-channel campaigns, including digital, social media, and events.<br>• Ensure all digital touchpoints deliver a cohesive and compliant experience, guiding prospects through the client journey.<br>• Conduct keyword research and integrate priority keywords into web and content assets to enhance visibility.<br>• Create messaging and content that aligns with brand guidelines and adheres to compliance standards.<br>• Partner with external media and creative agencies to implement campaign concepts and refine targeting strategies.<br>• Review creative assets, ad copy, and targeting strategies to ensure alignment with campaign goals and compliance requirements.<br>• Monitor campaign performance using engagement and conversion data, recommending optimizations to improve results.<br>• Utilize data-driven insights and marketing automation tools to enhance campaign effectiveness and customer engagement.
We are looking for a skilled Marketing Analyst to join our team in New York, New York. This is a long-term contract position where you will play a key role in analyzing marketing data to drive strategic decision-making and optimize campaign performance. The ideal candidate will bring expertise in digital analytics tools and a strong understanding of marketing trends.<br><br>Responsibilities:<br>• Analyze marketing data from various sources to identify trends, insights, and opportunities for improvement.<br>• Utilize tools like Google Analytics and Adobe Analytics to monitor campaign performance and generate actionable reports.<br>• Develop and implement strategies for optimizing Google AdWords campaigns to maximize ROI.<br>• Collaborate with cross-functional teams to align marketing analytics with business objectives.<br>• Manage CRM marketing initiatives to enhance customer engagement and retention.<br>• Create dashboards and visualizations to effectively communicate key metrics to stakeholders.<br>• Stay updated on industry trends and emerging technologies to recommend innovative solutions.<br>• Conduct competitive analysis to understand market positioning and inform marketing strategies.<br>• Ensure data accuracy and integrity across all analytics platforms.<br>• Provide actionable recommendations based on data-driven insights to improve overall marketing effectiveness.
<p>We are looking for an experienced Digital Strategist to join our team on a contract basis in Philadelphia, Pennsylvania. This role is ideal for someone who excels in managing digital platforms, vendor relationships, and marketing strategies within the financial services industry. As part of this position, you will play a key role in optimizing self-service platforms for our Financial Advisors and ensuring seamless integrations with existing systems.</p><p><br></p><p>Responsibilities:</p><p>• Evaluate and recommend self-service platforms to enhance marketing capabilities for Financial Advisors.</p><p>• Manage relationships with third-party vendors, ensuring alignment with organizational goals and priorities.</p><p>• Oversee the implementation and integration of digital platforms, collaborating closely with IT and internal stakeholders.</p><p>• Analyze platform performance and user feedback to drive improvements and optimize functionality.</p><p>• Develop and execute strategies for platform enhancements, ensuring they meet business objectives.</p><p>• Provide guidance on platform functionalities and limitations to cross-functional teams.</p><p>• Act as a key point of contact for resolving complex issues related to vendor management or platform integration.</p><p>• Conduct research and stay updated on industry trends to identify innovative solutions for digital strategy.</p><p>• Facilitate effective communication regarding platform updates and integrations across departments.</p>
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
We are looking for a detail-oriented Email Marketing Manager to join our team in New York, New York. In this Contract-to-Permanent position, you will play a pivotal role in managing and executing email marketing campaigns while ensuring seamless collaboration across multiple teams. This role requires adaptability, precision, and the ability to thrive in a fast-paced environment.<br><br>Responsibilities:<br>• Manage and execute email marketing campaigns using platforms such as Salesforce, HubSpot, or similar tools.<br>• Collaborate with regional teams to address ticket requests and ensure timely campaign delivery.<br>• Conduct quality assurance checks to maintain high standards for email design and functionality.<br>• Build and optimize email journeys using tools like Salesforce Journey Builder.<br>• Support promotional projects for festivals and events throughout the year, including push notifications and digital wallet passes.<br>• Work with internal teams to ensure alignment and effective execution of marketing strategies.<br>• Adapt to changing priorities and fast-paced workflows while maintaining composure under pressure.<br>• Travel occasionally to support events and campaigns as needed.<br>• Assist with ad hoc projects, ensuring timely and accurate delivery of marketing assets.
