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2 results for Marketing in Philadelphia, PA
- Wilmington, DE
- remote
- Permanent / Full Time
- 125000 - 170000 USD / Yearly
- <p>Our client is rebuilding and scaling a regional marketing strategy function to strengthen alignment between corporate marketing and local market leadership. This role will serve as a strategic liaison between marketing, regional GMs, and performance teams—ensuring marketing investments are localized, data-driven, and tied directly to lead performance, revenue, and service line growth. This is a heavy analytics and strategy role, ideal for a marketing leader who deeply understands full-funnel performance, ROAS, market dynamics, and local activation across multi-location environments. Candidates must be based in the Northeast region. </p><p><br></p><p>Key Responsibilities </p><p>• Act as the primary marketing partner to regional and local leadership, building strong relationships with GMs and on-site teams.</p><p>• Own regional marketing strategy across ~7 locations, with a strong focus on local market insights, activation, and service line optimization.</p><p>• Analyze market-level performance using zip-code analysis, market research, and downstream performance metrics.</p><p>• Translate what’s happening in each local market (demand shifts, competition, lead quality, volume trends) into actionable marketing recommendations.</p><p>• Evaluate marketing spend down to revenue generated—identifying where to invest more, where to pull back, and how to improve ROAS.</p><p>• Monitor full-funnel KPIs including top-of-funnel performance, lead quality, conversion, and downstream revenue health. • Partner closely with internal performance teams and external agency partners to optimize execution and outcomes.</p><p>• Provide clear, data-backed recommendations to corporate marketing on budget allocation and opportunity areas.</p><p>• Support the rebuild and scale of the regional strategy function as the team is re-established. </p><p><br></p><p>Data, Analytics & Tools</p><p>• Leverage reporting tools (Power BI and similar platforms) to export, analyze, and interpret marketing and performance data.</p><p>• Track marketing performance, dollar spend, and revenue attribution at the regional and location level.</p><p>• Apply advanced analytical thinking to uncover trends, inefficiencies, and growth opportunities across markets. </p><p><br></p><p><br></p>
- 2026-05-05T00:00:00Z
- Malvern, PA
- onsite
- Permanent / Full Time
- 75000 - 85000 USD / Yearly
- <p>We are looking for a Growth Marketing Analyst to help shape data-driven marketing strategies. This position is 5 days per week in the office. This position focuses on turning audience insights into smarter targeting, stronger campaign performance, and more effective engagement across digital channels. The ideal candidate combines analytical thinking with hands-on marketing expertise to support segmentation, persona development, and campaign optimization.</p><p><br></p><p>Responsibilities:</p><ul><li>Analyze campaign performance data and turn it into clear, actionable insights</li><li>Partner across teams to identify data gaps and help solve integration challenges at a strategic level</li><li>Support and optimize email marketing programs, including A/B testing subject lines, CTAs, and messaging</li><li>Build and refine workflows, automations, and marketing processes</li><li>Contribute to long-term growth strategy through customer insights and data trends</li><li>Expand into multi-channel execution, including paid social and digital campaigns</li><li>Examine customer and prospect intent signals from platforms such as Bombora, ZoomInfo, Lead Forensics, and marketing automation tools to uncover trends that improve digital marketing results.</li><li>Build and maintain audience segmentation frameworks, data flows, and activation processes that support targeted outreach across campaigns and channels.</li><li>Translate behavioral, engagement, and account-level insights into actionable recommendations for content alignment, product messaging, and channel strategy.</li><li>Evaluate campaign effectiveness across email, paid social, search, and other digital programs using analytics to identify growth opportunities.</li></ul>
- 2026-05-20T00:00:00Z