<p>We are looking for a strategic Director of Audience Growth who is hands on to shape programs that expand audience reach, strengthen subscriber engagement, and connect effectively with healthcare audiences and pharmaceutical audiences. The ideal candidate will bring a strong command of full-funnel campaign strategy, lifecycle marketing, and performance optimization across digital channels.</p><p><br></p><p>Responsibilities:</p><p>• Lead end-to-end digital marketing strategy designed to increase audience acquisition, improve subscription growth, and elevate brand visibility within target markets.</p><p>• Develop and refine full-funnel campaigns that engage healthcare audiences and pharmaceutical audiences through coordinated channel planning and tailored messaging.</p><p>• Create, launch, and optimize lifecycle marketing journeys, including email and SMS programs, to improve engagement, retention, and conversion outcomes.</p><p>• Oversee campaign measurement and reporting, using performance data and analytics to identify trends, test improvements, and strengthen return on investment.</p><p>• Direct B2B marketing initiatives that support demand generation efforts and expand reach through targeted digital tactics.</p><p>• Manage programmatic advertising and content syndication activities to drive relevant traffic, broaden awareness, and support commercial goals.</p><p>• Partner with cross-functional stakeholders to align marketing strategy with business objectives, audience needs, and market opportunities.</p><p>• Establish testing frameworks across campaigns and channels to continuously improve creative effectiveness, audience segmentation, and conversion performance.D</p>
<p>We are looking for a Digital Marketing Analyst to join a healthcare organization in Basking Ridge, New Jersey. This Long-term Contract position focuses on transforming digital marketing and operational data into meaningful insights that improve campaign performance, support patient access, and inform business decisions. The role combines hands-on reporting, analytics, and platform coordination with close collaboration across marketing, sales, clinical, and operations teams.</p><p><br></p><p>Responsibilities:</p><p>• Build, maintain, and refine recurring performance reports using GA4, Looker Studio, Salesforce, and digital advertising platforms.</p><p>• Analyze campaign results, lead quality, conversion trends, and attribution data to identify actionable opportunities for growth.</p><p>• Create standardized dashboards and deliver custom analyses that support day-to-day optimization and leadership reporting needs.</p><p>• Track performance patterns, highlight emerging risks, and recommend adjustments to improve efficiency and outcomes.</p><p>• Partner with internal stakeholders to support Salesforce configuration and ensure the platform aligns with marketing and patient engagement processes.</p><p>• Contribute to data integrations, workflow automation, and platform connectivity across tools such as GA4, Freshpaint, and paid media channels.</p><p>• Maintain reliable data quality across marketing, sales, and patient-related reporting workflows through consistent validation and documentation.</p><p>• Apply governance, compliance, and access control standards to analytics and reporting processes in a regulated environment.</p><p>• Translate complex data findings into practical recommendations that non-technical stakeholders can understand and act on.</p><p><br></p><p>02720-0013444285</p><p><br></p>
We are looking for a Digital Marketing Lead to support a high-impact healthcare organization through a Long-term Contract position based in Philadelphia, Pennsylvania. This role blends hands-on digital marketing execution with strong project coordination, requiring someone who can keep campaigns moving, align cross-functional teams, and step in wherever support is needed. The ideal candidate brings experience managing digital campaign workflows, using analytics to guide decisions, and operating effectively in a hybrid environment.<br><br>Responsibilities:<br>• Lead day-to-day coordination of digital marketing initiatives, ensuring timelines, priorities, and deliverables stay on track across multiple workstreams.<br>• Oversee campaign planning and execution across digital channels, including paid search and email, while partnering with internal stakeholders and related teams.<br>• Use Google Ads, Google AdWords, and other marketing platforms to launch, monitor, and refine campaign performance.<br>• Analyze results through Google Analytics and related reporting tools to identify trends, measure effectiveness, and recommend improvements.<br>• Act as a central point of contact for project updates, helping teams navigate changing needs and close operational gaps as priorities evolve.<br>• Contribute hands-on support where needed, balancing strategic oversight with tactical execution to keep initiatives progressing.<br>• Collaborate with marketing, business, and operational partners in a hybrid setting, including onsite participation in Philadelphia, Pennsylvania several times each month.
