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2 results for Full Time Engagement Professional in Lancaster, PA
- Malvern, PA
- onsite
- Permanent / Full Time
- 75000.00 - 85000.00 USD / Yearly
- <p>We are looking for a Growth Marketing Analyst to help shape data-driven marketing strategies. This position is 5 days per week in the office. This position focuses on turning audience insights into smarter targeting, stronger campaign performance, and more effective engagement across digital channels. The ideal candidate combines analytical thinking with hands-on marketing expertise to support segmentation, persona development, and campaign optimization.</p><p><br></p><p>Responsibilities:</p><ul><li>Analyze campaign performance data and turn it into clear, actionable insights</li><li>Partner across teams to identify data gaps and help solve integration challenges at a strategic level</li><li>Support and optimize email marketing programs, including A/B testing subject lines, CTAs, and messaging</li><li>Build and refine workflows, automations, and marketing processes</li><li>Contribute to long-term growth strategy through customer insights and data trends</li><li>Expand into multi-channel execution, including paid social and digital campaigns</li><li>Examine customer and prospect intent signals from platforms such as Bombora, ZoomInfo, Lead Forensics, and marketing automation tools to uncover trends that improve digital marketing results.</li><li>Build and maintain audience segmentation frameworks, data flows, and activation processes that support targeted outreach across campaigns and channels.</li><li>Translate behavioral, engagement, and account-level insights into actionable recommendations for content alignment, product messaging, and channel strategy.</li><li>Evaluate campaign effectiveness across email, paid social, search, and other digital programs using analytics to identify growth opportunities.</li></ul>
- 2026-05-20T01:58:44Z
- Boyertown, PA
- onsite
- Permanent / Full Time
- - USD / Yearly
- <p>We are looking for a dynamic Communication Specialist to join a fast-growing manufacturing and consumer brand in Pottstown, Pennsylvania. This role is ideal for someone who thrives in a performance-driven environment and enjoys blending creative brand execution with strategic customer engagement. You will take ownership of customer communications, experiential marketing initiatives, and branded merchandise development while leveraging data-driven insights and innovative ideas.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement segmentation strategies to enhance customer engagement, targeting, and conversion rates.</p><p>• Design, optimize, and manage automated workflows, campaigns, and triggers to improve lifecycle marketing.</p><p>• Analyze marketing performance metrics and refine strategies based on actionable data insights.</p><p>• Assist in creating and executing trade show booths, branded displays, and promotional trailers.</p><p>• Coordinate logistics for events, ensuring seamless setup and consistent brand representation.</p><p>• Represent the brand at industry events, trade shows, and activations to strengthen its presence.</p><p>• Design and oversee the production of branded merchandise, aligning it with the brand identity.</p><p>• Manage sourcing, sampling, and production processes for apparel and promotional goods.</p><p>• Collaborate with internal teams to plan merchandise launches and promotional campaigns.</p><p>• Ensure all brand touchpoints maintain a premium and performance-focused aesthetic.</p>
- 2026-06-09T13:23:42Z