We are looking for an experienced IT Director to spearhead the development of innovative digital strategies that align with our business objectives. Based in Danboro, Pennsylvania, this leadership role will focus on modernizing operations, driving technological advancements, and enhancing customer engagement. The ideal candidate will possess a strong aptitude for strategic thinking and the ability to implement transformative initiatives across a global organization.<br><br>Responsibilities:<br>• Develop and execute a comprehensive digital strategy to advance organizational goals and improve operational efficiency.<br>• Lead the adoption of AI, Data Science, and Automation tools to drive innovation and optimize business processes.<br>• Oversee the integration and optimization of CRM systems to enhance customer relationships and streamline workflows.<br>• Collaborate with cross-functional teams to ensure alignment between technology solutions and business needs.<br>• Establish and maintain a robust IT infrastructure to support scalable growth and global operations.<br>• Monitor emerging industry trends and technologies to identify opportunities for continuous improvement.<br>• Manage IT budgets and resources effectively, ensuring cost-efficient technology investments.<br>• Provide strategic leadership to the IT department, fostering innovation and growth.<br>• Ensure compliance with data security and privacy regulations across all digital platforms.<br>• Build strong partnerships with external vendors and stakeholders to enhance technological capabilities.
We are looking for a highly skilled Digital Marketing Specialist to join our team on a long-term contract basis. This role requires expertise in driving online marketing strategies, optimizing campaigns, and utilizing data insights to enhance performance. Based in New York, New York, the position offers an exciting opportunity to contribute to impactful digital initiatives.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to achieve business goals.<br>• Manage and optimize Google Ads campaigns to maximize ROI and drive targeted traffic.<br>• Analyze website and campaign performance using Google Analytics to identify trends and opportunities.<br>• Oversee email marketing campaigns, ensuring content is engaging and aligned with brand guidelines.<br>• Conduct keyword research and implement SEO tactics to improve website visibility.<br>• Monitor and report on the effectiveness of digital campaigns, providing actionable recommendations.<br>• Collaborate with cross-functional teams to ensure consistent messaging across all digital platforms.<br>• Stay updated on industry trends and emerging technologies to maintain competitive advantage.<br>• Create and maintain detailed documentation of campaigns, processes, and analytics.<br>• Provide training or support to team members on digital tools and strategies as needed.
<p>We’re looking for a highly creative and strategic Email Marketing Manager to lead the development and execution of compelling email campaigns that engage, inform, and convert. This role is ideal for someone who thrives at the intersection of storytelling, design, and digital strategy, and who understands how to craft content that resonates with diverse audiences.</p><p><br></p><p>Key Responsibilities</p><ul><li>Content Strategy & Creation</li><li>Develop and manage the editorial calendar for email campaigns, ensuring alignment with brand voice, seasonal trends, and marketing goals.</li><li>Write and edit engaging email copy that drives action and reflects our brand personality.</li><li>Collaborate with design teams to produce visually appealing email templates and assets.</li><li>Campaign Management</li><li>Own the end-to-end process of email campaign execution—from concept to deployment.</li><li>Segment audiences and personalize content to improve engagement and conversion rates.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and use insights to refine content and strategy.</li><li>Conduct A/B testing on subject lines, content, and design elements to continuously improve results.</li><li>Stay current on email marketing trends, tools, and best practices.</li></ul><p><br></p><p><br></p>
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
We are looking for an experienced Chief Marketing Officer (CMO) to lead and innovate our marketing strategies in New York, New York. This long-term contract position requires a forward-thinking individual who can drive impactful campaigns, enhance brand visibility, and align marketing efforts with overarching business goals. The ideal candidate will bring a wealth of expertise in digital marketing, brand development, and integrated marketing initiatives.<br><br>Responsibilities:<br>• Develop and oversee comprehensive marketing strategies that align with the company's vision and objectives.<br>• Lead the creation and execution of integrated marketing campaigns to enhance brand recognition and engagement.<br>• Analyze market trends and consumer insights to inform strategic decision-making and identify growth opportunities.<br>• Collaborate with cross-functional teams to ensure consistency in messaging and brand representation.<br>• Manage the digital marketing strategy, including SEO, social media, and content marketing, to drive online presence.<br>• Oversee the development and implementation of brand marketing initiatives to strengthen market positioning.<br>• Monitor the performance of marketing campaigns and use data-driven insights to optimize results.<br>• Foster relationships with external partners and agencies to expand the reach and effectiveness of marketing efforts.<br>• Provide mentorship and leadership to the marketing team, nurturing talent and encouraging innovation.