<p>About the Opportunity</p><p>We are seeking an experienced Senior Social Media Marketing Manager to join our Global Marketing team on a contract basis to provide leave coverage. This highly visible role will lead social media strategy, executive communications, content governance, paid social campaigns, analytics, and stakeholder engagement across multiple business lines.</p><p>The ideal candidate is a strategic social media and content marketing leader with experience supporting executive thought leadership, managing enterprise-level social channels, and driving measurable business impact through both organic and paid social programs.</p><p>This position operates in a hybrid work environment, requiring three days per week onsite in New York City.</p><p>Key Responsibilities</p><p>Social Media & Community Management</p><p>Content Strategy & Editorial Leadership</p><p>Executive Communications & Thought Leadership</p><p>Paid Social Media Management</p><p>Analytics & Reporting</p><p>Stakeholder Engagement & Training</p><p><br></p><p><br></p>
<p>We are looking for a Marketing Specialist to support brand consistency and patient-focused engagement across clinics and community touchpoints in New Jersey. This Long-term Contract position blends hands-on brand coordination, local marketing support, and lifecycle communications to help strengthen trust, retention, and advocacy throughout the patient experience. The role works closely with marketing, operations, clinical teams, and community partners to ensure messaging and materials are clear, consistent, and aligned with organizational standards.</p><p><br></p><p>Responsibilities:</p><p>• Oversee the creation, organization, and distribution of branded materials such as stationery, presentation assets, staff imagery, and promotional items used across departments and local initiatives.</p><p>• Maintain a centralized collection of approved brand resources, ensuring teams have access to current logos, templates, visual assets, and communication tools.</p><p>• Coordinate production and replenishment of clinic-level marketing collateral, including printed handouts, brochures, signage, and educational materials.</p><p>• Prepare and update referral and informational packets for physicians and other community stakeholders to support outreach and patient education efforts.</p><p>• Manage relationships with local business directories, community organizations, and chamber groups to strengthen market visibility and partnerships.</p><p>• Assist with submissions for regional awards, recognitions, and community-based honors that elevate provider and clinic visibility.</p><p>• Address offline public relations or reputation concerns with tact and professionalism, escalating issues when appropriate and helping drive timely resolution.</p><p>• Support patient advocacy efforts by coordinating testimonial permissions, encouraging review generation, and contributing to retention and follow-up communications.</p><p>• Track patient feedback and sentiment, respond or route concerns appropriately, and help close communication loops through a mix of automation and personalized outreach.</p><p><br></p><p>02720-0013444259</p><p><br></p>
<p>Robert Half has a client seeking a Digital Marketing Lead with strong project management skills local to Philadelphia, PA. You’ll lead the management and coordination of digital initiatives across websites, platforms, and channels, serving as the primary point of contact for marketing stakeholders. In this role, you’ll partner closely with enterprise digital, CRM, and analytics teams to drive alignment, ensure timely delivery, and maintain a high standard of execution across all digital efforts.</p><p> </p><p>This position is instrumental in connecting digital experiences with Salesforce CRM and broader digital channels, helping to create seamless engagement for both prospective and current members. You’ll also support and contribute to larger enterprise digital marketing strategies and objectives.</p><p> </p><p>Responsibilities include:</p><ul><li>Lead the development and maintenance of digital project plans, balancing immediate priorities with long-term initiatives and supporting a broader website and digital roadmap aligned to business objectives.</li><li>Serve as the central point of contact for digital efforts, fostering strong partnerships with Marketing teams and key stakeholders to understand needs and drive initiatives forward.</li><li>Oversee the intake and prioritization of digital work, advising teams on updates, enhancements, and evolving marketing strategies to ensure alignment and feasibility.</li><li>Manage project intake and execution through RoboHead, ensuring requests are clearly defined, properly scoped, and efficiently delivered.</li><li>Provide regular updates and reporting on project status, offering visibility into timelines, risks, dependencies, and key milestones.</li><li>Partner with enterprise digital, CRM, and campaign teams to align digital channels with Salesforce CRM, supporting:</li><li>Integration between website activity, campaigns, and CRM workflows</li><li>Effective collection and use of engagement data</li><li>Consistent, seamless experiences across prospective and current member journeys</li><li>Support the execution of integrated, multi-channel initiatives across web, email, paid media, and CRM-driven communications, ensuring cohesive planning and delivery.</li><li>Maintain and update website content in Adobe Experience Manager (AEM), collaborating with the digital content team to:</li><li>Publish and manage content, images, and documents</li><li>Uphold brand standards, user experience, accessibility, and compliance requirements</li><li>Contribute to digital strategy development by sharing insights and recommendations grounded in performance data, stakeholder input, and market trends.</li><li>Assist in monitoring digital performance, identifying opportunities to improve content effectiveness, user experience, and overall engagement.</li></ul><p><br></p>