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
<p>We are looking for a skilled Marketing/Communications Manager to join our team in northern New Jersey. In this long-term contract role, you will play a key role in developing and executing effective marketing strategies that align with organizational goals. This position offers an exciting opportunity to leverage advanced AI tools and innovative techniques to enhance communication efforts and drive engagement.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive marketing plans, including email campaigns, social media strategies, and editorial content.</p><p>• Create engaging and visually appealing materials using tools such as Canva and Photoshop.</p><p>• Utilize AI tools like ChatGPT, Claude, Luminol, and Copilot to optimize marketing communication and content creation.</p><p>• Coordinate multiple projects simultaneously, ensuring timely delivery and alignment with branding guidelines.</p><p>• Craft compelling copy for various platforms, including social media, email campaigns, and presentations.</p><p>• Manage and curate social media content to enhance audience engagement and brand visibility.</p><p>• Design impactful PowerPoint presentations to support marketing initiatives and stakeholder communication.</p><p>• Collaborate with cross-functional teams to align marketing strategies with organizational objectives.</p><p>• Analyze campaign performance metrics and generate reports to inform future marketing decisions.</p><p>• Maintain proficiency in Office 365 to support daily marketing operations.</p><p><br></p><p>02720-0013290771</p><p><br></p>
We are looking for a skilled Email Marketing Manager to oversee the creation, execution, and optimization of email campaigns tailored to a high-end luxury clientele. This is a long-term contract position that requires a strong understanding of digital marketing strategies and analytics to drive engagement and conversions. Ideal candidates will have expertise in email marketing platforms, a keen attention to detail, and the ability to work independently or collaboratively within a fast-paced environment.<br><br>Responsibilities:<br>• Develop and manage email marketing campaigns targeting high-end luxury audiences, ensuring alignment with overall brand strategy.<br>• Optimize campaign performance through A/B testing, segmentation, and other techniques to improve open rates, click-through rates, and conversions.<br>• Utilize analytics tools to monitor key performance indicators (KPIs) and provide actionable insights to stakeholders.<br>• Collaborate with design and content teams to create visually appealing and engaging email templates.<br>• Ensure all email campaigns comply with relevant regulations and follow best practices for deliverability and user experience.<br>• Manage paid social and Google Ad campaigns to complement email marketing efforts.<br>• Conduct regular reporting to measure campaign success and recommend improvements.<br>• Research and implement innovative marketing strategies to enhance audience engagement.<br>• Maintain a strong understanding of industry trends to stay ahead of competitors.<br>• Coordinate with cross-functional teams to ensure seamless execution of marketing initiatives.
We are looking for a highly skilled Digital Marketing Specialist to join our team on a long-term contract basis. This role requires expertise in driving online marketing strategies, optimizing campaigns, and utilizing data insights to enhance performance. Based in New York, New York, the position offers an exciting opportunity to contribute to impactful digital initiatives.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to achieve business goals.<br>• Manage and optimize Google Ads campaigns to maximize ROI and drive targeted traffic.<br>• Analyze website and campaign performance using Google Analytics to identify trends and opportunities.<br>• Oversee email marketing campaigns, ensuring content is engaging and aligned with brand guidelines.<br>• Conduct keyword research and implement SEO tactics to improve website visibility.<br>• Monitor and report on the effectiveness of digital campaigns, providing actionable recommendations.<br>• Collaborate with cross-functional teams to ensure consistent messaging across all digital platforms.<br>• Stay updated on industry trends and emerging technologies to maintain competitive advantage.<br>• Create and maintain detailed documentation of campaigns, processes, and analytics.<br>• Provide training or support to team members on digital tools and strategies as needed.
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
We are looking for a highly motivated and strategic Product Manager to join our team in Philadelphia, Pennsylvania. This Contract-to-Permanent position offers the opportunity to lead the development and management of innovative B2B physical goods, driving growth and market differentiation. If you have a passion for product lifecycle management, cross-functional collaboration, and delivering value to customers, this role is perfect for you.<br><br>Responsibilities:<br>• Oversee the full product lifecycle, including ideation, development, and launch, ensuring alignment with customer needs and market trends.<br>• Lead product launches and enhancements, focusing on innovation and cost optimization.<br>• Conduct competitive benchmarking to identify market opportunities and refine product positioning.<br>• Collaborate with manufacturing teams to implement quality improvements and cost-efficiency measures.<br>• Develop and manage demand forecasts, budgets, and assortment plans to support business goals.<br>• Partner with sales and marketing teams to deliver product training and enhance customer confidence.<br>• Optimize product presentation across digital platforms to enhance visibility and appeal.<br>• Analyze market trends and customer insights to shape go-to-market strategies.<br>• Monitor product quality and address any issues to maintain high standards and market leadership.<br>• Track category performance, identify growth opportunities, and ensure alignment with strategic objectives.