We are looking for an experienced Chief Marketing Officer (CMO) to lead and execute innovative marketing strategies for a growing B2C service company specializing in swimming pool services. This long-term contract position offers the opportunity to make a significant impact on customer acquisition, retention, and overall brand growth. Candidates must be located on the East Coast, as occasional travel within the tri-state area may be required.<br><br>Responsibilities:<br>• Develop and implement comprehensive digital and brand marketing strategies to drive customer acquisition and retention.<br>• Oversee top-of-funnel marketing efforts, including digital campaigns and direct mail initiatives, to attract new customers.<br>• Analyze customer feedback and survey data to enhance customer satisfaction and foster repeat business.<br>• Collaborate with general and regional managers to align marketing initiatives with business goals.<br>• Utilize field service software, such as ServiceTitan or similar platforms, to streamline marketing operations.<br>• Create and execute integrated marketing campaigns that align with the company’s growth objectives.<br>• Establish metrics to measure the effectiveness of marketing strategies and optimize performance.<br>• Partner with the IT department to ensure seamless integration of marketing tools and technologies.<br>• Travel occasionally within the tri-state area to meet with stakeholders and oversee regional marketing efforts.
We are looking for an experienced Director of Marketing & eCommerce to lead our digital strategy and drive growth for our retail business in Teaneck, New Jersey. This role is ideal for a visionary leader passionate about marketing innovation and eCommerce excellence. The ideal candidate will oversee campaigns, enhance brand visibility, and optimize online experiences to expand our company's reach.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies to enhance brand awareness and customer engagement.<br>• Manage and optimize digital advertising campaigns across platforms, including Google AdWords and Facebook Insights.<br>• Oversee eCommerce operations, ensuring seamless user experiences and maximizing online sales.<br>• Utilize Google Analytics and CRM tools to analyze data, track performance, and inform decision-making.<br>• Lead campaign planning and execution, ensuring alignment with business objectives and target audiences.<br>• Collaborate with cross-functional teams to create impactful marketing collateral and content.<br>• Monitor market trends and competitor activities to identify opportunities and refine strategies.<br>• Drive innovation in digital marketing and eCommerce practices to maintain a competitive edge.<br>• Manage budgets effectively, allocating resources to maximize ROI.<br>• Provide leadership and mentorship to the marketing team, fostering growth and development.
We are looking for a dynamic Director of Marketing to lead strategic initiatives and drive brand growth in the healthcare industry. This role requires expertise in digital marketing, event planning, and analytics to enhance audience engagement and achieve business objectives. The ideal candidate will excel in managing agency relationships and crafting innovative strategies to elevate brand presence.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to healthcare audiences.<br>• Oversee the planning and execution of events designed to promote the brand and engage stakeholders.<br>• Utilize digital tools and analytics platforms, such as Google Analytics, to monitor campaign performance and optimize results.<br>• Collaborate with external agencies to ensure alignment with brand goals and marketing objectives.<br>• Drive initiatives to enhance brand awareness and visibility across multiple channels.<br>• Manage budgets and resources effectively to maximize the impact of marketing campaigns.<br>• Lead and mentor a marketing team, fostering a collaborative and results-driven environment.<br>• Stay abreast of industry trends and emerging technologies to incorporate innovative strategies.<br>• Evaluate and refine marketing tactics to support organizational goals.<br>• Ensure all marketing efforts comply with relevant regulations and standards within the healthcare sector.