<p>We are looking for a Digital Project Manager to lead a diverse portfolio of digital initiatives for pharmaceutical and medical education clients in New Jersey. This Long-term Contract position offers the opportunity to oversee mobile, multimedia, content-driven, and event-related interactive projects while partnering with cross-functional teams to keep work on track. The ideal candidate brings strong project leadership, comfort working in regulated industries, and the ability to manage timelines, priorities, and stakeholder expectations in a fast-paced environment.</p><p><br></p><p>Responsibilities:</p><p>• Direct end-to-end planning and execution for digital programs, ensuring scope, schedules, and deliverables remain aligned with client goals.</p><p>• Coordinate cross-functional contributors across content, backend development, and cloud-based project components to support successful project delivery.</p><p>• Manage project workflows in Jira and maintain clear visibility into progress, risks, dependencies, and upcoming milestones.</p><p>• Oversee digital initiatives tied to live events and interactive experiences, with occasional travel to support meetings or industry events one to two times per month.</p><p>• Partner with pharmaceutical or medical education stakeholders to translate business needs into organized project plans and actionable next steps.</p><p>• Guide the production of mobile and multimedia assets, ensuring quality standards, timing, and compliance expectations are met.</p><p>• Support content-related initiatives involving CMS and CRM-connected processes to help teams deliver effective campaigns and audience engagement.</p><p>• Contribute to specialized interactive event projects and learn platform-specific approaches, including Veeva-related work where applicable.</p><p><br></p><p>02720-0013450340</p><p><br></p>
We are looking for a Social Media Specialist to shape and strengthen a B2B brand’s organic social presence for an industrial products organization based in Pennsylvania. This Long-term Contract opportunity will focus on building a more effective platform strategy, with particular emphasis on TikTok and short-form storytelling for technical audiences. The ideal candidate will bring a strategic mindset, strong client communication skills, and the ability to translate business goals into engaging social content recommendations.<br><br>Responsibilities:<br>• Review existing social channel performance and identify practical opportunities to improve reach, relevance, and audience engagement.<br>• Create an organic TikTok approach tailored to B2B buyers, emphasizing content themes and storytelling methods that resonate with technical and trade-focused audiences.<br>• Shape cross-platform social plans for channels such as LinkedIn, Facebook, Instagram, Reels, and Reddit to support broader brand visibility.<br>• Recommend effective content angles, posting cadence, voice, and creative formats that align with campaign goals and audience interests.<br>• Collaborate with internal creative and content stakeholders to guide the development of social assets and messaging.<br>• Work alongside digital and paid media partners to ensure alignment between organic activity and broader marketing efforts.<br>• Participate in client meetings, communicate strategic recommendations clearly, and present social insights when needed.<br>• Help inform execution priorities during the early stages of the initiative, where workload may be heavier as the strategy is established.
We are looking for a strategic marketing leader to shape and deliver integrated B2B programs that expand market presence and generate measurable business impact. This role will guide multi-channel initiatives across awareness, engagement, demand generation, and post-sale support while working closely with cross-functional teams and external partners. The ideal candidate brings strong judgment, excellent collaboration skills, and a data-focused mindset developed in complex marketing environments, ideally within SaaS or technology.<br><br>Responsibilities:<br>• Design and lead integrated B2B marketing programs across digital and offline channels to support business objectives and partner commitments.<br>• Work closely with campaign, content, sales, and subject matter experts to build coordinated go-to-market plans that increase visibility, strengthen engagement, and drive pipeline growth.<br>• Shape thought leadership initiatives by developing themes and supporting assets such as webinars, research pieces, articles, presentations, social content, and event programming.<br>• Oversee execution of marketing initiatives from planning through launch, including creation of briefs, coordination of timelines, and alignment across stakeholders using project management tools.<br>• Review and approve campaign and content deliverables to ensure messaging is on-brand, audience-relevant, and aligned with strategic goals.<br>• Manage budget allocation across programs, prioritize investment in high-value activities, and assess performance to improve return on marketing spend.<br>• Partner with sales and services teams to identify market trends, customer challenges, and opportunities to position solutions effectively.<br>• Prepare performance updates and executive-ready presentations for stakeholders and partner reviews, translating campaign results into actionable insights.<br>• Contribute hands-on support for content development and demand generation activities when needed to keep programs moving toward targets.
