<p>We are looking for a detail-oriented Marketing Communications Assistant to support content coordination efforts for a leading organization. This contract position offers the opportunity to work remotely while collaborating with a dynamic team. The role focuses on managing content processes, approvals, and assisting with website updates and branded content creation.</p><p><br></p><p>Responsibilities:</p><p>• Coordinate and manage content approval workflows, ensuring timely handoffs to the broader content team.</p><p>• Train and utilize tools such as Pardot to post updates on the website and manage marketing automation systems.</p><p>• Create straightforward social media posts following established guidelines and style standards.</p><p>• Conduct initial reviews of documents to ensure adherence to company branding and style guides.</p><p>• Support the team in executing templated content requests with high accuracy and attention to detail.</p><p>• Collaborate with attorneys and other stakeholders, primarily based on the West Coast, to fulfill marketing needs.</p><p>• Provide basic technical support for content platforms and assist in training team members on system usage.</p><p>• Ensure consistency in branded content across different channels.</p><p>• Maintain organized records of content processes and approvals.</p><p>• Assist in smaller-scale content creation tasks as needed.</p>
<p><strong>SEO Specialist - Ongoing Job Opportunity</strong></p><p>Are you a SEO expert with a talent for driving organic growth and improving search engine rankings? Robert Half is building a network of SEO Specialists to match with businesses needing expertise in optimizing their websites, analyzing performance metrics, and staying ahead of algorithm updates. This is an ongoing opportunity to showcase your SEO skills across diverse industries and projects.</p><p><strong>Position Overview</strong></p><p>As an SEO Specialist, you will develop and execute strategies to optimize website content, improve technical elements, boost rankings, and drive traffic. You'll work across teams to integrate SEO best practices into the organization’s digital presence while staying at the forefront of ever-evolving algorithm changes and SEO tools.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><br></p><p><strong>1. SEO Strategy Development</strong></p><ul><li>Develop and execute comprehensive SEO strategies that align with the company's goals and drive organic growth (Source: RH Acronym Guide.docx).</li><li>Perform keyword research and competitive analysis to identify opportunities for organic traffic growth (Source: RH Acronym Guide.docx).</li></ul><p><strong>2. On-Page Optimization</strong></p><ul><li>Optimize website content, metadata (title tags, meta descriptions), headers, and internal links for maximum SEO efficiency.</li><li>Ensure proper use of keywords and maintain optimized content structures (Source: RH Acronym Guide.docx).</li></ul><p><strong>3. Technical SEO</strong></p><ul><li>Conduct regular audits to identify and fix technical SEO issues, such as site speed, indexing, crawlability, and mobile usability concerns.</li><li>Collaborate with developers to implement technical SEO enhancements, including schema markup, canonical tags, and XML sitemaps (Source: RH Acronym Guide.docx).</li></ul><p><strong>4. Content Strategy and Optimization</strong></p><ul><li>Optimize blog posts, articles, product descriptions, and other digital assets for engagement and organic visibility.</li></ul><p><strong>5. Link Building and Off-Page SEO</strong></p><ul><li>Develop and execute link-building strategies, including outreach, partnerships, and content promotion.</li><li>Regularly assess backlink profiles for quality and disavow harmful links to maintain site integrity (Source: RH Acronym Guide.docx).</li></ul><p><strong>6. Analytics and Reporting</strong></p><ul><li>Monitor and report on key SEO metrics, including rankings, traffic, conversions, and ROI.</li><li>Utilize tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz for data insights (Source: RH Acronym Guide.docx).</li></ul><p><strong>7. Competitor Analysis</strong></p><ul><li>Track competitors' SEO performance and tactics to identify new opportunities and stay ahead of the competition.</li><li>Recommend adjustments to optimize company SEO strategies based on competitive trends (Source: RH Acronym Guide.docx).</li></ul><p><strong>8. Collaboration Across Teams</strong></p><ul><li>Work with marketing, design, and development teams to ensure all digital assets align with SEO best practices.</li><li>Provide training and guidance to stakeholders on emerging SEO trends and practices.</li></ul>
We are looking for a skilled Digital Content Specialist to join a reputable non-profit organization in Chicago, Illinois. In this long-term contract role, you will collaborate closely with developers and marketing teams to manage and enhance digital content across various platforms. The ideal candidate will possess strong writing skills, a deep understanding of digital communication strategies, and a keen eye for detail.<br><br>Responsibilities:<br>• Collaborate with developers to update and maintain website content, ensuring accuracy and alignment with organizational goals.<br>• Design and implement user-focused content strategies using a content management system (CMS).<br>• Create compelling ad copy and promotional materials for fundraising events and digital campaigns.<br>• Conduct regular audits of website pages, making targeted edits to improve clarity and user experience.<br>• Adapt source materials, such as brochures or project briefs, into engaging web content tailored for diverse audiences.<br>• Manage editorial calendars and oversee the lifecycle of digital content to ensure timely updates and governance.<br>• Perform keyword research to optimize content for search engines and enhance visibility.<br>• Upload video assets to platforms like YouTube, writing detailed descriptions and metadata to improve discoverability.<br>• Collaborate with stakeholders to ensure digital collateral aligns with branding and communication standards.