We are looking for a skilled Email Marketing Manager to oversee the creation, execution, and optimization of email campaigns tailored to a high-end luxury clientele. This is a long-term contract position that requires a strong understanding of digital marketing strategies and analytics to drive engagement and conversions. Ideal candidates will have expertise in email marketing platforms, a keen attention to detail, and the ability to work independently or collaboratively within a fast-paced environment.<br><br>Responsibilities:<br>• Develop and manage email marketing campaigns targeting high-end luxury audiences, ensuring alignment with overall brand strategy.<br>• Optimize campaign performance through A/B testing, segmentation, and other techniques to improve open rates, click-through rates, and conversions.<br>• Utilize analytics tools to monitor key performance indicators (KPIs) and provide actionable insights to stakeholders.<br>• Collaborate with design and content teams to create visually appealing and engaging email templates.<br>• Ensure all email campaigns comply with relevant regulations and follow best practices for deliverability and user experience.<br>• Manage paid social and Google Ad campaigns to complement email marketing efforts.<br>• Conduct regular reporting to measure campaign success and recommend improvements.<br>• Research and implement innovative marketing strategies to enhance audience engagement.<br>• Maintain a strong understanding of industry trends to stay ahead of competitors.<br>• Coordinate with cross-functional teams to ensure seamless execution of marketing initiatives.
We are looking for a creative and strategic Social Media Manager to lead digital marketing efforts and enhance brand visibility across platforms. Based in Edison, New Jersey, this role requires expertise in crafting compelling content, analyzing performance metrics, and executing targeted campaigns to engage audiences effectively. The ideal candidate will bring a strong blend of technical skills and innovative thinking to drive social media success.<br><br>Responsibilities:<br>• Develop and implement comprehensive social media strategies that align with business goals and enhance brand presence.<br>• Design visually appealing and impactful content using tools like Adobe Creative Cloud and Canva.<br>• Manage editorial calendars to ensure consistent and timely delivery of content across platforms.<br>• Monitor and analyze performance metrics using tools such as Facebook Insights and Google Analytics to refine strategies.<br>• Create engaging advertisements tailored to the target audience and optimize them for maximum impact.<br>• Stay updated on industry best practices and emerging trends to maintain a competitive edge in social media marketing.<br>• Write and publish blogs that align with brand messaging and resonate with the audience.<br>• Collaborate with cross-functional teams to ensure cohesive branding and messaging.<br>• Increase brand awareness by fostering community engagement and building strong relationships with followers.<br>• Conduct research to identify opportunities for growth and innovation in social media campaigns.
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
We are looking for a skilled Data Analyst with expertise in marketing analytics and reporting to join our team on a long-term contract basis. This role will focus on transforming data from various digital marketing channels into actionable insights that drive strategic decision-making. Based in Somerville, New Jersey, you will collaborate with cross-functional teams to optimize campaign performance and user experience through data-driven solutions.<br><br>Responsibilities:<br>• Design and manage dashboards and reports using tools such as Power BI, Tableau, or Looker to monitor key performance indicators across marketing initiatives.<br>• Utilize SQL and Python to extract, clean, and analyze large datasets from multiple sources, including websites and advertising platforms.<br>• Conduct audits of website and organic search health using tools like Screaming Frog, identifying opportunities to enhance visibility and traffic.<br>• Analyze user behavior through platforms like HotJar to uncover UX insights and recommend actionable improvements.<br>• Collaborate with teams to define measurement requirements and implement effective tracking solutions.<br>• Develop and maintain scalable LookML models and explore layers in Looker to support self-service reporting.<br>• Provide regular summaries of campaign performance, including forecasting models and data analyses, to stakeholders.<br>• Automate routine reporting processes to ensure efficient and consistent data delivery.<br>• Present complex data findings in visually compelling formats, translating them into practical recommendations for marketing strategies.