<p>We are looking for a Marketing/Communications Coordinator to support business growth and strengthen brand visibility for a construction-focused organization in New Jersey. This Long-term Contract position blends relationship-driven business development with hands-on marketing coordination, making it ideal for someone who can manage outreach efforts while keeping digital channels current and well organized. The role calls for a strong communicator who is comfortable engaging industry contacts, tracking opportunities, and helping present the company effectively in a competitive market.</p><p><br></p><p>Responsibilities:</p><p>• Research target clients, development groups, property stakeholders, and construction partners to uncover upcoming project opportunities.</p><p>• Conduct consistent outreach and follow-up with prospective contacts to build relationships and generate new bid opportunities.</p><p>• Pursue prequalification openings and help position the company for consideration on relevant construction projects.</p><p>• Partner with estimating and project delivery teams to align prospect activity with active pursuits and proposal needs.</p><p>• Track bid platforms, market activity, and industry sources to identify leads that match the company’s services.</p><p>• Keep website information accurate and current by updating project highlights, service details, and company messaging.</p><p>• Oversee the company’s LinkedIn presence by publishing updates, announcements, and other brand-building content.</p><p>• Assist with the creation of qualification packages, capability summaries, and supporting materials for proposals and presentations.</p><p>• Maintain marketing assets and presentation documents so they remain organized, effective, and ready for business development use.</p><p><br></p><p>02720-0013445198</p><p><br></p>
We are looking for a Product Manager to help shape and expand an enterprise AI offering in New York, New York. In this position, you will work closely with company leadership, customers, and engineering teams to turn market insight into a clear product direction and strong commercial momentum. This opportunity is well suited for someone who thrives in evolving environments, builds trust quickly with clients, and can connect technical capabilities with business value.<br><br>Responsibilities:<br>• Develop the strategic direction for an enterprise AI platform and convert business opportunities into a focused product roadmap.<br>• Partner with prospective and current clients to understand priorities, uncover challenges, and identify high-value use cases, especially in regulated sectors.<br>• Transform customer input and market findings into well-defined product goals, feature plans, and implementation priorities.<br>• Support commercial growth by shaping product messaging, leading tailored demonstrations, and contributing to enterprise sales conversations.<br>• Advise organizations assessing private or on-premises AI solutions by explaining capabilities, constraints, and deployment considerations.<br>• Collaborate with engineering to sequence initiatives, refine requirements, and ensure delivered solutions align with client expectations.<br>• Cultivate relationships with decision-makers and industry contacts across financial services and adjacent markets.<br>• Guide small cross-functional teams through execution, maintaining alignment on objectives, timelines, and outcomes.<br>• Create scalable approaches for product planning, customer engagement, and revenue-oriented expansion efforts.
