We are looking for a creative and driven Social Media Specialist to join our team on a contract basis in Bowling Green, Kentucky. In this role, you will play a key part in developing, executing, and analyzing social media campaigns across platforms like YouTube, Facebook, Instagram, TikTok, and more. You will collaborate with marketing experts to support digital and product marketing strategies, with a focus on safety and motorsport products. This position is ideal for someone passionate about social media trends and the automotive industry.<br><br>Responsibilities:<br>• Design and implement engaging social media campaigns across platforms such as Facebook, Instagram, TikTok, and YouTube.<br>• Monitor campaign performance, analyze results, and provide actionable insights to optimize future strategies.<br>• Manage community engagement by responding to comments, messages, and mentions in a timely and attentive manner.<br>• Develop digital marketing plans to promote new products throughout all stages of the marketing funnel.<br>• Collaborate with marketing teams to identify opportunities for creative content and share findings with management.<br>• Stay up-to-date with emerging trends, features, and tools on social media platforms and test new strategies.<br>• Create visually appealing content using tools like Photoshop and Premiere Pro to align with brand objectives.<br>• Conduct site visits to capture content and maintain a strong connection with the automotive community.<br>• Track and report on key performance metrics to ensure campaigns meet business goals.
We are looking for a dynamic and detail-oriented Account Executive to oversee high-profile client accounts in a fast-paced agency environment. This role requires a skilled individual who excels at managing complex projects, coordinating teams, and delivering exceptional results while maintaining superior organization and multitasking abilities.<br><br>Responsibilities:<br>• Manage multiple high-level client accounts simultaneously, ensuring all projects are delivered on time and within budget.<br>• Lead creative brainstorming sessions and oversee project execution from concept to completion.<br>• Negotiate with vendors and manage multi-million-dollar budgets effectively.<br>• Coordinate internal teams and assign tasks to ensure deadlines and objectives are met.<br>• Oversee production processes, including obtaining print quotes and media plans.<br>• Evaluate project outcomes strategically and provide comprehensive reports.<br>• Communicate proactively with clients and internal staff to maintain alignment and transparency.<br>• Plan and execute events when required, ensuring all details are meticulously organized.<br>• Stay informed about direct response marketing strategies and apply them to enhance client success.<br>• Identify opportunities for growth and innovation within client accounts and marketing strategies.