<p>We are looking for a Media Talent Director to lead strategic initiatives in press and talent relations, helping to enhance brand visibility and engagement. This role requires a dynamic individual with expertise in media relations, digital communication strategies, and corporate communications to support the organization’s mission in clinical, scientific, and public education domains.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive press and talent relations strategies to maximize brand exposure and visibility.</p><p>• Collaborate with senior leadership and stakeholders to align media and talent initiatives with organizational goals.</p><p>• Draft and edit press materials, including press releases, advisories, statements, and briefing documents, to ensure consistent messaging.</p><p>• Monitor and maintain press tracking systems to analyze media coverage and measure campaign effectiveness.</p><p>• Design and implement publicity plans for brand-building campaigns to enhance public recognition.</p><p>• Provide strategic guidance on media relations and talent engagement to amplify the organization's mission and goals.</p><p>• Build and maintain relationships with key media outlets, entertainment industry professionals, and influencers.</p><p>• Prepare message guidance, fact sheets, and other supporting materials for media outreach and talent engagements.</p><p>• Manage photography for events and communication strategies across digital platforms to optimize visibility and engagement.</p><p><br></p>
We are looking for a detail-oriented Email Marketing Manager to join our team in New York, New York. In this Contract-to-Permanent position, you will play a pivotal role in managing and executing email marketing campaigns while ensuring seamless collaboration across multiple teams. This role requires adaptability, precision, and the ability to thrive in a fast-paced environment.<br><br>Responsibilities:<br>• Manage and execute email marketing campaigns using platforms such as Salesforce, HubSpot, or similar tools.<br>• Collaborate with regional teams to address ticket requests and ensure timely campaign delivery.<br>• Conduct quality assurance checks to maintain high standards for email design and functionality.<br>• Build and optimize email journeys using tools like Salesforce Journey Builder.<br>• Support promotional projects for festivals and events throughout the year, including push notifications and digital wallet passes.<br>• Work with internal teams to ensure alignment and effective execution of marketing strategies.<br>• Adapt to changing priorities and fast-paced workflows while maintaining composure under pressure.<br>• Travel occasionally to support events and campaigns as needed.<br>• Assist with ad hoc projects, ensuring timely and accurate delivery of marketing assets.
We are looking for a Digital Product Manager to lead the development and execution of innovative digital solutions. This role requires a strategic thinker with a keen eye for user-focused design and an understanding of personalized features. Join our team in Ronkonkoma, New York, to shape the future of digital experiences and drive impactful results.<br><br>Responsibilities:<br>• Develop and implement strategies to deliver cutting-edge digital products, ensuring alignment with long-term business goals.<br>• Collaborate closely with executives to identify digital capabilities and address product-related challenges.<br>• Partner with web designers and developers to create and refine digital solutions that meet client needs.<br>• Design wireframes and mockups to support the creation of user-centered applications and websites.<br>• Translate user feedback into tailored solutions, enhancing product functionality and engagement.<br>• Optimize digital platforms to improve performance, efficiency, and user experience.<br>• Prepare comprehensive technical documentation to ensure clarity and consistency across projects.<br>• Continuously monitor and analyze product performance, driving iterative improvements and innovation.