<p>We are looking for a creative Marketing and Communications Coordinator to join our non-profit organization in Newtown, Pennsylvania. In this role, you will develop and execute marketing strategies that effectively communicate our mission and engage our audience. This position offers an exciting opportunity to showcase your skills in communications, email marketing, website content creation, graphic design, and digital marketing.</p><p><br></p><p>Responsibilities:</p><p>• Develop and manage engaging marketing campaigns across email, social media, and other digital platforms.</p><p>• Create compelling website content and promotional materials that align with the organization's branding.</p><p>• Design visually appealing graphics and marketing assets using tools like Canva.</p><p>• Write clear and persuasive copy for various mediums, including social media posts, flyers, and newsletters.</p><p>• Coordinate content marketing efforts to ensure consistency and effectiveness.</p><p>• Monitor and analyze the performance of marketing initiatives to optimize engagement and reach.</p><p>• Collaborate with team members to support communication strategies and organizational goals.</p><p>• Ensure all marketing materials adhere to brand guidelines and maintain a high standard.</p><p>• Manage social media accounts by scheduling posts, responding to inquiries, and fostering audience interactions.</p>
<p>We’re looking for a highly creative and strategic Email Marketing Manager to lead the development and execution of compelling email campaigns that engage, inform, and convert. This role is ideal for someone who thrives at the intersection of storytelling, design, and digital strategy, and who understands how to craft content that resonates with diverse audiences.</p><p><br></p><p>Key Responsibilities</p><ul><li>Content Strategy & Creation</li><li>Develop and manage the editorial calendar for email campaigns, ensuring alignment with brand voice, seasonal trends, and marketing goals.</li><li>Write and edit engaging email copy that drives action and reflects our brand personality.</li><li>Collaborate with design teams to produce visually appealing email templates and assets.</li><li>Campaign Management</li><li>Own the end-to-end process of email campaign execution—from concept to deployment.</li><li>Segment audiences and personalize content to improve engagement and conversion rates.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and use insights to refine content and strategy.</li><li>Conduct A/B testing on subject lines, content, and design elements to continuously improve results.</li><li>Stay current on email marketing trends, tools, and best practices.</li></ul><p><br></p><p><br></p>
We are looking for a skilled and detail-oriented Marketing Database Specialist to join our team on a long-term contract basis. This position involves managing, maintaining, and enhancing the health of our marketing database to support effective campaign execution, segmentation, and reporting. The ideal candidate should have a strong background in data management, compliance with global privacy standards, and hands-on experience with marketing automation platforms.<br><br>Responsibilities:<br>• Oversee the accuracy, integrity, and ongoing maintenance of the marketing database through regular monitoring and validation.<br>• Prepare, format, and manipulate data in Excel prior to importing into systems such as Pardot or Salesforce.<br>• Execute routine database cleanup, list management, and campaign-related data processes.<br>• Develop and manage dynamic lists, suppression lists, automation rules, and completion actions within marketing automation tools.<br>• Ensure compliance with global data privacy regulations by implementing proper governance and segmentation practices.<br>• Collaborate with global marketing managers and stakeholders to support reporting and insights initiatives.<br>• Conduct extensive training to familiarize yourself with systems, processes, and stakeholders during the initial onboarding period.<br>• Identify opportunities to improve database workflows and implement best practices for operational efficiency.<br>• Monitor and enforce adherence to data governance policies to ensure consistent platform usage.<br>• Support the team with ad hoc data tasks and reporting needs as required.
We are looking for a talented Copywriter to join our team on a contract basis in Philadelphia, Pennsylvania. In this role, you will craft compelling content across various platforms, including print, digital, social media, and video. This position requires a creative, detail-oriented individual who is passionate about developing impactful messaging that aligns with organizational goals.<br><br>Responsibilities:<br>• Create engaging and strategically sound content for print, digital, web, social media, video, and other mediums.<br>• Collaborate with designers to ensure cohesive integration of copy and visual elements.<br>• Develop multiple creative concepts for each project, tailored to the needs of clinical and business partners.<br>• Conduct thorough research to address knowledge gaps and ensure content accuracy.<br>• Attend project kick-off meetings and follow creative briefs to deliver high-quality results.<br>• Revise and refine content based on feedback from team members and stakeholders.<br>• Present creative work to internal teams and actively enhance presentation skills.<br>• Manage multiple projects simultaneously while adhering to deadlines and quality standards.<br>• Serve as a second reader for colleagues’ writing assignments to maintain consistency and accuracy.<br>• Travel occasionally to organizational campus locations for events, photo, and video shoots.