<p>We are looking for an experienced and dynamic Head of Sales to lead our Sales team. We are looking for someone who is focused on team management and overall improvement of sales performance and company profits. <em>This is a remote position (East Coast Preferred). </em></p><p>The ideal candidate will bring strategic vision and hands-on leadership to establish a disciplined, metrics-driven approach to sales.</p><p><br></p><p><strong>Relatable industry experience is required. </strong>Food Processing Equipment, Capital Equipment Distribution, Cooking / Baking Equipment </p><p><br></p><p><em>Responsibilities:</em></p><p>• Develop and implement sales strategies to grow market presence and revenue </p><p>• Align commercial initiatives across equipment, parts, and services to maximize customer lifetime value.</p><p>• Lead, mentor, and expand the sales team by fostering a culture of accountability and performance excellence.</p><p>• Establish and refine forecasting, sales processes, and organizational discipline to support scalable business growth.</p><p>• Build and nurture lasting relationships with customers, including key decision-makers in bakeries, grocery stores, restaurants, hotels, and institutional foodservice operations.</p><p>• Collaborate with manufacturing partners to ensure seamless project execution and high levels of customer satisfaction.</p><p>• Create a data-driven sales organization by defining KPIs, analyzing market trends, and adjusting strategies to capitalize on growth opportunities.</p><p>• Monitor competitor activities and market conditions to stay ahead and refine sales approaches accordingly.</p>
We are looking for an experienced and strategic Senior Product Manager to lead the development and execution of product initiatives for Label Traxx. This role involves crafting a clear product vision, driving a roadmap that aligns with business objectives, and collaborating across teams to deliver impactful solutions that enhance customer value and foster company growth. Ideal candidates will possess industry expertise in labels and packaging, coupled with a strong ability to translate business and customer needs into innovative product strategies.<br><br>Responsibilities:<br>• Develop and oversee the product vision, strategy, and roadmap for Label Traxx, ensuring alignment with organizational goals.<br>• Collaborate with leadership teams to integrate product initiatives into broader business objectives.<br>• Gather insights from customer feedback, market trends, and competitive analysis to inform product decisions.<br>• Define and prioritize product requirements, including epics and user stories, to guide development efforts.<br>• Work closely with Engineering, UX, Sales, and Support teams to ensure seamless product delivery.<br>• Manage sprint planning, backlog grooming, and release schedules to optimize development workflows.<br>• Establish and monitor key performance indicators to evaluate product success and performance.<br>• Coordinate go-to-market strategies in collaboration with Marketing and Sales teams.<br>• Communicate product updates, strategic plans, and roadmap progress to internal and external stakeholders.<br>• Serve as the subject matter expert for Label Traxx features and industry developments.
<p><strong>Robert Half is partnering with a Fortune 500 financial services client to hire a Performance Marketing Associate supporting high-visibility travel and loyalty marketing initiatives. </strong>This role will focus on executing integrated marketing campaigns across email, digital, and owned channels while partnering cross-functionally with brand, analytics, product, and operations teams to drive customer engagement, conversion, and revenue growth in a fast-paced marketing environment.</p><p><br></p><p><strong>Location: </strong>Manhattan, NY (onsite)</p><p><strong>Duration:</strong> 6+ month contract with potential to extend or convert</p><p><strong>Hours:</strong> 40 hours/week</p><p><strong>Pay Rate: </strong>$50–55/hour (W2)</p><p><br></p><p><strong>KEY RESPONSIBILITIES</strong></p><ul><li>Execute integrated marketing campaigns across email, digital placements, and owned channels</li><li>Coordinate campaign timelines, approvals, workflows, and launch readiness across cross-functional teams</li><li>Support promotional marketing initiatives, loyalty campaigns, customer engagement programs, and strategic partnership campaigns</li><li>Partner with creative, brand, and operations teams to develop campaign assets and customer-facing marketing materials</li><li>Analyze campaign performance metrics, reporting data, customer engagement, and conversion trends to identify optimization opportunities</li><li>Collaborate with Data & Analytics teams on audience segmentation, experimentation, and performance reporting</li><li>Build executive-ready campaign summaries, dashboards, and performance recaps</li><li>Provide proactive communication, stakeholder updates, and support process improvement initiatives across marketing operations </li></ul>
We are looking for an experienced Manager, Data Governance to lead enterprise data governance efforts for a higher education organization in Philadelphia, Pennsylvania. This role will shape the framework, policies, and operating model that improve data quality, accountability, and compliance across departments. The ideal candidate brings deep experience guiding governance programs in complex environments and can connect technical data issues to practical institutional impact.<br><br>Responsibilities:<br>• Create and maintain enterprise data governance standards, policy documentation, and operating procedures that support consistent data practices across the organization.<br>• Partner with data stewards and business stakeholders to roll out governance processes covering metadata, cataloging, data quality, privacy, and policy adoption.<br>• Work closely with technology teams to evaluate, implement, and optimize governance platforms and supporting data management tools.<br>• Review datasets and data definitions to detect quality concerns, resolve inconsistencies, and strengthen trust in institutional information.<br>• Build governance structures and decision-making forums that address cross-functional dependencies, escalate issues, and reinforce compliance expectations.<br>• Lead governance councils, working groups, and project teams to coordinate initiatives, assign ownership, and drive alignment on shared data priorities.<br>• Develop and execute short- and long-range data governance plans that support organizational goals and sustainable program maturity.<br>• Monitor adherence to governance policies and promote the accuracy, completeness, and consistency of data assets throughout the enterprise.