<p>We are looking for a dynamic Social Media Specialist to join our team in northern New Jersey. This Contract to permanent position offers an exciting opportunity to enhance brand visibility through creative social media strategies and effective communication. The ideal candidate will have expertise in managing social media platforms, creating compelling content, and driving engagement across diverse audiences.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute innovative social media strategies to enhance brand awareness and audience engagement.</p><p>• Create and manage high-quality content, including copywriting and graphic design, tailored to various social media platforms.</p><p>• Monitor social media trends and tools to optimize campaign performance and maintain a competitive edge.</p><p>• Collaborate with internal teams to align social media efforts with broader marketing and communication goals.</p><p>• Produce high-quality photography for use across social media and marketing channels.</p><p>• Analyze social media metrics to measure the success of campaigns and identify areas for improvement.</p><p>• Manage internal and external communications to ensure consistent messaging and branding.</p><p>• Stay updated on emerging social media technologies and best practices to drive continuous improvement.</p><p>• Work onsite 2-3 days per week to support team collaboration and project execution.</p><p>• Lead the development of social media advertising initiatives to target specific audiences effectively.</p><p><br></p><p><br></p><p>02720-0013275404</p><p><br></p>
<p>Robert Half is seeking a <strong>Policy Development Consultant</strong> to lead a comprehensive initiative to modernize, standardize, and digitize our organizational policies. This temporary role will support the development of a U.S.-based employee handbook and ensure alignment across departments and global offices.</p><p>We’re looking for a high-performing <strong>Paralegal</strong>, <strong>Documentarian</strong>, or <strong>Librarian</strong> with strong project management skills and a passion for clarity, compliance, and organizational excellence.</p><p> </p><p><strong>Job Title:</strong> Policy Development Consultant (Temporary)</p><p><strong>Location:</strong> Hybrid – 2–3 days onsite in New York, NY</p><p><strong>Duration:</strong> 6–9 months</p><p><strong>Pay: $30+/hour</strong></p><p><strong>Start Date:</strong> ASAP</p><p> </p><p><strong><u>Key Responsibilities</u></strong></p><p><strong>Policy Inventory & Stakeholder Engagement</strong></p><ul><li>Conduct a full inventory of existing policies across all departments.</li><li>Establish relationships with policy owners and stakeholders.</li><li>Create a digital catalog of policies with metadata and version control.</li><li>Assess which policies are outdated, current, or no longer relevant.</li><li>Categorize policies by legal requirement vs. management discretion.</li><li>Present findings to the Risk Management Task Force (RMTF) for endorsement.</li></ul><p><strong>Policy Standardization & Compliance</strong></p><ul><li>Develop naming conventions and review timelines for all policies.</li><li>Design a standardized policy template for consistency.</li><li>Define preferred terminology (e.g., “supervisor” vs. “manager”).</li><li>Prioritize policies for revision, fast-tracking, or retirement.</li><li>Ensure legal compliance with federal, state, and local regulations (e.g., Crown Act).</li><li>Identify policies requiring employee attestation and establish tracking in PowerDMS.</li></ul><p><strong>Policy Publishing & Staff Education</strong></p><ul><li>Prepare finalized policies for upload into PowerDMS and/or the Stoop.</li><li>Confirm policy owners and contact points for each document.</li><li>Collaborate with Internal Communications on rollout strategy.</li><li>Host office hours and develop educational materials for staff.</li><li>Create a presentation deck for RMTF members to share at the December all-staff meeting.</li><li>Design an annual policy awareness event to promote engagement and understanding.</li></ul><p><strong>Global Policy Expansion</strong></p><ul><li>Partner with international offices to replicate the policy development process.</li><li>Adapt U.S.-based frameworks to meet local compliance and cultural needs.</li><li>Support global alignment and consistency in policy documentation and access.</li></ul><p><br></p>
We are looking for an experienced Demand Generation Manager to lead strategic initiatives that increase brand awareness and drive customer acquisition. In this role, you will develop and execute multi-channel campaigns to generate leads and optimize conversion rates. Join our team in Pearl River, New York, and play a pivotal role in expanding our market reach.<br><br>Responsibilities:<br>• Plan and implement comprehensive demand generation strategies across multiple digital channels.<br>• Analyze campaign performance using digital analytics tools to identify opportunities for improvement.<br>• Develop and manage marketing campaigns using platforms such as HubSpot.<br>• Drive lead generation efforts by creating compelling content and targeted outreach initiatives.<br>• Collaborate with cross-functional teams to align marketing strategies with business goals.<br>• Optimize media campaigns to ensure maximum engagement and ROI.<br>• Monitor industry trends and competitor activities to refine and enhance marketing efforts.<br>• Create detailed reports on campaign outcomes to inform future decision-making.<br>• Manage budgets effectively to maximize the impact of marketing activities.<br>• Ensure all campaigns comply with brand guidelines and deliver a consistent message.