<p>Robert Half has a client seeking a part-time Social Media Consultant with strong writing skills to elevate its digital presence. This position will be 20 hours per week and onsite in Philadelphia, PA. </p><p> </p><p>Key responsibilities include:</p><ul><li>Create and schedule engaging posts for primarily LinkedIn and Instagram</li><li>Assist in updating the company website</li><li>Evaluate and refine the existing social media plan</li><li>Help develop and execute social media strategies </li><li>Stay up to date with best practices for social media content creation and campaign management</li></ul>
<p>Robert Half is looking for a Revenue Manager to take charge of strategic pricing initiatives that drive rental income and maximize property performance. This Revenue Manager role requires an individual with strong attention to detail who can analyze market trends, forecast revenue, and implement competitive pricing strategies. As a key collaborator across departments, the Revenue Manager ensures alignment between Asset Management, Operations, and Property Management to achieve business objectives.</p><p><br></p><p>Responsibilities:</p><ul><li>Develop and modify pricing strategies based on current market conditions and trends using specialized revenue tools.</li><li>Analyze competitive rent data and economic indicators to optimize pricing decisions.</li><li>Evaluate performance metrics to determine the effectiveness of pricing actions and project future outcomes.</li><li>Facilitate weekly regional pricing calls to review and adjust strategies.</li><li>Organize monthly renewal discussions, including setting pricing parameters and evaluating upcoming offers.</li><li>Conduct quarterly competitive reviews to refine positioning and ensure weights within pricing systems are accurate.</li><li>Serve as the primary point of coordination between Asset Management, Operations, and Property Management to ensure unified pricing execution.</li><li>Educate teams on pricing tools, strategies, and implementation methods.</li></ul><p><br></p>
<p>Robert Half is partnering with a leading global media and technology company to hire an <strong>Audience Experience Manager</strong> in Philadelphia, PA. In this role, you’ll be responsible for building, managing, and optimizing audience segments within Adobe Experience Platform to support omnichannel marketing campaigns and customer engagement strategies. You will work closely with cross-functional teams to roadmap audience strategy and deliver seamless inbound and outbound customer experiences.</p><p><br></p><p><strong>Location</strong>: Philadelphia, PA (4 days onsite, 1 day remote)</p><p><strong>Duration</strong>: Contract-to-hire (likely to convert)</p><p><strong>Hours</strong>: 40 hours/week </p><p><strong>Pay Rate</strong>: $47 – $50/hour</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Build, configure, and manage audience segments within Adobe Experience Platform (AEP) and Adobe CDP to enable targeted campaigns.</li><li>Partner with the GTO, marketing, and product teams to define and execute audience strategies and roadmap initiatives.</li><li>Collaborate with campaign operations, analytics, and engineering teams to ensure accurate data flows and seamless integration for targeted communications.</li><li>Leverage tools including Adobe Campaign Manager and Adobe Journey Optimizer to support audience activation and campaign execution.</li><li>Translate marketing requirements into technical audience specifications and ensure proper setup for outbound communications.</li><li>Analyze data flows and data lineage to maintain audience accuracy and troubleshoot segmentation discrepancies.</li><li>Manage approximately five concurrent audience requests at any given time while supporting multiple projects for the residential marketing team.</li><li>Provide strategic recommendations and act consultatively to guide best practices for omnichannel campaign strategies.</li><li>Support both B2C campaigns and multi-channel initiatives, including dot-com, email, and digital advertising campaigns.</li></ul>
<p>We are looking for a skilled Web Content Manager to join our client in Philadelphia, PA. This role requires a creative and analytical individual who excels in managing website content, optimizing user experiences, and leveraging content strategies to support organizational goals. If you are passionate about web development and crafting engaging online experiences, this position offers an exciting opportunity to make a significant impact.</p><p><br></p><p>Responsibilities:</p><p>• Develop, manage, and maintain website content using WordPress and other content management systems.</p><p>• Create and optimize landing pages to enhance user engagement and conversion rates.</p><p>• Implement A/B testing strategies to evaluate and improve UX functionality.</p><p>• Collaborate with stakeholders to align web content with organizational goals and strategies.</p><p>• Monitor and analyze website performance to identify areas for improvement.</p><p>• Ensure website content adheres to SEO best practices to increase online visibility.</p><p>• Coordinate web development projects, ensuring timely and accurate implementation.</p><p>• Write, edit, and publish high-quality content that resonates with the target audience.</p><p>• Conduct regular audits to ensure web content is up-to-date and functioning properly.</p><p>• Provide technical support and troubleshoot issues related to website functionality.</p>
We are looking for an experienced Director of Marketing & eCommerce to lead our digital strategy and drive growth for our retail business in Teaneck, New Jersey. This role is ideal for a visionary leader passionate about marketing innovation and eCommerce excellence. The ideal candidate will oversee campaigns, enhance brand visibility, and optimize online experiences to expand our company's reach.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies to enhance brand awareness and customer engagement.<br>• Manage and optimize digital advertising campaigns across platforms, including Google AdWords and Facebook Insights.<br>• Oversee eCommerce operations, ensuring seamless user experiences and maximizing online sales.<br>• Utilize Google Analytics and CRM tools to analyze data, track performance, and inform decision-making.<br>• Lead campaign planning and execution, ensuring alignment with business objectives and target audiences.<br>• Collaborate with cross-functional teams to create impactful marketing collateral and content.<br>• Monitor market trends and competitor activities to identify opportunities and refine strategies.<br>• Drive innovation in digital marketing and eCommerce practices to maintain a competitive edge.<br>• Manage budgets effectively, allocating resources to maximize ROI.<br>• Provide leadership and mentorship to the marketing team, fostering growth and development.