<p><em>We are seeking an experienced </em><strong><em>Director of Finance</em></strong><em> to lead financial strategy and operations at our New York office. This is a high-impact leadership role responsible for driving revenue planning, budgeting, and financial forecasting while implementing modern tools and streamlining processes. You’ll work closely with senior leadership and a global finance team to shape and execute the financial vision of the firm.</em></p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Lead budgeting, revenue planning, and forecasting to align with business goals.</li><li>Develop and execute multi-year strategic financial plans.</li><li>Drive improvements in financial reporting to deliver clear, actionable insights.</li><li>Identify and implement process improvements and tech-driven solutions—including AI tools—to boost efficiency.</li><li>Partner with global counterparts to ensure cohesive financial strategy across regions.</li><li>Use Power BI and other analytics tools to support business transformation.</li><li>Build, lead, and mentor a high-performing finance team across locations.</li><li>Oversee cash flow management to ensure financial health and operational resilience.</li><li>Act as a strategic advisor to senior leadership on financial planning and execution.</li></ul><p><strong>Qualifications:</strong></p><ul><li>Proven leadership experience in a senior finance role, ideally within a professional services environment.</li><li>Strong background in budgeting, forecasting, and long-term financial planning.</li><li>Hands-on experience with financial systems and analytics platforms (e.g., Power BI).</li><li>Track record of implementing process improvements and digital transformation initiatives.</li><li>Excellent communication and leadership skills, with the ability to influence across all levels.</li><li>Bachelor’s degree in Finance, Accounting, or related field (MBA or CPA a plus).</li></ul><p><strong>Work Environment:</strong></p><ul><li>Hybrid model: 3 days/week in-office in Manhattan.</li><li>Fast-paced, collaborative, and results-oriented culture.</li></ul><p><br></p>
We are looking for an experienced Demand Generation Manager to lead strategic marketing initiatives that drive customer acquisition and engagement. This role emphasizes the development and execution of targeted campaigns, leveraging data analytics and marketing tools to optimize performance. Based in Warren, New Jersey, you will play a pivotal role in expanding brand awareness and generating leads through demonstrated expertise.<br><br>Responsibilities:<br>• Design and implement comprehensive demand generation strategies to support business growth.<br>• Lead the execution of digital media campaigns across multiple channels, ensuring alignment with company goals.<br>• Utilize data-driven insights and analytics to refine marketing approaches and measure campaign success.<br>• Manage and optimize marketing automation tools, including HubSpot, to streamline operations and enhance lead nurturing.<br>• Collaborate with cross-functional teams to develop compelling content and promotional materials.<br>• Track and report on lead generation metrics, providing actionable recommendations to improve performance.<br>• Identify new opportunities for audience engagement and brand expansion.<br>• Maintain up-to-date knowledge of industry trends and emerging technologies to inform strategy.<br>• Ensure marketing initiatives comply with best practices and align with the overall vision of the organization.
We are looking for a skilled Marketing Analyst to join our team in New York, New York. This is a long-term contract position where you will play a key role in analyzing marketing data to drive strategic decision-making and optimize campaign performance. The ideal candidate will bring expertise in digital analytics tools and a strong understanding of marketing trends.<br><br>Responsibilities:<br>• Analyze marketing data from various sources to identify trends, insights, and opportunities for improvement.<br>• Utilize tools like Google Analytics and Adobe Analytics to monitor campaign performance and generate actionable reports.<br>• Develop and implement strategies for optimizing Google AdWords campaigns to maximize ROI.<br>• Collaborate with cross-functional teams to align marketing analytics with business objectives.<br>• Manage CRM marketing initiatives to enhance customer engagement and retention.<br>• Create dashboards and visualizations to effectively communicate key metrics to stakeholders.<br>• Stay updated on industry trends and emerging technologies to recommend innovative solutions.<br>• Conduct competitive analysis to understand market positioning and inform marketing strategies.<br>• Ensure data accuracy and integrity across all analytics platforms.<br>• Provide actionable recommendations based on data-driven insights to improve overall marketing effectiveness.
We are looking for a creative and detail-oriented Graphic Designer to join our team in Edison, New Jersey. In this role, you will play a key part in developing visually compelling designs that align with our brand vision and marketing goals. If you thrive in a fast-paced environment and have a passion for creating art that resonates with diverse audiences, we encourage you to apply.<br><br>Responsibilities:<br>• Create and design marketing materials such as advertisements, brochures, and digital assets using Adobe Creative Cloud tools.<br>• Develop and maintain consistent branding across all visual communications to enhance brand awareness.<br>• Collaborate with marketing teams to conceptualize and execute creative campaigns.<br>• Design and optimize graphics for both print and digital platforms, ensuring high-quality output.<br>• Utilize tools like Adobe Illustrator, InDesign, and Photoshop to produce engaging and detail-oriented artwork.<br>• Stay updated on design trends to bring fresh and innovative ideas to projects.<br>• Ensure all designs meet company standards and project requirements.<br>• Manage multiple design projects simultaneously while maintaining attention to detail and meeting deadlines.<br>• Provide creative input during brainstorming sessions to elevate marketing strategies.
We are looking for an experienced Director to join our Media Analytics & Customer Success team in Pearl River, New York. In this role, you will lead strategic initiatives that drive client success by combining data-driven insights with advanced media analytics. You will collaborate with cross-functional teams to deliver impactful solutions for a diverse portfolio of clients across multiple media channels.<br><br>Responsibilities:<br>• Develop and oversee the implementation of measurement frameworks, campaign data strategies, and media testing plans to optimize client campaigns.<br>• Act as a senior analytics lead for key accounts, translating complex performance data into actionable strategies and communicating insights to executive-level stakeholders.<br>• Enhance media analytics offerings by identifying links between performance metrics and variables such as touchpoints, geography, creative sequencing, and channel placement.<br>• Design and manage advanced reporting solutions using tools like Tableau, Datorama, and Excel to deliver clear and visually engaging campaign insights.<br>• Analyze diverse data sources, including first-party and third-party data, ad server logs, and market research, to uncover insights that refine marketing strategies.<br>• Provide leadership and mentorship to a team of analysts, setting annual goals, conducting performance reviews, and refining team structure to achieve optimal results.<br>• Collaborate with internal teams such as Client Services, Data Science, and Business Intelligence to identify and implement the best solutions for client needs.<br>• Lead client-facing discussions, offering thought leadership and strategic guidance to ensure alignment with business objectives.<br>• Stay updated on industry trends and innovations to continuously evolve analytics strategies and practices.
<p>Robert Half is recruiting for an Art Director on behalf of a leading global e-commerce apparel and lifestyle brand committed to providing customers with high-quality, stylish, and affordable essentials. This role plays a key part in defining and evolving the creative direction and visual identity for product imagery and digital presentation across multiple platforms. Reporting to the Creative Director, this role collaborates closely with cross-functional teams to develop imaging guidelines, elevate visual standards, and ensure brand consistency across all customer-facing content.</p><p><br></p><p><strong>Location</strong>: Midtown Manhattan, NYC (onsite)</p><p><strong>Duration</strong>: 4-month contract</p><p><strong>Hours</strong>: 40 hours/week</p><p><strong>Pay Rate: </strong>$60-62/hour</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead the creation and implementation of comprehensive imaging guidelines, including mood, posing, hair/makeup, facial expressions, lighting, and composition to maintain brand consistency across multiple studio locations.</li><li>Establish and document formal standards for background colors, visual guardrails, and photography techniques to ensure cohesive visual identity.</li><li>Develop and facilitate training programs for studio teams and creative partners to drive seamless adoption of new guidelines.</li><li>Refresh and maintain Customer Experience (CX) documentation, collaborating with operations to ensure scalable processes for ongoing updates.</li><li>Create seasonal styling templates to ensure consistency across all collections and seasonal campaigns.</li><li>Partner with brand and creative teams to develop e-commerce brand guidelines that complement existing editorial standards and unify the visual language.</li><li>Conduct end-to-end customer journey reviews to identify gaps and opportunities for improving the brand experience.</li><li>Collaborate with studio, product, brand, and CX teams to maintain high creative standards and ensure brand alignment throughout the process.</li></ul>
The ideal candidate has direct hands-on-keyboard experience, ideally in an agency or in-house brand setting, managing and optimizing Sponsored Ads campaigns across a complex portfolio of brands and product categories. Amazon advertising experience is a must, additional platforms (Walmart, Chewy) are a plus. This person is highly analytical, comfortable with ambiguity, and well-versed in e-commerce and retail media trends (Amazon specifically). They are collaborative, autonomous, organized, detail-oriented, and intellectually curious.<br><br>This position is based out of our Neptune City, NJ facility 5x a week.<br><br>MEASURES OF SUCCESS:<br>• Support the Retail Media Manager in the tactical execution of Sponsored Ads campaigns (Sponsored Products, Sponsored Brands, Sponsored Video, Sponsored Display) on Amazon, Walmart, and Chewy.<br>• Support hands-on keyboard campaign setup, management, optimizations, and reporting.<br>• Develop and collaborate on keywords, targeting, and overall campaign strategy.<br>• Manage continuous improvement of campaign performance and track against a robust set of KPIs (ROAS, CPC, CTR, NTB, Sales, ROI, Share of Voice)<br>• Create actionable insights and recommendations in conjunction with the Retail Media Manager.<br>• Oversee campaign budget pacing and assist the Retail Media Manager in budget tracking.<br>• Collaborate with Digital Marketing and Creative to create impactful imagery and video content to use in ad campaigns.<br>• Collaborate with vendor and marketplace sales leads to align campaign coverage with inventory changes and promotions/key tentpole events.<br>• Work cross-functionally with Inventory Planning, Creative, Content, PIM Team, Sales, Brand Marketing, and Digicomm.<br><br>IDEAL CANDIDATE ATTRIBUTES:<br>• 4-year college degree or equivalent experience in marketing, business, analytics, or related field.<br>• 2+ years of hands-on experience managing and optimizing Amazon Sponsored Ads campaigns for multiple brands and/or clients simultaneously. Experience with Amazon DSP, Walmart Connect, Chewy, Criteo, Citrus Ad, Instacart Ads, and other ad platforms is a plus. Experience managing Amazon Sponsored Ads campaigns in a hybrid 1P/3P business, a big plus.<br>• Preferred experience with retail media campaign management/reporting tools such as Pacvue, Skai, Perpetua, CommerceIQ, and Teikametrics, as well as marketplace insights platforms like Helium 10, Jungle Scout, Profitero, Stackline, etc.<br>• Strong analytical skillset, proven ability to analyze and interpret data, prepare and present reporting, and communicate results, insights, and recommendations.<br>• Experience in Microsoft Office is required (Word, Excel, PowerPoint).<br>• Certifications for Amazon Advertising (Foundations, Sponsored Ads, Optimization, Video Ads) and Walmart Connect (Retail Media) are preferred. Other platforms (ex: Criteo) are a plus.<br>• Strong understanding of the E-Commerce and Retail Media landscape along with available technology and tools.<br>• Ability to manage multiple projects simultaneously, meet deadlines, and collaborate cross-functionally in a highly matrixed and fast-paced environment.<br>• Intellectual curiosity and thirst for innovation and success.<br>• Highly analytical, organized, proactive, and has a positive attitude.
